

High-Income Business Writing Podcast
Ed Gandia
Ed Gandia, co-author of the bestselling book, The Wealthy Freelancer, reveals how to propel your writing business to the six-figure level (or the part-time equivalent). In this nuts-and-bolts, no-nonsense podcast, you'll discover how to get better clients, earn more in less time, and bring more freedom and joy into your writing business. Ed will walk you through the practical, “doable” systems and strategies he has developed in his own writing business — the same systems he has taught his private coaching clients. He'll also show you what’s working for other business writers by bringing you real case studies from the field. And he'll share all this information in an honest and transparent way, with no hype or fluff. Topics covered include: getting better and higher-paying clients; banishing the feast-or-famine cycle; doing more of the work that excites you; how to raise your fees and rates; boosting your productivity; making your business recession-proof; discovering and leveraging your strengths; finding your niche; pricing content writing projects; pricing copywriting projects; writing white papers; writing case studies; writing web copy; writing articles; and much more.
Episodes
Mentioned books

Apr 13, 2022 • 5min
#287: The Two-Part Question You MUST Ask Every Prospect During a Discovery Call
Discover the two-part question I ask during every discovery call to qualify prospects—and land those that are a good fit.

Apr 5, 2022 • 45min
#286: Chrissie Zavicar on How to Gain More Exposure and Generate Targeted Leads by Leveraging LinkedIn Newsletters
Chrissie Zavicar describes how you can use LinkedIn newsletters and other new features to gain exposure and generate targeted leads.

Mar 22, 2022 • 6min
#285: Ready vs. NYR Prospects
Discover the value of not-yet-ready prospects, and why they’re an important—yet often overlooked—part of any successful business.

Mar 15, 2022 • 6min
#284: Stoneyfield’s Brilliant Strategy
Learn why Stoneyfield decided to partner with Walmart—and what it can teach us about our own business decisions.

Mar 1, 2022 • 25min
#283: It’s Time to Get Comfortable Feeling Uncomfortable
My thoughts on courage, fear, risk and perfectionism—and why everyone needs to get comfortable being uncomfortable.

Feb 22, 2022 • 21min
#282: Are You Lowering Your Fee to Get in The Door?
Learn why you need to stop lowering your fees to get in the door with clients—and how you should approach them instead.

Feb 8, 2022 • 4min
#281: When You’re Stuck at the Bottom
What you should (and shouldn’t) do when your business hits bottom.

Jan 18, 2022 • 5min
#279: Avoiding Catastrophic Failure
Our businesses are as susceptible to single points of failure as any engineering project—unless we take steps to find and mitigate them.

Jan 4, 2022 • 41min
#278: How ‘Original Research’ Projects Create a Wellspring of Profitable Writing Assignments
Michele Linn talks about how she got into original research, what the work entails, how she finds clients, and how much these projects command in fees.

Dec 29, 2021 • 19min
#277: How to Respond to an Angry Client
Respond thoughtfully—instead of reacting emotionally—to negative client feedback by following these five steps.