Geniuses Of Copywriting
Brian Cassingena
Talks with legendary persuaders, marketers and copywriters - these are the Geniuses Of Copywriting.
Episodes
Mentioned books
Apr 15, 2019 • 36min
Jimmy Parent
Today on the Geniuses Of Copywriting podcast: Discover the copywriting secrets of Agora top gun Jimmy Parent:
The emotional hot buttons that trigger purchases
How to go beyond the old 'features-to-benefits pitch & discover why people REALLY buy
How to sell to IDENTITIES and make your pitch 10x more powerful
Full transcript & resources at https://GeniusesOfCopywriting.com/Jimmy-Parent/
Apr 1, 2019 • 59min
Stefan Georgi
On this episode of the Geniuses Of Copywriting podcast - one of the best copywriters around Stefan Georgi joins us for a very special episode.
If you haven't heard of him - go look at the top health offer VSLs on ClickBank - most of them are his amazing work.
On today's show: - Stefan pulls back the curtain on his ENTIRE sales letter formula - How to write SUPER FAST copy that still CONVERTS - Secrets of wallet-crushing copy revealed
For the full transcript & resources go to https://geniusesofcopywriting.com/stefan-georgi
Mar 25, 2019 • 30min
Chris Laub
Today on the Geniuses of Copywriting podcast: Underground copywriter & high ticket consultant Chris Laub reveals how he launched an online agency with direct mail, building relationships and social media copywriting.
Full transcript & resources at https://GeniusesOfCopywriting.com/chris-laub
Mar 18, 2019 • 35min
Trevor Crook
On today's episode of the Geniuses Of Copywriting podcast, we talk to Trevor 'ToeCracker' Crook about copywriting seminars, networking for copywriters and how to get clients without pitching from stage.
Full transcript & resources at https://GeniusesOfCopywriting.com/trevor-crook
Mar 11, 2019 • 35min
James Schramko
In today's episode, creator of Super Fast Business - James Schramko, guru to the gurus and one of the world's top marketers, reveals his secrets to building an amazing business.
Full transcript & resources at https://www.GeniusesOfCopywriting.com...
Feb 6, 2019 • 48min
David Deutsch
This week on the Geniuses Of Copywriting, we have one of the most pre-eminent copywriters of all time, one of the best living copywriters and a really nice guy - David L Deutsch.
Listen to get his secrets of truly connecting with your audience, so you can bypass the phony hype and get a lot more sales.
Full transcript and resources here: https://GeniusesOfCopywriting.com
Jan 14, 2019 • 26min
Pauline Longdon
On Geniuses Of Copywriting today - Aussie copywriter Pauline Longdon tells her story of trial and triumph, of blowing up bad guys in the military, and the sternest test of all: Being a Copy Cub of Parris Lampropoulos.
Transcription and resources here: https://GeniusesOfCopywriting.com/pauline-longdon
Jan 7, 2019 • 33min
Adil Amarsi
In this episode of Geniuses Of Copywriting, world class copywriter Adil Amarsi discusses how he creates powerful, persuasive copy and how to become an in-demand, highly paid copywriter yourself.
Full episode, transcript and resources at https://GeniusesOfCopywriting.com/adil-amarsi
Dec 11, 2018 • 44min
Alan Forrest Smith
Welcome to another Geniuses Of Copywriting podcast - this week with the slightly eccentric, and totally world class copywriter Alan Forrest Smith.
In this episode, we discuss how he does old school direct mail and the successful campaigns he's still creating after so many years at the top.
Full transcript and resources at https://GeniusesOfCopywriting.com/alan-forrest-smith
Dec 3, 2018 • 43min
Carlos Redlich - Episode 2
Gun for hire copywriting genius Carlos Redlich is back for another session of super copywriting secrets that will make you money.
