Capitalism.com with Ryan Daniel Moran

Today’s episode is about daily routines, how they generate momentum and help drive you forward even when you aren’t at your best.   Weather you have an established practice or are just starting out, tune in for some practical advice on how to structure your mornings and your days for a better chance at achieving your goals.   Key Takeaways [:27] Morning routines: they’ve become really popular and complicated, but don’t get overwhelmed by other people’s routines or try to reverse engineer their lives.   Take control of your own life, and be happier, wealthier and wiser, if you do nothing else, Ryan explains why you should stop this one thing and start this one other.   1. STOP THE PHONE [3:00] Be intentional about the use of your time from the moment you wake up. Don’t put yourself in a position where you are reacting to what the world throws at you, there will never be time to build what you want and do what you want if you are constantly reacting to what other people say and do.   2. START JOURNALING [7:04] Journal about your goals. The practice suggested in the book The One Thing is a good starting point:   Take your life goal, put it on a timeline and break it down to what you need to do in 10 years, in 5, in 3, this year, in 3 months, in 2 weeks, and finally, today: what is the One Thing you should do today in service to that goal.   It will set the intent for your day and put you in a position of intention and control over your time, your goals and ultimately your life.   [9:52] If you only stop the phone and start journaling, you will have a leg up on everyone. But if you want to take it a step further, create a system that will accelerate your results: TRIBE 5   Time — how you spend it and who you spend it is your happiness. Relationships — every dollar you make will come from someone else. Income — sustaining your happiness. Body — ROI is really low when you’re dead. Expansion — challenge your mind.   On a quarterly basis, set targets for each area of focus and determine the habits that are required to foster those goals. If you’re just starting out, try these goals on for size:   T target: don’t check your phone, decide on your intent for today. R target: connect with 2 non work related people per day. I target: accomplish your One Thing. B target: get a workout in before going online. E target: listen to a podcast, read, etc.   And finally, here is what a daily routine looks like with TRIBE 5: Wake up 1. Set your intent (don’t look at your phone!) 2. Work out 3. Do your One Thing 4. Connect with 2 people 5. Read   At the end of the day, grade yourself on 5 without judgment. [22:50] If you are starting over or going through a really hard time, just do one of those things, never miss it and it will create momentum in your life and momentum creates success. Thank you for watching and let lkndflckjsndlfcjbasldvkjbadvjna Mentioned in this episode Craig Ballantyne Tim Ferris Aubrey Marcus The One thing Tribe 5

Today’s episode is an excerpt from the Freedom Fast Lane Live 2015 (now known as the Capitalism Conference) with Jeff Hoffman.   Tune in for the Q&A section of this very popular talk with the well known billionaire.   Key Takeaways   Q. Thoughts on funding.   [2:26] For some reason, everytime Jeff asks entrepreneurs what their sources of funding are, no one says ‘customers’. He blames Silicon Valley for all the loans, bank debt, private equity, venture capital and this idea that you need to get the funding NOW.   List everything you need to do for your business to reach your definition of success, and circle all of the things you can do without anyone else’s money. Then do them.   If you need money, ask yourself if you can you sell something. Creative ways to finance your company through customers should always be your first attempt.   Borrowing money from somebody else should only come after you’ve done everything you can think of.   Q. Thoughts on money.   [4:43] Jeff would literally divide his money into 2 piles, one for him for the value that he created, and the other one to reinvest in his business.   To best manage your business’ money, you need to think of what normal controls you would you implement for someone else’s money: is the money being spent on things that will sell more for the business?   Entrepreneurs is like jumping off a cliff and building an airplane on the way down. If you don’t have that mindset of always focusing on the plane, you’re in the wrong field.   Q. Thoughts on failure.   One of the harder things with entrepreneurs is that failing is tangled into pride and ego, and when you have borrowed money from everyone you know and your business is failing, you don’t want to see them — especially for the holidays.   The problem is that people don’t define success and failure, and so they have no way of measuring.   So Jeff developed what he calls the Thanksgiving test. 1. Make a clear list of what success looks like 2. Have all of your stakeholders sign it 3. Come next Thanksgiving, determine if you succeeded/failed 4. Keep going/move on By following this, you will never be stuck in failure for a long time, and your pride and ego will not prevent you from facing your stakeholders. Mentioned in this episode Capitalism Conference

Today, Ryan talks about a product that integrated itself into his life journey and why he chose to invest in it. His Tesla.   Tune in for his advice on when to be frugal and when to spend as well as why (and how) you shouldn’t pay cash for bigger ticket items.   Key Takeaways [:22] Living frugally — which Ryan did while building a 6 figure business from his dorm room and paying himself 500 $ a month — means driving a Chevy Cobalt with manual crank windows who’s engine finally blows out. He was the first person in his family to buy the new car he wanted. Bruce, the Kia Sportage. He still owns Bruce. [1:38] Once he started making legitimate money but more importantly when he found out he was going to be a father, he decided to give Bruce to his partner, and started looking for his new car. [2:05] How do you feel driving a Tesla? New. Ryan bought the Tesla a little bit for the insane button, but this car reflected his growth, and gave him the confidence to be what he felt he had evolved into. It was an investment in training his brain to think bigger. [3:47] This investment helped Ryan because he could afford it. It’s important to push yourself to more, but always within your means. Living above your means will foster a mindset of scarcity and fear. [4:23] Ryan’s Tesla life lesson is also a lesson in business: your customers are on their own journey: if you communicate how your product or service helps them on that journey, they will be willing to pay a premium for it. [4:50] How does Ryan find balance between frugality and expense? The answer is two-fold: 1. Will it stress you out? 2. Can you pay cash for it? If you can pay cash, it’s okay to buy it (but don’t actually buy it cash! Ryan explains why, and what to do instead. Mentioned in this episode Kia Sportage Tesla Model S P100D

Today’s episode is a keynote by Garrett Akeson on the company he bootstrapped with his wife: Kindred Bravely. He shares a mountain of examples on how they company managed different aspects of growing a business out of Amazon.   Tune in for some practical tips on how to run a remote team, why culture matters and how much money you need to actually run ads!   Key Takeaways [2:58] Garret introduces himself and his brand Kindred Bravely.   [4:54] Launching a business can have a clear path but it’s rarely smooth, this talk will cover 7 areas to help you navigate growing a business: 1. Brand 2. Telling a story 3. Vision 4. Timing 5. Hiring 6. Culture 7. Remote teams   However, Garrett’s overarching advice, will always be focus. Brand [6:10] it matters from the very beginning, but don’t be afraid to change if it doesn't feel right — Kindred Bravely was called Davy Jeans for the first three months! Story [7:56] is what you use if you and to get out of Amazon, and that story is how you connect with your customers and how you build that relationship. So the first thing you have to do is get to know your customer, the numbers are there: use the information and identify the core values your customers resonate with. Communicate your story and your values everywhere you can. Use imagery to create emotional connection and make sure all of your copy is brand coherent — you can outsources ads, but you have to keep your content in-house, no one can talk about you better than you! Vision [13:08] is how you shape what’s to come, build a vision for your company that projects far into the future, make it detailed and share it with the whole team so that everyone aims in the same direction. Timing [15:11] means that there are never any guarantees. So getting off Amazon may not lead to greener grass. Garrett shares some indicators that the timing may be right for you. At less than 200k per year on Amazon, don’t bother with anything else, focus on increasing sales. When you hit 100 to 200k a month, now might be the time to start thinking about building your off channels.   You will need deep pockets for Facebook and Shopify ads, Garrett recommends no less than 100k dedicated in cash. Acquiring a new customer on Shopify averages 23$, you will burn through money to test your funnels, and your ads, and get your target audiences right. Let Amazon foot the bill for that, launch all your new products there! Hiring [23:22] people that love what you do will ensure they require less management! When Kindred Bravely posted their first job application, it was a flood of their own customers that came, a flood of moms. Garrett shares some tangible tips on hiring practices: 1. Use long form questionnaires that get really specific, this will enable you to screen out people that are not right for the job — Kindred Bravely uses a google form they developed in part from Topgrading questions. 2. Do skill specific testing — Kindred bravely does typing and phone typing tests since most of their work is with social media online. 3. Do group interviews to see people dynamics and immediately compare and grade applicants — Zoom is a good tool for this. 4. Don’t be afraid of hard questions, they give you insight on the type of person you are meeting — Garrett shares the last question he always asks and what kind of insight it gives him. 5. Keep your 2nd, 3rd and 4th choices as potential employees on future positions. Culture [28:39] ties in to vision and core values. By attracting applicants that identify with the brand it’s much easier to build that internal culture and brand. Empower your employees to embody the vision and values both at, and outside of work — Garrett shares the Kindred Bravely monthly giving program initiative. Remote teams [30:27] means that people rarely get a chance to meet, so you have to pay extra attention to building and fostering connection, support and growth for your employees in order to drive success. Garrett shares how he adapted Ryan’s TRIBE 5 into his own company culture and rembraded it BRAVE (Body, Relationships, Assets, Vigilance and time, Expansion) as well as integrated The One Thing’s “One Thing” to implement quarterly 90 day goal sprints for his employees. Kindred Bravely also uses GetGuru as a way to centralize all company workings information including, vision, mission and values so that the employees always have something to measure up against. [39:06] Garrett wraps up with details on Kindred Bravely’s progression and talks about SBA loans — have a business plan and remember it’ll take about 4 months to get the loan, Amazon lending — with high enough sales, and after having 3 years of financial history, you can get a traditional Bank loan. Q&A [43:36] Q. How do you figure out and reconcile salary ranges for full-time and part time positions in a remote setting? A. Ask how much the applicant would expect to make for the job! Set yourself up into a negotiating position by asking 2 simple questions: 1. “How much would you like to make now or?” 2. “How much would you like to get in a year from now?”   With the answers to these, you get a range to work with. [45:40] Max invites listeners to share feedback and suggestions for the show by sending him an email at max@brandbuilderstrategy.com. If you enjoyed this content, subscribe and review the podcast! Mentioned in this episode   Kindred Bravely Book: Double Double: How to Double your Revenue and Profit in 3 Years or Less by Cameron Herold A. A. Milne Sun Tzu Topgrading Zoom Dan Sullivan Book: The One Thing by Gary Keller and Jay Papasan Slack TRIBE 5 GetGuru Shopify Live View SBA loan Amazon Lending    

Ricardo Pero launched a business that lends money to e-commerce companies to fund their inventories.   Most business owners will buy inventory with their own money, and with all of their capital tied up, they have nothing left to do but stress out.   But there is another way of doing things which is use other people’s money to fund inventory, so you still have your own money to invest into growing your business (advertising, product diversification, systems, people, etc.)   Tune in for a great conversation on the challenges people run into while funding their own inventory and how SellersFunding can help you do things differently.   Key takeaways [6:12] Ryan talks about an idea he had a few years ago and introduces the man who beat him to the punch! Ricardo Pero, Founder and CEO of Sellers Funding.   After working in investment banking for years, Ricardo saw how inefficient traditional credit models were at accurately assessing e-commerce business risk. He saw an opportunity.   [8:14] Traditional business owners usually rely on their own resources (bootstrapping), and tend to be overly conservative in the way they borrow. They don’t have an ROI mindset.   In a lot of cases if you’re going to spend X$ on inventory, it’s X$ you can’t put into anything else. However if you fund it, you will pay interest but because you get the same amount of money when you sell the product your return will be much higher.   A tool for planning cash flow [13:29] The SellersFunding sales prediction model looks into cyclicality and sales performance and provides you with this information so you can make more informed decisions.   You will know exactly when you need to order more inventory, how much of it you need and how much it’ll cost you.   [14:14] Ricardo talks about why he chose to divert his career from investment management to focus on this new enterprise. The main question was always how can I best apply my knowledge of investment management?   E-commerce has the largest dataset to work with in terms of investment evaluation and, as a sector should outperform brick and mortar by a wide margin.   Once he had chosen the e-commerce industry, he had 2 options for building this company he wanted: 1. Partnering with sellers and providing support for their working capital needs 2. Make direct investment into brands     Ricardo decided to move to the credit side because the client pool is much wider.   The cash flow gap problem [19:00] is in essence the problem that SellersFunding solves:   Between the purchase order and the moment the product is available for sale is this gap which — if your products are sourced from abroad — can take up to 100 days for that first sale to happen.   In order to bridge this gap, SellersFunding offers an interest only grace period of about 60 days from the moment the order has been placed. In this manner, the business retains control over as much money as possible and the loan payment can theoretically come out of the profit margin.   Braingasm [21:54] e-commerce businesses are essentially recession-proof.   Qualifying for the capital [22:10] is a slightly different process. You will be evaluated on the traditional business metrics, cash flow metrics, structure costs and inventory levels but — and here’s where it gets interesting — also on Amazon business reviews, customer feedback and account health.   Those metrics are actually more important to SellersFunding because they are a better indicator of your commitment to your customer and ultimately your future performance.   Getting the capital [25:10] SBA loans take many months before funding is received, Amazon lending requires a year’s track record, how does SellersFunding compare?   SellersFunding only needs 6 months of track record. The application form takes about 5 minutes and is then run into the pre-qualification model of 3 million sellers. Depending on the length of your track record, running the model takes a few minutes to an hour. Within the day you will get your answer and within 48 hours, your money.   [28:00] Ryan asks Ricardo where do the funds come from, what his biggest loan cheque to date has been and what the terms look like for a loan.   The biggest sellers get about a year to pay off the loan and the average interest only period is about 60 days, the amortization schedule is matched to the marketplace payment cycle.   Theoretically, you could manage to pay off your loan faster than the term and not pay any more interest, and once you’ve paid off 50% of the outstanding transaction, you’re eligible to apply for a new loan.   [34:54] There is no one specialised in e-commerce! SellersFunding wants to become the leader in e-commerce lending and is looking to partner with clients for the long run.   [39:44] Ryan climbs on his soap box and reminds all physical products entrepreneurs to break out of their cash restraints and go fund their inventories with other people’s money: keep your own money to invest and build up your business!   [44:52] Ryan thanks Ricardo for coming on the podcast, recaps some key elements to remember and encourages listeners looking for funding to follow this link: www.capitalism.com/sellersfunding.   Mentioned in this episode Capitalism.com Sellers Funding LendingClub      

Today Ryan shares some tips on staying motivated, even when entrepreneurship becomes hard, lonely business. Tune in for 3 practical things you can do to keep yourself on track as well as some down-to-earth real life examples of how those practices helped Ryan through some tougher moments.   Key Takeaways [:28] Dopamine floods your brain when you start a new business, you are full of energy and drive, but it doesn’t stay there long term so today is going to be about sustaining momentum.   [1:42] First things first, entrepreneurship is very hard and it will demand more of you than you could ever imagine. So it’s virtually impossible to sustain momentum and stay motivated when you’re building a business that you don’t like or building it with someone you don’t like, there’s really no fixing that.   But if you do love your business, here are 3 practical things you can do to keep momentum (there’s a bonus at the end, too!)   1. Focus on the people [3:39] Take the time to be plugged into the people giving you attention and money, or the people you want to serve. The way you get rich and the way you sustain momentum is giving. Quick tip: run a poll or survey to get feedback on your people ask them what you are doing that resonates with them. 2. Plug into a network [8:10] entrepreneurship is lonely, and you will need a community of people you can talk to about your difficulties, other entrepreneurs who will understand what you are going through. Join masterminds, online communities and build a list of people you can count on: every opportunity comes from others and having a network facilitates that. 3. Compare yourself [13:10] but only to yourself! Look at how you did today, and plan how to do better tomorrow. Ryan tries to be transparent about how it can suck so that people who do compare themselves to him can have a more holistic view, but be careful, not everyone does this. You can use other people’s experience as models but won’t be motivation, what will motivate you is your own growth. Bonus! Follow a plan [18:00] you will not always feel motivated and on the days when you don’t feel good you will need to rely on that routine to drive you forward, Ryan uses Tribe 5. This will help you track if you’ve done what you were supposed to do today, and if not? It happens. We are motivated by progress so it’s hard to follow a system and stay unmotivated for very long. Thank you for listening, and If you want more like this: subscribe to our channel. Mentioned in this episode Tribe 5

Ryan talks with Hal Elrod about what life after cancer taught him and how we can all adopt these learnings, ensuring we focus on what’s important to us. Key Takeaways [:43] Ryan introduces his guest, Hal Elrod as well as why he thinks it’s important to hear his insights on life, success, money and how his battle with Cancer taught him.   [4:27] A year ago, Hal Elrod was diagnosed with acute lymphoblastic leukemia, a rare cancer with a 10% survival rate. He emerged on the other side of his worst and best year with a clean bill of health, and a fresh perspective on what is important. [11:00] Hal shares a key aspect of what his brushes with death have taught him: if you cannot change something, there is no sense in wishing you could, or laying blame. The only thing you can do when you encounter a tragedy is to grieve but never to extend that to where it becomes detrimental to your mental and physical well being. Only you have power over your emotional states. [13:10] Hal’s perception of life has changed through this experience with Cancer and the things you have to do to live your best life are as follows: 1. Identify what matters most to you and be clear on it 2. Evaluate how you are living in regards to what matters most 3. Commit to changing the things that don’t align (baby steps!) Hal shares his Unbearable, Uncomfortable, Unstoppable strategy for changing habits that don’t align, a bit later in the podcast. [14:40] Hal share the 2 things that matter most to him: health and relationships. He also dives deep into the evolution of his diet in the face of both his Cancer and new evidence from plant based to keto. Ryan and Hal discuss smoothie recipes! [20:00] Most entrepreneurs get their emotional needs met through money and work, especially when you love your work. During his time in the hospital, unable to work for weeks at a time, Hal realised that the most important thing for your family is your passive source of income. So to establish financial security, two things are important: 1. Have multiple sources of income. This means you have a contingency plan and financial security. If one stream of income crashes you have one to fall back on. What’s more, you are in a position to transition into that secondary income stream on a full-time basis. 2. Have a team in place who continues to drive your business ventures and ensures that income and revenue continues to go up. [28:22] Success if the freedom to do what you love with the people that you love. How do you get there? You give, for real. Hal shares a personal and very emotional story of how his perspective changed and how his son showed him the importance of being with the people you love in the way they need. [35:07] So how do you change the habits that don’t align with what matters most to you? The most effective way to change habits is to commit for 30 days and look at these 30 days as three 10 day phases. If you’re making a change that is going to be a game changer, can you bear anything for 10 days? The answer is always yes. Phase 1 (Days 1-10) Unbearable, this phase is is self explanatory, but you have to muscle through, sometimes though, the excitement will make it easier. Phase 2 (Days 11-20) Uncomfortable, The second 10 days are the transition phase where you’d rather do the old thing but have made the commitment. Phase 3 (Days 21-30) Unstoppable, The final 10 days are where the magic happens. Somewhere in those 10 days, you’ll go to do the new habit and it will be effortless. You won’t even think about it. There’s no resistance and you don’t have to overcome anything. [41:37] Ryan asks what Hal would tell his younger self: 1. You mean more than you think to your family 2. Look through the eyes of other people and be a better, father, husband, friend, boss, man. [47:10] Ryan reflects on what this conversation with Hal has brought him in terms of how he wants to show up in his own life and how his use of Tribe 5 has helped him grow. Mentioned in this episode The Miracle Morning Healing Cancer from Inside Out: A Practical Guide to Healing Cancer With the Rave Diet and Lifestyle by Mike Anderson Designs for Health Julian Bakery Psycho-Cybernetics: Updated and Expanded by Maxwell Maltz The ONE Thing: The Surprisingly Simple Truth Behind Extraordinary Results by Gary Keller and Jay Papasan Eben Pagan Training Tribe 5

Today’s episode tackles the question why is Capitalism the #1 solution to the world’s problems? Tune in for what drives people to the marketplace, what happens when governments intervene and the white was better than the moldy red this week, or was it… Key Takeaways [:40] JP asks Ryan and Clement permission to ask Ryan a question, it is granted. [1:04] Capitalism is the #1 solution to the world’s problems, explain. [2:07] The scale of incentive is important for generating desired outcomes. [3:10] Force incentive vs choice incentive. [4:27] Let’s agree to agree.   Mentioned in this episode Grant Cardone Aubrey Marcus interviews Daniel Moran

Today’s episode is a presentation Max did on how to increase your pricing by focussing on your ideal customer and serving them the way they are looking to be served. Tune in to learn about the story building process that works across every single industry, how to push past some of Amazon’s restrictions, and why going from product to people will open up a world of marketing opportunities.   Key Takeaways [4:30] Parental advisory: Max will be poking fun at Amazon despite it being the best place to launch products profitably, acquire cash flow and scale a new business, sensitive ears beware.   [6:20] Creating a consistent customer experience and making sure that that every touch point with your customer tells your brand story is the only way to ensure success at the same level as major brands.   [8:33] The very first step of any good brand building process is to target and attract your ideal customer, the one that will ensure your future success. And in order to do that you have to get to know everything about them. Everything.   [14:15] So you have your archetype human, now you have to understand how they will look at your product: they will put it in a pyramid reminiscent of the Maslow’s pyramid of needs.   Pyramid base: Basic product requirements. In every product category there is an ante to be paid, a set of basic requirements your product has to have in order to be considered acceptable as such — wheels and a chassis for a car for example.   Pyramid middle: Product features. Once those basic requirements are met, you may add value — product features, customer service, options packages, etc. — keep in mind that this added value is not your brand and you should never build around them: they can be copied.   Pyramid top: Brand story. This is where the good stuff is and it’s where the right brand story can take you: higher prices, customer loyalty and positive word of mouth.   [17:12] Amazon lets you compete at the product feature level — middle of the pyramid — with keywords. But they keep control over the emotional drive to purchase with ratings and reviews: how your product makes customers feel is the brand. In essence, Amazon lets you sell products that ultimately strengthen their brand, and Jeff Bezos is laughing all the way to the bank with your money.   [18:35] Customers use products and brands to tell stories about themselves to others. You need to participate to that in a meaningful way, and at every opportunity: customer relationship are built on consistent experience delivered over time.   [21:35] So how do you get to the top of the pyramid? 1. Communicate with your customers any way you can — if you can talk to them it’s great, in person is even better. Get to know who they are as human beings, what their goals and aspirations are. Address their concerns and don’t reduce them to a set of attributes. 2. Establish core values and beliefs as a composite of what your customers care about and want and the promises your product makes in addressing those — it goes without saying you should never make unrealistic promises. Be certain all your products align with these and adjust or get rid of the ones that don’t. 3. Put it everywhere the foundation of your brand experience is your core values and beliefs and for that message to be strong, it needs to happen at every touch point with your customer. Apply it across every channel. [26:45] If you’ve done all this you will be able to increase your prices. Keep in mind some customers may be lost — Deal seekers have a functional relationship with a brand, you wont keep them around — but it shouldn’t affect the overall profit margin. [27:23] Max wraps up his spiel and thanks the audience. Ryan jumps on the opportunity to brag about Max and invites listeners to check out the video of Ryan and Max building Ryan’s personal brand story. Mentioned in this episode Maslow’s Hierarchy of Needs Max and Ryan Video Max Kerwick’s instagram

Ryan Danger Moran welcomes you to The One Percent! Today’s episode is very special, and features the much anticipated interview with none other than Gary Vaynerchuk — the other half, along with Brian Lee, of who Ryan wants to be when he grows up. Don’t miss this one for some rare insight into Gary’s bubbling strategic mind, how he only ever plans for the long game, a surprisingly sharp lightning round, and the way this conversation has updated Ryan’s mindset about ho to best approach the next decade.   Key takeaways [:39] Despite still reeling from the depth of the experience interviewing Gary Vee, Ryan introduces today’s episode and shares a bit about how this discussion altered the way he will plan for the future. [7:30] Gary often says “You have to learn to love your losses” and being a staunch Indians fan offered Ryan a singular opportunity to finally understand what that means. This leads Gary and Ryan to nerd out on sports. [11:30] What is this incredible Rosé? Ethical Wine, Gary’s 40$ wine for 20$. [12:58] Ryan shares a vulnerable moment in his life when he began to question weather the actions he was taking were truly reflective of the man he wanted to be and if those goals even still made sense. [14:58] Gary gives insight into his own moments of doubt, highlights that these mind shifts are required for growth and a vision for the future — and he thinks Ryan is cooler than him. [17:08] Adversity is foundational to success and Gary was raised in a way that fostered huge amounts of self-esteem and zero entitlement. His mother never fostered delusion, an enormous pitfall parents seem to fall into nowadays — which scares him : he explains how delusion creates entitlement. [20:02] Hustle porn and overworking yourself is absolutely delusional and contrary to what some people seem to think, Gary is not about that… He’s about finding happiness, being self-aware and dominating life. [21:00] Successful people are special in a very straightforward way: they obsess over the work but it’s because they love it and are happy doing it. If you work at something you don’t love, somebody else will love it, they will work harder and have an advantage. [22:00] Ryan tries his hand at explaining Gary’s strategy: his audience and the free content he puts out give him connections, leverage and exposure. [23:49] Gary interjects with a very important nuance: hustlers are killing him in the short term, but in the long term the play is always building Vaynermedia to sell the brands he has and will have in the future. Give to your audience without expecting any returns — be grateful if there are any at all — and ask people you have no idea who you are to buy your product. The person who can build a framework that doesn’t look to monetize their audience, wins. [27:14] Braingasm: You want to be happy? Give without expectation. You want to be unhappy? Think you’re getting something for your actions. You want to be really unhappy? Do shit for the sake of something else happening. Which is what everybody does. [27:43] Ryan has a humbling moment as he realises that he believed there may be something off about his own strategy when in fact he had been hanging on to expectations — when he so often gets recognised by people in the streets who say his content has helped them build 7 or 8 figure businesses. [30:00] Braigasm: Gary Vee may or may not be an influencer on his brands, it doesn’t matter at all… Do Vaynermedia clients signing million dollar cheques give a shit how many followers he has on instagram? [32:47] Ryan touches on something that really struck him in one of his previous interactions with Gary, his lack of ego. Gary explains that even though he may seem like he IS ego, his actions in the last 20 years attest to the fact that he is predicated on humility. [37:30] Gary often says he is doing for everybody what his mother did for him  — but today, on this interview, he has a realisation and for the first time ever, voices the way his father shaped him and that influence is helping him shape the world. [41:29] 10 years ago Ryan decided to follow Gary. Today, he feels ready, whispers away from where Gary was 10 years ago. So he asks Gary to poke some holes in his strategy. [43:00] If you keep giving to entrepreneurs in a way that addresses their short term wants and needs and helps them achieve 7-8 figures, you will give yourself disproportionate leverage to own a significant percentage of their business. And don’t make your audience the source of your livelihood. [44:40] Because time is short, Ryan invites Gary into a lightning round of trend predictions: 1. 2020 election: Gary thinks Donald Trump is likely to be elected but Joe Biden could beat him, and America could be looking at a 4 party system in 50 to 100 years. We didn’t pay the piper in 2008 and the gift keeps on giving. 2. Marriage: Gary believes the shadows of our society, infidelity, prostitution, strip clubs have been massively important to the maintenance of marriage and he is curious to see what will happen. [51:20] How will Ryan change as a result of this, and Brian Lee’s meetings, the two people who represent what Ryan aims to be. 1. People who get really big and really respected are ones who do great things. Both Brian and Gary are good business owners and operators, and Ryan has missed running businesses... 2. The long game is the only game, and in order to grow, things have to be built outside of yourself or else you are always the bottleneck. Ryan thanks listeners and invites them to send him their comments on Twitter @Ryanmoran and Instagram @RyanDanielMoran.