The Brand Called You

“After Covid” world has made us realize that ‘Change is the only constant.’ Shops became online stores, newspaper readers shifted to digital papers, and radio audiences turned to podcasts. While this may also depend on personal choices, millennials and gen z’s have turned to digital platforms for their daily needs. Today we bring you the CEO of Radio and Digital Audio at Ht Media, Ramesh Menon who talks to us about successfully shifting from the traditional radio to a podcast, the evolution of audio platforms, how to create a successful podcast, millennials, and podcasts, social media marketing, and more!If you are looking for motivation to create your own podcast, here is some real-life inspiration for you. Ramesh has 25 years of experience in the corporate world, from being the CEO of Future Group to having senior roles at Pepsico, Colgate, ITC, etc. Watch this video and learn how to stay relevant in the podcast industry.Find us on:Facebook - http://facebook.com/followtbcy/Twitter - http://twitter.com/followtbcy/Instagram - http://instagram.com/followtbcy/

Women have always been subjected to inferior treatment and inequality in society. Right from our familial regulations to inequalities on a broader spectrum, women have had to work twice as hard to earn basic rights. Even today, while there is a great deal of talk around the subject of gender equality, there are still a shocking number of women who face abuse and inequality at home as well as in their workplace. Anuradha Kapoor, a women rights activist works towards helping survivors of violence fight for their rights and helps them lead a dignified life. Tune in to the full episode to know everything about Anuradha’s work and a strong discussion around patriarchy!Find us on:Facebook - http://facebook.com/followtbcy/Twitter - http://twitter.com/followtbcy/Instagram - http://instagram.com/followtbcy/

Did you know that cutting trees was a legitimate crime? With increased Global Warming and a constant threat to humanity, trees and forests are our last resort to save the planet. Our forests are our last remaining treasure. Constant cutting and chopping of trees cause a severe loss not only to the indigenous people and animals of that forest but also to nature. Tune in to our new episode and learn how Tim Bokehout is preventing forest crime with the forest law enforcement he’s set in the Amazon. Learn about what is organized forest crime in this video and how Tim is preventing it with the help of GPS!Find us on:Facebook - http://facebook.com/followtbcy/Twitter - http://twitter.com/followtbcy/Instagram - http://instagram.com/followtbcy/

Want to buy an established company instead of starting from scratch? Allard Droste’s story will definitely intrigue you! From picking the right industry to following his instincts and bringing in a new regime to his new company, Allard has experienced it all! And in this episode, he narrates this very story of his journey of acquiring ALDOA. Learn about his entrepreneurial work and about the social work that he has done to help a large number of Coronavirus patients. Get to know his perspective of growth and why trust is an indispensable part of humankind.Find us on:Facebook - http://facebook.com/followtbcy/Twitter - http://twitter.com/followtbcy/Instagram - http://instagram.com/followtbcy/

Does a greater GDP also have to increase our greenhouse gas emissions? Our guest Dr. Mukund Rajan does not think so. As we go up the scale to reach greater heights in terms of production, our environment is slowly deteriorating creating an even bigger issue for our progeny. Large corporations have produced the greatest amounts of carbon emissions making India the third-largest producer of greenhouse gases after China and the USA.So how do we manage our carbon footprint? Dr. Mukund has very interesting solutions in which that can be achieved. With a successful career of 23 years at the Tata Group, including the Chair of Tata Global Sustainability Council, he has now founded his company ECube Investment Advisors that helps catalyze Environment, Social and Governance (ESG) related changes in Corporate India. Tune in and learn more!Find us on:Facebook - http://facebook.com/followtbcy/Twitter - http://twitter.com/followtbcy/Instagram - http://instagram.com/followtbcy/

Going green is the new normal and a much-needed change the environment demands. The automobile industry shifting towards electric mobility can make a huge shift to a more sustainable environment. Tesla Inc is one Brand that has taken over the world when it comes to electric vehicles. The Brand Called You welcomes tech entrepreneur Ravikiran Annaswamy who runs a digital platform that connects the entities of the electromobility industry. Tune in the full episode to know how the industry works and why Tesla has made it to the top!Find us on:Facebook - http://facebook.com/followtbcy/Twitter - http://twitter.com/followtbcy/Instagram - http://instagram.com/followtbcy/

How did 90s headhunting evolve to become a search firm? Find out in this episode of The Brand Called You where Mark Sadovnick explains all things related to search firms for our viewers. Mark is recognized as one of the 150 most influential headhunters in the world by Business Week and the only executive search consultant invited to the United Nations to celebrate International Women’s Day and be a Founding Signatory to the “Decade of Women”. Today he talks about the importance of building relationships with people and giving back. Tune in and learn more!Find us on:Facebook - http://facebook.com/followtbcy/Twitter - http://twitter.com/followtbcy/Instagram - http://instagram.com/followtbcy/

Media and advertisement are two of the strongest and most relied pillars of business & marketing. They have faced considerable changes over the past few years. From print ads, to banners, to radio and finally mobile phones and social media- the advertising field has had a diverse makeover.  The Brand Called You features media guru Bhavesh Talreja on the vodcast today. Bhavesh who runs a movie ad tech venture talks about the advertising field in detail and his expertise working in it. Tune in to learn about how advertising has changed the face of business and how technology is impacting advertisement in the modern day.Find us on:Facebook - http://facebook.com/followtbcy/Twitter - http://twitter.com/followtbcy/Instagram - http://instagram.com/followtbcy/

If you are looking for the fundamentals of entrepreneurship or if you want to learn how to achieve success in your startup you are at the right place! The Brand Called You brings you tech entrepreneur and venture capitalist, Rehan Yar Khan in conversation about capital investments, startups, co-founders, success, and more! Did you know that Rehan found his first company right out of college and soon after started investing in other tech companies, some of which are some of the unicorn startups of India such as PharmEasy, Country Delight, and GoMechanic, to name a few? Tune in to this conversation with Rehan and learn the basics of being an entrepreneur!Find us on:Facebook - http://facebook.com/followtbcy/Twitter - http://twitter.com/followtbcy/Instagram - http://instagram.com/followtbcy/

When we hear the word design, we often associate it with fashion, art, architecture, etc. However, we never look at design from a business or entrepreneurial point of view. Today on The Brand Called You vodcast, we have a guest who has successfully integrated design into business and uses this integration in her writing. Aparna Piramal Raje is a columnist and a very accomplished author. With a very unique writing style, Aparna interviews CEOs of several leading businesses and writes about them In her monthly column. She is also a contributor to the social sector and believes in doing her part to give back to society. Tune in to the full episode to know more about Aparna's writing and the amazing work she does.Find us on:Facebook - http://facebook.com/followtbcy/Twitter - http://twitter.com/followtbcy/Instagram - http://instagram.com/followtbcy/