The Logistics of Logistics

In “From Deal Flow to Data Flow: Investing in the Freight Market”, Joe Lynch and Ben Gordon, Founder and Managing Partner of Cambridge Capital, discuss the evolution of investment in the supply chain sector, highlighting the shift from traditional deals to a focus on leveraging data and technology for strategic growth. About Ben Gordon Benjamin Gordon is the Founder and Managing Partner of Cambridge Capital. He draws on a career building, advising, and investing in supply chain companies. Benjamin has led investments in outstanding firms including XPO, Grand Junction, Bringg, Liftit, and others. As CEO of BGSA Holdings, Benjamin has spent his career investing in and helping to build supply chain and technology companies. Benjamin led the firm’s efforts, advising on over $1 billion worth of supply chain transactions. Benjamin has worked with firms such as UPS, DHL, Kuehne & Nagel, Agility Logistics, NFI Logistics, GENCO, Nations Express, Raytrans, Echo Global, Dixie, Wilpak, and others. Prior to BGSA Holdings, Ben founded 3PLex, the Internet solution enabling third-party logistics companies to automate their business. Benjamin raised $28 million from blue-chip investors including Morgan Stanley, Goldman Sachs, BancBoston Ventures, CNF, and Ionian. 3PLex was then purchased by Maersk. Prior to 3PLex, Benjamin advised transportation and logistics clients at Mercer Management Consulting. Prior to Mercer, Benjamin worked in his family’s transportation business, AMI, where he helped the company expand its logistics operations. Benjamin received a Master’s in Business Administration from Harvard Business School and a Bachelor of Arts degree from Yale College. About Cambridge Capital Cambridge Capital is a private equity firm investing in the applied supply chain. The firm provides private equity to finance the expansion, recapitalization or acquisition of growth companies in our sectors. Our philosophy is to invest in companies where our operating expertise and in-depth supply chain knowledge can help our portfolio companies achieve outstanding value. Cambridge Capital was founded in 2009 as the investment affiliate of BG Strategic Advisors (www.bgsa.com), the advisor of choice for a large, growing number of supply chain CEOs. Cambridge Capital leverages BGSA’s unique approach to strategy-led investment banking for the supply chain. BGSA is known for its work helping companies achieve outsized returns via targeted acquisitions and premium sales processes, and has worked with category leaders such as UPS, DHL, Agility Logistics, New Breed, NFI, Genco, Nations Express, Raytrans, and others. Our relationship with BGSA gives us deep market expertise, access to outstanding deal flow and people flow, transactional capabilities, additional resources, and a powerful core competency in the supply chain sector. The Partners and Advisory Board members of Cambridge Capital have diverse backgrounds with complementary technical, operating, and financial expertise. The Cambridge Capital team has spent their careers building, growing, and advising outstanding companies in the supply chain sector. They include former leaders of UPS Logistics, Ryder Logistics, ATC Logistics, APL Logistics, Kuehne + Nagel, and other globally recognized firms. Cambridge Capital’s professionals know what it takes to build great companies. Key Takeaways: From Deal Flow to Data Flow: Investing in the Freight Market In “From Deal Flow to Data Flow: Investing in the Freight Market”, Joe Lynch and Ben Gordon, Founder and Managing Partner of Cambridge Capital, discuss the evolution of investment in the supply chain sector, highlighting the shift from traditional deals to a focus on leveraging data and technology for strategic growth. A Career Built on Supply Chain Expertise: Ben Gordon's career is defined by his deep involvement in the supply chain sector. He has a history of building, advising, and investing in companies, starting with his family's transportation business and continuing through his work at Mercer Management Consulting, his own company 3PLex, and now with BGSA Holdings and Cambridge Capital. Strategic Private Equity in the Applied Supply Chain: Cambridge Capital is a private equity firm with a specialized focus on the "applied supply chain." This means they're not just providing capital, but are actively involved in helping their portfolio companies grow by leveraging their operational expertise and industry knowledge. Investing in Data and Technology: The podcast title, "From Deal Flow to Data Flow," highlights a key theme. This is exemplified by the acquisition of Greenscreens.ai by Triumph Financial. Greenscreens.ai specializes in using machine learning to provide freight market pricing intelligence. The deal shows a shift from traditional deal-making to a focus on acquiring companies with valuable data and technology. BGSA Holdings as a Strategic Partner: Cambridge Capital is the investment affiliate of BG Strategic Advisors (BGSA Holdings). This relationship provides Cambridge Capital with unique advantages, including deep market expertise, access to deal flow, and a powerful core competency in the supply chain sector. Data as a Competitive Advantage: The Greenscreens.ai acquisition is a perfect case study for this theme. Triumph Financial acquired Greenscreens.ai to transform data into actionable intelligence for the freight industry. The synergy between Greenscreens.ai's pricing models and Triumph's transaction data creates a "virtuous cycle," leading to more accurate pricing and further data generation. Combining Operational and Financial Expertise: The teams at both Cambridge Capital and BGSA are composed of professionals with diverse backgrounds, including former leaders from globally recognized firms like UPS Logistics and Ryder Logistics. This mix of operational and financial expertise allows them to not only identify promising companies but also to actively assist in their growth and value creation. Building Billion-Dollar Businesses: Ben Gordon and Cambridge Capital have a clear objective: to build billion-dollar businesses in the supply chain sector. Their investment strategy is focused on identifying and nurturing companies that have the potential for significant growth and value. Learn More About From Deal Flow to Data Flow: Investing in the Freight Market Ben Gordon | LinkedIn Cambridge Capital | LinkedIn Cambridge Capital BGSA BGSA Supply Chain Conference Triumph Completes Acquisition of Greenscreens.ai Ukraine Logistics Coalition Clarity in a Dangerous World with Ben Gordon Highlights from the BGSA Conference with Ben Gordon Urgent - The Ukraine Logistics Coalition with Ben Gordon Key Takeaways from the BGSA Conference with Ben Gordon The Ukraine Logistics Coalition with Ben Gordon 5 Trends Shaping Logistics with Ben Gordon The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. 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In “The M&A Playbook for Logistics Leaders”, Joe Lynch and Spencer Tenney, President & CEO of Tenney Group, discuss the current state of mergers and acquisitions in the logistics sector, offering key insights on how business leaders can navigate a more selective market, build value, and secure successful deals. About Spencer Tenney Spencer Tenney serves as President & CEO of Tenney Group, where he oversees the firm’s day-to-day effectiveness and long-term vision. Spencer is a graduate of the University of Texas at Austin and holds the designation of Certified Merger & Acquisition Advisor through AM&AA. Prior to Tenney Group, Spencer worked as a Director at Merritt Hawkins, a healthcare recruiting firm in Dallas. He also owned a music publishing company. Spencer and his wife, Lauren, reside outside of Nashville in Franklin, Tennessee and have been married for 13 years. He has three amazing kids – 9,6, & 3. He enjoys writing country music, reading presidential biographies, and F3 (Fitness, Fellowship, Faith). He currently serves on the board of Franktown Open Hearts, a faith-based organization dedicated to equipping inner-city kids to free themselves from generational poverty. About Tenney Group Tenney Group are mergers and acquisitions advisors who work with business owners in the 3PL, trucking, and bus industry. These business owners are hardworking individuals or teams who have created and lead companies that are the backbone of America. Unfortunately, pitfalls unique to the transportation industry can threaten an owner’s ability to sell their business for what they deserve or even threaten their ability to sell at all. Luckily, Tenney Group has developed an industry specialized process that enables business owners to navigate these pitfalls and maximize their ability to get a deal done. Ultimately, this allows owners to impact their family, employees, and community in profound ways while also giving them peace of mind that they made the best decision. The Tenney Group’s unique expertise helps transportation business owners build and protect business value, grow through acquisitions, and optimize the sale of their businesses. The Tenney Group was established in 1973 and has completed over 200 transportation deals. Key Takeaways: The M&A Playbook for Logistics Leaders In “The M&A Playbook for Logistics Leaders”, Joe Lynch and Spencer Tenney, President & CEO of Tenney Group, discuss the current state of mergers and acquisitions in the logistics sector, offering key insights on how business leaders can navigate a more selective market, build value, and secure successful deals. M&A Activity Has Evolved, Not Ended: While the pace of M&A activity has slowed in recent quarters, the market remains active, albeit more selective. The prolonged freight recession and compressed margins have made buyers more cautious, leading to fewer, but more strategic, deals. Freight-Tech M&A Remains a Hotspot: Despite the broader slowdown in logistics M&A, the freight technology sector is seeing robust activity. Acquirers are focused on securing companies with innovative solutions in areas like artificial intelligence, automation, and real-time visibility to gain a competitive edge and build more resilient supply chains. Differentiation is the Ultimate Defense: In a challenging market, sellers must differentiate themselves beyond price. Building a "competitive moat" through specialized expertise—like a unique technology platform or a highly specific service offering—is essential for attracting serious buyers and securing a premium valuation. The "Flight to Quality" is Intensifying: Buyers are increasingly discerning. They are prioritizing companies with strong fundamentals, including clean financials, a proven track record, and a clear path to profitability. This trend means that well-managed, high-quality companies are still finding strong demand, while others may struggle to find a buyer. Strategic Growth Through Acquisition: The current market environment is pushing companies to seek growth through strategic acquisitions rather than organic expansion alone. Companies are looking to acquire new capabilities, expand into new markets, or integrate new technologies to navigate the challenging economic landscape and position themselves for the next growth cycle. The Importance of Owner Independence: A business that relies too heavily on its owner for daily operations and key relationships is a significant risk for a buyer. To maximize value and attract the best offers, logistics leaders must build a business that can run smoothly without them. Culture and Integration are Crucial for a Successful Deal: Beyond the financial numbers, the success of an M&A deal in the logistics sector often hinges on the smooth integration of the two companies. A thoughtful plan for merging company cultures and operational processes is essential to realize the intended synergies and ensure long-term success. Learn More About The M&A Playbook for Logistics Leaders Spencer Tenney | LinkedIn Tenney Group | LinkedIn Tenney Group | Homepage Spencer Tenney and the Tenney Group Story What’s Driving the 3PL Industry Consolidation with Spencer Tenney Transportation M&A with Spencer Tenney The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube

In “AI Literacy in Logistics with Gather AI's Andrew Hoffman”, Joe Lynch and Andrew Hoffman, CTO at Gather AI, discuss how artificial intelligence is transforming warehouse operations by using visual data from drones and other machines to identify issues, suggest next steps, and ultimately improve efficiency and accuracy. About Andrew Hoffman Andrew Hoffman is the Chief Technical Officer at Gather.ai, an AI-powered intralogistics optimization firm that empowers 3PLs, manufacturers, and retailers to improve margins and on-time order fulfillment in the widest range of logistics environments - from ambient to cold chain storage. Andrew has technical and leadership experience scaling supply chain-focused robotics companies from founding to exit, with over 20 patents in logistics, robotics, and robot coordination. He was a founding engineer at two supply chain robotics companies which were later acquired by Amazon – Kiva Systems (now Amazon Robotics) and CANVAS Technology. Most recently, he served as an Entrepreneur in Residence at tech-focused venture capital firm, Xplorer Capital, a Gather AI investor. About Gather AI Gather AI is an intralogistics AI company which collects visual data from drones, forklifts, and connected machines, integrates it with warehouse management systems (WMS) and cloud platforms, and uses AI to identify issues and suggest next steps. Key Takeaways: AI Literacy in Logistics In “AI Literacy in Logistics with Gather AI's Andrew Hoffman”, Joe Lynch and Andrew Hoffman, CTO at Gather AI, discuss how artificial intelligence is transforming warehouse operations by using visual data from drones and other machines to identify issues, suggest next steps, and ultimately improve efficiency and accuracy. AI as a Co-Pilot, Not a Replacement: The podcast reframes artificial intelligence as a collaborative tool that amplifies human capability. Much like a calculator assists a mathematician, AI acts as a "co-pilot" in the warehouse, providing real-time data and insights that enable staff to work more efficiently and accurately. Demystifying Core Concepts: The discussion breaks down key industry terms, clarifying the relationship between artificial intelligence (AI) (the broad field of intelligent machines) and machine learning (ML) (the specific technique of systems learning from data). It also defines computer vision as the ability of a machine to "see" and interpret a warehouse environment. Proven ROI and Real-World Results: The episode highlights a concrete case study with Stadium Goods, a customer of Gather AI. By using the company's solution, they increased inventory accuracy to over 99%, reduced "inventory shrink" from 2% to a fraction of a percent, and saved over $200,000 by eliminating manual counting. Actionable Insights from Data: The conversation explains that AI systems learn from data over time, allowing them to transform complex data queries into natural language questions. This helps warehouse staff make better decisions on the fly, such as locating a specific pallet or finding an empty space in an aisle. The Collaborative "Agent": The concept of an "agent" in AI is reframed from a technical term to a collaborative entity. Gather AI's system—the drone, software, and computer vision—works as a partner to the warehouse staff, providing the data needed for faster, more accurate decisions and freeing up employees for more valuable tasks. A Leader with a Track Record of Innovation: Andrew Hoffman's background as a founding engineer at two logistics robotics companies, both later acquired by Amazon, establishes his deep expertise. His journey offers valuable insight into the past and future of scaling technology in the supply chain industry. A Clear Path to Getting Started with AI: For listeners looking to begin their AI journey, the podcast recommends starting with a pilot project to solve one specific problem, such as cycle counting. It also advises seeking partners who offer a comprehensive solution and a clear path to return on investment, rather than just a technology. Learn More About AI Literacy in Logistics Andrew Hoffman Gather AI Gather AI | Linkedin Gather AI | YouTube Gather AI Capabilities 2025 The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube  

In “Intermodal Expo 2025: Unpacking Cargo Theft, AI, and M&A”, Joe Lynch and Anne Reinke, President & CEO of IANA, discuss the critical issues and forward-looking trends that are shaping the future of the intermodal freight industry. About Anne Reinke Anne Reinke became the Intermodal Association of North America’s third President & CEO in December of 2024.  Immediately preceding her appointment at IANA, Anne was President & CEO of the Transportation Intermediaries Association for four years. Anne has a long career in transportation policy, with a stint at the Association of American Railroads, 16 years at CSX Corporation, eight of which as Vice-President for Government Affairs, and a political appointment as a Deputy Assistant Secretary at the U.S. Department of Transportation. She received a B.A. from Rice University in Houston, TX and a J.D. from Wake Forest School of Law in Winston-Salem, NC.  She is a Washington, DC native; she, her husband, her two sons and her dog live in Alexandria, VA. About Intermodal Association of North America (IANA) IANA is North America's leading industry trade association representing the combined interests of the intermodal freight industry. IANA's membership roster of over 1,000 corporate members includes railroads; water carriers and stacktrain operators; port authorities; intermodal truckers and over-the-road highway carriers; intermodal marketing and logistics companies; and suppliers to the industry such as equipment manufacturers, intermodal leasing companies and technology firms. IANA's associate (non-voting) members include shippers, academic institutions, public sector organizations and non-profit associations. Key Takeaways: Intermodal Expo 2025: Unpacking Cargo Theft, AI, and M&A In “Intermodal Expo 2025: Unpacking Cargo Theft, AI, and M&A”, Joe Lynch and Anne Reinke, President & CEO of IANA, discuss the critical issues and forward-looking trends that are shaping the future of the intermodal freight industry. New Leadership: The podcast introduces Anne Reinke as the newly appointed President & CEO of the Intermodal Association of North America (IANA), highlighting her extensive background in transportation policy and government. Addressing Cargo Theft: A major focus is on how IANA, under Reinke's leadership, is tackling the significant issue of cargo theft within the intermodal freight industry. AI's Transformative Role: The episode explores the increasing use of artificial intelligence (AI) to enhance efficiency, security, and logistics for IANA's diverse membership, which includes railroads, truckers, and technology firms. M&A Trends: The discussion delves into how mergers and acquisitions (M&A) are reshaping the intermodal industry, affecting competition and operational strategies. Industry Influence: The podcast underscores the importance of IANA as a leading trade association, providing a unified voice for the intermodal industry on critical issues. Expert Perspective: Reinke's unique experience with both the Transportation Intermediaries Association and the U.S. Department of Transportation offers a broad and knowledgeable perspective on the supply chain. Future-Focused Discussion: The episode serves as a preview of the Intermodal Expo 2025, focusing on key trends and challenges that will define the future of freight transportation. Learn More About Intermodal Expo 2025: Unpacking Cargo Theft, AI, and M&A Anne Reinke | Linkedin IANA | Linkedin IANA | Homepage Intermodal Expo 2025 Amazon.com: The Box: How the Shipping Container Made the World Smaller and the World Economy Bigger - Second Edition with a new chapter by the author eBook : Levinson, Marc: Books The Voice of 3rd Party Logistics with Anne Reinke The State of Freight with Anne Reinke Trucking Through Trouble with TIA & Anne Reinke Beyond The Rails and Roads: The State of Intermodal with Anne Reinke The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube

In “Inside the DAT - Convoy Platform Deal: What This Acquisiton Means for the Freight Market”, Joe Lynch and Bill Driegert, EVP of Convoy Platform - DAT Freight & Analytics, discuss how the integration of the Convoy Platform's automation and AI technology with DAT's massive freight marketplace will help brokers combat fraud, increase efficiency, and focus on high-value work. About Bill Driegert Bill Driegert is the EVP of Convoy Platform at DAT Freight & Analytics. He was previously the EVP of Trucking at Flexport and the co-founder and Head of Operations at Uber Freight, Uber’s logistics business. Bill began his career in freight as the fourth employee at Coyote Logistics (acquired by UPS), where he grew the role to Chief Innovation Officer. Prior to joining Uber, he served as COO at Pillow Homes. He also spent time at Amazon as Director of Planning and Innovation. Bill holds an M.A. in Supply Chain from MIT, an M.B.A. from the University of Chicago, and a B.A. from Southern Methodist University. About DAT Freight & Analytics DAT Freight & Analytics operates the DAT One truckload freight marketplace; Convoy Platform, an automated freight-matching technology; DAT iQ analytics service; Trucker Tools load-visibility platform; and Outgo factoring and financial services for truckers. Shippers, transportation brokers, carriers, news organizations, and industry analysts rely on DAT for market trends and data insights, informed by nearly 700,000 daily load posts and a database exceeding $1 trillion in freight market transactions. Founded in 1978, DAT is a business unit of Roper Technologies (Nasdaq: ROP), a constituent of the Nasdaq 100, S&P 500, and Fortune 1000. Headquartered in Beaverton, Oregon, DAT continues to set the standard for innovation in the trucking and logistics industry. Visit dat.com for more information. Key Takeaways: Inside the DAT - Convoy Platform Deal: What This Acquisiton Means for the Freight Market In “Inside the DAT - Convoy Platform Deal: What This Acquisiton Means for the Freight Market”, Joe Lynch and Bill Driegert, EVP of Convoy Platform - DAT Freight & Analytics, discuss how the integration of the Convoy Platform's automation and AI technology with DAT's massive freight marketplace will help brokers combat fraud, increase efficiency, and focus on high-value work. Solving Major Brokerage Challenges: The acquisition of the Convoy Platform is a strategic move by DAT to help freight brokers tackle significant industry challenges like fraud, the need for increased automation, and the integration of AI. Automation for Efficiency: By integrating the Convoy Platform, DAT aims to automate routine tasks, which will allow brokers to dedicate more time to complex, high-value work, such as building relationships with clients and carriers. Enhanced Fraud Prevention: The deal combines the Convoy Platform's advanced, machine-learning-powered fraud prevention technology with DAT's extensive network and data. This fusion is intended to create a safer and more secure environment for freight transactions. Augmenting the DAT One Platform: The Convoy technology will be incorporated into DAT's flagship product, DAT One. This integration will offer brokers and carriers new automated capabilities while ensuring that the core, familiar functions of the load board remain unchanged. Leveraging Bill Driegert’s Expertise: Bill Driegert's background, including his leadership roles at Uber Freight and Coyote Logistics, is a crucial asset for DAT. His experience as a technologist and innovator in the freight industry is key to the successful integration and future development of the Convoy Platform. The Practical Role of AI: The interview clarifies that AI is not just a buzzword but a practical tool for improving freight operations. The technology will be used to enhance decision-making, optimize processes, and increase overall efficiency for the brokers DAT serves. Building a Comprehensive Ecosystem: The Convoy acquisition is part of a larger plan to unify DAT's recent acquisitions, including Trucker Tools and Outgo. The goal is to create a complete, integrated ecosystem that provides solutions for everything from freight matching and payment processing to carrier tracking and automation. Learn More About Inside the DAT - Convoy Platform Deal: What This Acquisiton Means for the Freight Market Bill Driegert | Linkedin DAT Freight & Analytics | Linkedin DAT DAT - Convoy Platform Convoy Platform - DAT DAT + The Convoy Platform: A new chapter in our marketplace evolution Infographic: Modernize your brokerage MIT Center for Transportation and Logistics with Chris Caplice Navigating Market Uncertainty with Sarah Bertram A Trillion Dollars in Freight Transactions with Ken Adamo DAT iQ: The Metrics that Matter with Samuel Parker Taking the Uncertainty and Risk Out of Freight with Erika Voss The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube

In “How Humanoid Robots are Shaping the Future of Logistics”, Joe Lynch and Parker Conroy, Head of Product at Apptronik, discuss how Apollo, a human-centered, AI-powered humanoid robot, is set to transform the industry by working alongside humans to fill labor gaps and perform a wide range of tasks in a safe and efficient manner. About Parker Conroy Parker Conroy is the Head of Product at Apptronik, a leading developer of humanoid robots. Conroy has worked in robotics for more than a decade, guiding product management teams to design and deploy thousands of industrial robotic arms, autonomous mobile robots, drones, and now, humanoid robots. Prior to Apptronik, he was Director of Robotics Product Development at Verizon, where he led product management and robotics strategy in 5G and multi-access edge computing. Conroy previously spent five-plus years leading mobile robotics development at Omron Robotics and Safety. His graduate research focused on optimal control of UAV swarms, which led him directly into developing teams that designed the features of one of the first industrial autonomous fleet control systems. Parker’s experience guides development roadmaps that target cutting-edge research grounded in reliable architectures, balancing innovation with mature technologies. About Apptronik Apptronik is a human-centered robotics company developing AI-powered humanoid robots. Our goal is to create human helpers to support humanity in every facet of life. Our robot, Apollo, is designed to collaborate thoughtfully with humans—initially in critical industries such as manufacturing and logistics, with future applications in healthcare, the home, and beyond. Apollo is the culmination of nearly a decade of development, drawing on Apptronik’s extensive work on 15 previous robots, including NASA’s Valkyrie robot. Apptronik started out of the Human Centered Robotics Lab at the University of Texas at Austin and has over 150 employees. Key Takeaways: How Humanoid Robots are Shaping the Future of Logistics Human-Centered Robotics: Apptronik's core philosophy is to create human-centric helpers, not replacements. The company aims for a future where robots and humans work together to enhance human capabilities and improve quality of life, starting in logistics and expanding to other industries. Addressing Labor Shortages: The Apollo humanoid robot is designed to fill critical labor gaps in the logistics and manufacturing sectors. By automating repetitive and physically demanding tasks, it allows human workers to be upskilled to higher-value, more rewarding roles. Humanoid Form Factor Advantage: The humanoid design of Apollo allows it to operate seamlessly within existing, human-centric environments. This eliminates the need for expensive facility redesigns, making integration into warehouses and factories much more efficient compared to other types of robots. Safety and Collaboration: Apollo is equipped with an advanced force control architecture, enabling it to work safely alongside humans in shared spaces. This makes it a "collaborative robot" or "cobot," removing the need for safety cages and allowing for closer interaction with human colleagues. Versatile Platform: Unlike single-purpose robots, Apollo is a general-purpose platform. Its versatile design and AI capabilities mean it can be programmed to handle a wide range of tasks, providing a highly adaptable solution for companies looking to automate various processes. Balanced Innovation: Parker Conroy's extensive experience in robotics ensures that Apptronik's development roadmaps balance cutting-edge research with practical, reliable architectures. This approach guarantees that the products are not only innovative but also robust and ready for real-world deployment. Strong Foundation: Apptronik's origins from the University of Texas's Human Centered Robotics Lab and its extensive history developing 15 previous robots, including NASA's Valkyrie, give it a solid foundation. This academic and research-driven background underpins the rigorous engineering behind the Apollo robot. Learn More About How Humanoid Robots are Shaping the Future of Logistics Parker Conroy | Linkedin Apptronik | Linkedin Apptronik Apptronik | Twitter/X Series A press release Jabil press release GXO press release Mercedes-Benz press release The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube

In “The C.H. Robinson Perspective: Navigating the Next Era”, Joe Lynch and Michael Castagnetto, President of North American Surface Transportation at C.H. Robinson, discuss how the company's people-first culture and commitment to developing its employees drive its ability to solve complex logistics challenges and innovate for the future. About Michael Castagnetto Michael Castagnetto was named president of North American Surface Transportation (NAST) in January 2024. Prior executive positions with the company include Vice President, Customer Success in NAST from January 2023 – January 2024 and President of Robinson Fresh from December 2019 – January 2023. Michael began his career with C.H. Robinson in 2005 and has held various leadership roles including sourcing manager at Food Source, general manager of the tropical and dry vegetable categories, director of global supply and vice president of global sourcing. He holds a bachelor’s degree from Saint Mary’s College of California. About C.H. Robinson C.H. Robinson delivers logistics like no one else™. Companies around the world look to us to reimagine supply chains, advance freight technology, and solve logistics challenges—from the simple to the most complex. 83,000 customers and 450,000 contract carriers in our network trust us to manage 37 million shipments and $23 billion in freight annually. Through our unmatched expertise, unrivaled scale, and tailored solutions, we ensure the seamless delivery of goods across industries and continents via truckload, less-than-truckload, ocean, air, and beyond. As a responsible global citizen, we make supply chains more sustainable and proudly contribute millions to the causes that matter most to our employees. For more information, visit us at chrobinson.com (Nasdaq: CHRW). Key Takeaways: The C.H. Robinson Perspective: Navigating the Next Era In “The C.H. Robinson Perspective: Navigating the Next Era,” Joe Lynch and Michael Castagnetto, President of North American Surface Transportation at C.H. Robinson, discuss how the company's people-first culture and commitment to developing its employees drive its ability to solve complex logistics challenges and innovate for the future. The Human Element is the "Secret Sauce": C.H. Robinson’s core strength is its people. Despite its massive network and technology investments, the company's ability to solve complex logistics challenges is rooted in its team's expertise and problem-solving skills. This human touch is consistently cited by customers as a key differentiator and a source of trust. Navigating the Post-COVID Freight Recession: The interview addresses the challenges of the recent freight recession. C.H. Robinson's approach during this time focused on helping customers navigate market volatility, reinforcing the need for a flexible and proactive logistics strategy to manage supply chain disruptions and shifting market dynamics. The Power of a Diverse Business Portfolio: C.H. Robinson's strength is built on four distinct business segments: NAST, Global Forwarding, Robinson Fresh, and Managed Services. This diverse structure allows the company to provide comprehensive solutions across multiple modes and industries, from a single truckload in North America to complex international and global supply chains. Nearshoring Drives Cross-Border Importance: The trend of reindustrialization in the U.S. is making cross-border logistics, particularly with Mexico, more critical than ever. The discussion highlights C.H. Robinson's investments and leadership in this area, positioning them to support this strategic shift and build more resilient supply chains. Cybersecurity is a Top Priority: Freight fraud and cybersecurity are growing threats in the logistics industry. The conversation underscores the importance of a proactive approach to security, including robust protocols and technology to protect against digital risks. This focus is essential for building and maintaining trust with customers and carriers. Unrivaled Scale and Expertise: C.H. Robinson leverages its unmatched global scale—managing 37 million shipments with a network of 450,000 contract carriers—to deliver tailored solutions. This combination of vast operational reach and deep industry expertise ensures they can solve logistics challenges of any size. The Intersection of People and Technology: While the team is the company's secret sauce, technology is a key enabler. The conversation emphasizes C.H. Robinson’s continuous investment in freight technology, including AI and other digital platforms. This innovation allows for better data-driven decisions and enhanced efficiency. Learn More About The C.H. Robinson Perspective: Navigating the Next Era Michael Castagnetto | Linkedin C.H. Robinson | Linkedin C.H. Robinson Global Newsroom | C.H. Robinson The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube

Briana Birkholz and Joe Lynch discuss blind spots & bottlenecks: unmasking the hidden enemies of supply chain. Briana is the Vice President of Product Management for the 3PL market segment at SPS Commerce, the world’s leading retail network, connecting trading partners around the globe to optimize supply chain operations for all retail partners. About Briana Birkholz Briana Birkholz is the Vice President of Product Management for the 3PL market segment at SPS Commerce. With a passion for overcoming supply chain and logistics challenges, Briana is committed to addressing the distinct needs of customers through comprehensive, full-service solutions. Briana’s extensive experience in driving innovation, strategic development and execution consistently delivers outstanding results for third-party logistics companies. About SPS Commerce SPS Commerce is the world’s leading retail network, connecting trading partners across the globe to optimize supply chain operations for all stakeholders in the retail ecosystem. The company enables data-driven partnerships through innovative cloud-based technology, customer-centric service, and a team of accessible industry experts—allowing clients to focus on their core business. With over 45,000 recurring revenue customers spanning retail, grocery, distribution, supply, manufacturing, and logistics, SPS Commerce powers a vast and growing global retail network. Key Takeaways: Blind Spots & Bottlenecks: Unmasking the Hidden Enemies of Supply Chain Briana Birkholz and Joe Lynch discuss blind spots & bottlenecks: unmasking the hidden enemies of supply chain. The hidden enemies include the following: Inconsistent Time to Revenue: The Silent Growth Killer - Lengthy onboarding processes erode cash flow and strain customer relationships, highlighting evolving customer expectations. SPS Commerce's "plug-and-play" solutions drastically reduce onboarding time from months to days. The Cost of Chaos: Inconsistent Order Intake - Managing orders through disparate channels (phone, email, portals, PDFs) breeds errors and jeopardizes SLAs due to human error. SPS Commerce standardizes order formats for improved efficiency and control. Decoding Retailer Complexity: Unravel the challenges of adhering to intricate retailer requirements (packing slips, labels, routing guides, ASN timing) and the costly consequences of non-compliance (chargebacks, damaged relationships, lost shelf space). SPS Commerce automates document generation and validation to ensure first-time compliance. SPS Commerce is the world’s leading retail network, connecting trading partners around the globe to optimize supply chain operations for all retail partners. SPS Commerce brings the following advantages: Industry Leader in Cloud-Based EDI Solutions: SPS Commerce specializes in cloud-based supply chain management, helping retailers, suppliers, and logistics providers automate and streamline their operations through advanced EDI and data analytics tools. Demonstrated Consistent Growth as a High-Performing Public Company: SPS Commerce has a long and consistent track record of growth, primarily organic, underscoring its position as a strong performer on NASDAQ (ticker: SPSC). Global Presence with Local Support: Headquartered in Minneapolis, SPS has expanded internationally with offices in major cities like Toronto, Melbourne, Amsterdam, and Hong Kong, supporting a worldwide customer base with localized service. Growth via Smart Acquisitions: Strategic buys like Data Masons, InterTrade, and SupplyPike have allowed SPS to broaden its tech stack and deepen its value across the retail supply chain ecosystem. Recognized for Culture and Innovation: Known for its positive workplace environment, SPS was ranked the best large workplace in Minnesota in 2015 and continues to invest in talent and innovation to drive forward-thinking supply chain solutions. Learn More About Blind Spots & Bottlenecks: Unmasking the Hidden Enemies of Supply Chain Briana Birkholz | Linkedin SPS Commerce | Linkedin SPS Commerce Woods Distribution Case Study Arcadia Cold Storage & Logistics Case Study The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube

In “Project 61: The Mission to Give Truckers a Longer, Healthier Life”, Joe Lynch and Jeremy Reymer, the Founder and CEO of Project 61, discuss the shocking statistic that the average life expectancy of a truck driver is just 61 years and the organization's mission to address this health crisis. About Jeremy Reymer Jeremy Reymer is a recognized leader and innovator in the trucking industry with over 20 years of experience as both a carrier and vendor. A frequent speaker and podcast host, he addresses critical issues such as driver recruiting, retention, compliance, and health and wellness. In 2016, Jeremy founded DriverReach, a driver recruiting and compliance technology solution later acquired by Tenstreet. He also launched the popular podcast Taking the Hire Road in 2021, where he continues to spotlight industry voices and share insights. Deeply committed to the future of trucking, Jeremy serves on several industry boards, including Next Generation in Trucking and the Indiana Motor Truck Association. In late 2024, he founded Project 61, a 501(c)(3) nonprofit dedicated to tackling trucking’s greatest health crisis—the 61-year average life expectancy of CDL drivers. About Project 61 Project 61 is a 501(c)(3) nonprofit dedicated to improving the health and longevity of America’s truck drivers. Named after the shocking statistic that the average life expectancy of a CDL driver is just 61 years, Project 61 is leading an industry-wide movement to confront this crisis head-on. Through awareness campaigns, education, and innovative health solutions, Project 61 seeks to empower drivers, carriers, and industry stakeholders to take action toward a healthier, more sustainable future for the trucking workforce. By addressing critical wellness challenges - including nutrition, fitness, mental health, and preventive care - Project 61 is working to change the trajectory of drivers’ lives and extend careers that are vital to the nation’s economy. Key Takeaways: Project 61: The Mission to Give Truckers a Longer, Healthier Life In “Project 61: The Mission to Give Truckers a Longer, Healthier Life”, Joe Lynch and Jeremy Reymer, the Founder and CEO of Project 61, discuss the shocking statistic that the average life expectancy of a truck driver is just 61 years and the organization's mission to address this health crisis. The Trucking Industry's Health Crisis: Project 61 is founded on a shocking statistic: the average life expectancy of a CDL driver is only 61 years old. This fact serves as the primary motivator for the organization and its mission. The podcast should emphasize this data point to highlight the urgency and severity of the issue, framing it not just as a health problem, but as an industry-wide epidemic that needs immediate attention from all stakeholders. Jeremy Reymer's Passion and Experience: Reymer's background as a seasoned leader and innovator in the trucking industry provides him with unique credibility. His previous success with DriverReach, a company he founded and sold, demonstrates his ability to identify a problem, develop a technology-driven solution, and lead a successful venture. This personal journey from a carrier and vendor to a nonprofit founder shows his deep commitment to the future of trucking beyond just business. Addressing Wellness Challenges: The podcast can delve into the specific health challenges that Project 61 aims to tackle. These include nutrition, fitness, mental health, and preventive care. The unique lifestyle of a long-haul truck driver—with its sedentary nature, isolation, and often unhealthy food options on the road—contributes to high rates of chronic conditions like obesity and diabetes. Discussing these specific issues will give listeners a concrete understanding of the problem. The Power of Community and Technology: Project 61's approach isn't just about awareness; it's about providing practical, accessible solutions. The organization recently acquired Offshift, a digital health platform specifically designed for truck drivers. This shows a commitment to leveraging technology and community to foster habit change and provide free tools and resources that drivers can use on the road. This technological component is a key part of the strategy to make a tangible difference. Beyond the Individual Driver: The mission of Project 61 extends to the entire industry. The nonprofit aims to empower not just drivers, but also carriers and other industry stakeholders. The podcast can highlight how investing in driver health is beneficial for businesses, leading to reduced healthcare costs, higher retention rates, and improved safety. This reframes driver health as a smart business investment, not just a moral obligation. A Collaborative Movement: Reymer’s work with organizations like Next Generation in Trucking and the Indiana Motor Truck Association underscores his belief in a collaborative approach. The podcast can stress that solving this crisis requires a unified movement involving carriers, vendors, insurance partners, and the media. This collaborative spirit is central to Project 61’s strategy of creating an industry-wide change. Learn More About Project 61: The Mission to Give Truckers a Longer, Healthier Life Jeremy Reymer | Linkedin Project 61 | Linkedin Project 61 Trucker Health Pledge The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. 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In “The Dark Funnel Demystified: Unlocking Hidden Sales”, Joe Lynch and Jennie Malafarina, the CEO of Virago Marketing, discuss how businesses can drive measurable revenue growth by understanding and leveraging the invisible customer journey. About Jennie Malafarina Jennie Malafarina is the CEO of Virago Marketing, a Cleveland-based agency helping transportation and logistics companies turn marketing into a revenue-driving engine. Since taking the lead at Virago in 2020, she has elevated the agency’s impact—guiding strategies that deliver measurable results aligned with client growth goals. With over a decade of experience in freight tech and B2B marketing, Jennie has held leadership roles at Trimble Transportation, Banyan Technology, and Transportation Insight, and has taught marketing at The University of Akron. She also co-founded FR8MVMT, a platform for innovation in trucking, and hosts the FR8 Marketing Gurus podcast. Jennie is known for aligning marketing with business strategy to drive scalable growth through demand generation, content, and sales enablement. She holds a master’s degree in communication from Cleveland State University. About Virago Marketing Virago Marketing is a full-funnel marketing agency specializing in the transportation and logistics industry. We help companies align sales and marketing to drive measurable revenue growth—whether through strategic campaigns, content that converts, or complete marketing department support. Our team combines deep industry knowledge with modern marketing execution to deliver demand generation, brand awareness, and pipeline acceleration. From startups to enterprise providers, our clients rely on us to cut through the noise, clarify their message, and connect with the right audience at the right time. With flexible engagement models—from project-based work to full fractional CMO support—Virago is the partner logistics companies trust to turn marketing into a growth engine. Key Takeaways: The Dark Funnel Demystified: Unlocking Hidden Sales In “The Dark Funnel Demystified: Unlocking Hidden Sales”, Joe Lynch and Jennie Malafarina, the CEO of Virago Marketing, discuss how businesses can drive measurable revenue growth by understanding and leveraging the invisible customer journey. The "Dark Funnel" is a Reality, Not a Myth: The episode will explain what the dark funnel is—the invisible customer journey that happens before a lead officially enters the sales process. Listeners will learn how potential buyers are influenced by content, social media, and word-of-mouth without ever directly interacting with a company, and why it's crucial to understand this hidden process. Aligning Marketing with Business Strategy is Non-Negotiable: Jennie Malafarina, with her extensive experience at Virago Marketing, emphasizes that marketing isn't just about generating leads. It's a revenue-driving engine that must be directly tied to a company's overarching business and growth goals, turning it into a strategic partner rather than a cost center. Content is the Currency of the Dark Funnel: The podcast will highlight how high-quality, valuable content—from blog posts and whitepapers to podcasts and social media discussions—serves as the primary way to influence buyers in the dark funnel. Jennie will share insights on creating content that answers customer questions and builds trust long before they are ready to buy. Sales and Marketing Alignment is Key to Unlocking Hidden Sales: A central theme will be the necessity of a seamless partnership between sales and marketing teams. The episode will cover how Virago Marketing helps companies create a unified strategy where marketing generates qualified conversations and sales is equipped with the right tools and information to close deals, ensuring no opportunities from the dark funnel are lost. Industry Expertise is a Competitive Advantage: Drawing on her background in transportation and logistics, Jennie will explain why deep industry knowledge is essential for effective marketing. Virago Marketing’s success lies in its ability to speak the language of its clients and their customers, allowing them to create messaging that truly resonates and cuts through the noise. Demand Generation > Lead Generation: The episode will likely differentiate between old-school lead generation and modern demand generation. Jennie will discuss how focusing on building market-wide awareness and interest (demand generation) is a more sustainable and effective long-term strategy for filling the sales pipeline, especially when considering the dark funnel. Measuring the Unmeasurable: Tracking Dark Funnel Impact: The podcast will provide practical advice on how to measure the impact of marketing efforts that don't result in immediate, trackable leads. Listeners will learn about alternative metrics and signals that indicate success in the dark funnel, such as brand mentions, website traffic trends, and engagement with un-gated content, proving the ROI of these "unseen" activities. Learn More About The Dark Funnel Demystified: Unlocking Hidden Sales Jennie Malafarina | Linkedin Virago Marketing Virago Marketing | Linkedin FR8MVMT | Linkedin FR8MVMT FR8 Marketing Gurus Podcast The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube