Leadership and Business

Now that we're settled in to 2023, it's a good time of the year to take stock of your personal brand. The way you're perceived by others is important. Yet many professionals rarely take the time to ensure their brand is up to date, relevant, and visible. For example, when was the last time you carefully reviewed your LinkedIn profile? Your brand and the tools you use to promote it require your attention. Dawn Edmiston is a professor of marketing at the William & Mary School of Business. She's an author, researcher, and personal branding expert. She joins us today to discuss your personal brand: How you can be sure it's relevant, and why this time of the year is a good time for a personal brand update. Learn how the Raymond A. Mason School of Business at William and Mary can help you and your organization develop your top talent through customized executive education and professional development programs. Visit us at www.wmleadership.com. Thank you for listening.

As the world evolves, leadership also evolves. There's no doubt the leader of today and tomorrow will be different from the leader of the past. Qualities and approaches that defined yesterday's high quality leaders won't work moving forward. Our guest today says a fundamental shift is occurring, and leaders must adapt. Matt Williams is a clinical professor at William & Mary's School of Business and an experienced and successful leader. He's the Managing Director of Brand Federation and the former CEO of The Martin Agency - one of the top advertising agencies in America. He says in order to succeed, leaders have to change their way of thinking; about themselves, their organizations, and their employees. Learn how the Raymond A. Mason School of Business at William and Mary can help you and your organization develop your top talent through customized executive education and professional development programs. Visit us at www.wmleadership.com. Thank you for listening.

It seems like everyone is talking about ChatGPT. Today on the podcast, we'll learn about it by going right to the source. First, some background: People in business, education, journalism, law, and virtually all fields are asking what ChatGPT might do to change the way we work, learn, and communicate. In some sectors, there's major concern. In others, there's considerable excitement regarding the possibilities. Introduced in November, ChatGPT is an Artificial Intelligence system that can do some amazing things, like respond to customer service inquiries and write term papers. And it does so quickly, and for the most part accurately. As a result, marketers and customer service professionals are working to test and implement ChatGPT. Meanwhile, school districts from New York City to Seattle banned the chatbot last month. On today's episode, we learn the basics of ChatGPT, but rather than invite a subject matter expert to discuss it, we went right to the source. We submitted specific questions about ChatGPT to ChatGPT and it quickly delivered written answers. To show you the quality of those answers, we combined them with Text-To-Speech technology which generated a voice that will read the answers Chat GPT wrote for us. Learn how the Raymond A. Mason School of Business at William and Mary can help you and your organization develop your top talent through customized executive education and professional development programs. Visit us at www.wmleadership.com. Thank you for listening.

Artificial Intelligence, synthetic biology, blockchain, social media, and other technologies continue to change the way we live, work, and lead. At the same time, the reach of technology is expanding daily as more people are connected today than ever before. Now decisions, thanks in part to technology, are often significant and far-reaching. And with that in mind, our guest says tech entrepreneurs must embrace ethical leadership. Anand Anandalingam is a tech scholar, teacher, and consultant. A professor of Management Science at the University of Maryland, he previously served as the Dean of the Business Schools at Maryland and Imperial College in London. He says while tech entrepreneurs have much on their plates, ethics and ethical leadership should be the priorities. Learn how the Raymond A. Mason School of Business at William and Mary can help you and your organization develop your top talent through customized executive education and professional development programs. Visit us at www.wmleadership.com. Thank you for listening.

For the first time in 25 years, William & Mary's School of Business, the Raymond A. Mason School of Business, has a new leader. After long-time Dean Larry Pulley announced his retirement, and the University conducted a global search, Todd Mooradian was named Dean in August. Mooradian's no stranger to William & Mary, or to leadership. He spent 27 years at the Mason School of Business as a marketing professor, Associate Dean, and campus leader. Then, in 2017, he left to become Dean of the University of Louisville's College of Business. After five years there, he was named Dean at William & Mary. He joins us today to discuss his role, coming home, and taking the reins from a long-time and successful leader. Learn how the Raymond A. Mason School of Business at William and Mary can help you and your organization develop your top talent through customized executive education and professional development programs. Visit us at www.wmleadership.com. Thank you for listening.

It's the holiday season, and ordinarily at this time of the year we would suggest some good books for you to read as you hopefully get some time off to relax. Not this year. This year was different. If you're like most professionals, you worked harder than ever this year. On top of that, finding time to exercise, sleep, interact with family and friends, seemed more challenging. Many professionals are flat-out tired. They need some downtime. So, instead of recommending books to read over the holiday, we suggest you kick back and take time to binge-watch some good television. We spoke to students, faculty, and staff at the William & Mary School of Business and asked them to share some suggestions for holiday binge watching. We have 10 recommendations for you, plus a bonus recommendation.

There are countless parallels between business and sports; teamwork, sacrifice, expertise, winning and losing, innovation, leadership, and commitment. Our guest today is the President and Owner of PGC Basketball, the largest education basketball camp in the world. PGC has camps across the United States and Canada dedicated to teaching young people how to succeed on and off the court. While the PGC camps are spread out geographically, so is its staff. It's fully remote, and has been for years. Yet, the organization's president, Mano Watsa, has built a highly successful team by creating a commitment-based organization. He joins us today to talk about the commitment-based organization, the people it attracts and retains, and why it leads to success. Learn how the Raymond A. Mason School of Business at William and Mary can help you and your organization develop your top talent through customized executive education and professional development programs. Visit us at www.wmleadership.com. Thank you for listening.

It's hard to imagine life without pizza, and difficult to imagine pizza and pizza delivery without Domino's. It all began in 1960 with one store in Michigan. Now, Domino's is the number one pizza restaurant in the world operating in 95 countries. By the end of the decade, Domino's expects to have 30,000 stores. Ninety-eight percent of the stores are owned by franchisees. And 95% of store owners worked at a Domino's before becoming owners. It's a success story fueled by a love of pizza, opportunity, and innovation. Joe Jordan is President of US Business and Global Functions at Domino's. He's been with the organization for 11 years. He joins us to talk about the pizza business, Domino's guiding principles, and what it takes to stay on top. Learn how the Raymond A. Mason School of Business at William and Mary can help you and your organization develop your top talent through customized executive education and professional development programs. Visit us at www.wmleadership.com. Thank you for listening.

Think of your favorite brand - maybe it's Apple, Bose, Dominoes, Netflix, Jeep - whatever your favorite, most likely the quality of the product is excellent. But that's not enough to make you loyal to the brand. According to our guest today, there are two other important elements that lead to brand loyalty: The environment where the product is delivered, and the quality of the customer service. Chris Caracci helps organizations build customer loyalty. He spent years at the Disney Institute working with clients across the world. Today, he teaches at the William & Mary School of Business and continues to help businesses and organizations with their loyalty creation initiatives. He joins us to talk about building customer loyalty. Learn how the Raymond A. Mason School of Business at William and Mary can help you and your organization develop your top talent through customized executive education and professional development programs. Visit us at www.wmleadership.com. Thank you for listening.

Whatever business or field you're in, standing still is not an option. That's why so many are placing an emphasis on innovation. With that in mind, Tribe Innovation, at the William & Mary School of Business recently hosted Innovation At Work, a panel featuring professionals who spoke about innovation and the role it plays in their respective organizations and sectors. One of the panelists joined us afterwards: Dan Webber is with Edelman, the global communication firm that works with businesses and organizations to promote and protect their brands and reputations. Webber is President of Edelman's Washington DC office. He says in his work, innovation is about a long-term trajectory for success. He joins us to share how he and the Edelman organization view and implement innovation. Learn how the Raymond A. Mason School of Business at William and Mary can help you and your organization develop your top talent through customized executive education and professional development programs. Visit us at www.wmleadership.com. Thank you for listening.