

High-Income Business Writing Podcast
Ed Gandia
Ed Gandia, co-author of the bestselling book, The Wealthy Freelancer, reveals how to propel your writing business to the six-figure level (or the part-time equivalent). In this nuts-and-bolts, no-nonsense podcast, you'll discover how to get better clients, earn more in less time, and bring more freedom and joy into your writing business. Ed will walk you through the practical, “doable” systems and strategies he has developed in his own writing business — the same systems he has taught his private coaching clients. He'll also show you what’s working for other business writers by bringing you real case studies from the field. And he'll share all this information in an honest and transparent way, with no hype or fluff. Topics covered include: getting better and higher-paying clients; banishing the feast-or-famine cycle; doing more of the work that excites you; how to raise your fees and rates; boosting your productivity; making your business recession-proof; discovering and leveraging your strengths; finding your niche; pricing content writing projects; pricing copywriting projects; writing white papers; writing case studies; writing web copy; writing articles; and much more.
Episodes
Mentioned books

Dec 10, 2019 • 36min
#196: Fitness for Freelancers—How to Get and Stay Physically Fit When You’re a Work-at-Home Professional
In this episode, personal trainer Steve Beck describes how to get started with a simple exercise program if you’re currently at “zero,” and how to build on your current fitness routine if you already have one.

Nov 19, 2019 • 21min
#195: How to Drive More High-Quality Prospects to Your Website
In this podcast episode, I explore a variety of ideas and approaches to drive higher quality leads to your website.

Nov 15, 2019 • 8min
#194: The Power of “Yes, and….”
When a qualified prospect asks to meet you in person, respond with “yes, and…” to get the most out of your time.

Nov 5, 2019 • 38min
#193: How Chris Orzechowski Generated a Tidal Wave of Client Leads with a Short and Simple Book
In this interview, Chris Orzechowski explains why he decided to write a book, how he settled on a topic, and how he got it done quickly. He also shares the massive results he’s enjoyed from the effort.

Nov 1, 2019 • 10min
#192: Communicating Your Value to Prospects—an Example You Can Learn From
In this mini-podcast episode, I explain how a recent scare in my business proved the importance of clearly communicating your value to prospects when presenting your pricing.

Oct 22, 2019 • 7min
#191: Want to Scale Your Business? Start with a Virtual Assistant!
Many writers will hire another writer when they’re ready to scale their business. But often, a better first step is to hire a virtual assistant.

Oct 15, 2019 • 25min
#190: Should You Scale Beyond a Business of One?
In our culture, we sometimes think that if we’re not scaling our business, we’re failing in our business. I dispel that myth in this episode.

Oct 11, 2019 • 9min
#189: A New Prospect Is Asking for My Rates Right Away. How Should I Respond?
Clients and prospects will sometimes toss you a problem to solve. But that doesn’t automatically mean you have to deal with it. Sometimes you should toss the problem back to them.

Oct 1, 2019 • 37min
#188:Ross Simmonds on How to Land Fortune 500 Clients
In this episode, guest Ross Simmonds explains what Fortune 500 clients look for in a writer, how you can generate a steady stream of high-quality corporate leads, and how you can command higher fees.

Sep 20, 2019 • 25min
#187: A Systematic Way to Tackle Overwhelm
If you want to work more productively — and feel less overwhelmed — you have to make real changes to your business. In this podcast episode, I’m looking at actions you can take to work more efficiently and reduce feelings of overwhelm.