The Brand Called You

In this episode of “The Brand Called You,” Dr. Kirsten Peterson, a seasoned high-performance mindset expert and author, delves into the intricacies of achieving and sustaining high performance. With a background deeply rooted in Olympic sports psychology, Dr. Peterson shares her insights on the evolving landscape of performance psychology, the interplay between grit and mental health, and the crucial role of culture in fostering success. Join us as we explore the wisdom of Dr. Peterson's journey, unravelling the essence of high performance in both the athletic arena and the corporate world. [00:34] - About Dr. Kirsten Peterson Kirsten is a high-performance mindset expert and a performance psychologist with deep experience in the world of Olympic sports. She is the author of a book titled, “When GRIT Is Not Enough.”

Embarking into the complex domain of book marketing, we delve into the nuanced strategies and creative pursuits embraced by seasoned professionals in the literary realm. Join us in this episode as Stephanie Moon, a seasoned book marketing strategist, imparts her insights, enriched by a wealth of experience in leading impactful campaigns. Throughout this exploration of the artistry entwined with book promotion, Stephanie's expertise unveils a dynamic fusion of experience and ingenuity, showcasing the essence that defines triumphant book marketing endeavours. [00:34] - About Stephanie Moon Stephanie is a Book Marketing Strategist. With a track record of leading campaigns for New York Times Bestsellers and gaining coverage in Oprah's Holiday Favorite Things list, Stephanie brings a wealth of experience and creativity to crafting impactful brand and marketing campaigns.

In this episode of the Brand Called You, Claus Raasted, a consultant and keynote speaker, discusses lessons from live-action role-playing (LARPing) and how that background translates into expertise in innovating organizational culture. He touches on his LARPing business that eventually failed, leading to significant personal debt. From those experiences, he shares insights on turning failure into fuel, revealing your true self through experimenting with identity, connecting disparate worlds to spark creativity, the power of childlike curiosity and play, and more. About Claus Raasted Claus is the Director of The College of Extraordinary Experiences. He is also the Chief Learning Officer at Academics Academy. He is a keynote speaker and has authored 45 books.

In a captivating conversation with Akhil Gupta, founder of the Universal Enlightenment Forum (UEF) and former CMD of The Blackstone Group, we delve into the depths of religious commonalities and the mission of fostering human flourishing. Discover the insights behind Gupta's book, "Bridges Across Humanity," as he unveils the interconnectedness of religious teachings and the profound impact of embracing love, learning, and play in our lives. 00:32- About Akhil Gupta Akhil is the Founder of the Universal Enlightenment Forum. He is the former chairman and senior managing director of the Blackstone Group. He's the author of the book ‘Bridges Across Humanity’

In this episode of "The Brand Called You", Dr Michael Schluter, a distinguished author and peacebuilding expert, unravels his visionary perspective on Korean reunification as explored in his seminal work, "No Other Way to Peace in Korea?". Drawing from his extensive experience in international peacebuilding, Dr. Schluter articulates a strategic plan that transcends political boundaries. His narrative offers a comprehensive, hopeful, and pragmatic blueprint for a connected and harmonious Korean Peninsula, shedding light on the intricate layers that compose his vision for a united future. [00:36] - About Dr. Michael Schluter Dr. Michael is the President and Chief Executive Officer of the Relational Peace Building Initiatives. He is the author of a book titled, “No Other Way to Peace in Korea? A Practical Path to Reunification”.

In this episode of “The Brand Called You,” we dive into the world of diversity, equity, and inclusion (DEI) with Zoë Papaikonomou, an accomplished investigative journalist from Amsterdam. Co-author of the thought-provoking book, "Inclusion Marathon," Zoë shares her journey, insights on common DEI misconceptions, strategies to handle resistance, and the evolving landscape of DEI in the Netherlands. Join us as we unravel key lessons for individuals and society, exploring the ongoing challenge of creating inclusive environments in a world that is far from a finish line. [00:33] - About Zoë Papaikonomou Zoë is an investigative journalist. She is the co-author of a book titled, “Inclusion Marathon.” Her work is focused on diversity, equity and inclusion.

Join us as we delve into the remarkable journey of Fariah Lalaikipian, a champion of gender justice and social innovation in Kenya. Through her organisation, the Uzury Empowerment Hub, Fariah is reshaping communities and empowering women and girls to overcome challenges and achieve their full potential. 00:40- About Fariah Lalaikipian Fariah is the founder of the Uzury Empowerment Hub in Kenya. She's a gender justice champion, a social innovator, and a community manager.

In this episode of The Brand Called You, Robert Duran, a business coach, investor and inventor discusses various aspects of entrepreneurship and coaching. He shares insights on mindset, professionalism, and the importance of learning from successful individuals. Robert also highlights the role of technology in business and the significance of offline interactions, as seen in his initiative, National Retro Day. Overall, his coaching philosophy centres on continuous learning, mindset, and leveraging technology for success.  About Robert Duran Robert is a 10X business coach. He has been recognized amongst the top three producers for the 10X program in 2023.  He's also the founder of the Biohacking Network Group.

Embark on a profound exploration of timeless wisdom as we delve into the ancient teachings of Chanakya, the legendary strategist and political philosopher. Join us on this intellectual journey with Pranav Patel, Leadership Developer and Arthashastra expert, as he unravels the intricacies of Chanakya's profound insights. Let the wisdom of Chanakya illuminate the path to effective, strategic, and timeless leadership. [01:00] - About Pranav Patel Pranav is a Leadership Developer. He is a senior executive at the Partha Ghosh Academy of Leadership at IIT Kharagpur. He is an expert in Chanakya and Arthashastra.

Explore Prof. Payal Kumar's exceptional journey at the crossroads of corporate leadership and academia. From journalism to the Indian School of Hospitality, her seamless fusion of roles showcases a unique understanding of leadership and global perspectives. Join us on this compelling journey through the lens of Prof. Kumar, a trailblazer exemplifying the richness emerging from diverse professional intersections. [00:35] - About Prof. Payal Kumar  Professor Kumar is the Principal Academic Advisor of the Indian School of Hospitality, India. She is the South Asian ambassador for the Academy of Management Discoveries Journal; and Emerald Publisher Brand Ambassador.