

The Brand Called You
The Brand Called You
Welcome to ‘The Brand Called You’, a platform that brings you Leadership Lessons, Knowledge, Experience and Wisdom from leading Global personalities from diverse backgrounds, who have contributed significantly to make the world a better place.
Listen to the brightest minds from the world of business, startups, technology, professionals, arts and social sector. Stay in the know as we talk to high achievers and gurus from across the world.
Find out what is shaping the world.
Listen to the brightest minds from the world of business, startups, technology, professionals, arts and social sector. Stay in the know as we talk to high achievers and gurus from across the world.
Find out what is shaping the world.
Episodes
Mentioned books

Jun 19, 2024 • 25min
Leveraging AI to Streamline Projects for Small and Medium Enterprises | Phillip Brown, Founder, Blu Pitt, Inc.
In this episode of "The Brand Called You," Phillip Brown, the founder of Blu Pitt, Inc. Phillip shares his journey from healthcare to tech entrepreneurship and discusses how his company is revolutionizing project management through automation and AI. He emphasizes the importance of efficient project processes, the integration of new technologies, and the potential of AI to transform project management practices. Join us as we explore Phillip's insights on helping SMEs navigate the complexities of project management and his ambitious goal to support 10,000 businesses by 2033.
00:35- About Phillip Brown
Phillip is the founder of Blue Pitt, Inc., which is a software consulting firm dedicated to improving project management automation.
Phillip has forged impactful partnerships with renowned organizations, including Disney, Harley Davidson, and NASA, leveraging his expertise to revolutionize their operations.

Jun 19, 2024 • 27min
Empowering Lives through the SANNI Foundation | Susanne Schroff, President, SANNI Foundation
In this insightful interview, Susanne Schroff, the President of SANNI Foundation, opens up about her remarkable journey of establishing a foundation dedicated to uplifting underprivileged communities in India and Myanmar. With a focus on education, health, and women's empowerment, Schroff's organization has transformed countless lives, providing access to essential resources and opportunities. From sponsoring children's education to building sustainable medical villages, Schroff's work is a testament to the power of compassion and determination. Her inspiring stories of individuals who have benefited from the foundation's initiatives serve as a reminder of the profound impact one can have on the world.
00:38- About Susanne Schroff
Susanne Schroff is the president of the SANNI Foundation.
She's a fellow member of YPO, from Zurich.

Jun 18, 2024 • 26min
Navigating the Skies of Airport Retailing and Industry Advocacy | Shantanu Chakravartty | Vice President, WH Smith India; Gen Sec, Airport Services Association of India
Embark on a compelling exploration of airport retailing and industry advocacy with Shantanu Chakravartty, Vice President of WH Smith India and General Secretary of the Airport Services Association of India. With 15 years of experience in commercialising airports globally, Shantanu shares invaluable insights into optimising retail spaces and adapting to changing customer expectations. Join us for a journey through the dynamic skies of airport retailing and discover Shantanu's innovative strategies for navigating this ever-evolving landscape.
[00:34] - About Shantanu Chakravartty
Shantanu is the Vice President of WH Smith India.
He is also the General Secretary of the Airport Services Association of India.
He has been recognised and felicitated several times.

Jun 18, 2024 • 26min
Strategies for Success: Guide to Thriving Amidst Uncertainty | Paul Winnister | Leadership Expert, Coach, Trainer, Speaker
In a world characterised by constant change and uncertainty, the ability to navigate complexity and lead effectively is more critical than ever. Join us as we delve into the insights and strategies of Paul Winnister, a seasoned leadership expert, coach, trainer, and speaker. With a background that spans from the cockpit of military aircraft to the boardrooms of corporate giants, Paul brings a wealth of experience and wisdom to the table.
[00:33] - About Paul Winnister
Paul is a leadership expert, a coach, and a trainer.
He is also a public speaker.
He holds experience in the military and corporate sectors

Jun 17, 2024 • 35min
Embracing Technology for a Sustainable and Prosperous Future | Graeme Muller, Chief Executive, New Zealand Technology Industry Association (NZTech)
In this insightful interview, Graeme Muller, CEO of NZTech, discusses the role of his organization in promoting technology adoption and bridging the gap between tech and business in New Zealand. He highlights the importance of understanding the opportunities and risks associated with emerging technologies like AI and how NZTech is helping businesses embrace tech solutions for productivity gains, emissions reduction, and sustainable growth. Muller also shares his journey, from a pharmacist to a tech leader, and offers valuable advice for young managers on effective leadership through open communication and contextual understanding.
00:39- About Graeme Muller
Graeme is the CEO of NZTech.
He is an executive with several IT-related associations.
He’s been involved as the Executive Council of AI forum NZ, IoT bitser, IDC. He used to be the chair of the NZ Table Tennis Association and lives in Auckland.

Jun 17, 2024 • 20min
Unraveling the Web of Misinformation | Prof Alex Edmans, Professor of Finance, London Business School; Author, 'May Contain Lies'
Join us for an insightful conversation with Professor Alex Edmans, renowned finance expert and author of 'May Contain Lies: How Stories, Statistics, and Studies Exploit Our Biases - and What We Can Do About It'. Delve into the depths of misinformation, biases, and the importance of critical thinking in today's digital age.
00:33- About Prof Alex Edmans
Professor Edmans is a professor of finance at London Business School.
He is the author of a book titled “May Contain Lies: How Stories, Statistics, and Studies Exploit Our Biases - and What We Can Do About It”.
He's also the author of another book, “Grow the Pie: How Great Companies Deliver Both Purpose and Profit”. Alex was also the former managing editor of The Review of Finance, which is one of the leading academic finance journals in Europe.

Jun 15, 2024 • 25min
The Power of Systems for Sustainable Business Growth | Ral West | Founder of Ral West, Livin’ The Dream
In this episode of The Brand Called You, we are joined by Ral West, the founder of Ral West, Livin’ The Dream. With extensive expertise in scaling businesses, marketing acumen, and organisational management, Ral delves into the importance of systems in business, the impact of technology, and the crucial role of customer feedback and company culture in scaling up. Join us as we explore Ral's insights on creating more success with less stress and achieving sustainable business growth.
[00:34] - About Ral West
Ral is the Founder of Ral West, Livin’ The Dream.
She is the creator of a course titled, "From Overwhelm to Living the Dream: Create More Success with Less Stress".
She has unparalleled expertise in scaling businesses’ marketing acumen and organisational management.

Jun 15, 2024 • 1h 11min
Pioneering Sustainable Finance with Innovative Tokenization | Jon Ohrn and Jeff Hallstead | Co-Founders, Sustain Exchange LLC
In this insightful conversation, Jon Ohrn and Jeff Hallstead introduce their pioneering platform, Sustain Exchange, which harnesses the power of tokenization to drive positive environmental and social change. This platform transforms traditional philanthropy by offering transparent, trackable tokens representing real-world impact. By aligning profit incentives with social and environmental goals, Sustain Exchange facilitates the seamless integration of ESG initiatives into business strategies. Through increased transparency and accountability, Sustain Exchange enhances its brand reputation and attracts socially conscious investors and talent. Join now to learn more about this venture.
[00:16] - About Jon Ohrn and Jeff Hallstead
Jon Ohrn is the Co-founder & Managing Director of Sustain Exchange LLC.
He is also the Founder of PharmaShares Managers LLC.
Jeff Hallstead is the Impact Advisor and Co-founder of Sustain Exchange LLC.
He is also the Founder of the Pour Les Femmes Foundation.

Jun 14, 2024 • 59min
A Venture Capitalist's Journey from Drumsticks to Deal-Making | Pete Mathias, Partner, Alumni Ventures
In this captivating interview, Pete Mathias, a rising star in the venture capital world, shares his unique journey from drumming and cultural diplomacy to becoming a prominent investor. With a diverse background spanning the arts, education, and entrepreneurship, Mathias offers insightful perspectives on the inflection points that shaped his career. He delves into the themes that excite him, such as power, productivity, and security, while emphasizing the importance of embracing unexpected opportunities and maintaining a flexible mindset. Mathias' unconventional path serves as an inspiration for those seeking to combine their passions and make a lasting impact.
00:09- About Pete Mathias
Pete Mathias is a venture capitalist and Partner at one of the world’s most active venture funds, Alumni Ventures.
Pete is a Distinction graduate of the University of Oxford, holds an MBA and A.B. (magna cum laude) from Dartmouth College, and an MPA from Harvard University.
He has a creative core as a drummer for the indie rock band Filligar, which has been designated as a “Cultural Ambassador” by the U.S. Department of State.

Jun 14, 2024 • 54min
Empowering Emerging Ecosystems Through AI Centers of Excellence and the WITSA World Cup | Dato' Dan E Khoo, CEO, World Information Technology and Services Alliance (WITSA)
In this insightful interview, Dato' Dan E Khoo, the CEO of the World Information, Technology and Services Alliance (WITSA), shares his inspiring journey from a curious programmer to a successful entrepreneur, and now a visionary leader driving global tech innovation. Khoo discusses WITSA's ambitious initiatives, including establishing AI Centers of Excellence across six continents to democratize AI's benefits and foster local talent. Additionally, he unveils the inaugural WITSA World Cup, a thrilling pitching tournament where scale-ups from around the world compete for recognition, acceleration services, and potential prizes. With a focus on empowering emerging ecosystems and catalyzing transformative growth, Khoo's leadership at WITSA is shaping a more inclusive and innovative tech landscape.
00:09- About Dato' Dan E Khoo
Dan E Khoo has a remarkable factor of entrepreneurship, success, and enablement, all involving technology.
He’s recognized with accolades, like a Lifetime Achievement Award from WITSA, the FICO Man of the Year Award, and various state government honors.
He’s continuing contributions as CEO of this amazing organization.