

The Logistics of Logistics
Joe Lynch: Transportation, Logistics Podcaster
The Logistics of Logistics is a podcast hosted by industry expert Joe Lynch. Joe interviews founders, executives, and innovators who are shaping the future of logistics and supply chain. Topics include transportation, logistics, warehousing, technology, supply chain, and ecommerce. The Logistics of Logistics audience expects an inside perspective of what's next in logistics and supply chain delivered via podcasts, videos, and articles.
Topics include:
Transportation Topics
Small package, Small parcel, Air Cargo, Ocean Shipping, Ocean freight, Bulk carriers, Cargo ships, Container ships, Tankers (ocean tankers), Refrigerated ships (reefers), Roll-on/roll-off ships, Multi-purpose ship, General cargo ship, Break bulk cargo, General cargo, Less Than Truckload, LTL, Tractor,
Trailers, Tractor-trailers, 48-foot trailer, 53-foot trailer, Truck lift-gate, Truck terminals, Truckload (TL),
Full Truckload (FTL), Freight, Palleted freight, Pallets, Fleet acquisition, Equipment, Drivers, Truck Drivers, Driver leasing, Driver training, Driver safety, Hours of Service (HOS), Electronic Logging Device (ELD), Driver outsourcing, Dedicated Contract Carriage (DCC) Carrier contract, Spot rates, Contract rates, Pickup and delivery, Carrier Instructions, Freight characteristics, Dock management, Intermodal, Containerization, Containers, Final mile, Last mile, Rail transportation
Warehousing Topics
Warehouse storage, manufacturers, importers, exporters, wholesalers, transport businesses, customs, Pick and Pack, Sub-assembly, Site Location, Distribution Center Management, Inbound shipping, Outbound shipping, Receiving, Putaway, Put-away, Order processing, Replenishment, Pulling, Restocking, Picking, Validation, Sorting, Distribution Center Management System (DCMS), Vendor Managed Inventory (VMI), Supply, Demand, Inventory, Inventory Management, Cross-docking, Cross-dock, Ecommerce fulfillment, Fulfillment, Packaging
Logistics Topics
3rd party logistics, 3PL, 4th party logistics, 4PL, Just-in-Time (JIT), Payment auditing, Freight auditing, Payment Processing, Freight brokerage, Freight broker, Digital freight brokerage, Digital freight broker, Transparency, Visibility
Special Topics
Direct to Home, Direct to Store, Sustainability, Green Logistics, Reverse Logistics, Product Lifecycle Management, Supply Chain Security Analysis, Contingency planning, Crisis Planning, Global Expansion, Foreign Trade Zone (FTZ), Logistics Consulting, Transportation Consulting, Import / Export, Customs, Labor Management, Marketing Services, Customer Service
Technology Topics
Supply chain technology, Freighttech, Freight tech, Freight technology, EDI, Enterprise Resource Planning (ERP), Predictive Analytics, Technology Services, Web Services, Global Trade Management (GTM), Transportation Management System (TMS), Warehouse Management System (WMS), Supplier Management, Customer Management, Cloud Based Solutions, Wireless
Topics include:
Transportation Topics
Small package, Small parcel, Air Cargo, Ocean Shipping, Ocean freight, Bulk carriers, Cargo ships, Container ships, Tankers (ocean tankers), Refrigerated ships (reefers), Roll-on/roll-off ships, Multi-purpose ship, General cargo ship, Break bulk cargo, General cargo, Less Than Truckload, LTL, Tractor,
Trailers, Tractor-trailers, 48-foot trailer, 53-foot trailer, Truck lift-gate, Truck terminals, Truckload (TL),
Full Truckload (FTL), Freight, Palleted freight, Pallets, Fleet acquisition, Equipment, Drivers, Truck Drivers, Driver leasing, Driver training, Driver safety, Hours of Service (HOS), Electronic Logging Device (ELD), Driver outsourcing, Dedicated Contract Carriage (DCC) Carrier contract, Spot rates, Contract rates, Pickup and delivery, Carrier Instructions, Freight characteristics, Dock management, Intermodal, Containerization, Containers, Final mile, Last mile, Rail transportation
Warehousing Topics
Warehouse storage, manufacturers, importers, exporters, wholesalers, transport businesses, customs, Pick and Pack, Sub-assembly, Site Location, Distribution Center Management, Inbound shipping, Outbound shipping, Receiving, Putaway, Put-away, Order processing, Replenishment, Pulling, Restocking, Picking, Validation, Sorting, Distribution Center Management System (DCMS), Vendor Managed Inventory (VMI), Supply, Demand, Inventory, Inventory Management, Cross-docking, Cross-dock, Ecommerce fulfillment, Fulfillment, Packaging
Logistics Topics
3rd party logistics, 3PL, 4th party logistics, 4PL, Just-in-Time (JIT), Payment auditing, Freight auditing, Payment Processing, Freight brokerage, Freight broker, Digital freight brokerage, Digital freight broker, Transparency, Visibility
Special Topics
Direct to Home, Direct to Store, Sustainability, Green Logistics, Reverse Logistics, Product Lifecycle Management, Supply Chain Security Analysis, Contingency planning, Crisis Planning, Global Expansion, Foreign Trade Zone (FTZ), Logistics Consulting, Transportation Consulting, Import / Export, Customs, Labor Management, Marketing Services, Customer Service
Technology Topics
Supply chain technology, Freighttech, Freight tech, Freight technology, EDI, Enterprise Resource Planning (ERP), Predictive Analytics, Technology Services, Web Services, Global Trade Management (GTM), Transportation Management System (TMS), Warehouse Management System (WMS), Supplier Management, Customer Management, Cloud Based Solutions, Wireless
Episodes
Mentioned books

Jun 2, 2023 • 54min
Outsourced Sales and Marketing with Ryan Mann
Joe Lynch and Ryan Mann discuss outsourced sales and marketing, which is one of many services provided by Lean Solutions Group. Ryan is the Director of Marketing at Lean Solutions Group which offers a nearshore/offshore model to establish remote satellite offices in Latin America and the Philippines, allowing businesses to build mission-critical teams in just 3-5 weeks to meet customer expectations and accomplish more. About Ryan Mann Ryan Mann is the Director of Marketing at Lean Solutions Group, with a proven track record of success in the industry. He earned his degree in General Studies from Texas Tech University, where he also minored in Psychology, Sociology, and Human Resources Development. With extensive experience in agencies, freelance work, and business marketing, Ryan is a highly skilled strategist and marketer who is passionate about helping businesses grow and connecting people with their goals. Ryan's biggest motivation is his family, and he is dedicated to turning amazing ideas into reality for businesses. He is a natural leader who has led each member of his team with passion and hard work, promoting their best qualities and building team confidence and collaboration. Ryan is also a talented writer, with a love for blogs, essays, short stories, songs, and Haiku. About Lean Solutions Group Lean Solutions Group is a nearshore and offshore service provider that offers a range of services, including staffing, technology, marketing, sales, and BPO services. The company helps transportation and logistics businesses hire and retain the best talent while keeping costs low. Lean Solutions Group has satellite offices in Colombia, Guatemala, Mexico, and the Philippines, staffed with qualified bilingual professionals trained in clients' processes and systems. The company has worked with over 500 satisfied U.S.-based transportation and logistics providers since 2014. Lean Solutions Group has a low-cost, low-risk, and low-hassle approach, and their account managers handle the entire process. The company has a highly scalable and flexible workforce of over 9,000 employees with operations at seven satellite offices. Lean Solutions Group has ranked four years in a row on the Inc.500 list for fastest-growing private companies in America and has obtained recognitions like Best Place to Work and landed on the FreightTech List of most innovative companies in the transportation and logistics industry. Key Takeaways: Outsourced Sales and Marketing Ryan is the Director of Marketing at Lean Solutions Group which offers a nearshore/offshore model to establish remote satellite offices in Latin America and the Philippines, allowing businesses to build mission-critical teams in just 3-5 weeks to meet customer expectations and accomplish more. In the podcast interview, Ryan and Joe discuss outsourced sales and marketing, a service that Ryan and the LSG team provides to leading companies in transportation, logistics, warehousing, and technology. Lean Solutions Group is a nearshore and offshore service provider with satellite offices in Colombia, Guatemala, Mexico, and the Philippines. They offer a broad range of services, including staffing, technology, marketing, sales, and BPO services. They specialize in helping transportation and logistics companies hire and retain top talent. Their team consists of qualified bilingual professionals. They have worked with over 500 satisfied U.S.-based transportation and logistics providers since 2014. They ensure that your satellite office is staffed with highly educated, English-speaking professionals trained in your company's processes and systems. Their approach is low cost, low risk, and low hassle. They have a highly scalable and flexible workforce of over 9,000 employees. Lean Solutions Group have been ranked four years in a row on the Inc. 500 list for fastest-growing private companies in America and have obtained incredible recognitions like Best Place to Work. Learn More About Outsourced Sales and Marketing Ryan on LinkedIn LSG on LinkedIn LSG website Lean Solutions Group Success Story: Beemac Logistics 3PL Sales Will Never Be the Same with Ryan Mann The Fastest Growing Logistics Companies with Trey Griggs 3PL Basics: An Introduction to 3rd Party Logistics with Roberto Cadena Digitizing Check Calls with Trey Griggs and Ryan Rogers The Competitive Advantage with David Bell and Peter Rentschler Doug Waggoner Talks Lean Solutions Group Episode Sponsor: TMSA TMSA: 2023 ELEVATE Conference Episode Sponsor: Port X Logistics Is Drayage Just Drayage with Brian Kempisty The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube

May 31, 2023 • 44min
Overcoming Last Mile Hurdles with Luke Denny
Luke Denny and Joe Lynch discuss overcoming last mile hurdles. Luke is the Co-Founder and CEO of FRAYT Technologies, a last-mile on-demand delivery and logistics technology company. About Luke Denny Luke Denny is a seasoned entrepreneur and business leader with extensive experience in software and supply chain logistics. He is currently the Co-Founder and CEO of FRAYT Technologies, a last-mile delivery platform. With 15 years of experience in software and 6 years in supply chain, logistics, and transportation, Luke has founded three separate companies and sold one of them in early 2022. He is also a licensed CPA and previously spent 7 years in the accounting industry working for firms such as BDO. Originally from Los Angeles, Luke is a graduate of Indiana University and currently resides in Cincinnati, OH. About FRAYT FRAYT is a last-mile on-demand delivery and logistics technology company that offers businesses professional, reliable on-demand shipping through an intuitive web platform, API, and mobile app. With over 13,000 drivers in over 50 markets across the United States, FRAYT enables businesses and retailers to offer same-day, last-mile delivery to their customers. The company's delivery platform offers scheduled or same-day delivery to customers in industries like retail, building material supply, and manufacturing. FRAYT's vehicle options range from cars to box trucks, making it easy to transport smaller items or multiple pallet deliveries. The company's multi-stop service allows businesses to maximize their spend and boost efficiency by easily scheduling multiple stops during a FRAYT driver's route. With FRAYT, businesses can deliver the best customer experience, expand their offerings, and get more done in a day. Key Takeaways: Overcoming Last Mile Hurdles with Luke Denny Luke Denny is the Co-Founder and CEO of FRAYT Technologies, a last-mile on-demand delivery and logistics technology company. In the podcast interview, Luke and Joe discuss overcoming last mile hurdles. FRAYT has over 13,000 drivers in over 50 markets across the United States and is headquartered in Cincinnati, Ohio. The company offers businesses professional, reliable on-demand shipping through an intuitive web platform, API, and mobile app. FRAYT enables businesses and retailers to offer same-day, last-mile delivery to their customers. The company's platform allows businesses to offer scheduled or same-day delivery to their customers. FRAYT's customers come from industries like retail, building material supply, and manufacturing. The company offers a range of delivery vehicle options, from cars to box trucks. FRAYT's platform allows businesses to easily schedule multiple stops during a driver's route, maximizing efficiency and saving money. Learn More About Overcoming Last Mile Hurdles Luke on LinkedIn FRAYT on LinkedIn FRAYT website Navigating the Last Mile: Capacity Planning in Today's Supply Chains Episode Sponsor: TMSA TMSA: 2023 ELEVATE Conference Episode Sponsor: Port X Logistics Is Drayage Just Drayage with Brian Kempisty The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube

May 29, 2023 • 55min
REPOST: The Newtrul Story with Ed Stockman
Ed Stockman and Joe Lynch discuss the Newtrul story. Ed is Co-founder & CEO at Newtrul, a technology company helping increase efficiencies in the trucking industry with a digital freight-aggregation platform. About Ed Stockman Ed Stockman is the Co-founder & CEO at Newtrul, a technology company helping increase efficiencies in the trucking industry with a digital freight-aggregation platform. Ed is a logistics industry veteran with over a decade of experience from Echo, Redwood Logistics and Transfix. Ed's expertise is rooted in sales and growth, and he has served as the Director of Sales at two enterprise transportation brokerages. Ed founded Newtrul on his first-born's birth date in 2018 after realizing the need for digitization and aggregation in the increasingly fragmented transportation space. Ed describes himself as a servant leader who would is passionate, competitive, and sympathetic. He thrives in nuanced, fast-paced environments and is known for bringing clarity and conciseness to complicated scenarios. Ed earned a bachelor's degree in Social Statistics & Law Enforcement from Western Illinois University. Outside of his work, you'll find Ed spending time with his wife and two children in Dallas, TX. About Newtrul Based in Chicago, Newtrul is a technology company helping increase efficiencies in the trucking industry with a digital freight-aggregation platform. Newtrul's proprietary, digital freight matching platform integrates with freight brokers to seamlessly share available loads with carriers digitally in real-time. The carrier platform allows trucking companies to enter Newtrul's user interface to search for the best shipment across multiple customers for each truck. Instead of carriers and brokers spending time and resources contacting each other individually, Newtrul's digital aggregation platform provides an easier, simpler, and more cost-effective way to connect everyone and book more loads faster. For more information visit www.Newtrul.com. Key Takeaways: The Newtrul Story Ed Stockman is the Co-founder & CEO at Newtrul, a technology company helping increase efficiencies in the trucking industry with a digital freight-aggregation platform. In the podcast interview, Joe and Ed discuss Ed's career and the founding of Newtrul. Newtrul connects shippers, brokers, and carriers through a centralized portal – similar to traditional load boards, but with more integration. Newtrul technology is easy to use and will seamlessly integrate into your current systems (TMS, WMS, Fleet Management System, etc.) Newtrul is a digital freight aggregator that operates with the primary goal of providing the most cost-effective and efficient options for shippers and providing an easily accessible portal for carriers. Carriers and shippers can seamlessly conduct business without the need to go through a traditional load board. Learn More About The Newtrul Story Ed on LinedIn Newtrul on LinkedIn Newtrul Case Studies Demo The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube

May 26, 2023 • 58min
The Outsourced Supply Chain with Hannah Kain
Hannah Kain and Joe Lynch discuss the outsourced supply chain, a topic Hannah is familiar with due to ALOM's extensive experience managing supply chain functions for diverse industries. Hannah is Founder and CEO of ALOM, a leading global supply chain management services and solutions provider, offering comprehensive services to Fortune 500 clients in various industries. About Hannah Kain Hannah Kain is President and CEO of ALOM, a supply chain company she founded in 1997. ALOM operates out of 19 global locations to support its Fortune 500 customers in the technology, automotive, life sciences, and regulated industry sectors. Hannah was born in Denmark where - in addition to a business and political career - she taught at Copenhagen Business School. Hannah is a board member of the National Association of Manufacturers, WBEC-Pacific, the Women's Business Enterprise National Council (WBENC) where she also serves as WBENC Forum 1st vice chair, board chair of How Women Lead–Silicon Valley, and is a member of the Committee of 200 for executive women. Hannah was named an SDCE 2023 Supply Chain Pro to Know and 2021 WE USA Top WBE CEO. In 2020 she was featured as a Business Insider Top 100 People Transforming Business, recognized as a Top 10 Women in Logistics by Global Trade Magazine, and won the SDCE Women Leaders in Supply Chain award. About ALOM ALOM is a global supply chain management services and solutions provider, serving as a strategic partner to its Fortune 500 clients in the technology, automotive, life sciences, and highly regulated industry sectors. Headquartered in Fremont, CA, USA, its teams of technology engineers and supply chain specialists operate globally from 19 locations. Committed to environmental and social responsibility, ALOM manages the physical supply chain from procurement, inventory management, contract assembly, digital media and print, to omni-channel fulfillment and returns. ALOM seamlessly integrates digital and financial streams into the physical supply chain, deploying e-commerce and payment solutions, visibility tools, digital delivery tools, data management, and strong back-end systems, all while producing and fulfilling goods worldwide. ALOM is proud to deliver its clients' products and services impeccably, enrich the end-user experience, and uphold their brand reputations. Key Takeaways: The Outsourced Supply Chain Hannah Kain is Founder and CEO of ALOM, a leading global supply chain management services and solutions provider, offering comprehensive services to Fortune 500 clients in various industries. In the podcast interview, Hannah and Joe discuss the outsourced supply chain, a topic Hannah is familiar with due to ALOM's extensive experience managing supply chain functions for diverse industries. ALOM aims to bring competitive advantage to customer brands through operational excellence, innovative technology, and quality management practices. Excellence and innovation: ALOM specializes in designing and implementing innovative and sustainable supply chain strategies that help customers gain a competitive edge and increase brand loyalty. Protecting customer brands: ALOM strictly adheres to world-class standards in process and quality excellence to ensure flawless product delivery and mitigate supply chain disruptions and reputational risks. Collaborative business model: ALOM believes in collaborative and results-driven customer/supplier relationships, focusing on understanding customers' needs, improving operational performance, and optimizing supply chains for efficiency. Supply chain planning: ALOM's supply chain engineers blend expertise, technology, and innovative thinking to optimize process flow, material movement, and visibility while reducing time, risk, and costs. Data analytics and reporting: ALOM employs robust order management and business intelligence systems to track, analyze, and continuously improve supply chain operations based on terabytes of data. Global operations: With strategic locations near major industrial hubs and markets worldwide, ALOM offers agility in adjusting supply chain operations based on changing market requirements. Compliance and risk management: ALOM invests heavily in maintaining stringent compliance with regional, national, and international regulatory mandates to protect customers and ensure uninterrupted delivery of goods and services. ALOM Advantage: ALOM's global resources, customer-centric approach, regulatory compliance, agility, and collaboration help solve complex challenges and achieve customers' supply chain goals while protecting their brands. Learn More About The Outsourced Supply Chain Hannah on LinkedIn Hannah on Twitter Hannah on Facebook ALOM website ALOM on LinkedIn ALOM on Twitter ALOM on Facebook ALOM company overview video Episode Sponsor: TMSA TMSA: 2023 ELEVATE Conference The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube

May 24, 2023 • 42min
Sustainability and Reusable Packaging with Mike Newman
Mike Newman and Joe Lynch discuss sustainability and reusable packaging. Mike is the CEO of Returnity Innovations, a triple bottom line company dedicated to supporting its investors, the community, and the planet. About Mike Newman Mike Newman, the CEO of Returnity Innovations, is a recognized authority in the field of transformational logistics platforms, specializing in shifting from single-use to circularity through reusable packaging solutions for companies and organizations. With a strong commitment to reducing plastic and corrugated cardboard waste while achieving significant cost savings in packaging expenses, Mike has made substantial contributions to the industry. He holds an MBA from the prestigious Ross School of Business at the University of Michigan. Throughout his extensive career spanning over 20 years, Mike has been instrumental in merging supply chain and sustainability initiatives. Notably, he has served as the Sales and Marketing Vice President for ReCellular, where he developed e-waste programs for renowned companies like Verizon, Walmart, and Best Buy. Mike's expertise has earned him speaking engagements at prominent events such as Shoptalk, NRF Big Show, Package Fulfillment, Logistics & Delivery EXPO, Home Delivery World, Pack EXPO, and Waste Expo. About Returnity Returnity, headquartered in Brooklyn, New York, is a triple bottom line company dedicated to supporting its investors, the community, and the planet. Specializing in reusable packaging solutions, Returnity offers a wide range of products to companies and organizations. Their offerings include consumer and B2B reusable bags, industrial/enterprise reusable solutions, and customizable options. With an extensive product lineup consisting of reusable shipping boxes, bags, envelopes, and shopping bags, Returnity caters to both enterprise and consumer needs. The company provides a comprehensive integration plan that encompasses cleaning, repair, and replacement services. Renowned clients such as Walmart, Estée Lauder, New Balance, and Rent the Runway rely on Returnity's expertise in designing, manufacturing, and implementing reusable packaging and circular logistics systems. Impressively, their packaging solutions facilitate over 1 million shipments and deliveries per month, achieving an impressive return rate of 95.5% through their target of 20 customer shipment/delivery cycles (40 in total) per bag or box. Key Takeaways: Sustainability and Reusable Packaging Triple Bottom Line Approach: Returnity is a company committed to supporting investors, the community, and the planet. Extensive Product Range: They offer a diverse selection of reusable packaging solutions, including consumer and B2B reusable bags, industrial/enterprise solutions, and customizable options. Comprehensive Integration Plan: Returnity provides a full-service integration plan that covers cleaning, repair, and replacement services for their reusable packaging products. Renowned Clientele: Returnity's expertise is trusted by renowned clients such as Walmart, Estée Lauder, New Balance, and Rent the Runway. Impressive Shipment and Delivery Volume: Their packaging solutions facilitate over 1 million shipments and deliveries per month. High Return Rate: Returnity achieves a remarkable return rate of 95.5% through their target of 20 customer shipment/delivery cycles (40 in total) per bag or box. Addressing the Packaging Problem: Returnity recognizes the challenges posed by excessive cardboard waste in the shipping and delivery industry. Reusable Packaging Solution: They offer durable, customized, and reusable bags and boxes, along with supporting logistics systems. Comprehensive Approach: Returnity follows a systematic approach, starting with a reusable packaging analysis, followed by a pilot program to measure performance and finally scaling up based on the learnings. Circular Framework: Returnity embraces a circularity framework, allowing businesses to make the switch to reusables, thus reducing waste and promoting sustainability. Learn More About Sustainability and Reusable Packaging Mike on LinkedIn Returnity on LinkedIn Returnity website Operations Partner - Beyond the Bag Consortium The Last Box - Reducing Cardboard Waste Finalist - 2023 Reusies Packaging Europe - How to measure reusable packaging success Retail Dive - The next frontier in e-commerce packaging Episode Sponsor: TMSA TMSA: 2023 ELEVATE Conference The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube

May 22, 2023 • 59min
3PL Selection 101 - A Step by Step Guide with Matt Hertz
Matt Hertz and Joe Lynch discuss 3PL Selection 101 - A Step by Step Guide. Matt is the Co-founder of Second Marathon, a logistics consulting firm that helps brands find outsourced fulfillment providers tailored to their business needs. About Matt Hertz Matt Hertz, the Co-Founder of Second Marathon, established the ecommerce logistics consulting firm after a successful career building and scaling intricate supply chain operations. With experience as an early employee at Rent the Runway, Birchbox, and Shyp, Matt's journey began as the 5th employee at Rent the Runway, where he spearheaded warehouse operations. Subsequently, at Birchbox, as the 1st employee, he played a pivotal role in scaling the company's supply chain, facilitating growth from 500 to 1 million monthly orders across 5 countries. Matt then relocated to San Francisco to lead Business Development at Shyp. Initially starting his career at a hedge fund in New York, Matt now resides in Nashville and holds a bachelor's degree in commerce and finance from McGill University. About Second Marathon Second Marathon, founded by operators Matt Hertz (Ex-Birchbox, Rent the Runway, Shyp) and Ryan Belanger (Ex-Everlane, Venmo), leverages over 25 years of experience in supporting brands with supply chain operations. Frustrated by the lack of suitable external assistance in navigating the complex landscape of 3PLs, they established Second Marathon as a dedicated resource. Their mission is to guide brands in finding the ideal partner to build, scale, and manage their supply chains. With a deep understanding of the industry, Second Marathon aims to provide the necessary support to ensure brands discover the right solutions and optimize their operations. Key Takeaways: 3PL Selection 101 - A Step by Step Guide Matt Hertz is the Co-founder of Second Marathon, a logistics consulting firm that helps brands find outsourced fulfillment providers tailored to their business needs. In the podcast interview, Matt and Joe discuss 3PL Selection 101 - A Step by Step Guide. Second Marathon helps brands find outsourced fulfillment providers tailored to their business needs. The company has a vast network of ecommerce-focused 3PLs and uses a refined search process to match growing ecommerce brands with the right provider. Second Marathon was founded by two ecommerce leaders who experienced challenges in finding suitable outside support, leading to the company's mission of finding tailored solutions for brands. The company assists businesses in navigating their options and securing proposals to find the ideal 3PL partner, whether it's their first or next provider. Second Marathon understands the challenges faced by brands in supply chain and logistics and aims to be a resource, providing solutions that meet their standards and enable scalability. The company offers to handle the heavy lifting of finding the right 3PL provider, which can be a challenging, frustrating, and time-consuming process. Second Marathon follows a comprehensive process designed to understand a brand's unique needs and identify the right 3PL partner to meet their business goals. The process includes thorough preparation, curation, outreach to potential 3PLs, evaluation of pricing proposals, decision-making support, and assistance during the transition phase. During the preparation stage, Second Marathon conducts meetings with stakeholders, gathers key information about the brand's operations, and determines criteria for a successful 3PL partnership. Second Marathon manages the screening process, communicates with selected 3PL providers, evaluates pricing proposals, guides the decision-making process, and supports brands in transitioning their operations smoothly to the chosen 3PL provider. Learn More About 3PL Selection 101 - A Step by Step Guide Matt on LinkedIn Second Marathon on LinkedIn Second Marathon on Twitter Second Marathon homepage Second Marathon: Sent Items Episode Sponsor: TMSA TMSA: 2023 ELEVATE Conference The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube

May 19, 2023 • 46min
Elevating Transportation Sales and Marketing with Jennifer Karpus-Romain
Jennifer Karpus-Romain and Joe Lynch discuss elevating transportation sales and marketing. Jennifer is the Executive Director of the Transportation Marketing and Sales Association (TMSA), an association that enables sales and marketing professionals to learn and give back to the transportation and logistics industry through education, connections and resources for close to a century. Click here to register for 2023 TMSA ELEVATE Conference – June 11 – 13, 2023, Savannah, GA About Jennifer Karpus-Romain Jennifer serves as the Executive Director at the Transportation Marketing & Sales Association (TMSA) and as an adjunct professor at Cuyahoga Community College teaching social media. Previously, she was Director of Marketing for Faye, a software integration firm, and has also held roles in the publishing and marketing industries, and managed her own content and publishing firm. Karpus-Romain has her Bachelor of Science in Journalism from Ohio University and received her MBA from Capella University. About Transportation Marketing and Sales Association (TMSA) Sales and marketing professionals in the logistics and transportation industry come to the Transportation Marketing and Sales Association (TMSA)as the place to learn, to grow, to have fun together and to make lasting connections. Members enjoy access to live events, virtual forums and exclusive member-only benefits. The association was founded in 1924 and has gone through many names and iterations throughout the years, but it's mission to be the resource for its members has never changed. Key Takeaways: Elevating Transportation Sales and Marketing Jennifer Karpus-Romain is the Executive Director of the Transportation Marketing and Sales Association (TMSA). The Transportation Marketing and Sales Association (TMSA) is a professional association focused on advancing marketing and sales practices within the transportation and logistics industry. TMSA provides a platform for professionals in transportation marketing and sales to network, exchange ideas, and access valuable resources. The association offers educational programs and resources to enhance the knowledge and skills of its members, including webinars, articles, whitepapers, and industry-specific research. TMSA hosts events and conferences throughout the year, providing opportunities for industry professionals to connect, learn from experts, and stay updated on the latest trends and innovations. Membership in TMSA offers benefits such as access to exclusive content, networking opportunities, discounts on events and publications, and the ability to engage with a community of transportation marketing and sales professionals. TMSA promotes thought leadership within the industry through its partnerships with leading organizations and experts, who contribute to the association's initiatives and resources. The association offers a certification program, the Certified Transportation Marketing Professional (CTMP), which recognizes individuals who have demonstrated expertise in transportation marketing and sales. TMSA actively advocates for the transportation and logistics industry, addressing key challenges, promoting best practices, and fostering collaboration among its members. The association provides a platform for companies in the transportation and logistics sector to showcase their products and services through sponsorships, advertising opportunities, and participation in TMSA events. 2023 TMSA ELEVATE Conference – June 11 – 13, 2023, Savannah, GA TMSA's website serves as a comprehensive hub for transportation marketing and sales professionals, featuring a directory of members, a blog with industry insights, and a wealth of resources to support professional growth and success. Learn More About Elevating Transportation Sales and Marketing Jennifer's LinkedIn TMSA LinkedIn Transportation Marketing and Sales Association (TMSA) 2023 TMSA ELEVATE Conference – June 11 – 13, 2023, Savannah, GA TMSA Key Takeaways with Jennifer Karpus-Romain The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube

May 17, 2023 • 1h 4min
Navigating the Freight Downturn with Kevin Coomes
Kevin Coomes and Joe Lynch discuss navigating the freight downturn in the logistics and transportation space. Kevin is the Vice President of Sales at Greenscreens.ai, a technology that provides predictive pricing recommendations for maximum broker margins. About Kevin Coomes Kevin Coomes, the Vice President of Sales at Greenscreens.ai, is an accomplished freight tech professional with over 15 years of sales, business development, and start-up experience spanning two countries. His expertise extends across a diverse range of industries, including healthcare, energy efficiency, logistics, and technology applications. Kevin's journey in transportation and logistics began in China, where he managed ocean and air imports for his own venture, Phoria Energy Solutions. Additionally, he collaborated with AnSen Beyond Investments on various logistics projects involving commodities and agricultural products, demonstrating his proficiency in navigating international markets. Fluent in Mandarin, Kevin spent three years living and working in China, immersing himself in the culture and language. Over the past decade, Kevin has built an extensive network that has fueled success and innovation in the U.S. logistics market. He has made significant contributions through his involvement in consulting projects with Metafora (formerly CarrierDirect) and his instrumental role in developing and executing sales, marketing, and product growth strategies for ExFreight Zeta, Inc. and Revenova, LLC. Kevin holds a bachelor's degree in political science, with a concentration in Chinese, from Kansas State University. This comprehensive academic background further enhances his ability to navigate diverse markets and engage with stakeholders on a global scale. About Greenscreens.ai Greenscreens.ai is a pricing platform specifically tailored for the truckload spot freight market. Through the utilization of advanced machine learning techniques and big data, Greenscreens.ai offers real-time market price predictions that take into account the buying power of your company. Their platform not only provides highly accurate buy rates but also offers sell price suggestions based on comprehensive data analysis. This proven solution has been designed to assist companies in boosting their win rate, safeguarding, and expanding their profit margins, and improving the productivity of their sales representatives. Greenscreens.ai empowers businesses in the truckload spot freight market with the tools they need to make informed decisions and maximize their success. Key Takeaways: Navigating the Freight Downturn Kevin Coomes is the Vice President of Sales at Greenscreens.ai, a technology that provides predictive pricing recommendations for maximum broker margins. In the podcast interview, Kevin and Joe discuss navigating the freight downturn in the logistics and transportation space. By leveraging Greenscreen's dynamic pricing platform, freight brokers can generate precise pricing with greater efficiency, empowering them to thrive even in times of freight downturn.Greenscreens.ai is a pricing platform specifically designed for the truckload spot freight market. The platform utilizes big data and advanced machine learning techniques to provide real-time market price predictions. Greenscreens.ai considers your company's buying power when generating accurate buy rates. Greenscreens.ai's solution has been tested and proven to help companies increase their win rate. The platform enables businesses to protect and grow their profit margins through optimized pricing strategies. By leveraging comprehensive data analysis, Greenscreens.ai enhances the productivity of sales representatives. Greenscreens.ai provides users with the tools to make informed decisions and negotiate effectively. The platform's real-time market insights allow companies to stay competitive and adapt to market fluctuations. Limited Time Offer - Boost Your Profitability Today with a 20% Discount on Greenscreens.ai! In order to assist you and your company in thriving during the freight downturn, the Greenscreen's team is pleased to offer a limited-time opportunity. Take advantage of discounts of up to 20% on monthly subscriptions. By scheduling a demo and completing the form, you can explore the benefits firsthand. With Greenscreen's unwavering support and discounted subscriptions, your business can grow efficiently and achieve profitability. Embrace this chance to navigate the challenges and emerge successful during this period of downturn. Greenscreens.ai: For a limited time, save up to 20% off! Learn More About Navigating the Freight Downturn Kevin on LinkedIn Greenscreens.ai website GS on LinkedIn Related episodes: Highlights from the BGSA Conference with Ben Gordon Faster, Better Freight Quotes with Dawn Salvucci-Favier What is Dynamic Pricing with Dawn Salvucci Favier The Power of Partnerships with The Matt Silver Episode Sponsor: TMSA TMSA: 2023 ELEVATE Conference The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube

May 15, 2023 • 1h 9min
The State of Logistics Podcasting with Blythe Brumleve
Blythe Brumleve and Joe Lynch discuss the state of logistics podcasting. They talk about the growing popularity of podcasts in the logistics industry and how podcasting can be a helpful tool for professionals to stay up-to-date on industry trends and insights. Blythe is the Founder of Digital Dispatch and the Host of Cyberly, an influential podcast on the Freightwaves platform. About Blythe Brumleve In 2008, Blythe Brumleve was working as a waitress and a blogger with a dream of owning her own company when she received an opportunity to work in the world of logistics. As an executive assistant to the C-suite, she gained first-hand knowledge of the daily operations of a $140M asset-based logistics provider. Knowing about her blogging side hustle, the executive team allowed her to take on the additional responsibility of the company's digital marketing initiatives where over the course of 5 years, orchestrated two website redesigns, implemented an inbound marketing initiative, and established a sales outreach plan. After 5 years and following the unexpected closure of the logistics company, Blythe chose to seek opportunities in traditional marketing and media. During this time she served as editor in chief of Void Magazine, B2B copywriter for an ad agency, and radio/TV broadcaster in the North Florida market. During this time, her team earned several awards including three ADDY's plus earning runner-up as Jacksonville's Best Radio Personality. Eventually, Blythe would use these skills to fulfill her entrepreneurial goal by founding Digital Dispatch in 2018. Present-day, Blythe and her team oversee the management of dozens of websites to help the one-person marketing team flourish. In addition to running her company, Blythe is also a co-founder of the Jacksonville Podcasters Unite community, hosts the tech/B2B marketing show Cyberly on Freightwaves, and serves on the board of the Transportation Marketing and Sales Association. About Digital Dispatch Your website is the only thing that can sell for you 24/7. While managing it can feel like a part-time job, ignoring it can cost your business revenue. That's why Digital Dispatch is on a mission to help every freight company build a better website that connects your digital sales dots. Using our website services, you'll know your company is built on a stronger digital foundation to increase brand awareness, off-load those annoying website tasks, shorten sales cycles, and speak confidently about ROI. Trusted by 30 freight brands and growing, Digital Dispatch pricing starts as low as $90/month with solutions to connect all of your marketing and sales data to one place with bonus industry-specific marketing education for your whole team. TIMESTAMPS [00:01:48] Joe's career background. [00:03:51] Starting a successful blog. [00:07:57] Podcasting during COVID lockdown. [00:10:54] High Failure Rate of Podcasts. [00:15:50] Picking podcast guests. [00:17:09] Evergreen content strategy. [00:23:14] Listener-funded podcasts. [00:24:49] Sponsored content authenticity. [00:28:39] How to make a bad podcast. [00:32:45] Successful entrepreneurs from humble beginnings. [00:36:05] Starting a Podcast. [00:38:12] The challenges of podcasting. [00:41:33] Collaborating with sponsors. [00:47:46] Podcasting and YouTube convergence. [00:48:23] Creating YouTube-friendly content. [00:52:32] The future of TikTok. [00:55:57] Trucking industry job improvement. [01:00:11] Podcasting and community building. [01:02:54] Warehousing company turnover. Learn More About The State of Logistics Podcasting Blythe on LinkedIn Digital Dispatch Digital Dispatch Podcast Digital Dispatch on Linkedin Digital Dispatch on YouTube Digital Dispatch on Instagram Disgital Dispatch on TikTok Everything is Logistics Connecting The Digital Dots with Blythe Brumleve The Future of Inbound Lead Generation with Blythe Brumleve Episode Sponsor: TMSA TMSA: 2023 ELEVATE Conference The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube

May 12, 2023 • 47min
Smarter Fleet Operations with Kayne Grau
Kayne Grau and Joe Lynch discuss smarter fleet operations. Kayne is the CEO and Board Director at Uptake, a Chicago-based Industrial AI and Analytics company that specializes in providing predictive analytics software-as-a-service (SaaS) solutions to various industries. About Kayne Grau Kayne Grau is a seasoned executive with an impressive track record in the technology industry. Currently serving as the CEO and Board Director at Uptake, a Chicago-based Industrial AI and Analytics company, he joined the company as President a year prior with a strong passion for building high-performing teams and delivering advanced analytics to operators in the industrial enterprise space. As CEO, he is responsible for evolving the product suite, enhancing deployment and customer success, and optimizing company operations. Prior to his current role, Kayne served in various senior executive positions with KAR Global (NYSE: KAR), where he co-founded and served as CEO of DRIVIN until April 2017. He also held leadership positions at Music Dealers, Apartments.com, Cars.com, Allstate, and several other online companies. Kayne is an active member of the tech community, serving on various advisory boards, mentoring local start-ups, and investing in technology-based companies in Chicago and Dallas. He is also a dedicated father of three children and enjoys learning about fatherhood in his free time. About Uptake Uptake is a Chicago-based company that specializes in providing predictive analytics software-as-a-service (SaaS) solutions to various industries. Their focus is on translating data into actionable insights that improve operations, increase efficiency, and reduce costs. Uptake leverages industrial data science to offer over 45 patents, almost 200 data science models, and has received recognition from several industry leaders such as Gartner, Verdantix, CNBC, and Forbes. Uptake's solutions predict and prevent failures in trucks and components, optimize parts and maintenance strategies, and visualize cost information to help businesses make better decisions. They promise to deliver real-time insights in an easy-to-use and visually appealing interface that provides streamlined results. Uptake's products are designed to be simple to use, easy to scale, and provide a fast return on investment. With their predictive analytics software, companies can leverage data to optimize their operations, increase efficiency, and reduce costs. Overall, Uptake is a leader in predictive analytics SaaS, providing businesses with the tools they need to improve their bottom line. Key Takeaways: Smarter Fleet Operations with Kayne Grau Kayne Grau is the CEO and Board Director at Uptake, a Chicago-based Industrial AI and Analytics company that specializes in providing predictive analytics software-as-a-service (SaaS) solutions to various industries. Kayne Grau and Joe Lynch discuss smarter fleet operations, which is exactly what Uptake provides to carriers. Uptake specializes in providing predictive analytics SaaS solutions to various industries. The company leverages industrial data science to offer over 45 patents and almost 200 data science models. Uptake's solutions predict and prevent failures in trucks and components, optimize parts and maintenance strategies, and visualize cost information. Uptake promises to deliver real-time insights in an easy-to-use and visually appealing interface that provides streamlined results. Their products are designed to be simple to use, easy to scale, and provide a fast return on investment. Uptake helps companies optimize their operations, increase efficiency, and reduce costs through data-driven insights. The company's solutions enhance preventive maintenance programs with predictive maintenance. Uptake's solutions help streamline operations and maintenance, maximize reliability and availability with data-driven insights. The company's solutions also help optimize inventory, improve labor effectiveness, and make the right repair the first time by having the right people and expertise available for the job. Learn More About Smarter Fleet Operations Kayne on LinkedIn Uptake on LinkedIn Uptake Episode Sponsor: TMSA TMSA: 2023 ELEVATE Conference The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube


