The Brand Called You

Did you know that not just your phones but your cities can also be smart? Cities driven by digitization and technologies are growing globally.  Bass Boorsma, a smart city, and smart community guru is our guest on The Brand Called You podcast today. Tune in to the full audio to know more about smart cities and the impactful changes that digitization has brought about.Find us on:Facebook - http://facebook.com/followtbcy/Twitter - http://twitter.com/followtbcy/Instagram - http://instagram.com/followtbcy/

Wealth creation does not happen overnight, it takes years of compounding to do that. So what should be the right age to start investing, or yet, WHERE to invest? If you are a young individual trying to figure out how to achieve financial freedom, this video is just for you! People have historically invested in tangible assets like property, gold, art, etc but they are now moving towards purely monetary investments because of their liquidity. In this interview, Vinita Idnani, Partner at Capital League talks about the basics of investing. Equity or Mutual Funds, THAT is the question! Tune in to this interview and learn about the right way of investing while Vinita shares her experience of many decades of being a wealth manager.Find us on:Facebook - http://facebook.com/followtbcy/Twitter - http://twitter.com/followtbcy/Instagram - http://instagram.com/followtbcy/

Child cancer is a very evident condition in India. Approximately 60,000 children are diagnosed with cancer every year. Chemotherapy, which is one of the strongest and heavier treatments, often has unfortunate effects on malnourished kids leading to an increase in deaths. Right nutrition backed by adequate treatment is the right way to fight child cancer. Purnota Dutta Bahl, a social sector worker, has founded Cuddles Foundation, an organization that works towards the nutrition of under-treatment cancer patients. Tune in to the full episode to know about Purnota’s work and the conditions of child cancer in our countryFind us on:Facebook - http://facebook.com/followtbcy/Twitter - http://twitter.com/followtbcy/Instagram - http://instagram.com/followtbcy/

India has recently witnessed a massive shift in our beverage preferences. Many of us have forsaken our beloved tea and shifted to coffee. Our morning coffee rituals sound as romantic to our ears as one’s love for malts. This cultural shift has also led to the rise of many coffee producers in the country, making India the sixth largest coffee producer in the world.But have you ever wondered how this fashionable drink is produced in our country? The Brand Called You brings you Arshiya Bose, Founder of Black Baza Coffee who takes us through the process of cultivating coffee in our country. Learn how Arshiya takes care of 650 smallholder coffee producers in the Western Ghats to stabilize and secure livelihoods as well as strengthen biodiversity on coffee farms while she answers some common questions around coffee. Tune in and learn if the coffee that you so keenly drink is addictive?Find us on:Facebook - http://facebook.com/followtbcy/Twitter - http://twitter.com/followtbcy/Instagram - http://instagram.com/followtbcy/

The digital age combined with the ongoing pandemic has led to increasing levels of screen time among adults and especially among children and teenagers. Spending approximately 7-8 hours on phones and the internet has led to a number of health issues in kids. Kids as young as the age of 10 are also facing mental health problems like stress, anxiety, bipolar disorders etc. Swathy Rohit, an entrepreneur from India runs a pediatric health care facility that provides for a holistic health evaluation for the patients and apt resources for mental as well as physical health issues. Tune in to the full episode to know about Swathy’s work and the increasing health challenges faced by children in the modern-day.Find us on:Facebook - http://facebook.com/followtbcy/Twitter - http://twitter.com/followtbcy/Instagram - http://instagram.com/followtbcy/

Today, China is the second-largest economy in the world and produces a massive chunk of the global GDP. Tune into this interview and learn about the rise of the Chinese economy over the decades with our guest Steve Pistono who has spent his last 20 years in China! Listen to Steve’s fascinating journey of moving to China with only $700 in his pocket and a backpack with nothing but hope for an adventure.Steve answers our questions about China and its economy, business in China, the impact of the pandemic in China, the evolution of business in China, and more! Tune in to know more!Find us on:Facebook - http://facebook.com/followtbcy/Twitter - http://twitter.com/followtbcy/Instagram - http://instagram.com/followtbcy/

Formal Coaching is gaining a lot of demand from large businesses and even startup entrepreneurs in the modern-day. However, if we look at the skill requirements for coaching, we will have to go into an extremely ancient and totally different dimension ie- The Mahabharata. Lord Krishna is considered the very first coach known to humankind. He strategized and mentored, consulted, and reformed. He possessed all the skills.Satinder Grover, a Business Advisor and Coach is our guest for today’s episode. Tune in to know about coaching from his very unique point of view!Find us on:Facebook - http://facebook.com/followtbcy/Twitter - http://twitter.com/followtbcy/Instagram - http://instagram.com/followtbcy/

It is a different kind of monarchy where the newspapers and media are controlled by influential people. Babar Khan Javed is bringing honest journalism to the folks of Pakistan in this day and age where almost every media channel is a sell-out. Let’s learn from him the challenges he faces on a daily basis as an impartial newsman, from being forced to remove the published articles or death threats from wealthy parties. He addresses the hardships of his nation and explains why they are not concerned whether the media is being truthful or not. Babar is devoted to putting forward the voice of his people, especially women through the help of his journalism. Tune in and learn about the position of media and journalism in Pakistan that is identical to journalism in India as well.Find us on:Facebook - http://facebook.com/followtbcy/Twitter - http://twitter.com/followtbcy/Instagram - http://instagram.com/followtbcy/

What was once the guidance of elderly family members or school mentors, is now a fully-functioning profession! Coaching has transformed from homes to giant businesses and professions. Every company and many individuals are taking up coaching to have clearer perspectives and assured success in what they need to overcome. The Brand Called You brings you an executive coach from California, Ankha Marza. Ankha, who has coached CEOs of giant businesses and even presidents of some countries, is here to talk about her journey and the path that led her into the coaching profession. Tune in to find out more about Ankha.Find us on:Facebook - http://facebook.com/followtbcy/Twitter - http://twitter.com/followtbcy/Instagram - http://instagram.com/followtbcy/

The pandemic has proven that businesses that need to stay in the market must give back to society in any way possible. Tune in to this episode of The Brand Called you and learn how businesses can continue to earn profit for a longer period of time with Prof Alex Edmans.Alex is a professor at London Business School and the author of “Grow The Pie”, a book that was featured in The Financial Times list of Business Books of the Year for 2020. In this episode, Alex talks about the importance of purpose in building a profitable business. Alex opines that companies that serve society end up being more successful in the long run. Tune in and learn more about how businesses can become more socially responsible.Find us on:Facebook - http://facebook.com/followtbcy/Twitter - http://twitter.com/followtbcy/Instagram - http://instagram.com/followtbcy/