
saas.unbound
saas.unbound is a podcast where inspiring founders and experts share their stories of founding and scaling their businesses all the way to success and eternal love from their customers.At saas.unbound we have casual chats with entrepreneurs who have already walked from 0 to 1, to 10, and sometimes to a life-changing exit.They share their experiences, actionable insights, and mistakes to avoid.Your host is Anna Nadeina, Head of Growth at saas.group, passionate Growth Marketer, and a big believer in sustainable growth and the power of networking.saas.unbound is brought to you by saas.group
Latest episodes

Nov 16, 2023 • 42min
Mike Perham @Sidekiq. Bootstrapping a SaaS to $7M solo
saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #2a we talk with Mike Perham, founder and CEO at Sidekiq (https://sidekiq.org/), a full-featured background processing framework for Ruby. Mike unveils the concept behind Sidekiq explaining how this tool allows developers to build and scale Ruby applications. He explains how Sidekiq works by creating jobs to process data and distribute them across many machines. Listen as Mike discusses the synergy between the open-source project and the commercial aspect of Sidekiq, contributing to its ongoing development and success. Get a look into the process of building dependable software and how to monetize an open-source project as Mike shares his journey. Discover the benefits of an open-core model and learn about Mike's strategies for building the project, finding contributors, and pricing his product.Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group?sub_confirmation=1 Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

Nov 13, 2023 • 50min
Neil Emeigh @Sprious. Bootstrapping an ethical scraping SaaS tool
saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #20 we talk with Neil Emeigh, Founder and CEO @Sprious (https://sprious.com/), and building 2 incredible tools: SCRAPING ROBOT (https://scrapingrobot.com/), a powerful web scraping service that provides a range of tools and solutions for extracting data from websites, and Rayobyte (https://rayobyte.com/), an award-winning proxy provider committed to reliability and ethics.From writing articles on Fiverr at the age of 14 to building two successful products through bootstrapping and managing a remote team.We explore the impact of providing round-the-clock customer service, how Neil's background in SEO helped create content that ranks highly in search engine results, and the challenges and victories in his journey of rebranding Blazing SEO to Rayobyte, managing team expectations, and his personal growth as a leader.--------- EPISODE CHAPTERS ---------(0:00:06) - From Fiverr to Remote Success(0:11:28) - AI in Customer Support and Marketing(0:20:33) - SEO and Rebranding Challenges(0:27:09) - Self-Actualization and Personal Goals(0:44:02) - Leadership Challenges and Business GrowthSubscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group?sub_confirmation=1 Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

Nov 9, 2023 • 50min
Mehdi Boudoukhane @Cycle. How to build a lovable SaaS product with amazing retention
saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #19 we talk with Mehdi Boudoukhane, Co-Founder & CEO at Cycle (https://www.cycle.app/), a product feedback system that lets you connect the dots between customer needs and product delivery workflows. In this conversation with Mehdi, co-founder and CEO of Cycle, we get a first-hand account of his journey from being an engineer and data scientist to a product manager. Listen in as he shares the story behind Cycle, a product management platform that successfully transforms product feedback into customer engagement. Mehdi shares his experience of designing mockups, shipping prototypes, and even hopping on a flight to San Francisco to learn more.Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group?sub_confirmation=1 Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

Nov 6, 2023 • 49min
Maciej Zawadzinski @PiwikPro. Successfully executing 3 SaaS exits
saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #17 we talk with Maciej Zawadzinski, co-founder of PiwikPro (https://piwik.pro/), an analytics suite with a focus on user privacy and data security, used in over 1 million websites worldwide, and growing sustainably since 2013 and is now making over $12M ARR. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group?sub_confirmation=1 Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

Nov 2, 2023 • 46min
János Moldvay @Adtriba. How founder resilience helps with sustainable SaaS growth
saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #17 we talk with Janos Moldvay, Co-Founder and CEO of Adtriba (https://www.adtriba.com/), a simple, cross-channel digital marketing management platform based on data-driven attribution modeling. With Janos, we've discussed what it takes for founders to be successful, why mental health is so important, and how finding a community of like-minded people helps going through that journey. We also discussed the challenges of bootstrapping, focusing on profitability, and building a transparent culture for the team. Janos shares his opinion on the importance of deep communication with customers, prioritizing the features that would benefit the most, and clear navigation of the roadmap when you work with big enterprise names. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group?sub_confirmation=1 Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

Oct 30, 2023 • 46min
Peep Laja @Wynter. Hacking B2B messaging
saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #16 we talk with Peep Laja, founder of Wynter (https://wynter.com/), a self-serve B2B messaging and buyer intelligence platform that lets you launch a test in minutes. We had a detailed discussion on messaging and differentiation in B2B sales, a pivotal part of Wynter's evolution. Peep unfolds his unique 4-layer framework for messaging - Clarity, Relevance, Pitch/Value Prop, and Differentiation. Peep offers practical advice for SaaS companies on the effective use of comparison articles and blog posts for highlighting unique features. Peep also shares the revenue generation and growth strategies of Wynter, and the critical role of business storytelling. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group?sub_confirmation=1 Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

Oct 28, 2023 • 46min
Abeeda Haroon & Ashley Whitney. Building a successful customer experience strategy for B2B SaaS.
Join Abeeda Haroon, the Head of Customer Experience at Polly (https://www.polly.ai/) and Ashley Whitney, the Director of Customer Success at Pipeline CRM (https://pipelinecrm.com/) to talk about the way they are bringing the best possible experience to the customers of their companies. Some of the topics we've discussed:Understanding Customer Experience and Activation Moments; Tools, Measuring ROI, and Campaign Importance;Sleeping Bears and Customer KPI Measurement;Understanding KPIs in Customer Journey;Shifting Product Direction in Changing Times;Importance of Stakeholder and Customer Experience Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

Oct 26, 2023 • 38min
Joran Hofman, @Reditus. Bootstrapping an affiliate SaaS for b2b businesses.
saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #15, we talks with Joran Hofman, Founder @ Reditus (https://www.getreditus.com/), a Partner Management Tool for B2B SaaS businesses. Get insights into the building of Reditus, starting with an MVP that never launched, and how Joran navigated the chicken-egg story of needing businesses for the affiliates to join and the other way around. Moving on to affiliate program growth and onboarding, Joran shares how his tool empowers companies to target competitors, kickstart their network growth, and onboard new SaaS companies. We talk about bootstrapping, building trust, and leveraging networks. See how Joran has managed to keep the lights on for his team and how he maintains team cohesion and communication within his remote team. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group?sub_confirmation=1 Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

Oct 23, 2023 • 46min
Ryan Singer, author of "Shape Up". How to shape amazing SaaS products?
saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #14 we are talking with Ryan Singer, the member of the initial 3-people team at 37signals, now author of Shape Up: Stop Running in Circles and Ship Work that Matters, and the founder of Felt Presence, helping product teams stop running in circles and regain the thrill of building. In this episode, we help you uncover the secrets of successful project management as we navigate through fixed project duration and the art of asking the right questions with Ryan. Understand how Shape Up impacts businesses of all types - whether you're bootstrapped or VC-backed, there's something for everyone here. We help you shift your paradigm from estimating timelines to setting project time limits and make you realize that the specifics of Shape Up implementation can vary according to your company type. Ryan shares his invaluable insights on creating a repeatable process that doesn't rely on one person's knowledge. We discuss the importance of a unique ratio of developers to designers and its influence on the product vision. Finally, we touch upon ensuring that technical factors are taken into account during project planning.Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group?sub_confirmation=1 Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

Oct 19, 2023 • 46min
Nicolas Saliba @Tryane. Find your SaaS customer before you build a product
saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #13, we are talking with Nicolas Saliba, the founder of Tryane Analytics (https://tryane.com/en/), a cross-channel analytics platform that helps internal communication professionals to be more efficient. Nicolas talks about personalizing your customer communication for users and customers and why blasting the same message on different channels doesn't work. He also shares his new approach that he uses for customer acquisitions. We also discuss the most critical moments of Tryane and how Nicolas and the team were able to overcome them to become stronger. We talk about the dynamics of the sales team that Nicolas finds the best for his business, and why he thinks there should be a clear differentiation between the people who find and nurture the leads and the "closers". Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group?sub_confirmation=1 Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/