Thinking With Mitch Joel

Welcome to episode #414 of Six Pixels Of Separation - The Twist Image Podcast. What do you think the future of digital marketing holds? Mark W. Schaefer brought forward his own thoughts in a very smart blog post title, The future of digital marketing will be built on fun. If you're a frequent listener of the podcast, you know that Mark is a regular guest, insightful marketing professional (and professor) and passionate communicator about how marketing has changed. He's written many successful business books (Return On Influence, The Tao Of Twitter, Born To Blog and Social Media Explained) and brings a wealth of real life experience to the discussion. We look at the many revolutions that the Internet has brought to marketing, and jam on some ideas as to where this might all be going. It gets intense and it's all a little meta, but I do believe that we came to some solid future visioning. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #414 - Host: Mitch Joel. Running time: 53:44. Please send in questions, comments, suggestions - mitch@twistimage.com. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's is the my conversation with Mark W. Schaefer. Social Media Explained. Return On Influence. The Tao Of Twitter. Born To Blog. Follow Mark on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #414 - Host: Mitch Joel. Tags: advertising podcast blog blogging born to blog brand business book business podcast david usher digital marketing facebook grow business itunes mark w schaefer marketing podcast return on influence social media explained the tao of twitter twitter

Welcome to episode #413 of Six Pixels Of Separation - The Twist Image Podcast. I have been a fan of the social media management platform, Sprinklr, for some time. Ragy Thomas leads the organization and he has had an illustrious career in the digital marketing space. This past week, Sprinklr held an event in Toronto (of which I was one of the speakers) and the line-up of brands that attended are a testament to how strong of a platform they have developed. Ragy is not just a social media technologist, he also had a huge impact on the world of email marketing. Prior to founding Sprinklr, he was president of Epsilon Interactive, a division of the world's largest marketing services company. During his tenure as president, Ragy led his division of Epsilon through rapid growth to approximately $100 million in annual sales worldwide spread across 11 countries. His prior start-up experiences include email marketing companies Advaya and Bigfoot Interactive, where he was the Chief Technology Officer. Advaya was sold to Bigfoot Interactive in 2001. Bigfoot Interactive was sold to Epsilon in 2005 for over $120 million. His insights on digital marketing, technology and start-ups are profound and relevant to every marketer. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #413 - Host: Mitch Joel. Running time: 49:36. Please send in questions, comments, suggestions - mitch@twistimage.com. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's is the my conversation with Ragy Thomas. Sprinklr. Follow Ragy on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #413 - Host: Mitch Joel. Tags: advaya advertising podcast bigfoot interactive blog blogging brand business book business podcast david usher digital marketing epsilon interactive facebook itunes marketing podcast ragy thoman social media social media management sprinklr twitter

Welcome to episode #412 of Six Pixels Of Separation - The Twist Image Podcast. When I got my first opportunity to speak in front of a large audience, I wasn't sure where to turn for more professional public speaking and presentation skills training. Many names of individuals and organizations were thrown my way, but one name that kept rising to the top was Nick Morgan. I immediately purchased his book, Give Your Speech, Change The World, and it did - in fact - change my world and perception of what a presentation is really all about. Then came Working The Room follow by Trust Me. I eagerly bought and devoured them all. Thankfully, Nick jumped into social media and started blogging over at Public Words. Why all of this attention on his work? In the marketing world, the best ideas don't always win. One of the main reasons is because they're not presented well (in essence, a poor presentation can kill the best of ideas). That's not just specific to the marketing industry, but all aspects of life. Being a great presenter is a core capability of success. Sadly, most people ignore it. In his latest book, Power Cues, Nick dives deeper into neuroscience and how the smallest of indicators (from voice to body language to more minor nuances affect success. It's a fascinating read from a fascinating mind. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #412 - Host: Mitch Joel. Running time: 46:48. Please send in questions, comments, suggestions - mitch@twistimage.com. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's is the my conversation with Nick Morgan. Public Words. Power Cues. Give Your Speech, Change The World. Trust Me. Follow Nick on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #412 - Host: Mitch Joel. Tags: advertising podcast blog blogging brand business book business podcast david usher digital marketing facebook give your speech change the world itunes marketing podcast nick morgan power cues public words trust me twitter working the room

Welcome to episode #411 of Six Pixels Of Separation - The Twist Image Podcast. When people ask me what is the main skill required for success in life, I think of one thing: being able to present an idea in a cogent way. When I think of people who understand the dynamics and intricacies of giving great presentations (and telling better stories), I think of Nancy Duarte. Along with running one of the most prestigious agencies, Duarte, for helping brands to create better presentations by crafting better stories, Nancy is also the author of several amazing books including, Slide:ology, Resonate, and the HBR Guide to Persuasive Presentations. Nancy has a new book out and it's called, Slidedocs... oh, and it's free. A slidedoc is a hybrid of a presentation and richer content mixed together so that you're reading (like a book) but enjoying it, because it's more visual. I think Nancy is on to something. Slidedocs can either be the perfect leave behind or a whole new way to publish books. Either way, me likes and I wanted to dig into the topic deeper. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #411 - Host: Mitch Joel. Running time: 40:40. Please send in questions, comments, suggestions - mitch@twistimage.com. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's is the my conversation with Nancy Duarte. Slidedocs. Resonate. Slide:ology. HBR Guide To Persuasive Presentations. Follow Nancy on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #411 - Host: Mitch Joel. Tags: advertising podcast blog blogging brand business book business podcast david usher digital marketing duarte facebook hbr guide to persuasive presentations itunes nancy duarte resonate slidedocs slideology

Welcome to episode #410 of Six Pixels Of Separation - The Twist Image Podcast. This is also episode #28.20 of Across The Sound. Joseph Jaffe is widely regarded as one of the top Marketing Bloggers (Jaffe Juice) and Podcasters (both Jaffe Juice in audio and Jaffe Juice TV in video). He is the author of four excellent books (Life After The 30-Second Spot, Join The Conversation, Flip The Funnel Z.E.R.O.) and his latest business venture is, Evol8tion. A long-time friend (and one of the main inspirations behind the Six Pixels of Separation blog and podcast), we've decided to hold semi-regular conversations, debates and back-and-forths that will dive a little deeper into the Digital Marketing and Social Media landscape. This is our 28th conversation (or, as I like to affectionately call it, Across The Sound 28.20). In this episode, we discuss agency life. Why did Twist Image sell to WPP and what is the future of agencies and their roles with brands? Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #410 - Host: Mitch Joel. Running time: 1:01:52. Please send in questions, comments, suggestions - mitch@twistimage.com. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's is the my conversation with Joseph Jaffe about agency life and more. Jaffe Juice. Jaffe Juice TV. Life After The 30-Second Spot. Join The Conversation. Flip The Funnel. Z.E.R.O. Follow Jaffe on Twitter. Evol8tion. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #410 - Host: Mitch Joel. Tags: across the sound advertising podcast blog blogging brand business book business podcast david usher digital marketing evolution facebook flip the funnel instagram itunes jaffe juice join the conversation joseph jaffe kickstarter life after the 30 second spot marketing blogger marketing podcast podcast podcasting twitter video podcast wpp zero

Welcome to episode #409 of Six Pixels Of Separation - The Twist Image Podcast. It used to be easy. I could simply say that Chris Brogan is one of the most read, liked and followed bloggers on the Internet. Then he became a kinda big thing on Twitter. Then, he started writing books and become a New York Times Bestselling author with Trust Agents and The Impact Equation (both were co-written with Julien Smith). He also wrote books like Social Media 101 and Google Plus For Business. What some people may not know, is that he is also the cofounder of the PodCamp new media conference series, and has spent over sixteen years trying to help others understand technology, media and how to create a more human/humane kind of business. Now, he's publishing all kinds of stuff, creating events, teaching and more. He has an online magazine called, Owner, and just launched a really smart book called, The Freaks Shall Inherit The Earth. We met at the very first PodCamp, and have been friends ever since that day (over eight years ago). Whenever we get around to doing a Media Hacks podcast, he is one of the guests. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #409 - Host: Mitch Joel. Running time: 53:39. Please send in questions, comments, suggestions - mitch@twistimage.com. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! In conversation with Chris Brogan. The Freaks Shall Inherit The Earth. Owner. Trust Agents. The Impact Equation. Social Media 101. Google Plus For Business. Follow Chris on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #409 - Host: Mitch Joel. Tags: advertising podcast blog blogging brand business book business podcast chris brogan content marketing david usher digital marketing facebook google plus for business itunes julien smith marketing blogger marketing podcast media hacks podcamp podcast podcasting social media social media 101 the freaks shall inherit the earth the impact equation trust agents twitter video podcast

Welcome to episode #408 of Six Pixels Of Separation - The Twist Image Podcast. I have an aversion to those in wealth management. That being said, I have many friends in the space and I'm thankful for the professional help I have received to date from some very smart people. Here's where that aversion comes from: in my early years of networking, I would find myself at Chamber of Commerce-like cocktail events, and I felt like the people who were the most annoying in these scenarios were the wealth management people. They would "work the room" and fling out business cards like ninja stars at any body in their way. Derek Coburn is a wealth management guy, but not "one of those guys." We met a while back when he invited me to present the concepts in CTRL ALT Delete to his networking group, Cadre. Most recently, he decided to tackle the issue of networking and better connecting with individuals through a business book called, Networking Is Not Working. I often relapse and struggle in networking situations, so Coburn's advice and insights are important. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #408 - Host: Mitch Joel. Running time: 41:11. Please send in questions, comments, suggestions - mitch@twistimage.com. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! In conversation with Derek Coburn. Cadre. Networking Is Not Working. Follow Derek on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #408 - Host: Mitch Joel. Tags: advertising podcast blog blogging brand business book business podcast cadre cadre dc content marketing david usher derek coburn digital marketing facebook itunes marketing blogger marketing podcast networking is not working podcast podcasting social media twitter video podcast

Welcome to episode #407 of Six Pixels Of Separation - The Twist Image Podcast. If you're trying to better understand how communications and marketing has changed so dramatically in the past decade, and what to (really) do about it, Gini Dietrich really does walk the walk. She has her own communications agency that focuses on digital and social media called, Arment Dietrich, and has one of the most popular blogs on the topic, Spin Sucks (which also offers professional development for communications professionals). She co-authored her first book, Marketing In The Round with Geoff Livingston and is back with a brand news book, Spin Sucks. In a world where so many changes have happened - just in the last few weeks, alone - I'm thrilled to have Gini back on the show to talk about where we're at in this space, how well organizations have adapted to digital, and why her new book matters so much. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #407 - Host: Mitch Joel. Running time: 50:34. Please send in questions, comments, suggestions - mitch@twistimage.com. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! In conversation with Gini Dietrich. Spin Sucks - the book. Spin Sucks. Marketing In The Round. Arment Dietrich. Follow Gini on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #407 - Host: Mitch Joel. Tags: advertising podcast arment dietrich blog blogging brand business book business podcast content marketing david usher digital marketing facebook geoff livingston gini dietrich itunes marketing blogger marketing in the round marketing podcast podcast podcasting social media spin sucks twitter video podcast

Welcome to episode #406 of Six Pixels Of Separation - The Twist Image Podcast. I think of one word when it comes to describing Stephen Rappaport: enigma. I have no idea why anyone who is a professional digital marketer is not following and ensuring that all of his work (especially) his books are on the desk of everyone in our profession. While he is currently running his own consulting practice, he is the former Knowledge Solutions Director at the Advertising Research Foundation and, over the years, he has spent a crazy amount of time helping the digital marketing industry get that much better at understanding how to measure, connect and engage. He was the co-author of The Online Advertising Playbook back in 2007, then in 2011, he published Listen First! Turning Social Conversations Into Business Advantage. Most recently, he published, Digital Metrics Field Guide - The Definitive Reference For Brands Using The Web, Social Media, Mobile Media or Email. And yes, it is stellar. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #406 - Host: Mitch Joel. Running time: 48:49. Please send in questions, comments, suggestions - mitch@twistimage.com. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! In conversation with Stephen Rappaport. Digital Metrics Field Guide. Listen First! The Online Advertising Playbook. Follow Stephen on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #406 - Host: Mitch Joel. Tags: advertising podcast advertising research foundation arf blog blogging brand business book business podcast content marketing david usher digital marketing digital marketing industry digital metrics field guide facebook itunes listen first marketing blogger marketing podcast podcast podcasting social media stephen rappaport the online advertising playbook twitter video podcast

Welcome to episode #405 of Six Pixels Of Separation - The Twist Image Podcast. Jay Baer is back and he's doing what most people in Social Media are not doing: making big and smart moves (and good money, as well I am sure). He took his last business book, Youtility, a sound it off to create, Youtility For Accountants (with more industry-specific versions to come). And, as if that weren't enough, he also recently launched, Social Pros All-Stars, which is an ebook, Slideshare presentation and trading cards of social media brand professionals. Very smart and strategic marketing (which industry pro wouldn't keep their own trading card front and center on their desk, making Jay and his team top of mind?). If you have yet to fall in love with his blog, Convince And Convert, or his first book, The Now Revolution (which he co-wrote with Amber Naslund) or his podcast, Social Pros, you don't know what you're missing. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #405 - Host: Mitch Joel. Running time: 41:53. Please send in questions, comments, suggestions - mitch@twistimage.com. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! In conversation with Jay Baer. Youtility For Accountants. Youtility. Social Pros All-Stars. Convince And Convert. Social Pros Podcast. The Now Revolution. Follow Jay on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #405 - Host: Mitch Joel. Tags: advertising podcast amber naslund blog blogging brand business book business podcast content marketing convince and convert david usher digital marketing facebook itunes jay baer marketing blogger marketing podcast podcast podcasting slideshare social media social media brand professionals social media marketing social pros all stars social pros podcast the now revolution twitter video podcast youtility youtility for accountants