Success Story with Scott D. Clary

➡️ Like The Podcast? Leave A Rating: https://ratethispodcast.com/successstory   In this "Lessons" episode, we explore the innovative journey of Lindsay Tjepkema, Founder and CEO of Casted. Lindsay shares her experiences in revolutionizing B2B marketing through podcasting, the power of authentic storytelling, and how to use podcast content to drive deeper engagement. Learn how brands can create more meaningful connections with their audience by shifting from traditional marketing tactics to a content-led approach. Authenticity in Storytelling: Lindsay highlights the importance of genuine, compelling stories in B2B marketing. Learn why staying true to your brand’s voice and delivering valuable content resonates more with your audience, building trust and loyalty over time. Measuring Success Beyond Downloads: Learn how brands can redefine podcast success by focusing on relationship-building and content distribution. Lindsay shares insights on leveraging podcast episodes across multiple channels to maximize value and impact, going beyond traditional download numbers. Content as a Relationship Builder: Lindsay emphasizes the role of podcasting as a tool for building lasting relationships, not just content creation. Discover how brands can repurpose podcast content to fuel broader marketing strategies and drive ongoing engagement with their audience.  ➡️ Show Linkshttps://successstorypodcast.com  YouTube: https://youtu.be/5igYy5TPr2Y                              Apple: https://podcasts.apple.com/us/podcast/lindsay-tjepkema-founder-ceo-of-casted-harnessing/id1484783544?i=1000522434795                                  Spotify: https://open.spotify.com/episode/4mZ12U5DuGSei7Qybj9VKQ?si=69f20e3fd77240d4               ➡️ Watch the Podcast On Youtubehttps://www.youtube.com/c/scottdclary See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

➡️ Like The Podcast? Leave A Rating: https://ratethispodcast.com/successstory ➡️ Join 321,000 people who read my free weekly newsletter: https://newsletter.scottdclary.com ➡️ About The GuestKen Coleman is a career expert and bestselling author who hosts The Ken Coleman Show, reaching over 1 million weekly listeners across more than 30 stations. As part of Ramsey Solutions, Coleman provides guidance on professional development and career success. His books, including "The Proximity Principle" and "From Paycheck to Purpose," have sold over 500,000 copies.Coleman's approach combines practical strategies with motivational guidance. His methods have shown results, with 87% of surveyed readers reporting improved career satisfaction and his coaching programs maintaining a 92% client satisfaction rate. Drawing from his background in communications, Coleman provides advice for professionals at various career stages. Through his show, books, and speaking engagements, he aims to help individuals pursue meaningful work and develop their careers. ➡️ Show Linkshttps://www.instagram.com/kencoleman/https://www.x.com/kencoleman/  https://www.linkedin.com/in/kencoleman-/ ➡️ Bookshttps://www.amazon.com/Get-Clear-Career-Assessment-Youre/dp/B0CSCY1CH5/https://www.amazon.com/Paycheck-Purpose-Clear-Path-Doing/dp/B09KM7LB11/ ➡️ Podcast SponsorsHubspot - https://hubspot.com/  iDigress Podcast - https://idigress.show/  NetSuite — https://netsuite.com/scottclary/Indeed - https://indeed.com/clary ➡️ Talking Points00:00 - Intro02:51 - Ken’s Journey07:19 - Changing Ambitions in Coaching11:41 - Gaining Career Confidence & Clarity16:31 - Post-Covid Professional Challenges22:15 - Greatness vs. Uniqueness: Finding Purpose26:26 - How to Discover Your Purpose31:11 - Leadership in Crisis44:56 - The Toll of Meaningless Work50:45 - Sponsor: iDigress Podcast51:22 - Will Tech Replace Mediocre Jobs?54:56 - Dreams vs. Mirages: Real vs. Unrealistic Goals1:00:25 - Ken’s Toughest Coaching Moments1:07:41 - Mastering the Art of Guiding Others1:10:24 - The Micromanagement Dilemma1:17:22 - Stuck in a Job with No Pay Raise?1:27:52 - Ken’s Final ThoughtsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

➡️ Like The Podcast? Leave A Rating: https://ratethispodcast.com/successstory   In this "Lessons" episode, we explore the journey of Alexandra Fasulo, a full-time digital nomad who built a thriving freelancing business on Fiverr. Alexandra shares insights into time management, pricing strategies, and the key steps to scaling a solo freelancing gig into a full-fledged business. Start on Freelancing Platforms: Learn why platforms like Fiverr are ideal for beginners. Alexandra emphasizes how Fiverr handles marketing, client disputes, and payments, allowing freelancers to focus on honing their skills and building a reputation before branching out. Scaling & Pricing: Understand when to raise your prices based on workload and Fiverr level advancements. Fasulo highlights the importance of adjusting pricing as demand increases and the strategy behind growing a freelancing business into an agency. Diversifying Income: Fasulo discusses her transition from solo freelancing to managing a team and launching new projects like her podcast, reflecting the evolution of her business and the potential of freelancing to support various entrepreneurial ventures. ➡️ Show Linkshttps://successstorypodcast.com  YouTube: https://youtu.be/IM7LZ-vMC6E                            Apple: https://podcasts.apple.com/us/podcast/alexandra-fasulo-full-time-digital-nomad-how-to-make/id1484783544?i=1000537568900                                Spotify: https://open.spotify.com/episode/7McJiaPKzX7XMPETW9mi1P?si=979b60a24d454282             ➡️ Watch the Podcast On Youtubehttps://www.youtube.com/c/scottdclary See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

➡️ Like The Podcast? Leave A Rating: https://ratethispodcast.com/successstory   In this "Lessons" episode, Steve Hoffman shares key insights for aspiring entrepreneurs and startup founders. He emphasizes the importance of team-building over the perfect idea, and how attracting top talent is essential for scaling a business. Steve also provides guidance on managing difficult team dynamics, knowing when to cut underperforming employees, and navigating the early challenges of startup leadership. Focus on Team Over Idea: Steve advises entrepreneurs to prioritize building a strong, skilled team over obsessing about the perfect startup idea. The idea will likely evolve, but having the right team is critical for long-term success. Attracting Talent Without Resources: Learn how to recruit top talent even when you can’t offer high salaries. Steve stresses the importance of leadership, vision, and engagement in getting people to buy into your mission and work for equity. Cutting Dead Weight: Steve shares the tough reality of managing team members who underperform. In a startup, you can't afford dead weight—cut underperformers early, even if it's difficult, to maintain momentum and morale. ➡️ Show Linkshttps://successstorypodcast.com  YouTube: https://youtu.be/AVr3s-938EE                             Apple: https://podcasts.apple.com/us/podcast/steve-hoffman-chairman-of-founders-space-everything/id1484783544?i=1000522986097                                 Spotify: https://open.spotify.com/episode/2c6KeCzconjzsfHFp2kdOh?si=5b043ded9e1f4ceb              ➡️ Watch the Podcast On Youtubehttps://www.youtube.com/c/scottdclarySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

➡️ Like The Podcast? Leave A Rating: https://ratethispodcast.com/successstory ➡️ Join 321,000 people who read my free weekly newsletter: https://newsletter.scottdclary.com ➡️ About The GuestKeion Henderson is a dynamic pastor, bestselling author, and influential motivational speaker, known for his transformative leadership in the Christian community. As the founder and senior pastor of The Lighthouse Church in Houston, Texas, he has grown his ministry from 20 members in 2009 to over 12,000 members across multiple campuses. Keion's inspirational messages on faith, leadership, and personal development reach millions through his weekly televised broadcast, "The Well," which airs in over 40 million homes across the United States.In addition to his pastoral work, Keion Henderson is an accomplished entrepreneur and philanthropist. His bestselling book, "The Shift: Courageously Moving from Season to Season," has sold over 250,000 copies and been translated into five languages. Keion's philanthropic efforts through The Lighthouse Foundation have resulted in the distribution of over 500,000 pounds of food to families in need and provided more than $500,000 in financial assistance for housing and education. His work continues to inspire and empower individuals worldwide through his dynamic preaching, strategic leadership, and unwavering commitment to faith-based community development. ➡️ Show Linkshttps://www.instagram.com/pastorkeion/https://www.x.com/pastorkeion/  https://www.linkedin.com/in/keion-henderson-34555762/ ➡️ Bookshttps://www.amazon.com/Audible-Lazy-Love/dp/B0CQ8Q879H/https://www.amazon.com/Shift-Courageously-Moving-Season/dp/B086H5NM4F/ ➡️ Podcast SponsorsHubspot - https://hubspot.com/  iDigress Podcast - https://idigress.show/  NetSuite — https://netsuite.com/scottclary/Indeed - https://indeed.com/clary ➡️ Talking Points00:00 - Intro03:04 - Defining God05:33 - Is Society Losing Touch with Religion?11:13 - Replacing God with Worldly Desires14:06 - Building a Relationship with God Today19:50 - Toxic Extremism in Religion24:48 - Talking Faith with an Atheist28:22 - Modern Lessons from Ancient Texts32:42 - Substitutes for Spirituality33:58 - Ancient Wisdom, Modern World38:17 - Why Keion Wrote “Lazy Love”42:42 - What Is “Lazy Love”?45:12 - Fixing Relationships 101%49:13 - The Four Types of Love53:49 - Reprogramming Your Mind57:21 - Active vs Passive Love1:00:03 - Spirituality & Love Myths1:05:14 - Keion’s Final Thoughts1:10:41 - Advice to His Younger SelfSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

➡️ Like The Podcast? Leave A Rating: https://ratethispodcast.com/successstory   In this "Lessons" episode, Sam Kelly, a recognized Twitter authority, shares her expertise on leveraging Twitter for business growth. Sam discusses the strategies and best practices she employs to help her clients maximize their presence on Twitter, from creating value-driven content to managing customer interactions effectively. Value-Driven Content: Sam emphasizes the importance of shifting the focus from self-promotion to adding value for the audience. By creating Twitter lists, sharing relevant content, and engaging with followers, Sam demonstrates how to build a community that supports your brand. Customer Engagement: Discover the power of authentic engagement on Twitter. Sam shares how responding to customer complaints and showing genuine interest in followers can turn negative experiences into positive brand advocacy. Leveraging Social Proof: Learn how to harness the power of your audience to drive sales and support small businesses. Sam’s story of helping a small business sell excess stock through a single tweet showcases Twitter's potential for creating viral support and community-driven sales. ➡️ Show Linkshttps://successstorypodcast.com  YouTube: https://youtu.be/0HimdoV62C0                           Apple: https://podcasts.apple.com/us/podcast/sam-kelly-founder-of-inspire-network-twitter/id1484783544?i=1000533158213                               Spotify: https://open.spotify.com/episode/1Gwxo3gmykUYBvNVBTS6Va?si=kx6pmgCvSnylUZxyeIlpKg            ➡️ Watch the Podcast On Youtubehttps://www.youtube.com/c/scottdclarySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

➡️ Like The Podcast? Leave A Rating: https://ratethispodcast.com/successstory   In this "Lessons" episode, Charlie Whyman, host of the Curiosity Key Podcast, discusses the power of customer-centric marketing and the importance of curiosity in driving business growth. Learn how to implement a curiosity-driven marketing strategy that aligns with your customers' needs and business objectives. Customer-Centric Marketing: Discover the core principles of customer-centric marketing, focusing on understanding and addressing the pain points of your existing customer base. Charlie emphasizes the importance of deepening relationships with current customers before expanding your reach. Curiosity-Driven Strategy: Learn how to use curiosity as a tool to innovate and adapt in marketing. By continuously asking questions about how to better serve your customers and meet their future needs, you can develop more effective products and services. Curious Marketing System (OTTER Framework): Charlie introduces the OTTER framework, a structured approach to marketing that starts with setting clear objectives and leveraging existing tools and resources. This system helps businesses optimize their marketing efforts, from lead generation to nurturing customer relationships. ➡️ Show Linkshttps://successstorypodcast.com  YouTube: https://youtu.be/OGbEDAo8nHE                          Apple: https://podcasts.apple.com/us/podcast/charlie-whyman-host-of-curiosity-key-podcast-how-to/id1484783544?i=1000532822342                              Spotify: https://open.spotify.com/episode/7uU8N7pjz3zN4Fc6NKr9Uw?si=bc498a9f66cb450b            ➡️ Watch the Podcast On Youtubehttps://www.youtube.com/c/scottdclarySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

➡️ Like The Podcast? Leave A Rating: https://ratethispodcast.com/successstory ➡️ Join 321,000 people who read my free weekly newsletter: https://newsletter.scottdclary.com ➡️ About The GuestWilbur Ross, billionaire investor and former U.S. Secretary of Commerce, has been a titan of American business and politics for over five decades. As founder of WL Ross & Co., he orchestrated more than $400 billion in corporate restructurings, earning the title "King of Bankruptcy" for his ability to revive struggling companies. Ross's transformative touch reshaped industries from steel to textiles, creating billion-dollar enterprises and saving countless jobs. His strategic brilliance has garnered numerous accolades, including Japan's Order of the Rising Sun.As U.S. Secretary of Commerce (2017-2021) under President Donald Trump, Ross was instrumental in reshaping America's economic landscape. He spearheaded the USMCA trade deal, projected to add $68 billion to the U.S. economy, and launched the $20 billion "Build Back Better" initiative to boost American competitiveness. Ross's tenure saw record-breaking settlements and aggressive championing of U.S. interests globally. His unique blend of corporate expertise and public service has left an indelible mark on both Wall Street and Washington, cementing his legacy as a true American business and political powerhouse. ➡️ Show Linkshttps://www.instagram.com/secretaryross/           https://x.com/secretaryross/ ➡️ Bookshttps://www.amazon.com/Risks-Returns-Creating-Success-Business/dp/1510781714/ ➡️ Podcast SponsorsHubspot - https://hubspot.com/  The Product Boss Podcast - https://www.theproductboss.com/podcastNetSuite — https://netsuite.com/scottclary/Indeed - https://indeed.com/claryDemostack - https://www.demostack.comMiro - https://miro.com/successpodPolicygenius - https://www.policygenius.com ➡️ Talking Points00:00 - Intro02:10 - Wilbur Ross' Journey10:12 - Hard Work for Early Career Professionals16:35 - Shifting Mindsets24:33 - How Worried Should We Be About the US Economy?28:39 - The Threat to Hard Work in the Social Media Era38:47 - Sponsor: The Product Boss Podcast39:28 - Why Work in Government?42:56 - Ross’ Key Policies in Office49:50 - Why Do Younger Generations Criticize the US?59:44 - Global Risks Today1:07:50 - Should the US Partner More With China?1:16:51 - Wilbur Ross' Final LessonSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

➡️ For More Episodes, Visit: successstorypodcast.com ➡️ Like The Show? Leave A Rating: https://ratethispodcast.com/successstory Today, you'll hear me on the Todd Ault Show Make sure to subscribe the Podcast: https://youtu.be/gKl0vZ-pYXM Tweet Me: twitter.com/scottdclary My Newsletter: newsletter.scottdclary.comSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Guy Kawasaki, Chief Evangelist at Canva, shares his journey through content creation and podcasting. He discusses how his extensive experience and network have shaped his approach to meaningful interviews. Tired of constant travel, he made a strategic shift to podcasting, finding it both lucrative and impactful. Guy emphasizes the importance of deep research for asking engaging questions that captivate listeners. He also reflects on balancing granular content with broader appeal to enhance a podcast’s reach.