The Logistics of Logistics

Felipe Capella and Joe Lynch discuss a decade of Loadsmart: a look back to move forward. Felipe is Co-founder and CEO of Loadsmart, where they provide logistics solutions powered by industry experts and next-gen technology that lower costs, increase efficiency, and digitize transportation. About Felipe Capella Felipe Capella Co-founder and CEO of Loadsmart, a leading digital freight technology company. Previously advised companies on corporate strategy and M&A in Brazil and New York for 8 years. Joined the Inter-American Development Bank in Washington to advise on sovereign guaranteed development projects for Latin American countries. Founded, developed and launched an online contest startup. Co-founded Loadsmart to help build a revolutionary product. Felipe holds Master degrees from the University of Pennsylvania (valedictorian), from Universidad Francisco de Vitoria (Spain – full scholarship) and an MBA from Fundacao Getulio Vargas (Brazil). He taught Enterprise Recovery and Restructuring for senior students during 2 years at the Federal University of Santa Catarina at age 25, where he was granted a Professorship Honor from the students. Passed the Brazilian Bar Exam among the top 6% and the New York Bar Exam among the Top 3%, working for one of the Top 5 most prestigious law firms in the United States. About Loadsmart Loadsmart offers logistics solutions powered by industry experts and next-gen technology that lower costs, increase efficiency, and digitize transportation. From Planning, Optimization, and Execution to Gate, Yard, and Dock solutions, ending with Audit & Pay capabilities, we deploy the best mix of services and technology to empower your business to move more with less. For more information, please visit. Key Takeaways: A Decade of Loadsmart: A Look Back to Move Forward Felipe Capella and Joe Lynch discus the A Decade of Loadsmart: A Look Back to Move Forward Loadsmart is transforming the logistics landscape by leveraging cutting-edge technology and industry expertise to deliver optimized, reliable, and transparent freight services and solutions. From digital freight brokerage and consultancy to software tools, they empower shippers, carriers, and warehouses to move more with less—increasing efficiency, reducing costs, and enhancing service quality. Capella's journey from law/finance to co-founding LoadSmart, leveraging technology in transportation. The best freight brokers including Loadsmart have evolved from just securing trucks to providing comprehensive logistics solutions. Challenges of traditional brokerage: headcount-heavy, high costs, lack of logistics talent. Technology enables value addition through reinvestment in tech, people, and shipper services. Enterprise, Mid-size, and small shippers benefit from scalable technology and customized logistics solutions. Loadsmart has launched FreightIntel AI: Their AI-powered platform that provides real-time data and insights. AI freight management analyzes data, provides ranked insights and recommendations. AI optimizes shipment consolidation, cost reduction, efficiency, and environmental impact. Shippers are increasingly concerned with cybersecurity and Loadsmart is leading the way with a comprehensive cybersecurity program for its customers and carrier partners. Loadsmart offers a comprehensive suite of logistics services designed to streamline the entire supply chain process. Their services can be categorized into three main areas: Assessment and Analysis Freight Planning and Forecasting: Loadsmart helps businesses predict future freight needs. Network Assessment and Optimization: They analyze existing logistics networks to identify inefficiencies. FreightIntel AI: Their AI-powered platform provides real-time data and insights. Rate Analysis and Benchmarking: Loadsmart helps clients compare freight rates. Planning and Execution Vendor Portal: A centralized platform for order initiation and management. Mode/Route Optimization: Determining the most efficient transportation methods and routes. Tracking & Visibility: Real-time monitoring of shipments. RFP and Mini-bids: Facilitating requests for proposals and mini-bids. Integration Hub: Connecting various systems for seamless data flow. Order Consolidation: Combining multiple orders into a single shipment. Real-time Carrier & Brokers Spot Bidding: Finding the best rates for spot shipments. Brokerage & Managed Transportation: Handling all aspects of freight transportation, including carrier sourcing and contract management. Gate, Yard, and Dock Computer Vision Asset Tracking: Using cameras to track assets within the yard. Driver Check-in/Out: Streamlining the driver check-in and check-out process. Dock Scheduling: Optimizing dock usage and reducing wait times. Yard Management: Managing the flow of trucks and equipment within the yard. Audit and Analytics Freight Audit: Verifying freight invoices for accuracy and identifying overcharges. Analytics and Data as a Service: Providing data-driven insights to support decision-making. Market Intelligence and Econometrics: Offering market analysis and economic forecasting. In essence, Loadsmart provides a holistic solution for logistics operations, combining advanced technology with expert services to help businesses improve efficiency, reduce costs, and enhance customer satisfaction. Learn More About A Decade of Loadsmart: A Look Back to Move Forward Felipe Capella | Linkedin Loadsmart | Linkedin Loadsmart Loadsmart | YouTube Channel Freight Intel AI  Beyond Cost Per Load with Felipe Capella | The Logistics of Logistics The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube

John Delgado and Joe Lynch discuss logistics knowledge work in the AI age. John is CEO of FreightPath, an innovative talent firm that offers both a comprehensive learning management system and a direct candidate sourcing solution. Summary: Logistics Knowledge Work in the AI Age The logistics industry is grappling with a talent shortage, and the rise of AI is further reshaping the landscape. FreightPath, a specialized talent firm, is addressing this challenge by providing comprehensive training and recruitment solutions. Their offerings include apprenticeship programs, customized training courses, and a vast library of short courses. By bridging the gap between academic knowledge and practical skills, FreightPath aims to cultivate a skilled workforce that can thrive in the evolving logistics industry. #LogisticsEducation #AILearning #SupplyChainTalent About John Delgado John Delgado, CEO of FreightPath, leads the company with extensive expertise in business management, technology, analytics, economics, and recruitment. FreightPath is renowned for its innovative cloud-based learning management system and candidate recruitment solutions tailored for the logistics industry. Under John's leadership, the company has established itself as a key player in the global freight forwarding sector. John's vision for continuous service improvement and his prior experience with global recruitment firm Search Logistics drive FreightPath's success. The company excels in creating logistics education content, managing a premier industry-specific learning management system, and maintaining the largest direct candidate pipeline, all of which are vital for global logistics operations. FreightPath addresses multiple industry challenges by offering both a comprehensive learning management system and a direct candidate sourcing solution. These offerings enable logistics companies to overcome obstacles and achieve their financial objectives. “Nothing moves without educated people; we bring the people and educate them,” states Delgado. This philosophy, combined with his global recruitment background, helps companies stabilize staffing levels and enhance productivity. John's vision also includes the Pathfinder program, designed to onboard and continuously educate candidates throughout their careers. FreightPath's approach integrates a deep understanding of human capital costs and revenue drivers essential for financial success. Previously, John served as CEO of Search Logistics, a firm providing logistics candidates across six continents. Since 1999, Search Logistics has focused on improving recruitment experiences and candidate quality, serving over half of the top 100 global logistics companies. John holds Bachelor's degrees in Theology and English from Methodist University and has completed postgraduate studies at Harvard Business School. He also contributes as a guest columnist to various logistics magazines and online news sources. About FreightPath Nothing moves without people. FreightPath helps logistics companies find, train, and retain the future leaders of the industry. In today's fast-paced global economy, logistics companies face challenges in filling open positions with qualified workers. This talent shortage is a significant contributor to disruptions in global supply chains. FreightPath's solutions are designed to be both simple and engaging for the next generation of logistics leaders. Empower your team with knowledge, elevate your workforce, and stay ahead in the logistics landscape with our innovative educational offerings. FreightPath Solutions: Find and train tomorrow's leaders Provide custom learning paths for existing employees Build curriculums to meet your specific standards Navigate the complex landscape of recruitment Key Takeaways: Logistics Knowledge Work in the AI Age Logistics knowledge work and AI era impact discussed. Education and talent resource company for supply chain industry. Freight forwarding industry faces talent shortage. Comprehensive training to attract and upskill new talent. College graduates often lack practical knowledge. Apprenticeship programs offer high earning potential without a four-year degree. AI rapidly changing classrooms and the workforce. FreightPath recognized supply chain talent shortage. FreightPath began offering operations training. FreightPath is an innovative talent firm. FreightPath offers comprehensive learning management system and direct candidate sourcing. FreightPath offers comprehensive training and recruitment solutions. Pathfinder™ CORE is a 12-month apprenticeship program. Pathfinder™ CONSTRUCT provides customized training courses. Pathfinder™ ACCELERATE offers a library of short courses. Pathfinder™ SELECT provides recruitment and placement services. FreightPath offers over 130 courses, 1,250 lessons, and 2,200+ hours of user training. FreightPath is CSCMP "Audited, Approved & Endorsed." Timestamps (00:00:02) Today's Topic: Logistics Knowledge Work in AI Age (00:00:18) FreightPath: Education and Talent Resource Company (00:01:51) Solving Talent Shortage in Logistics Industry (00:04:08) Career Opportunities and Earning Potential (00:05:11) AI's Impact on Classroom Experience (00:06:36) John Delgado's Background (00:12:56) Lack of Training and Growing Talent (00:16:57) FreightPath's Learning Paths (00:20:43) AI's Role in Education Landscape (00:22:24) Individualized Learning with AI (00:29:09) Pathfinder Select Program (00:32:15) Apprenticeship Program Structure (00:32:51) Freightpath's Future Plans (00:36:36) Companies Divesting L&D and Remote Work (00:40:59) FreightPath's AI and Learning Leadership (00:44:50) Logistics of Logistics Podcast Learn More About Logistics Knowledge Work in the AI Age John Delgado | Linkedin FreightPath | Linkedin FreightPath Episode Sponsor: Trimble Transportion 2024 Insight Tech Conference Revolutionizing the Road: Trimble's Tech Solutions with Kelly Williams | The Logistics of Logistics The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube  

Samantha Jones, founder of Samantha Jones Consulting, specializes in sales and brand strategy for logistics companies. She discusses the challenges of differentiating in a hyper-competitive market, particularly in freight brokerage. Samantha shares insights on enhancing sales processes and the importance of aligning brand values with training. Her five-step framework for identifying unique value propositions can help businesses boost their presence. Lastly, she highlights the impact of macroeconomic trends on the logistics sector and emphasizes the need for ongoing performance evaluation.

Joe Ohr and Joe Lynch discuss cyber threats and solutions in the supply chain. Joe Ohr is the Chief Operating Officer at The National Motor Freight Traffic Association (NMFTA), a nonprofit membership organization that represents the interests of less-than-truckload (LTL) carriers. Summary: Cyber Threats and Solutions in the Supply Chain Joe Ohr and Joe Lynch discuss cyber threats and solutions in the supply chain. Joe Ohr is the Chief Operating Officer at The National Motor Freight Traffic Association (NMFTA), a nonprofit membership organization that represents the interests of less-than-truckload (LTL) carriers. Joe and Joe discuss the critical role of cybersecurity in the supply chain, transportation, and logistics space. In our digital era, cyber threats like ransomware from organized, state-sponsored groups pose significant risks to global supply chains. With extensive connectivity across multi-tier supplier networks, stringent authentication, encryption, and zero-trust models are crucial for secure data sharing and mitigating vulnerabilities. The rise of cargo theft through cybersecurity loopholes demands robust countermeasures like two-factor authentication and restricted access controls. As cybersecurity becomes a necessity for critical industries, we explore strategies, predictions, API security, and securing legacy maintenance software. This information offers valuable insights for cybersecurity professionals. The NMFTA Cybersecurity Conference, happening October 27-29, 2024, is the premier event for trucking and supply chain cybersecurity professionals. Join industry leaders to discuss and learn about the latest threats, solutions, and best practices to protect North America's vital supply chain. #CybersecurityInLogistics #SupplyChainResilience #FightingRansomware About Joe Ohr Joe Ohr has more than two decades of experience in technical operations, customer success management, IT, customer support, and product support. Currently serving as the Chief Operating Officer for the National Motor Freight Traffic Association, Inc. (NMFTA)™, he plays a pivotal role in helping to advance the industry through digitization, classification, and cybersecurity. Prior to Ohr’s role at NMFTA, he served as in numerous IT, engineering and operations positions at Qualcomm and Eaton, and most recently held the position of Senior Vice President of Operations/Customer Experience at Omnitracs. Throughout his career, Ohr has provided strategic guidance, vision, and a roadmap for addressing long-term customer challenges. He has played a key role in accelerating revenue growth and has collaborated closely with IT, product, and engineering teams to foster stronger partnerships with strategic customers and peers. Additionally, Ohr has overseen post sales customer support and service teams, as well as operations, managing a workforce of over 400 individuals. He holds multiple certifications such as CCNA from Cisco and MCSE from Microsoft and earned his Bachelor of Science in Education from the Ohio State University. Due to his contributions to the industry, he earned a spot in the Inner Circle in 2015 and 2018 from Qualcomm and Omnitracs. About NMFTA The National Motor Freight Traffic Association, Inc. (NMFTA™) is a non-profit membership organization headquartered in Alexandria, Virginia. It is the world’s leading organization representing the interests of less-than-truckload (LTL) carriers. The association’s membership is comprised of motor carriers operating in interstate, intrastate, and foreign commerce. NMFTA provides critical services to the industry in the form of classification standards, identification codes, digital operation standards, and support for cybersecurity within the industry. Key Takeaways: Cyber Threats and Solutions in the Supply Chain Insights into cyber threats and solutions in the supply chain industry NMFTA's role in promoting and advancing trucking through research, education, and lobbying Cybersecurity leader Joe Ohr's journey from teaching to IT and nonprofit cybersecurity Ransomware as a major cyber threat in transportation and logistics Increasing cybersecurity risks in global supply chains due to API connectivity Cargo theft risks through cybersecurity loopholes and mitigation strategies Cybersecurity becoming mandatory, with companies facing compliance challenges Timestamps (00:00:02) Cyber Threats and Solutions in Supply Chain (00:06:41) Continuing Business Operations After Cyber Attack (00:10:39) Joe Ohr's Background and Career Path (00:15:56) Ransomware Risks and Compliance Concerns (00:20:15) API Security and Deployment Challenges (00:24:51) Offshoring Considerations and Trimble Insight Conference (00:27:45) Cargo Theft and Cybersecurity Connections (00:33:40) NMFTA Cybersecurity Conference Overview (00:40:53) Data Sharing Concerns and Supply Chain Impacts (00:43:02) Compliance Mandates and Industry Expectations (00:46:38) Trimble Sponsorship and Conference Details (00:50:58) Closing Remarks on NMFTA Conference Learn More About Cyber Threats and Solutions in the Supply Chain Joe Ohr | Linkedin NMFTA | Linkedin NMFTA | Facebook NMFTA | Twitter/X NMFTA | Instagram NMFTA | YouTube Channel NMFTA NMFTA Cybersecurity Conference Simplifying the Complex: NMFC to Undergo Major Changes in 2025 with Keith Peterson | The Logistics of Logistics Episode Sponsor: Trimble Transportion 2024 Insight Tech Conference Revolutionizing the Road: Trimble's Tech Solutions with Kelly Williams | The Logistics of Logistics The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. 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Nick Klingensmith and Joe Lynch discuss building resilient sales teams . Nick is the Founder and CEO of Stride Motivation, a company dedicated to transforming lives through inspiring keynote speeches and mindset coaching. Nick is an expert at helping achievement-driven professionals and leaders to overcome fear and rejection and push past self-limiting doubts. Summary: Building Resilient Sales Teams Nick Klingensmith is an obstacle course racer, motivational speaker, and mindset coach whose company Stride Motivation helps high achievers set and accomplish meaningful goals. Drawing from his own experiences overcoming cancer, diabetes, and alcoholism, Nick shares invaluable wisdom on building resilient sales teams. Nick delves into strategies for fostering a strong team identity and aligning individual passions with a shared purpose. Nick also discusses the importance of consistent prospecting, effective communication, and breaking down lofty objectives into manageable action steps. Get ready for an inspiring conversation packed with practical advice on developing the mental resilience and endurance needed to sustain peak sales performance. #SalesResilience #PurposeOverProfits #CommunicationIsKey About Nick Klingensmith After being thrown out of a Las Vegas hotel in a drunken haze, jeopardizing his career and relationships, Nick Klingensmith had to make a change. A 4-time cancer survivor, type-1 diabetic, recovering alcoholic with herniated discs, nerve damage and sleep apnea, he defies it all when he finds Obstacle Course Racing. Refusing to accept his limitations, he’s completed over 100 Spartan Races, 6 Major Marathons, several Ultras and scores of other obstacle and endurance events. As someone who has walked the path of a sales professional, Nick is an expert in propelling other achievement-driven professionals and leaders to overcome fear and rejection and push past self-limiting doubts, by inspiring them to take purposeful action towards their goals. Nick is a raw and passionate storyteller who holds nothing back when revealing who he used to be and the person he is now. About Stride Motivation Stride Motivation, LLC is a dynamic company dedicated to transforming lives through inspiring keynote speeches and mindset coaching. Rooted in the inspiring journey of overcoming significant health challenges and personal struggles, the company serves as a beacon for achievement-driven professionals and leaders. Through compelling storytelling drawn from the world of endurance racing, Stride Motivation empowers individuals to conquer fear, rejection, and self-limiting doubts. Specializing in coaching sales teams and remote professionals, the company imparts valuable insights on developing a resilient mindset for success. Stride Motivation is not just a company; it's a catalyst for helping others discover their inner strength, reach their goals, and become the best version of themselves. Key Takeaways: Building Resilient Sales Teams Nick share his strategies for creating robust, adaptable sales forces. Overcoming challenges through perseverance and mindset coaching. Understanding the importance of logistics and supply chain management. Developing mental resilience and endurance for sustained performance. Aligning individual and team goals for motivation and engagement. Fostering communication, goal setting, and prospecting habits. Timestamps (00:00:02) Today's Topic: Building Resilient Sales Teams (00:00:24) Stride Motivation and Nick Klingensmith (00:00:56) Logistics Sales Challenges (00:05:15) Trimble Insight Conference 2024 (00:08:09) Nick's Background and Career Highlights (00:10:23) Four-time Cancer Survivor's Journey (00:16:27) Pursuing Better Habits Through Challenges (00:22:18) Building Resilient Teams: Identity and Purpose (00:22:51) Nick's Marathon and Charity Endeavors (00:25:17) "Selling Inspired" Book Overview (00:29:08) Understanding Team Members' Driving Forces (00:32:24) Aligning Professional and Personal Goals (00:36:29) Purpose: Overcoming Obstacles and Inspiring Others (00:39:37) Empowering Sales Managers with Communication (00:42:42) Six Essential Team Meetings (00:45:18) Goal Setting for Resilient Sales Teams (00:50:51) Importance of Prospecting and Relationships (00:54:45) Recap: Building Resilient Sales Teams (00:56:26) Working with Individuals and Speaking at Conferences Learn More About Becoming a Better Salesperson Nick Klingensmith | Linkedin Stride Motivation | Linkedin Stride Motivation | Website Instagram: @stridemotivation TikTok: @stridemotivation Twitter: @stridemotivatio YouTube: @stridemotivation Threads: @stridemotivation Email: Booking@stridemotivation.com Selling, Inspired! A Mental Endurance Guide For Enduring Sales Performance THROUGH THE FIRE : The story of the 4-time cancer survivor, type-1 diabetic, and recovering alcoholic who became an obstacle course racer and defied it all Becoming a Better Salesperson with Nick Klingensmith | The Logistics of Logistics Episode Sponsor: Trimble Transportion 2024 Insight Tech Conference Revolutionizing the Road: Trimble's Tech Solutions with Kelly Williams | The Logistics of Logistics The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube

Ann Holm and Joe Lynch discuss stop sabotaging your sales. Ann is a Professional Certified Coach specializing in executive, leadership, and personal development. Summary: Stop Sabotaging Your Sales Explore the intricate dynamics of personal growth and professional success within the logistics industry with Joe Lynch and executive coach Ann Holm. Delve into topics ranging from overcoming self-sabotage in sales to leveraging the Myers-Briggs personality framework for career advancement. Discover how to identify and mitigate 'saboteurs' like restlessness and hyper-achievement that can impact work performance. Join discussions on relationship-building in sales and embrace the science-based coaching methods outlined by Ann Holm for a more productive and fulfilling career in logistics sales. This podcast offers actionable insights for individuals seeking to enhance their sales skills and for those looking for deeper self-understanding to capitalize on their innate strengths. #SelfSabotageInSales #LogisticsLeadership #StrengthsBasedSuccess About Ann Holm Ann Holm is a Professional Certified Coach specializing in executive, leadership, and personal development. She is an MBTI Master Practitioner and is known as a thought leader in integrating psychological type theory with other coaching models. These include Emotional Intelligence, Positive Intelligence, and Polarity Thinking where she holds certifications in these disciplines. In addition, Holm has 25 years of experience in applied brain science as a speech-language pathologist specializing in stroke and brain injury rehabilitation. She has written the book Educator Bandwidth: How to Reclaim Your Energy, Passion, and Time. She is also a frequent podcast guest and is the author of numerous articles and blogs. Ann holds a bachelor’s degree in Psychology, Speech and Hearing, and a master’s degree in Speech-Language Pathology from the University of Michigan, along with a certificate in Organizational Development from the University of Minnesota. She received coach training from the Coaches Training Institute and is certified by the International Coaching Federation. Past clients include schools ranging from Pre-K to post-secondary, small business owners, and teams in the logistics industry. About Ann Holm’s Coaching Practice Ann helps individuals position themselves for success by increasing their self-awareness, which is a must-have skill in the 21st century. Through coaching and proven assessment tools, Ann helps people become aware of their personality, emotional intelligence, and how they manage their brain energy. She also helps her client to better understand their value proposition or personal brand. Areas of expertise include: personal self-awareness, sales coaching for logistics professionals, emotional intelligence, communication and influence, team building, MBTI Master Practitioner, extensive experience with the MBTI Step III, 360 Reach/Personal Branding, and applied brain science. Key Takeaways: Stop Sabotaging Your Sales Strategies to avoid self-sabotage in sales within the logistics industry. The importance of self-awareness and utilizing scientific frameworks to enhance leadership skills. Leverage unique strengths and personality types following the Myers-Briggs framework for success. In-depth look at nine saboteurs impacting sales success and personal development. Effective strategies to combat productivity saboteurs like 'avoiders' and 'restless' types. Techniques for managing restlessness and distraction, and the importance of pairing salespeople based on complementary strengths. Approaches to building trust in sales relationships and the ongoing need for coaching to mitigate 'saboteurs'. Timestamps (00:00:02) Avoiding Sales Self-Sabotage (00:00:28) Coaching for Executive Success (00:05:27) Maximizing Potential in Logistics (00:12:45) Understanding Personality Types (00:13:43) Overcoming Sales Saboteurs (00:14:29) Overcoming Childhood Saboteurs (00:16:13) Understanding Sales Saboteurs (00:21:12) Conquering Restlessness and Avoidance (00:27:33) Cultivating Mindfulness and Focus (00:33:15) Maximizing Sales Team Synergy (00:36:30) The Perils of Hyper Achievement (00:43:44) The Saboteur Within (00:44:26) Overcoming Sales Sabotage (00:45:18) Conquering Destructive Work Traits (00:47:26) Overcoming Self-Sabotage (00:53:19) Podcast Sign-off Learn More About Stop Sabotaging Your Sales Ann Holm | LinkedIn AnnHolm.net Related Episodes: Uncover Your Potential With Ann Holm The Psychology of Solving Big Problems with Ann Holm Using Resilience to Get Out of Your Own Way with Ann Holm Developing Grit with Ann Holm Emotional Intelligence in Sales with Ann Holm Understanding Your Sales Personality with Ryan Schreiber and Ann Holm Becoming More Influential with Ann Holm Using Resilience to Get Out of Your Own Way with Ann Holm The Secret to Improved Sales with Ann Holm Reclaim Your Energy, Passion, and Time with Ann Holm Episode Sponsor: Trimble Transportion 2024 Insight Tech Conference Revolutionizing the Road: Trimble's Tech Solutions with Kelly Williams | The Logistics of Logistics The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. 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Chip Humitz, Marketing and Strategy Director at Lunar North, brings over 25 years of experience in branding, while Scott Waraniak, Executive Producer and Partner, specializes in motion design. They explore the vital role of branding in logistics, emphasizing differentiation in a commodity-driven market. They share insights on emotional consumer behavior, exemplified by success stories like Yeti and Halo Top. The duo discusses how compelling branding can enhance pricing power and strengthen market presence, advocating for a cohesive brand narrative that engages customers.

Steve Elwell and Joe Lynch discuss avoiding logistics FUD. Steve is the Founder and Managing Director of iDev Partners, a boutique leadership, business strategy and turnaround consulting firm.  Summary: Avoiding Logistics FUD In this episode, Joe Lynch and guest Steve Elwell tackle the pervasive issue of Fear, Uncertainty, and Doubt (FUD) and its impact on various aspects of business, particularly in logistics. Joe and Steve provide valuable insights into overcoming FUD by establishing trust and eliminating disruptive elements within business relationships, and leadership. The conversations delve into strategies for fostering growth, efficiency, and effective sales processes by promoting consistent, reliable behavior and building trustworthy partnerships. They discuss the negative consequences of transactional relationships and emphasize the rewards of creating harmonious environments in team settings, especially against the backdrop of current industrial challenges and transformative periods. With a focus on personal conduct, team bonding, and maintaining customer relationships, this episode serves as a crucial guide for anyone looking to navigate the complexities of fear, uncertainty, and doubt in the professional landscape. #OvercomingFUD #LogisticsLeadership #BuildingTrustInBusiness About Steve Elwell  Steve is the Founder and since 2010 Managing Director of iDev Partners a boutique leadership, business strategy and turnaround consulting firm located in Farmington Hills, MI. In this role he has helps leaders and organizations realize their potential and mission. Steve has lead multiple technology, manufacturing, and start-up businesses as CEO, COO, and President. His consulting clients include large publicly traded corporations and family businesses in industries from logistics to aerospace. Prior to strategy and turnaround, Steve ran an IT, and automation businesses and owned a retained executive search firm. He earned an MBA from Wayne State University in Detroit, and a BA in Economics and Management from Albion College, in Albion, MI. Steve, his wife Kris, and their two children live in Farmington Hill, MI. About iDev iDev serves leaders and businesses in their transition from good to great. We develop clarity and translate that clarity into action and durable sustainable gains. Our approach brings together vision, talent, technology, around realistic solutions, and deliberate high-energy execution. iDev has been successful in diverse situations including turnaround and transformation, crisis management, and strategic growth. iDev leaders have prior consulting experience as well as tenure as C-suite function heads and CEOs. Key Takeaways: Avoiding Logistics FUD Understanding the impact of fear, uncertainty, and doubt (FUD) in logistics and business. Strategies for enhancing business growth, efficiency, and performance by overcoming FUD. The importance of trust, rapport, and leadership in personal relationships. Adapting to industry shifts and challenges by fostering agility and strong partnerships. The risks of transactional relationships and the benefits of transparent, mutually beneficial collaborations. How to counteract the negative effects of FUD by cultivating harmony and effective team dynamics. Timestamps (00:00:02) Avoiding Logistics FUD (00:00:13) Reflecting on FUD in Relationships (00:02:08) Optimizing Business Performance (00:02:57) Impact of Fear and Uncertainty (00:07:52) Navigating Post-COVID Logistics Challenges (00:09:58) Combatting FUD in Sales (00:12:34) The Impact of Sales Conduct (00:18:14) Managing FUD in Business Relationships (00:22:44) Navigating Business Relationships (00:29:22) Transactional Pitfalls in Shipping (00:30:24) Fostering Harmony Over FUD (00:36:02) Building Strong Business Relationships (00:36:27) Leadership and Building Trust (00:41:05) Overcoming FUD in Logistics (00:42:46) Seek Harmony, Avoid Disruption (00:43:26) Identifying Business Pain Points (00:44:30) Wrapping Up Logistics Podcast Learn More About Avoiding Logistics FUD Steve Elwell | Linkedin iDev | Linkedin Supply Chain Disruptions Are Here to Stay with Steve Elwell | The Logistics of Logistics 3 Emerging Supply Chain Trends with Steve Elwell | The Logistics of Logistics Make Heroes, Make Money with Steve Elwell | The Logistics of Logistics Avoiding Fear, Uncertainty, and Doubt in Sales with Steve Elwell | The Logistics of Logistics The Number One Reason Why People Buy with Steve Elwell | The Logistics of Logistics The Only 3 Ways to Improve Your Sales with Steve Elwell | The Logistics of Logistics Understanding the Buying Process with Steve Elwell | The Logistics of Logistics Entering New Logistics Markets with Steve Elwell | The Logistics of Logistics Freight Recession: Opportunity or Threat with Steve Elwell | The Logistics of Logistics The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. 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Kelly Williams and Joe Lynch discuss revolutionizing the road: Trimble's tech solutions. Kelly is the VP, Product Management of Trimble Transportation, a technology company that offers a suite of transportation technology solutions, including fleet management, route optimization, and freight visibility tools, to improve efficiency and safety. Summary: Revolutionizing the Road: Trimble's Tech Solutions Join host Joe Lynch as he dives into a fascinating conversation with Kelly Williams from Trimble Transportation, about the cutting-edge technological innovations reshaping the logistics and trucking industry. From in-depth discussions about Trimble's impact through solutions like PC*Miler and TMW Suite to the comprehensive examination of the importance of PC*Miler as a crucial software for the logistics sector, the interview explores the transformative nature of technology in freight transportation. Kelly shares details of the upcoming Trimble Insight Tech Conference, the challenges and advancements in transportation tech, and Kelly's own career journey from Schneider to Trimble, highlighting her focus on improving the industry for truck drivers. Engage with critical issues such as app fatigue among drivers, the fragmented nature of the industry, the vital role of AI and business intelligence, and the necessity of involving frontline workers in technology development. Discover how Trimble is integrating AI to revolutionize its tools and the synergy between freight brokerage and asset management through tech optimization. Gain insider knowledge on the industry's response to technology and the steps Trimble is taking to enhance trucking productivity. Listen as Joe and Kelly invite listeners to a world of opportunities at Trimble Insight Tech Conference and the NMFTA Cyber Security Conference sponsored by Trimble. #TrimbleTechInnovation #TransportationTransformation #FreightFutures About Kelly Williams Kelly Williams is the VP, Product Management within Trimble’s transportation sector. After spending 20 years at a carrier, Williams is leveraging her experience to develop cutting-edge technology aimed at optimizing and transforming how the transportation industry moves freight. Since joining Trimble, Williams has led product development and strategy for Trimble's award-winning dynamic freight procurement solution, Engage Lane. About Trimble Transportation Trimble Transportation provides fleets with solutions to create a fully integrated supply chain. With an intelligent ecosystem of products and services, Trimble Transportation enables customers to embrace the rapid technological evolution of the industry and connect all aspects of transportation and logistics — trucks, drivers, back office, freight and assets. Trimble Transportation delivers an open, scalable platform to help customers make more informed decisions and maximize performance, visibility and safety. Key Takeaways: Revolutionizing the Road: Trimble's Tech Solutions Learn about the revolutionary impact of Trimble's logistics technology, including PC*Miler and the TMW Suite. Hear how PC*Miler is setting the standard in freight transportation with route optimization and precise mileage calculations. Discover the benefits of attending Trimble's Insight Tech Conference for networking and the latest industry insights. Gain understanding of app fatigue among drivers and the drive towards AI-enhanced, user-friendly technology. Explore Trimble's strategies for improving productivity by addressing the fragmented nature of the transportation industry. Understand the role of AI in logistics through examples like AI assistants and supply-demand prediction tools. Learn about the increasing crossover between freight brokerage and asset-based carriers, and how tech optimizes operations. Timestamps (00:00:02) Revolutionizing Road Logistics (00:00:24) Driving Transportation Tech (00:03:30) Standardizing Mileage in Logistics (00:05:22) The Must-Attend Transport Tech Event (00:09:12) Improving Trucking with Technology (00:18:18) Improving Driver Experience (00:20:37) Investment vs. Productivity in Transport (00:25:45) Trucking Industry Fragmentation (00:26:29) Advancing Tech with Frontline Feedback (00:35:50) The Evolving Freight Landscape (00:38:42) AI Transforming Transportation Tech (00:44:09) Revolutionizing Trucking with Tech (00:45:43) Innovating Trucking Productivity (00:46:42) Insights into Trimble's Conferences (00:50:59) Wrapping Up with Logistics Leaders Learn More About Revolutionizing the Road: Trimble's Tech Solutions Kelly Williams | Linkedin Trimble Transportation | Linkedin Trimble Transportation Trimble Insight Tech Conference NMFTA Cybersecurity Conference 2024 The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. 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Mike Jarrett, the Founder and CEO of Jarrett Logistics, shares his wealth of experience navigating the logistics landscape. He discusses the evolution of supply chains from local to global and highlights the challenges of delivering shelf-ready goods. Timely deliveries and compliance with OTIF standards are critical, and Mike emphasizes the balance between technology and human touch in logistics. He also addresses cybersecurity threats and fraud in the industry, stressing the importance of strong professional relationships. Plus, he teases the upcoming Jarrett Supply Chain Summit!