
The Exclusive Career Coach
The Exclusive Career Coach is presented by Lesa Edwards, CEO of Exclusive Career Coaching. This weekly podcast covers all things career management including job search strategies, interviewing tips, networking tools, maximizing LinkedIn, salary negotiations, and managing your mindset around your career.
Latest episodes

Apr 17, 2024 • 13min
316: How to Transition Smoothly into a New Job
Tips on smoothly transitioning into a new job include exiting gracefully, announcing the move strategically, doing research, clarifying expectations with your manager, and building relationships. Advice also covers understanding company culture, active listening, seeking feedback, managing time efficiently, effective communication, flexibility, seeking support, and self-care for sustained performance.

Apr 10, 2024 • 18min
315: Your Resume: What Belongs and What Should Go
Learn about what components should and shouldn't be on your resume in 2024, including branding statements, professional experience, educational details, certifications, and volunteer experience. Discover the importance of structuring your resume with action verbs, listing jobs in reverse chronological order, and omitting outdated personal information. Explore the strategic process of integrating skills within job descriptions for maximum impact.

Apr 3, 2024 • 28min
314: The Resume Summary: What it is and how to write it
Learn how to craft an impactful resume summary that showcases your unique qualifications and brand differentiators. Explore examples of effective branding and the importance of targeting the right audience. Discover valuable insights on creating impactful bullet points in a resume summary to make your resume stand out in the competitive job market.

Mar 27, 2024 • 25min
313: What's Going on With Those Companies That Offer "Free" Resume Reviews?
The podcast discusses the pitfalls of 'free' resume review programs where automated systems give harsh criticism to upsell resume packages. It explores the importance of quality feedback from human professionals and the value of researching resume writing services. Additionally, the podcast talks about crafting an effective resume brand by highlighting achievements and optimizing for Applicant Tracking Systems, as well as tailoring resumes to individual needs and job search strategies.

Mar 20, 2024 • 17min
312: How to Become a Thought Leader on LinkedIn
Today’s topic is how to become a thought leader on LinkedIn. This is something I work with many of my mid- and upper-level clients on and I wanted to share some of that work with you in this episode. Let’s start with the obvious: If you want to become a thought leader on LinkedIn, you need a complete, professional, and optimized profile. If this is something you want help with, reach out for a consult and I can give you the specifics of what I can do for you and the associated investment. Why do I want to become a thought leader on LinkedIn?If you want to become a thought leader, LI is the place to do it. There are numerous reasons to make this a goal, including: -Increased visibility for your personal brand-To move up within your current organization-To increase awareness for potential employers -Increased visibility for your company and/or industry -Increased visibility for your profession -To showcase your side business What should I be doing? Let’s start with some basics. These are the things I do every time I sit down at my computer for LI: -Respond to your messages -Respond to connection requests -Begin cultivating relationships with those you’ve already connected with -Engage with posts/birthdays/anniversaries/new jobs in the Notifications section (5-word minimum) Now that we’ve covered the bare minimum, let’s take things to the next level: -Original content (think of LI as your blog) -Sharing others’ content, with a question that will elicit engagement -Content in the Featured section of your profile – these can be videos, posts, newsletters, articles, links) -Join groups appropriate for your job function and/or industry and participate -If you are also trying to grow your audience, set a weekly goal for how many connection requests you will send out and who you want to connect with. Then CULTIVATE – don’t try to sell right away. -Once you begin contributing, you may be asked to be a contributor to collaborative articles on LinkedIn. A lot of people have found me through these contributions. Here’s how it happens: “LinkedIn identifies members who are likely to be experts in a certain topic based on their work experience, skills proficiency, and prior engagement on the platform. They must also meet high trust and quality standards by adhering to LinkedIn’s User Agreement and Professional Community Policies, and their contributions must remain relevant, original, and additive.” How much time will this take? The biggest pushback I get from clients is “this will take too much time.” I’m going to break this down into bite-sized chunks, all of which can be managed much like a buffet – take what you want and leave the rest. It’s not all-or-nothing here. -Make this a priority, or it won’t happen-Calendar in time, along with the specific deliverables you want to achieve -I spend 15 minutes, twice a week, on the basics: -Messages -Requests -Initial greetings -Notifications -It was recently recommended to me that I might try spending 1 hour a day commenting on posts – this would be on LI as well as my other platforms. I don’t have that much time, but I plan to expand what I’m currently doing now. -Original content will take additional time, of course – but you may have “recyclable” content you can use, at least to start with. Is there an article you’ve written that could be broken up into several posts? -You’ll need some artwork to help attract eyes to your posts. If you haven’t learned Canva yet, I recommend either doing so or soliciting help from someone who knows how to use it. You may be able to create a template for your posts that would then require a minimum of changes each time you use it – this would also help with branding. -If you want more eyes on your thought leadership, you may also want to add to your connections/followers. My goal is 50 new connections per week – people who are in jobs and at the seniority level of my ideal client. This takes me about 1 hour/week. -Look for podcasters who speak on topics that intersect with your SME and schedule a virtual coffee date with them. Rather than asking to be on their podcast, focus on building the relationship and let them ask you. This is part of my 50 new connections each week. So the amount of time you need each week depends on which of these suggestions you want to take on. Start with a manageable goal and get that under your belt before trying to expand – I recommend 15 minutes/day. Again – calendar it in and set specific deliverables for each day. For example, you might do the basics – check messages, respond to connection requests, check and respond to Notifications – every day, while you may do original content on Mondays, share something on Wednesdays…you get the idea. MAKE IT MANAGEABLE. I was thinking…this is episode #312. Episode #1 aired on October 25th, 2017, so this is my seventh year of putting out weekly content FOR FREE. So here’s all I ask of you: if you haven’t subscribed or followed the podcast, please do so. And I would greatly appreciate it if you could do me a solid and write a review if you love what I’m putting out for you. One more thing: if there is a career-related topic you’d like me to cover on the podcast, shoot me an email at lesa@exclusivecareercoaching.com. If I’ve covered it, I’ll send you links to what’s already out there; if I haven’t, I’ll put it in the queue and mention your first name when I cover it. Are you in the wrong job that chips away at you every day? The document and coaching programs offered by Exclusive Career Coaching will help you find a job that uses your zone of genius, recognizes your value, and pays you what you’re worth. If you’re ready to take your job search to the next level by working with a highly experienced professional with a track record of client success, schedule a complimentary consult to learn more: https://calendly.com/lesaedwards/zoom-meetings2

Mar 13, 2024 • 13min
311: How to Manage Your Former Peers
Learn how to manage former peers after a promotion with tips on earning trust, being humble, and setting clear expectations. Explore the challenges of managing former colleagues and the importance of maintaining fairness and boundaries in the workplace. Gain insights on transitioning into a new role by earning trust through actions, setting clear expectations, and seeking help for success.

Mar 6, 2024 • 24min
310: The Difference Between Job Duties and Achievements on Your Resume
I want to start by being clear: This is a topic I’ve covered before. I’m covering it again because, based on the resumes that come to me for consults, ya’ll haven’t gotten the message yet. In addition to touching on this topic in several episodes, I specifically covered job duties and achievements in episode #174. I’m going to expand on the content from that episode in this one. What I seeLet’s start with what I see on almost every resume that comes my way: either there isn’t an achievement in sight, or the few achievements that are there are mixed in with bulleted job duties – and they are poorly written. This creates what we resume writers call “death by bullets.” A looooong laundry list of job duties and maybe a few achievements that don’t impress the reader and causes them to lose interest fast. Job duties are important, because this is your opportunity to tell the reader what you did on a day-to-day basis. This is particularly helpful when you have had job duties outside what someone with that job title would normally have. Job duties tell the employer WHAT you did. There is an assumption that everyone with XXX job title does approximately the same thing on a daily basis. Achievements, on the other hand, tell an employer HOW WELL you did your job. This is your opportunity to show how much money you made or saved, how you improved efficiency, increased retention…whatever is appropriate for your job function. Think of it this way. If you were a Nike athletic shoe, your job description might read:Made of rubber. Come in a variety of color combinations. Includes shoelaces and an insert. Can be spot-washed by hand. Can be worn for athletic or casual wear – by men and women. Here are your achievement bullets: Shaved 7.8 seconds off Sue Smith’s running performance in the mile. Received prime placement in athletic shoe stores including… Played key role in Jonathan Jones’ 15th-place finish in the Boston Marathon. Generated $1.2 gazillion dollars top-line revenue. Now, let’s break down the specifics of job descriptions and achievements. Job descriptionsThis should be a 2-to-3-line paragraph of the daily job duties you performed – either most frequently, those that are most applicable to the specific position you are applying for, or those not normally performed by someone with your job function (but only if you want to continue to perform those duties). There’s no room for fluffy words or extra verbiage in this paragraph. Stick with the most important, most relevant, and/or most differentiating tasks. Here’s an example: Aligned marketing plans and GTM tactics to drive audience awareness and growth for $12M international entertainment product. Drove branding, design, website, video production, customer journey, social media, billboards, subway ads, taxi tops, paid ads, customer experience improvements, celebrity and influencer partnerships, and content creation. Here’s another example: Drove all management and operational components including reporting functions, scheduling, hiring, onboarding, training, policies / procedures, compliance, and strategic planning. Collaborated with marketing director to promote and grow all offices. Managed P&L including net profitability, net revenue per visit, and net cost per visit. Note that these are paragraphs – not bullets. Bullets should be reserved for achievements ONLY. AchievementsYour achievements are what market you on your resume. When you mix your job duties with your achievements, you dilute the effectiveness of your achievements. Ideally, you will have progressively more achievements with more recent jobs. At most, 5 achievements per role. What makes an achievement impactful? -Is specific-Starts with an action verb (parallel structure)-Leads with results-Leaves the reader wanting more (2 lines max) Example #1: Instead of Grew customer base This high-impact achievement bullet: Catapulted customer base 400% and revenue 700% by launching a comprehensive social media campaign. Example #2: Instead of Managed new-hire in-processing This high-impact achievement bullet: Processed 140 new employees in just 30 days including all paperwork, orientation, security clearances, and computer access. Example #3: Instead of Managed IT installation project This high-impact achievement bullet: Spearheaded 1200-unit IT installation project including beta testing, identifying and training superusers, and troubleshooting. How do you know what to include as an achievement? Here are some guidelines: -Choose achievements that, in combination, present you as well-rounded and competent for the role you are applying for. -Focus on achievements that demonstrate the skills you want to use moving forward. If, for example, you’re really good at managing budgets but hate them, and they aren’t an essential part of the job you’re applying for, don’t focus an achievement on your budgeting magic. Two more things: With some clients, I will separate out a 1-to-2- line statement about the scope of their work. Doing this makes it easy for the reader to see things such as size of budgets managed, number of direct reports, reporting structure, size of sales territory, etc. Here’s an example: Directly supervised 5; total team of 14 | Hired, developed, and managed marketers, vendors, and agencies | $3.8M Marketing budget Finally, I am increasingly beginning each of my clients’ bullets with an introductory phrase. This serves two purposes: It allows the reader to quickly scan the resume and determine the “buckets” of achievements this candidate has had, and it further packs the resume with keywords that will increase its score in the ATS. I determine what phrases to use based on two things: The content of the achievement (what is it really about) and the keywords I find in the job descriptions the client gives me. Examples: Stakeholder Advocacy & Education: Developed and managed Regional Advocate Program, which delivered grassroots, legislative, political, and investor development support and resources to Florida Chamber, local chambers of commerce, legislators, candidates, and business advocacy partners across 6 regions of Florida. Efficiency Enhancements: Achieved annual cost reduction of 30%, enhanced financial reporting processes, and increased productivity through strategic technology implementations including dashboarding and cloud solutions. Latinx Community Leadership: Recognized with Hispanic Heritage Foundation Award — for courage and commitment to elevating Latinx culture in all its expressions. Are you in the wrong job that chips away at you every day? The document and coaching programs offered by Exclusive Career Coaching will help you find a job that uses your zone of genius, recognizes your value, and pays you what you’re worth. If you’re ready to take your job search to the next level by working with a highly experienced professional with a track record of client success, schedule a complimentary consult to learn more: https://calendly.com/lesaedwards/zoom-meetings2

Feb 28, 2024 • 25min
309: Set Yourself up for Success in a New Role - at Any Experience Level
As most of you know, the first 90 days in a new job are critical for your long-term success – not only in that role, but for your future with the organization. Today, I want to give you key steps you can take in those first 90 days to set yourself up for success. Let’s start with an Individual Contributor role. A primary focus from week 1 should be getting clear success metrics and priorities from your boss. This typically goes beyond the job description, although that’s a good starting point if you don’t already have one. If your boss doesn’t have success metrics and priorities prepared for you and can’t / won’t communicate them verbally, write your own and get your boss to sign off on them. Another focus in the first 90 days is learning how your department works and interacts with other departments within the organization. How does work flow? Who does what? How does the work your department generates fit into the larger organization? As part of this process, learn how to communicate with others in your department, especially your boss. Get a good understanding of the culture of your department and of the larger organization. Remember: there’s what is in writing and there’s what is actually happening – learn when people come to work and leave, how lunches and breaks work, and other day-to-day practicalities. Your boss or a mentor within your department should be able to direct you to key stakeholders and peers outside your department that you need to get to know. Schedule 1:1s with them to introduce yourself and learn how you can work together most effectively. Key words for this level: ALIGNMENT, ORIENTATION, COMMUNICATION For a New Manager.As with an Individual Contributor, it is important that you get a clear understanding of what you will be responsible for delivering and how your success will be measured. Get this in writing. Schedule 1:1s with your direct reports and get to know their strengths, growth areas, communication and work styles, how they like to be rewarded, how best to deliver feedback, and their professional goals. This is THE major shift for you from an Individual Contributor role – the adjustment that the work you produce will now largely be through others. Their development is of paramount importance. Learning about leadership is another critical component – read and learn about different leadership styles and determine what will work best for you. Remember to be authentically you as you adapt to this new role – if you try to be someone you aren’t, you will not be successful in the long run. Develop your plan for the year and get alignment from your boss as to priorities, goals, and measures of success. Key words for this level: ALIGNMENT, MANAGEMENT, LEADERSHIP As a new Director or Senior Manager. Once again, step one should be alignment of success measures and KPIs with your VP. Make sure you understand how these fit into your VP’s broader goals. A key difference at this level is that your direct reports may also have direct reports. If they don’t, it is likely that one of your key goals is to mentor and coach them to become managers. Meet with your direct reports about goals, working styles, and key cultural norms for your area and make sure there is alignment with what they are saying and doing with their direct reports. Establish clear expectations and make sure they are doing the same. You will be meeting regularly with others across the organization, so quickly begin to set up those meetings and establish those relationships. You will be expected to regularly evaluate what is and isn’t working in your area, so make sure you are seeing and hearing what is going on. Get on top of issues quickly before they have a chance to fester and become cancerous. You’ll likely be expected to create a long-term plan – possibly a 1-3-5-year plan. Create this, get insight and buy-in from your VP, and disseminate this information to your team and other key stakeholders. Key words for this level: ALIGNMENT, INFLUENCE, STRATEGIC PLANNING For a VP or C-Suite Executive. Developing a vision and aligning your leadership team with that vision is a critical component at this level. You will be expected to do so with executive presence and compelling communication that elicits buy-in and engagement. Once you have established your strategic initiatives, select 1-2 for quick wins. It is important for you and your team to have early victories. Pulling the lens out a bit further, communicate your 90 or 120 day and 1-year goals. Be sure to celebrate these wins! Listening to employees at all levels is another critical element for you. Conduct a listening tour to not only listen, but to show your team their voices are important and will be heard. Gather information as to where gaps exist and develop a plan to address. Develop a communication plan for your unit that is open and transparent, both internally and externally. Key words for this level: ALIGNMENT, LEADERSHIP, COMMUNICATION You may have noticed that a consistent element at each level is ALIGNMENT. What that looks like will differ at each level, but it is so important that you make sure your goals and priorities are in alignment with your boss and the larger organization. Are you in the wrong job that chips away at you every day? The document and coaching programs offered by Exclusive Career Coaching will help you find a job that uses your zone of genius, recognizes your value, and pays you what you’re worth. If you’re ready to take your job search to the next level by working with a highly experienced professional with a track record of client success, schedule a complimentary consult to learn more: https://calendly.com/lesaedwards/zoom-meetings2

Feb 21, 2024 • 10min
308: What is a "Dry Promotion" - and Should You Accept it?
First, a confession: When I started seeing articles and comments about “dry promotions,” I didn’t know what that was. In case some of you are in that same boat, here’s a definition: “A promotion without a salary increase.” As American businesses seek innovative ways to cut costs in a tightening economy, employers may be enticed to promote employees but withhold a salary increase. There are two primary benefits to an employee who accepts a dry promotion: 1. An opportunity to gain new skills and take on new challenges. 2. Added recognition and appreciation.(Most people in the organization won’t know that you didn’t get a raise.) What about the benefits to employers? 1. They can advance their goals for succession planning and professional development without a hit to their wallet. 2. Dry promotions can improve employee engagement. What about the downsides to a dry promotion? 1. For an employee, the downside is pretty obvious – you are doing more work – and work with more consequence – with no additional pay. 2. A dry promotion could work against you if you look for work elsewhere – the future employer may have concerns about the disparity between your job title and your compensation. 3. Conversely, an employer may find that it has positioned the dry employee for a new job at a new organization, with commensurate pay. 4. An employer with a dry promotion practice may find a decrease in overall productivity, since extra effort is not rewarded. 5. An employer may find they aren’t attracting the best talent. What options do you, as an employee, have for negotiating a dry promotion? 1. Get in writing that a raise will happen – or at least be discussed – at a specific later date, possibly with some retroactive pay. 2. Ask for an increase in variable compensation, such as bonus targets. 3. Ask for an increase in other fringe benefits like PTO or flexibility. Are you in the wrong job that chips away at you every day? The document and coaching programs offered by Exclusive Career Coaching will help you find a job that uses your zone of genius, recognizes your value, and pays you what you’re worth. If you’re ready to take your job search to the next level by working with a highly experienced professional with a track record of client success, schedule a complimentary consult to learn more: https://calendly.com/lesaedwards/zoom-meetings2

5 snips
Feb 14, 2024 • 14min
307: Developing Your Elevator Pitch
Learn how to craft an engaging elevator pitch for various situations, such as networking, job interviews, and sales. Get tips on keeping it succinct, avoiding predictability, and leaving a lasting impression. Explore examples tailored to different scenarios and discover the power of sparking curiosity with strategic questions.
Remember Everything You Learn from Podcasts
Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.