The Logistics of Logistics

The Blurred Lines Between Retail and DTC with Guy Courtin Guy Courtin and Joe Lynch discuss the blurred lines between retail and DTC. Guy Courtin is Vice President and Industry Principal of Retail at Tecsys, a global provider of supply chain solutions that equip the borderless enterprise for growth. About Guy Courtin Guy Courtin is Vice President and Industry Principal and Retail at Tecsys, a global provider of supply chain solutions that equip the borderless enterprise for growth. Courtin is a senior executive with deep experience in the technology field with over 20 years of experience in the supply chain industry. He has held senior leadership roles at Infor, Progress Software, and i2 Technologies. In addition, he has been an industry analyst covering the supply chain and retail spaces for SCM World and Constellation Research. Courtin is a high energy, results-driven, and passionately committed to creativity – in strategic solutions, unique messaging, and compelling content marketing. A broadly curious professional not afraid to color outside the lines while exciting and enthusiastically engaging colleagues and employees. Courtin has extensive global experience with both small and large companies – concentrations in B2B software and package applications. Passionate about contexts "where conviction is firm, hesitancy has no place." About Tecsys Tecsys is a global provider of supply chain solutions that equip the borderless enterprise for growth. Organizations thrive when they have the software, technology and expertise to drive operational greatness and deliver on their brand promise. Spanning healthcare, retail, service parts, third-party logistics, and general wholesale high-volume distribution industries, Tecsys delivers dynamic and powerful solutions for warehouse management, distribution and transportation management, supply management at point of use, retail order management, as well as complete financial management and analytics solutions. Tecsys' shares are listed on the Toronto Stock Exchange under the ticker symbol TCS. Key Takeaways: The Blurred Lines Between Retail and DTC Evolution of retail In the past, there were clear lines between traditional retailers and manufacturers. Today, the lines have blurred as retailers launched private label brands, and traditionally retailers pursued direct-to-consumer (DTC) services. Costco example: they sell different brands and market their brand Kirkland, which now accounts for approximately 25% of their revenue. So, what is Costco? A retailer or a producer? The rise of private label within retail Private label is becoming an important strategy for retailers. Private label has now matched the quality of traditional brands. They are starting to create loyalty with their brands as well. Consumers will not only go to certain shops because they like it but also go to find their private brand. For retailers, this is an avenue where they can build more intimacy with their customers and capture more data and loyalty. Competitive pricing and good quality. Digital native brands moving into the physical space Today, brands that started as digital companies understand that to build true intimacy with customers, they need to be where their customers are, in the physical space – retail. There are things that it's better to have in the physical world like glasses or computers that you'd like to touch and try on. Digital and physical spaces have their unique benefits. At the end of the day, we're still acquiring a physical asset. Customer expectations are rising Customers now expect that they will be able to easily buy and return products at physical stores or online (or both). Customers expect a positive buying experience whether they are buying via physical stores or online. Retail stores still account for the majority of sales, far more than DTC. For certain customers buying physical stores is easier, more convenient and enables them to touch the product. Trust in an online world has grown, but customers can lose it very quickly with lousy quality. Data is essential in the digital world since it allows the company to develop a buyer persona. Ecommerce companies have data, retailers don't Retailers are playing catch up when it comes to data because they realize that the ecommerce companies because they have customer data. Many retailers are now providing discounts to customers who are willing to share their data. That data allows retailers to create the buyer persona that is so easily created in the digital world. Circular aspect of fulfillment Over 30% of ecommerce purchases are returned, which is an enormous cost and logistics problem. The returns are also a hassle for the brand and the customer. Smart companies will use the returns/reverse logistics process as another opportunity to engage with the customer. Customers increasingly prefer companies that value sustainability Customers are often willing to pay extra for goods and services, if the company they are buying from is environmentally friendly. People, planet, profit – we need all three. Learn More About the Blurred Lines Between Retail and DTC Tecsys Guy Courtin Tecsys VP Guy Courtin On the Future of Retail In The Post Pandemic World The Great Supply Chain Podcast (Tecsys Podcast) The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. 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Way More Than Visibility with Adam Compain Adam Compain and Joe Lynch discuss way more than visibility. Adam Compain is the Founder & CEO of ClearMetal, a software company that specializes in international freight visibility, dynamic planning, and customer experience. About Adam Compain Adam Compain is the Founder & CEO of ClearMetal. Adam founded the company after spending time at OOCL, under the tutelage of their CEO and CIO in Hong Kong. Prior to ClearMetal, Adam spent 5 years at Google, launching the company's latest GeoCommerce and Mobile technology. And for 21 years, Adam has been the Executive Director of the nonprofit he founded to export charitable goods from North America. Adam has appeared on Bloomberg TV and on the cover of American Shipper as "the changing face of ocean freight." He holds five technology patents, a dual-degree from the University of Michigan, and an MBA from Stanford University. About ClearMetal ClearMetal is the market leader in international freight visibility, dynamic planning and customer experience. The ClearMetal 'Continuous Delivery Experience' (CDX) Platform uses proprietary machine learning to break free from static-visibility paradigms and turn supply chains from a cost center to a competitive advantage. ClearMetal was founded by top software engineers, data scientists and operations researchers from Stanford University, Google and Silicon Valley, and is funded by Eclipse Ventures, Prelude Ventures, Innovation Endeavors, NEA, SAP.io, Prologis Ventures, PSA Unboxed, DCLI and the founders of GT Nexus, Navis and Uber Freight. ClearMetal is based in San Francisco, CA. Key Takeaways: Way More Than Visibility ClearMetal's three central premises: It's not about the metal; it's about the data. Need for better information to fulfill modern customer expectations. Value to finding the clean and accurate source of truth. Data and accuracy Even though data about location exists, in many cases, it lacks accuracy. When managing international business freight, with many touching points and parties involved, data that is accurate and makes sense is pivotal. What does visibility entail? Visibility is about access and aggregation of a network of data. It's also about applying the proper techniques and approach to make sense of the data with machine learning and data science-based techniques. International and global shipping is complex since it considers vast distances, time zones, parties, language, systems, and different vehicles. Chips provide contextual information for additional and more accurate data. But, it's not necessary. With data, customers access the same information. End-to-end global shipment Machine learning and data science techniques to ensure better quality and better predictability to make better decisions. Historial data to understand the likelihood of freight movement. Predictability leads to reliability and transparency, which customers appreciate. The correct data provides accurate guidance for reasonable decision-making. How to use visibility to solve business problems? With a fully-stocked network of data, businesses can to make decisions. Dynamic transport planning. Before anything is moving, visibility allows a company to foresee through different scenarios what the outcome could be. Predicational lead time and customer portal provide information that clients value, which is used for sales and customer service. For a modern customer, there is nothing more important than customer services within the supply chain. Learn More about Way More than Visibility ClearMetal Adam Compain What happens when machine learning meets ocean shipping? What is CDX? The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube

3 Keys to LinkedIn Success with Vivica von Rosen Viveka (Vivica) von Rosen and Joe Lynch discuss the 3 keys to LinkedIn success. Vivica is the co-founder of a company that teaches people to use LinkedIn to help salespeople create more qualified and quality conversations. About Viveka (Vivica) von Rosen Viveka von Rosen is a Co-founder and Chief Visibility Officer at Vengreso, the world's largest digital sales transformation company. Known as the @LinkedInExpert, she's the author of the best-selling "LinkedIn Marketing: An Hour a Day" & "LinkedIn: 101 Ways to Rock Your Personal Brand." She is a contributing expert to LinkedIn's official Sales and Marketing blogs and their "Sophisticated Marketer's" Guides and is often called on to contribute to publications like Fast Company, Forbes, Money, Selling Power, Entrepreneur and the Social Media Examiner. Viveka takes the LinkedIn and social selling experience over the past 14 years and transforms it into engaging and informational digital sales strategies, tactics, and tools including personal branding, social selling training, and content for sales. Her business mission is to help sales professionals and business owners create more quality and qualified conversions on LinkedIn. When she's not doing that, she's either diving or hang gliding or hiking the trails near her Colorado home. (Basically, anywhere without cell reception) About Vengreso Vengreso teach, consult and practice modern digital selling strategies that help sales teams increase win rates through digital selling practices. There has been a rush to train sales teams on "social selling" with a half-baked approach too often through a one-day training event with much of the emphasis on how to use social technology. This approach results in little if any behavior change. Too often, the results have been "meh." Vengreso digital sales experts have been heads of sales and heads of marketing in B2B organizations. The Vengresso team has educated more than 140,000 professionals in modern selling strategies across thousands of companies. The company principals came together to develop and launch a suite of digital sales training and consulting offerings to help salespeople and organizations increase win rates through their digital sales practices. Vengreso does one thing, helps sales professionals create more conversations with qualified buyers. More conversations lead to more pipeline, and with proper execution leads to higher win rates, which is what every sales leader wants. Prospect better - sell more! Key Takeaways: 3 Keys to LinkedIn Success What Not To Do The worst thing you can do is not have a LinkedIn profile or a poorly constructed profile. Avoid being too salesy – be a resource, not a salesperson. Don't be a spammer or use automation – instead build relationships. LinkedIn is not a numbers game - it's a relationship game. Google yourself and you will most likely find your LinkedIn profile at the top of the search results. Your LinkedIn profile is typically the first digital impression you will make on your prospect. Develop a Buyer Centric Profile Highlight how you help your customers. Add a background image that reflects what you do including a call to action. Develop a profile headline that says who your serve – not your title and company. Create a company page and make sure every employee is connected to it. Use the name pronunciation feature audio to add your elevator speech – only on the mobile app. Orange plus sign on your picture means you can add a short video introducing yourself and your company – beta feature only available on mobile app. On the profile, LinkedIn now enables users to share content on the "Featured" area of the profile. Share white papers, ebooks, and other resources with your prospective clients. Know, Like, Trust (KLT) Factor All things being equal, people prefer to work with people they know, like, and trust. Become a trusted advisor, a resource to customers. You must be able to articulate the problems that you solve in a way that resonates with prospective customers. Know your buyer and their pain points. Talk to your buyers to develop a deeper knowledge of why they chose your company. Use video to build relationships on LinkedIn - video cover story. LinkedIn also enables users message connections using video. Engage before connecting - comment on their posts. Personalized - Add Value - Call to Action (PVC) Strategy Create Top of Mind Awareness Stay top of mind with prospective buyers by sharing relevant content with them. Hopefully, when your prospect is ready to buy, they will think of you and your company because you have been educating them throughout the buyer journey. The 411 Content Sharing Strategy - Share four pieces of 3rd party content, one piece of your company's content and then one piece of content that has a call to action. Develop a LinkedIn cadence daily - add it to your calendar. Learn More About 3 Keys to LinkedIn Success Vengreso Viveka (Vivica) von Rosen 101 Ways to Rock LinkedIn The PVC Strategy The Ultimate Guide to LinkedIn Profiles for Sales Professionals – Be Found, Earn Trust, Get Contacted LinkedIn Profile Banners The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube

5 Trends Shaping Logistics with Ben Gordon Ben Gordon and Joe Lynch discuss 5 trends shaping logistics and supply chain. In the interview, Ben reviews and discussed trends and interesting companies in ecommerce, final mile, cold chain, reverse logistics, and fulfillment. About Ben Gordon Benjamin Gordon is the Founder and Managing Partner of Cambridge Capital. He draws on a career building, advising, and investing in supply chain companies. Benjamin has led investments in outstanding firms including XPO, Grand Junction, Bringg, Liftit, and others. As CEO of BGSA Holdings, Benjamin has spent his career investing in and helping to build supply chain and technology companies. Benjamin led the firm's efforts, advising on over $1 billion worth of supply chain transactions. Benjamin has worked with firms such as UPS, DHL, Kuehne & Nagel, Agility Logistics, NFI Logistics, GENCO, Nations Express, Raytrans, Echo Global, Dixie, Wilpak, and others. Prior to BGSA Holdings, Ben founded 3PLex, the Internet solution enabling third-party logistics companies to automate their business. Benjamin raised $28 million from blue-chip investors including Morgan Stanley, Goldman Sachs, BancBoston Ventures, CNF, and Ionian. 3PLex was then purchased by Maersk. Prior to 3PLex, Benjamin advised transportation and logistics clients at Mercer Management Consulting. Prior to Mercer, Benjamin worked in his family's transportation business, AMI, where he helped the company expand its logistics operations. Benjamin received a Master's in Business Administration from Harvard Business School and a Bachelor of Arts degree from Yale College. About Cambridge Capital Cambridge Capital is a private equity firm investing in the applied supply chain. The firm provides private equity to finance the expansion, recapitalization or acquisition of growth companies in our sectors. Our philosophy is to invest in companies where our operating expertise and in-depth supply chain knowledge can help our portfolio companies achieve outstanding value. Cambridge Capital was founded in 2009 as the investment affiliate of BG Strategic Advisors (www.bgsa.com), the advisor of choice for a large, growing number of supply chain CEOs. Cambridge Capital leverages BGSA's unique approach to strategy-led investment banking for the supply chain. BGSA is known for its work helping companies achieve outsized returns via targeted acquisitions and premium sales processes, and has worked with category leaders such as UPS, DHL, Agility Logistics, New Breed, NFI, Genco, Nations Express, Raytrans, and others. Our relationship with BGSA gives us deep market expertise, access to outstanding deal flow and people flow, transactional capabilities, additional resources, and a powerful core competency in the supply chain sector. The Partners and Advisory Board members of Cambridge Capital have diverse backgrounds with complementary technical, operating and financial expertise. The Cambridge Capital team has spent their careers building, growing, and advising outstanding companies in the supply chain sector. They include former leaders of UPS Logistics, Ryder Logistics, ATC Logistics, APL Logistics, Kuehne + Nagel, and other globally recognized firms. Cambridge Capital's professionals know what it takes to build great companies. Key Takeaways: 5 Trends Shaping Logistics with Ben Gordon In the podcast, Paige highlighted the following reasons that ecommerce companies fail: Poor understanding of their customer and market. Lack of marketing and product differentiation. Poor performing website. Inability to scale and drive traffic to the website (lack of investment). Poor fulfillment because they chose a fulfillment partner that lacks the DTC expertise and experience required to be successful. Paige's company, Fulfyld is an ecommerce fulfillment and warehousing company that provides fulfillment, technology, and customer service required by direct-to-consumer brands. Learn More About the 5 Trends Shaping Logistics Ben Gordon Cambridge Capital 2021 BGSA Holdings Supply Chain Conference 2021 BGSA Holdings Supply Chain Conference – Welcome Remarks from Ben Gordon Related Podcasts Faster, Better Freight Quotes with Dawn Salvucci-Favier The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube

Beyond Cost Per Load with Felipe Capella Felipe Capella and Joe Lynch discuss beyond cost per load. Felipe believes that while cost per load will continue to be important, savvy shippers will look for 3PLs who use technology and people to bring additional value to the shipping function. About Felipe Capella Felipe Capella is President, COO and Co-founder of Loadsmart, a leading digital freight technology company. Previously advised companies on corporate strategy and M&A in Brazil and New York for 8 years. Joined the Inter-American Development Bank in Washington to advise on sovereign guaranteed development projects for Latin American countries. Founded, developed and launched an online contest startup. Co-founded Loadsmart to help build a revolutionary product. Felipe holds Master degrees from the University of Pennsylvania (valedictorian), from Universidad Francisco de Vitoria (Spain - full scholarship) and an MBA from Fundacao Getulio Vargas (Brazil). He taught Enterprise Recovery and Restructuring for senior students during 2 years at the Federal University of Santa Catarina at age 25, where he was granted a Professorship Honor from the students. Passed the Brazilian Bar Exam among the top 6% and the New York Bar Exam among the Top 3%, working for one of the Top 5 most prestigious law firms in the United States. About Loadsmart Transforming the future of freight, Loadsmart leverages artificial intelligence, machine learning and strategic partnerships to automate how freight is priced, booked and shipped. Pairing advanced technologies with deep-seated industry expertise, Loadsmart fuels growth, simplifies operational complexity and bolsters efficiency for carriers and shippers alike. Key Takeaways: Beyond Cost Per Load In the podcast interview, Felipe explains how technology-based companies like Loadsmart are using technology to automate many aspects of the shipping process, however the focus should not be solely on cost per load. Savvy shippers and carriers will look for 3PL partners who can not only automate the life of the load, but also provide additional value via analysis, business intelligence, and market insights. To increase operational efficiency and reduce costs, companies like Loadsmart are automating the shipping process (life of the load): Quotation and booking Scheduling for pickup and delivery locations Carrier identification Carrier transaction Tracking and tracing Exception management Documentation and billing Each process step above has its own unique challenges, but increasingly, these steps are automated. Last year, 85% of Loadsmart's revenue came from fully automated transactions. While, Loadsmart is one of the leaders in Freight Tech, don't be surprised if automated shipments become commonplace. In addition to automating the shipping process, Felipe believes that Freight Tech leaders should focus on creating additional value for shippers including: Multimodal optimization for every shipment – fully automated. Automated scheduling updates that accommodate all the last-minute problems in the shipping business. Business intelligence that enable and empower humans to make better decisions. Smart tools that organize and analyze information in new and useful ways. Data insights powered by up-to-minute information that is only possible when systems are fully integrated. Learn More About Beyond Cost Per Load Felipe Capella Felipe Capella Loadsmart The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube

Faster, Better Freight Quotes with Dawn Salvucci-Favier Dawn Salvucci-Favier and Joe Lynch discuss creating faster, better freight quotes. Dawn's company, Greenscreens.ai develops dynamic pricing which enables transportation and logistics companies to deliver faster, better freight quotes. About Dawn Salvucci-Favier Dawn Salvucci-Favier is Chief Product Officer & Co-CEO at Greenscreens.ai. She has spent the past 20 years leading Global Product Strategy & Management at major Transportation Management System (TMS) providers. In addition, Dawn was President & Chief Operation Officer at Shippers Commonwealth where she had full P&L management responsibilities for the $6 million, value-added service provider of logistics solutions. In each of these roles, Dawn was able to develop and execute a vision and strategy for delivering industry-leading technology solutions to the Logistics market. She also brings extensive 3PL & Shipper Logistics operations experience having spent time as Director of Logistics Services for NFI Interactive Logistics and starting her career in the inbound transportation management function at Staples, Inc and The TJX Companies. About Greenscreens.ai Greenscreens.ai is a dynamic pricing infrastructure for the truckload spot rate market that delivers buy and sell-side market intelligence and business insights to help companies grow and protect their margins. The company combines the power of aggregated market data and historical data with advanced machine learning techniques to deliver short-term, predictive freight market pricing specific to a company's individual buying and selling behavior. Greenscreens.ai's mission is to be the industry-leading neutral platform for market data aggregation, market intelligence, and dynamic pricing. Greenscreen's Provide customers with high confidence, predictive buy rate guidance, and differentiated pricing strategies that are powered by the industry's most up-to-date and contextually relevant dataset. Greenscreens.ai is fueled by transactional data from shippers, carriers, brokers, leading market data sources within the Greenscreens network and executed within the context of their existing technology ecosystem and workflow. Key Takeaways: Faster, Better Freight Quotes In the podcast, Dawn highlighted the following challenges facing freight brokers and 3PLs: Competitive pressures as well funded, venture capital-backed 3PLs and big publicly traded companies invest heavily in tech that enables them: Reduce the cost per load. Improve the customer experience. Deliver faster, more accurate freight quotes using dynamic pricing. Market volatility Delivering faster, better quotes is especially difficult when the market is volatile. Customers (shippers) are becoming more sophisticated and demanding. Instantaneous freight quotes are becoming more common. Old, dirty data There is a lot of data available to brokers and 3PLs, but much of the data is market averages that are non-contextual (out of context). Even when the data is good, it is difficult for humans to leverage the data into good quotes – too much to process. If freight margins compress, all the above problems become even more evident. When the margins are high, there is more slop and opportunity for brokers and 3PLs to hide their pricing mistakes. Dawn also discussed dynamic pricing, which is a pricing strategy that enables 3PLs and brokers to change prices based on algorithms that consider competitor pricing, supply and demand, and other external factors in the market. Dawn's company, Greenscreens.ai provides dynamic pricing to the transportation and logistics industry. Dynamic pricing is used by many industry leaders and in many other industries including ride-sharing, airlines, professional sports, retail, and theme parks. Dynamic pricing utilizes artificial intelligence and machine learning that can help 3PLs and brokers deliver freight quotes that both faster and better (more accurate). When companies use dynamic pricing from Greenscreens.ai they win more business because they can deliver faster, better freight quotes. In addition, companies improve their operational productivity and improve margins. Learn More About Faster, Better Freight Quotes Dawn Salvucci-Favier Greenscreens.ai Machine Learning for Predictive Spot Market Pricing The Increasing Freight Tech Table Stakes with Nick Dangles The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube

5 Reasons Ecommerce Companies Fail with Paige Fitzgerald Paige Fitzgerald and Joe Lynch discuss the 5 reasons ecommerce companies fail. In her role at Fulfyld, Paige works closely with ecommerce companies and she has learned why they fail (and succeed). About Paige Fitzgerald Paige Fitzgerald is the sales and marketing coordinator at Fulfyld. Paige studied at Barret, the Honors College, and the W. P. Carey School of Business at Arizona State University, earning dual degrees in Marketing and Management with a certificate in International Business. Prior to working at Fulfyld, Paige held various roles in events, marketing, and sales in Chicago, Illinois. She loves meeting people from all industries, finding creative solutions, and helping businesses succeed online. Paige currently resides in San Diego, California, where you might find her reading at the beach or birdwatching at the bay in her free time. About Fulfyld Fulfyld is an ecommerce fulfillment and warehousing company based in Huntsville, Alabama. Fulfyld's unique service offering includes the technology and customer service required by direct-to-consumer brands along with deep expertise in value-added services, product sourcing, and packaging that enables them to become an extension of their customer's supply chain. Customers range from local to global companies, each with unique e-commerce fulfillment needs. Fulfyld integrates directly with e-commerce marketplaces and shopping carts to simplify your shipping process. Fulfyld ships same-day, every day, for one flat-rate. Key Takeaways: 5 Reasons Ecommerce Companies Fail In the podcast, Paige highlighted the following reasons that ecommerce companies fail: Poor understanding of their customer and market. Lack of marketing and product differentiation. Poor performing website. Inability to scale and drive traffic to the website (lack of investment). Poor fulfillment because they chose a fulfillment partner that lacks the DTC expertise and experience required to be successful. Paige's company, Fulfyld is an ecommerce fulfillment and warehousing company that provides fulfillment, technology, and customer service required by direct-to-consumer brands. Learn More About the 5 Reasons Ecommerce Companies Fail Paige Fitzgerald Fulfyld Learn More About the 5 Keys to Direct to Consumer (DTC) Success Selecting an E-commerce Fulfillment Partner with AJ Khanijow 5 Keys to Direct to Consumer (DTC) Success with AJ Khanijow

Noam Frankel and the FreightFriend Story Ryan Schreiber hosts a podcast about Noam Frankel and the FreightFriend story. Noam is the Founder and CEO of FreightFriend, a cloud-based truckload procurement platform that helps shippers and brokers build deep carrier relationships and drive digital execution. About Noam Frankel Noam Frankel is the Founder and CEO of FreightFriend, a cloud-based truckload procurement platform that helps shippers and brokers build deep carrier relationships and drive digital execution. Noam is a pioneer and innovator, Noam Frankel has spent more than 35 years building operations and technology in the logistics industry, originally as co-founder and COO of American Backhaulers. He later served as VP of Truckload at Echo Global Logistics, where he built their truckload division from the ground up, before founding Optimal Freight brokerage, which he sold to TFI International in 2018. . He has the unique perspective of having served as an executive on both the "industry" and technology sides of logistics. About FreightFriend FreightFriend is a cloud-based, AI-powered truckload procurement solution to help shippers and brokers build carrier relationships and find the right capacity to match to the right freight. The software solutions include a carrier relationship management (CRM) platform, the Capacity Guru dynamic routing guide, and Freight Guru intelligent freight matching. Learn More About Noam Frankel and the FreightFriend Story Noam Frankel FreightFriend Making Carrier Relationships More Productive with Noam Frankel The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube

The Increasing Freight Tech Table Stakes with Nick Dangles Nick Dangles and Joe Lynch discuss the increasing freight tech table stakes. Nick explains the technologies that 3PLs and brokers need today to be competitive. He also reviews some of the newer technologies that are being utilized by industry leaders. About Nick Dangles Nick Dangles is the Co-founder of Kinetic, a company that helps freight tech companies get their products to market faster and with better adoption. Nick is a tenured veteran of full truckload freight brokerage who has firsthand knowledge of technology's power in the freight industry. Nick's operational focus and capacity to find a path forward, no matter the challenge, make his skills indispensable when working on a project, problem, or idea. Nick received his degree in Philosophy from The University of Illinois and received his law degree from Loyola University Chicago School of Law. About Kinetic Kinetic helps freight tech companies get their products to market faster and with better adoption. It's not enough to simply build a great product. To succeed, both startups and companies at scale need to make decisions about how to effectively acquire new customers and address their target audience. By leveraging our network and transportation experience, we assess the current market understanding of your product to help find product-market-fit and provide support to your sales and marketing teams. We also partner with your company to build and deliver effective training materials, drive adoption throughout an organization, and provide basic customer support. Key Takeaways: The Increasing Freight Tech Table Stakes In the podcast, Nick shares the technologies that 3PLs and brokers need to use to be competitive today. Automated tracking Workflow automation including Book It Now technology Capacity management tools like FreightFriend Dynamic pricing tools like Green Screens AI Learn More About the Increasing Freight Tech Table Stakes Nick Dangles Kinetic Making FreightTech Sticky with Nick Dangles The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube

Technology Alone Won't Integrate Your Supply Chain with Paul Jensen Joe Lynch and Paul Jensen discuss why technology alone won't integrate your supply chain. Technology is critically important to a connected supply chain, however, there are limitations to what technology can do. To have a truly integrated supply chain companies need to have a supply chain partner that will couple the technology with the people and physical assets (trucks, terminals, warehouses, etc..) required to be effective and efficient. About Paul Jensen Paul Jensen is a graduate of Iowa State University earning a Bachelor of Science in Physics. Upon graduation, he joined the United States Navy as a submarine officer and nuclear engineer. Jensen retired from the United States Navy Reserves in 2010 as a Commander (O5). While serving in the Reserves, Jensen began his corporate career in 1999 with Jacobson Companies, where he eventually served as executive vice president. From 2011-2016, he worked for DuPont Pioneer as senior manager of logistics and contracting. Paul joined the Ruan team in 2016 as vice president of logistics, leading our fastest growing service segment and a team of more than 100 employees in managed transportation and brokerage. He now leads the Supply Chain Solutions Division, which additionally includes value-added warehousing operations and dedicated contract transportation. Paul lives in Des Moines, IA with his wife Karla. They have two grown children who also live in the Des Moines metro area. About Ruan Founded in 1932, Ruan is a family-owned transportation company providing Dedicated Contract Transportation, Managed Transportation, Value-added Warehousing, and Brokerage Support Services. With 90 years of transportation and logistics experience, Ruan is one of the top 10 privately owned transportation service companies in the country. The company operates from 300 locations nationwide and employs over 5,500 team members. Key Takeaways: Technology Alone Won't Integrate Your Supply Chain In the podcast interview, Paul explains that while technology is a critically important element of the supply chain, the technology must be coupled with people and assets (trucks, terminals, warehouses, etc..) to have a fully integrated supply chain. To ensure that the plan-source-make-deliver process works, companies need a partner who can execute the logistics from beginning to end (order to cash). Many supply chains have unrecognized risks because their logistics function is disconnected with different parties owning the trucks, warehouses, technology platforms, etc. that manage their logistics. Ruan has the technology, people, warehousing, and trucks that enable them to be a true supply chain partner to their customers. Ruan's suite of services includes Dedicated Contract Transportation, Managed Transportation, Value-added Warehousing, and Brokerage Services. Learn More About Why Technology Alone Won't Integrate Your Supply Chain Paul Jensen Ruan The Basics of Dedicated Contract Carriage with Bob Elkins The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube