

Sports Media Watch Podcast
Jon Lewis
Sports Media Watch founder Jon Lewis is joined each week by Armand Broady for a weekly discussion of the latest developments in the sports media industry, from ratings to rights deals to personnel moves. Go beyond the headlines with the in-depth analyses and historical context that are a hallmark of Sports Media Watch.
Episodes
Mentioned books

Jan 30, 2025 • 29min
AFC vs. NFC ratings, Reggie Miller to NBC, Greg Olsen's future and more
On this week's Sports Media Watch Podcast, hosts Jon Lewis and Armand Broady break down the sharp ratings gap between the NFL conference championship games and the lack of NFC starpower.The podcast also covers NBC's reported interest in hiring Reggie Miller as a lead NBA analyst and whether there is a shortage of established NBA analysts in the industry.Additionally, they discuss the status of analyst Greg Olsen at Fox, and the possibility of him finding a new opportunity -- perhaps on Amazon's NFL coverage.Subscribe to the Sports Media Watch Podcast now on Spotify, Apple Podcasts, or wherever you get your podcasts.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Jan 23, 2025 • 30min
NFL ratings, LIV Golf on FOX, Bob Uecker and future NBA announcers
In the latest episode of the SMW podcast, Jon Lewis and Armand Broady dive into the declining NFL playoff ratings, exploring why the league may be a victim of its own recent success. They also break down the LIV Golf Tour's new TV deal with Fox Sports and what it means for the upstart league's future. Plus, the hosts pay tribute to the legendary Bob Uecker and wish Dick Vitale well in his recovery; and discuss Mike Tirico being named the lead play-by-play voice for the new "NBA on NBC" and the potential for Amazon's NBA studio show to challenge TNT's "Inside the NBA" as the gold standard with a more youthful and cutting-edge approach.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Jan 16, 2025 • 32min
Future of streaming sports, NFL playoff ratings, TGL and more
On the latest edition of the Sports Media Watch podcast, Jon Lewis and Armand Broady discuss the future of sports on streaming in the wake of Venu's collapse; NFL playoff ratings and what the best matchups will be going forward; and whether the TGL golf venture can achieve long-term success.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Jan 9, 2025 • 30min
NFL ratings recap, Tom Brady's performance, Disney-Fubo deal and more
The Sports Media Watch podcast returns from hiatus as Jon Lewis and new co-host Armand Broady discuss the NFL's regular season ratings performance, how Tom Brady looks heading into the playoffs, Disney's Fubo deal and more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Oct 10, 2024 • 33min
Special guest Bob Wischusen talks NHL and more, plus MLB-Diamond Sports, Mets ratings and more
On the latest edition of the Sports Media Watch podcast, Jon Lewis is joined by ESPN play-by-play voice Bob Wischusen, who discusses his role as an NHL broadcaster, his career and more. But first, Jon discusses the future of MLB on RSNs and the Mets' drawing power this postseason.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Oct 3, 2024 • 44min
Special guests Randy Scott and Gary Striewski, plus WNBA vs. Christine Brennan and MLB Postseason
On the new edition of the Sports Media Watch podcast, Jon Lewis is joined by special guests Randy Scott and Gary Striewski of SportsCenter (11:35), who discuss their popular partnership, how their SportsCenter differs from the 1990s heyday and much more. But first, Jon dives into the Christine Brennan-WNBA controversy and the broader culture war over Caitlin Clark, and explains why everything is lining up for a strong MLB Postseason in the ratings.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Sep 25, 2024 • 47min
Caitlin Clark playoff ratings, NFL, college football and more
On today's episode, Jon Lewis and Drew Lerner talk more Caitlin Clark, and how her presence lifted the WNBA to big playoff viewership directly against the NFL. Then, the crew takes a look at football viewership from the weekend, including whether the Kansas City Chiefs have a legitimate claim to the title of "America's Team," and how Fox's Friday night college football game could turn into another viewership draw for the network.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Sep 19, 2024 • 1h 2min
Talking WNBA/Caitlin Clark with Fever analyst Debbie Antonelli and ION exec Brian Lawlor, plus NFL ratings
On the latest edition of the Sports Media Watch podcast, Jon Lewis and Drew Lerner examine the WNBA season and the Caitlin Clark effect with Fever analyst and Basketball Hall of Famer Debbie Antonelli and Scripps Sports (ION) president Brian Lawlor. Plus, some discussion about NFL ratings, Tom Brady and more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Sep 12, 2024 • 37min
Brady's debut, NFL ratings, Disney v. DIRECTV, Caitlin Clark and more
On today's episode, Jon Lewis and Drew Lerner review Tom Brady's broadcasting debut, what went right, what went wrong, and where he goes from here. Then the crew reviews the opening week in NFL ratings including strong numbers for the NFL Kickoff Game and the Friday night Peacock exclusive from Brazil. Jon and Drew close the show with a discussion on the ongoing dispute between DirecTV and Disney, and Caitlin Clark's Indiana Fever drawing over one million viewers directly against the NFL.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Sep 5, 2024 • 47min
Disney vs. DIRECTV, Pat McAfee, Tom Brady's debut, Sheryl Swoopes
On today's episode, Jon Lewis and Drew Lerner start the podcast discussing the carriage dispute between Disney and DirecTV, how it differs from the Charter dispute last year, and whether it will be solved in time for Monday Night Football. Then, the crew takes a look at the first full weekend of college football, including a discussion about Nick Saban's debut on College GameDay, and whether Saban or Bill Belichick will have the better media chops this season. Jon and Drew then discuss Tom Brady's NFL broadcasting debut, and whether he will even make it through a full season with the restrictions placed on him by the league. To close out, Jon overviews the Nancy Lieberman-Sheryl Swoopes drama currently unfolding.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy