

Contact Center Show
Amas Tenumah & Bob Furniss
This is the public square for all things contact center. This is where the world's best Call & Contact center professionals come to get better at delivering a great experience for customers.
Your contact center mentors - Amas Tenumah & Bob Furniss
Your contact center mentors - Amas Tenumah & Bob Furniss
Episodes
Mentioned books

Oct 6, 2025 • 16min
The Impact of Marketing on contact center
Summary In this conversation, Amas Tenumah and Bob Furniss discuss the intricate relationship between marketing and call center operations, particularly during high-demand periods like holidays. They share personal anecdotes about challenges faced in fulfilling customer orders due to marketing miscommunications and emphasize the importance of building strong relationships between marketing and contact center teams. The discussion highlights the need for effective communication, data sharing, and collaboration to enhance customer experience and operational efficiency. Takeaways The holiday season can create significant challenges in call center operations. Marketing decisions can directly impact call center workload and customer satisfaction. Building relationships with marketing teams is crucial for effective communication. Data sharing between marketing and contact centers can improve customer service. Understanding operational limitations is essential for marketing strategies. Regular meetings between marketing and contact center teams can foster collaboration. Customer feedback is valuable for shaping marketing strategies. Effective communication can prevent misunderstandings and operational chaos. A cooperative approach can lead to better resource allocation and planning. Engaging with customers directly can provide insights that benefit marketing efforts.

Sep 29, 2025 • 12min
Are Contact Centers Really Profit Centers?
Summary: For decades, leaders have debated whether the contact center should be a cost center, a profit center, or something in between. In this episode, Amas and Bob cut through the noise and tackle the question head-on: Is the contact center truly a profit center—or are we just telling the story wrong? Amas argues that the CFO decides the labels, not us, and that contact centers suffer from being terrible storytellers compared to marketing. Bob reinforces that stories, not spreadsheets, are what move executives to invest in customer experience. Together, they break down how leaders can turn raw data into persuasive narratives that actually secure budget, influence the C-suite, and prove value. What You'll Learn in This Episode: Why the "profit center" debate hasn't gone away—and probably won't. The crucial difference between value creation and revenue generation. How marketing gets credit (and budget) despite spending every dollar they touch. Why endless Excel spreadsheets put executives to sleep—and what to do instead. The art of translating metrics into stories that CFOs and CEOs actually care about. Practical steps for contact center leaders to elevate their influence in the boardroom. Key Quotes: "The CFO decides what's a cost center and what's a revenue center. We are just bad at telling our story." – Amas "People don't remember your statistics. They remember your stories." – Bob "Marketing spends money all day, but they've convinced the world they're indispensable. We should learn from that." – Amas Episode Highlights: (01:00) Revisiting the old debate: profit center vs. cost center. (02:30) Why marketing gets treated differently—and why service leaders should care. (04:30) The deadly sin of sending executives binders of metrics. (06:00) How to tell stories executives will remember—and fund. (09:00) Using customer stories to anchor your data. (11:30) Why your relationship with marketing and the CFO matters most. (12:45) Teaser: Amas & Bob will be recording LIVE at the ICMI Contact Center Expo in Orlando, Oct 27–30. Resources & Links: Amas's blog post: "Contact Centers Are Not Revenue Centers" [link] Learn more about the ICMI Contact Center Expo

Sep 22, 2025 • 28min
Stuck Between AI and Customers
We're back from summer break (okay, maybe fall break too) and diving straight into the mess where AI, customers, and reality collide. In this episode, Amas and Bob unpack the hype vs. the truth about AI in contact centers: Is AI replacing humans—or just making customers angrier? Why human agents are still the heart of service, even as bots sound more "human." How contact center leaders feel stuck—between CEOs chanting "AI, AI, AI" and customers who just want their problems solved. What the data really says about automation, agent workloads, and customer expectations. Practical advice for leaders: use AI to reduce after-call work, not replace human connection. We also share personal summer highlights—Amas' trip to Italy with his son, Bob's perfect beach-and-donut days—and a fiery debate about tipping culture. Finally, big news: The Contact Center Show is hitting the road! Catch us live at the ICMI Contact Center Expo in Orlando (October 27–30). We'll have guests, fresh perspectives, and maybe even say the things your CEO wishes you wouldn't. Key Takeaways AI isn't the enemy. The problem is how it's rolled out—done to agents, not for them. Agents aren't disappearing. Industry headcount is actually growing, despite automation hype. Data is your weapon. Use it to show execs that customers can tell when a bot can handle it—and when they need a human. Customer trust is fragile. Overcomplicate service and they'll punish you with churn and complaints. Leadership focus must return to people. Coaching, development, and real support matter more than the next shiny tool. Episode Quotes "I don't hear the C-suite anymore talking about our people as the difference. It's just AI, AI, AI." – Amas "It's not about reducing talk time. It's about reducing the after-call work so agents can get back to serving." – Bob "Adoption is failing in many companies because reps just ignore the tools. You're doing it to them, not for them." – Amas Resources & Links Register for ICMI Contact Center Expo in Orlando → https://www.icmi.com/contact-center-expo-conference Follow Amas on LinkedIn: @amastenumah Next Steps Want us to bring The Contact Center Show to your company, campus, or event? Reach out—we'll say the things you can't without getting fired.

Jul 9, 2025 • 15min
BPO Success vs Failure
Summary In this conversation, Amas Tenumah and Bob Furniss discuss the intersection of sports fandom and the business of contact centers, particularly focusing on business process outsourcing (BPO). They explore the reasons companies choose to outsource their customer service operations, the challenges involved, and the evolving landscape of the BPO industry. The discussion emphasizes the importance of understanding core competencies, cost savings, and the need for competent consultants in the BPO space. Takeaways The NBA Finals can evoke strong emotions and rivalries. BPOs are third-party services handling customer interactions. Cost savings is the primary reason for outsourcing. Companies often outsource to focus on their core competencies. Successful outsourcing requires understanding what to delegate. BPOs can leverage scale and technology for efficiency. Choosing the right outsourcing partner is crucial. AI is changing the landscape of customer service. Consultants with deep contact center experience are valuable. The BPO industry is evolving to include more tech services. Chapters 00:00 NBA Finals and Personal Rivalries 01:15 Understanding BPOs and Contact Centers 02:26 The Decision to Outsource 03:35 Implementing Outsourcing Strategies 06:25 The BPO Industry's Shift to AI 08:07 Core Competencies in Outsourcing 10:52 Final Thoughts on BPO and Customer Care

Jun 16, 2025 • 35min
Bob's new book: on to blue
Summary In this heartfelt conversation, Bob Furniss shares the story of his daughter Keisha, who bravely battled breast cancer and inspired many through her positivity and strength. Bob discusses the impact of her life, the challenges of writing a book about her journey, and the mission of the nonprofit established in her honor to raise awareness about breast health. The conversation emphasizes the importance of early detection and encourages listeners to take action in their own lives. Takeaways Keisha was a light in the world, known for her positivity. Bob wrote the book to honor Keisha's legacy and help others. The nonprofit aims to raise awareness about breast health. Early detection of breast cancer is crucial for survival. Keisha's story is a reminder to cherish loved ones. Bob encourages open conversations about health in families. The book captures the essence of Keisha's spirit. Bob's journey of writing was both challenging and healing. The nonprofit provides resources for young women regarding breast health. Keisha's impact continues through the stories shared by others. Chapters 00:00 Introduction and Weekend Highlights 02:54 The Story of Keisha: A Daughter's Legacy 05:58 Keisha's Impact and Personality 08:56 The Journey of Writing the Book 11:48 The Nonprofit Mission and Its Connection to Keisha 15:09 Encouraging Action: Breast Health Awareness 17:52 Reflections on Loss and Legacy 21:11 Final Thoughts and Call to Action 📚 Get the book: On to Blue (available on Amazon in all formats) 🌐 Support the cause: www.warriorprincess.org If you're a parent, friend, or leader—especially in a contact center full of women aged 25–45—listen to this conversation. Then talk to the women in your life. 👉 And ask her.

Jun 4, 2025 • 16min
Why phone service won't go away
Summary In this conversation, Amas Tenumah and Bob Furniss discuss various aspects of customer service, focusing on trends, the importance of human interaction, and the role of AI. They reflect on personal experiences with customer service, emphasizing the need for effective communication and the challenges faced by contact centers. The discussion highlights customer preferences, skepticism towards AI, and the potential for technology to enhance human agents rather than replace them. Takeaways Customer service impacts loyalty, trust, and brand reputation. Ineffective customer service can quickly damage a brand's reputation. Customers still prefer human interaction, especially older demographics. AI is not yet fully capable of replacing human agents in customer service. Many customers are skeptical about the use of AI in service. The majority of customers still want to talk to a human. Self-service options can be frustrating for customers who prefer direct contact. AI can be used to support agents rather than replace them. Effective communication is crucial in addressing customer needs. Understanding customer preferences is key to improving service. Chapters 00:00 Weekend Reflections and Brisket Adventures 01:11 Customer Service Trends: Insights from the Article 03:49 The Importance of Human Interaction in Customer Service 07:37 AI in Customer Service: Current Limitations and Future Potential 10:59 Customer Preferences: The Skepticism Towards AI 11:52 Effective Use of AI: Enhancing Human Agents 14:12 Navigating the Future of Customer Service https://www.cmswire.com/contact-center/customer-service-trends-show-what-customers-really-want-its-not-just-ai/

May 1, 2025 • 20min
Enabling frontline leaders
This conversation delves into the critical role of frontline supervisors in contact centers, exploring the challenges they face, the future of their roles amidst technological advancements, and effective leadership strategies to support them. The discussion emphasizes the importance of human connection in leadership and the need for organizations to prioritize the well-being and development of their frontline supervisors. Takeaways The job of a frontline supervisor can be overwhelming. Many supervisors lack adequate training for their roles. Time management is crucial for supervisors to balance their responsibilities. Supervisors often spend less than 50% of their time with their teams. Technology is changing the landscape of contact centers, impacting supervisors' roles. AI and automation may not replace supervisors but change their responsibilities. Leadership should focus on personal growth and development. Praise and coaching should be balanced in management practices. Human customers will always need human supervisors. Organizations must check in on their frontline supervisors regularly.

Apr 27, 2025 • 17min
Agentic AI vs. Human
Summary In this conversation, Amas Tenumah and Bob Furniss discuss the evolving landscape of contact centers, particularly focusing on Microsoft's recent rebranding efforts that redefine the term 'agent' to refer to bots rather than human representatives. They explore the implications of this shift, the role of technology in customer service, and the importance of maintaining a human connection in an increasingly automated environment. The discussion emphasizes the need for leaders in the industry to advocate for human agents while navigating the challenges posed by AI and digital transformation. Takeaways Microsoft's rebranding reflects a significant shift in the contact center industry. The term 'agent' is now being associated with bots rather than human representatives. Technology is becoming the focal point in contact centers, often at the expense of human agents. There is a need for industry professionals to push back against the over-reliance on technology. AI should be used to support human agents, not replace them. The future of customer service must include a balance between technology and human interaction. Leaders should advocate for the value of human agents in the face of automation. Customer loyalty is built on human connections, not technology. The conversation around AI in contact centers is evolving rapidly. It's essential to maintain clarity in terminology to avoid confusion between human and digital agents. Titles The Future of Contact Centers: Humans vs. Bots Navigating the AI Revolution in Customer Service Chapters 00:00 Introduction and Sports Banter 02:01 Microsoft's Rebranding and the Future of Contact Centers 06:05 The Role of Technology in Contact Centers 12:03 Navigating Change in Contact Center Operations 17:57 Conclusion and Call to Action 18:59 contact center show vertical outtro.mp4 Links:https://www.cxtoday.com/contact-center/microsoft-rebrands-its-contact-center-workspace-stops-using-the-term-agent-for-live-reps/ https://www.cxtoday.com/contact-center/microsoft-releases-three-ai-agents-for-a-more-autonomous-contact-center/

Apr 16, 2025 • 18min
Enabling Frontline leadership
In this conversation, Amas Tenumah and Bob Furniss discuss the critical issues surrounding employee engagement and retention, particularly in contact centers. They explore the impact of leadership on employee satisfaction, the importance of proper training for supervisors, and the need for organizations to create a supportive work environment. The discussion emphasizes the necessity of understanding why employees stay or leave, and how effective leadership can foster a positive workplace culture. The conversation concludes with a call to action for organizations to prioritize leadership development and employee engagement strategies. Takeaways Employee engagement has regressed to pre-COVID levels. Understanding why employees leave is crucial for retention. Strong relationships with leaders can influence employee retention. Promoting the best employee to a leadership role can backfire. Leadership training is often lacking in organizations. A supportive work environment is essential for employee satisfaction. Employees need to feel a sense of purpose in their work. Effective communication between managers and employees is vital. Organizations must be realistic about job expectations. Investing time in leadership development is necessary for success. TitlesReviving Employee Engagement Post-COVID Sound Bites "Why are people leaving?" "People don't leave jobs, they leave employers." "Let us know if you want more of this." Chapters 00:00The State of Employee Engagement 02:59Understanding Employee Retention 06:11The Role of Leadership in Retention 08:45Training and Development for Leaders 12:06Creating a Supportive Work Environment 15:02The Importance of Purpose in Work 17:59Final Thoughts and Call to Action https://news.gallup.com/poll/1720/work-work-place.aspx

Mar 31, 2025 • 22min
What to do about NPS
In this conversation, Amas Tenumah and Bob Furniss discuss the evolving landscape of customer satisfaction metrics, particularly focusing on the Net Promoter Score (NPS). They explore the origins of NPS, its initial impact on customer sentiment, and the criticisms it has faced over the years. The discussion highlights the importance of understanding customer feedback and the ethical implications of incentivizing customer responses. Ultimately, they question the relevance of NPS in today's business environment and suggest a more nuanced approach to measuring customer satisfaction. Takeaways It's a people business. NPS became kind of a synonym for customer satisfaction. NPS has now been bastardized. We have data now that NPS does not correlate to recommendations. If I did what you wanted, please give me a good score. We've put that person into a place where they are just trying to meet the expectation. If it's going to be about the damn metric, fix the system. NPS is past its time. We need to wow our customers. We need to keep customer sentiment really, really matters. Chapters 00:00 The Ever-Changing Landscape of Business 02:27 The Evolution and Impact of NPS 11:27 Critique of NPS: Is It Still Relevant? 18:18 The Ethics of Customer Feedback and Incentives Resources: https://itamargilad.com/net-promoter-score-part1/ https://www.netpromotersystem.com/insights/refocusing-nps-for-earned-growth-podcast/


