

The Brand Called You
The Brand Called You
Welcome to ‘The Brand Called You’, a platform that brings you Leadership Lessons, Knowledge, Experience and Wisdom from leading Global personalities from diverse backgrounds, who have contributed significantly to make the world a better place.
Listen to the brightest minds from the world of business, startups, technology, professionals, arts and social sector. Stay in the know as we talk to high achievers and gurus from across the world.
Find out what is shaping the world.
Listen to the brightest minds from the world of business, startups, technology, professionals, arts and social sector. Stay in the know as we talk to high achievers and gurus from across the world.
Find out what is shaping the world.
Episodes
Mentioned books

Nov 20, 2024 • 55min
Changing Landscape of Investment Banking and Corporate Law | Rosalyn Breedy, Managing Director, Breedy Henderson Ltd
In this insightful interview, Rosalyn Breedy, a distinguished legal and financial services professional, shares her journey from a multicultural upbringing to becoming a respected figure in corporate law and investment banking. She discusses her work with family offices, highlighting the evolving landscape of wealth management and the increasing focus on social impact and environmental concerns.
About Rosalyn Breedy
Rosalyn is a Corporate, Funds, and Financial Services lawyer specialising in Private Wealth.
She has over 25 years of experience working in private practice, investment banking, and at a multi-family office.
In 2021, Rosalyn also appeared in the Top 10 of the 2&20 Top100 Most Influential People In Service Provision For The Investment Space.

Nov 19, 2024 • 57min
Aligning Business and Technology in the Digital Age | Jerry Luftman, Founder and Managing Director, Global Institute for IT Management (GIIM)
In this captivating episode of The Brand Called You, Jerry Luftman, a veteran in the field of Information Technology, explores the evolution of IT from its early mainframe days to today's digital management landscape. He shares valuable insights on bridging the gap between IT and business, the importance of technology management education, and the continuous challenges in implementing successful IT initiatives. Luftman also touches on the global impact of digital transformation across various industries.
About Jerry Luftman
Dr. Jerry Luftman is the Founder, Professor, and Managing Director of the Global Institute for IT Management.
He had a distinguished 22-year career with IBM, where he was among the strategic leaders of the IBM Palisades Executive Education Center and CIO.
Dr. Luftman has published research and authored 9 books on business-IT alignment and digital trends.

Nov 19, 2024 • 55min
How AI is Changing Medical Imaging and Treatment | Moshe Becker, CEO and Co-Founder, RADLogics
In this captivating episode of The Brand Called You, Moshe Becker, a seasoned tech entrepreneur, shares his journey from electrical engineering to pioneering AI in medical imaging. Becker discusses his experiences in various industries, including defense, avionics, mobile technology, and healthcare. He delves into the challenges and opportunities of applying AI to radiology, and the importance of solving big problems. Moshe offers valuable insights on entrepreneurship, including lessons learned from both successes and failures.
About Moshe Becker
Moshe Becker is the CEO and co-founder of RADLogics.
He has more than 25 years of experience in senior management and engineering positions in the IT industry in the U.S. market and Israel.
Moshe founded and served as CEO of two other VC-backed software companies.

Nov 18, 2024 • 26min
Metacognition, AI, and the Future of Learning | Dr. Clark Quinn, Executive Director, Quinnovation - Learning Experience Design Strategy
In this insightful episode of The Brand Called You, Dr. Clark Quinn, Executive Director of Quinnovation, explores the evolving landscape of learning and development (L&D). Dr. Quinn delves into crucial topics such as metacognition, cognitive biases, and the impact of emerging technologies like AI on learning. He emphasizes the importance of measurement in L&D, challenges common misconceptions about how people learn, and advocates for creating cultures that support continuous learning.
About Dr. Clark Quinn
Dr.Quinn is an executive director of Quinnovation, which is a Learning Experience Design Strategy.
He's an internationally known consultant, an author, and a keynote speaker.
Dr. Clark Quinn is the author of seven books.

Nov 18, 2024 • 20min
From Military Service to Marketing Mastermind: Mission to Empower Veteran Entrepreneurs | Lisa Benson, Founder, DeBellaDeBallDesigns; Coach, Disabled Veteran, Marketing Strategist
Lisa Benson, a disabled veteran and marketing strategist, shares her inspiring journey from military service to entrepreneurship. Founder of DeBellaDeBallDesigns, she helps veteran-owned businesses thrive through structure, accountability, and cutting-edge digital marketing strategies. Lisa emphasizes the power of storytelling, AI automation, and personal branding, offering vital leadership lessons for entrepreneurs navigating the civilian world. Her mission? Empower veterans to succeed post-service, not just survive. A must-read for anyone passionate about veteran entrepreneurship and marketing innovation!
00:36- About Lisa Benson
Lisa is a coach.
She's a disabled veteran and a marketing strategist.
She's the founder of DeBellaDeBallDesigns, which is a dynamic marketing agency specializing in empowering veteran-owned businesses

Nov 16, 2024 • 25min
Solving Global Challenges Through Mission-Driven Leadership and Innovation | Tyrome 'Ty' Smith, Senior Advisor, Applied Research Inst for Mathematical & Computational Science
In this episode, Tyrome Smith, Senior Advisor at the Applied Research Institute for Mathematical & Computational Science shares his inspiring leadership journey, highlights the critical role of strategic partnerships, and explores the future of mission-focused entrepreneurship. Learn how market intelligence and AI are transforming public sector innovation, reshaping supply chains, and driving generational impact. Don’t miss insights on the Chips and Science Act, public-private partnerships, and the ethical considerations of data-driven solutions.
00:35- About Tyrome 'Ty' Smith
Ty is a director of strategic partnership, a common mission project whose mission is to create an international network of entrepreneurs driven to solve the critical challenges of our time.
He has also been appointed to a three-year term on the National Institute of Standards and Technology, Manufacturing Extension Partnership advisory board.

Nov 16, 2024 • 25min
igital Visionary Shares Secrets of Startup Success | Sanjay Mehta, Serial Entrepreneur, Board Member, Digital Technologies Professional
In this insightful interview, serial entrepreneur Sanjay Mehta shares his 35-year journey in the digital landscape. From launching one of India's first e-commerce startups to advising on AI-driven transformations, Mehta offers valuable lessons on adaptability, customer experience, and the critical role of mentorship in entrepreneurial success. He discusses common pitfalls in digital transformation, and the impact of company culture, and provides a glimpse into his book "If I Had to Do It Again," a testament to his roller-coaster ride in the tech industry.
00:33- About Sanjay Mehta
Sanjay is a serial entrepreneur.
He's a board member, and he's a digital technology professional.
He's also a mentor to startups and students, an investor, a strategic advisor, and a consultant.
He is the co-author of the book- If I Had To Do It Again.

Nov 15, 2024 • 30min
Rowing Against Diabetes: One Man's Epic Journey to Revolutionize Healthcare | Sami Inkinen, CEO & Co-Founder, Virta Health - Reversing Type 2 Diabetes & Obesity
Dive into the extraordinary journey of Sami Inkinen, from rowing across the Pacific Ocean to co-founding Virta Health. Discover how his personal health scare led to a revolutionary approach to reversing type 2 diabetes through nutrition-first strategies and continuous remote care. Learn about the misconceptions challenged, lives transformed, and the sustainable impact on both patient health and healthcare costs.
00:40- About Sami Inkinen
Sami is the chief executive officer and co-founder of Virta Health, which is the pioneer in reversing diseases like obesity and type 2 diabetes through a nutrition-first approach.
He has rowed across the Pacific Ocean, 2750 miles unsupported from California to Hawaii.
He's a fellow member of the YPO.

Nov 15, 2024 • 20min
From Entrepreneur to Investor: Golden Rules for Success | Sameer V Mittal, Investor & CEO, Axiom Service Management; Co-founder Futuristic Equity LLC
Sameer V Mittal, Investor, and CEO of Axiom Service Management, shares his unconventional entrepreneurial journey and insights on balancing risk, building strong teams, and fostering growth. Mittal, also the co-founder of Futuristic Equity LLC, discusses his approach to post-acquisition strategy, long-term business sustainability, and the role of YPO in shaping his leadership style. He encourages aspiring entrepreneurs to take calculated risks, surround themselves with trusted mentors, and listen carefully to drive success.
00:36- About Sameer V Mittal
Sameer is an investor and Chief Executive Officer with Axiom Service Management.
He also co-founded Futuristic Equity LLC, which is a family office mandated to acquire operating companies and real estate opportunities.
He's a fellow member of the YPO.

Nov 14, 2024 • 30min
Unveiling the Future of Indian Hospitality: Challenges, Opportunities, and Personal Philosophies | Rattan Keswani, Fmr Deputy MD, Lemon Tree Hotels; Author, 'Check In, Never Check out'
In this insightful interview, Rattan Keswani, former Deputy MD of Lemon Tree Hotels and author of "Check In, Never Check Out," shares his 42-year journey in the hospitality industry. He discusses post-pandemic challenges, the rise of domestic tourism, branding strategies, and the importance of mentorship. Keswani offers a unique perspective on adapting to changing customer expectations, leveraging technology, and building a lasting legacy in the ever-evolving world of hospitality.
00:38- About Rattan Keswani
Ratan is the former deputy managing director of Lemon Tree Hotels.
He's also the former president of Trident Hotels.
He's the author of a book titled Check In, Never Check Out.