The Brand Called You

We have with us Yaw Benneh Amponsah, a successful investor from Ghana who will shed light on the do’s and don’ts to provide you with that required extra-edge in the world of entrepreneurship. Based out of Ghana, Yaw Benneh Amponsah who has led Merson Capital since the start has previously worked as the Chief Finance Officer at Geodrill Limited. He is also a transaction advisor and serial entrepreneur is also the Executive Director of Personnel Practice.

Middle Eastern countries have always been the center of attention for big brands. Although the middle eastern countries share similar cultures, they are very different from each other when it comes to branding and marketing. To understand the Middle-Eastern markets, we have invited an expert of this field. Our guest for today, David Singleton, has been working in the Middle Eastern countries for a very long time. David is a strategic advisor and he is a partner of the Socius group. He has worked with several big brands and companies including Hard Rock International, Caffe Nero, Mercedes-Benz, Armani, Bloomingdale's etc. He is also a coach.

While the adage, 'Prevention is better than cure' is known to everyone, does every fellow human follow it. Apparently not and considerably difficult. Moreover, it doesn't even work in some cases. For eg. the kidney. Issues related to this vital organ cannot be detected at an early stage and you only find out once the damage is beyond repair. So the need of the hour is finding out the problem well before it explodes. Here, is where our today's guest Dr. Shyam Vasudev Rao and his venture is of utmost help. Dr. Shyam who is the founder of first of its kind RenalyX Health Systems holds a doctorate in Real-Time Embedded Systems. Dr. Shyam Vasudev Rao has thought way ahead of time, while it is practically impossible to have the required number of doctors for the ever-increasing renal patients.

"The best stage for being an entrepreneur is when you have a minimum five years of experience of working in a large-sized firm, where you do not lose your creativity and you are able to take a lot of risks", says our guest for today, Soumya Choudhury. Soumya Choudhury is a Supply Chain expert. He has been in this industry for a very long time. He has seen it changing and developing. He has not only worked there but also taught Supply Chain. Soumya Choudhury is the co-founder and director of Visilogix LLP. He is also the professor of Supply Chain at the IFIM Business School.

Elysabeth Alfano, a passionate promoter of plant-based products talks on a plethora of topics regarding the market and business around the world of veganism and vegetarians. Alfano shares her knowledge of how money works in the vegetarian, vegan world and why the Millenials and Gen Z is taking a fervor leap towards a world that is free of animal-based products, free of factory farming.

With the aim of creating solutions that overall benefit society, our guest for today, André Rogaczewski, co-founded Netcompany AS, which is an IT firm. André also holds the office of the CEO at Netcompany. Netcompany AS is the most successful IT company of Northern Europe with over 3000 employees. André reveals that he was never into the IT field before 1981. He was willing to study history and psychology. In the year 1981, he accidentally touched a computer. He tells us that since he likes gaming and could not afford to go to the arcade everytime, he decided to read the manual and started programming a car racing game on the computer. At that time he realized that computers are going to change our lives soon. His interest in IT was ignited after that and he decided to study computer science after completing high school.

Even well-known name like Warren Buffet calls Bridge a sensational game, so much so, that he feels he wouldn’t mind being in jail if he had 3 cellmates who were decent players. As much as people love spending time playing Bridge, the game helps people enhance their brain skillset and is widely considered as one of the best intellectual exercises. It is a game of passion and mind and who better than our today’s guest would explain that. Iulian Max Rotaru has raveled miles just to keep getting better at a game that he has loved for past 30 years.

Being a capitalist is often debated, especially, when people are ready to spend a whopping amount for a luxury car. But the design coupled with functionalism makes it look sassy that deep down everyone wants to own one. And, if a luxury car comes with the concept of sustainability, it is a fair deal. Today, we have on The Brand Called You, a famous automotive design and car entrepreneur, Henrik Fisker. He is a Danish American Car Entrepreneur who made a comeback seven years after his first company collapsed. At his previous stints before starting as an entrepreneur, he had some amazing cars to his credit. He is the designer of Aston Martin’s and the BMW Z8, a James Bond Car. His company, Fiscer Inc, designs and produces sustainable luxury cars and is soon coming in with affordable options too.

Not much time ago, coaching of an individual was either done by a family member, or by an office senior who took a liking for that particular individual. However, coaching now has become an integral part of organisations. Organisations set up workshops and events where professional coaches coach their employees. It increases their efficiency and productivity. For this episode of The Brand Called You, we have invited a professional coach, John Lazar, to talk to us about coaching and its growing relevance. John is the founder and CEO of the John B. Lazar and Associates Incorporated, which is a coaching and consulting firm. John has also served the Vietnam Navy. He is a Vietnam war veteran in the 1967-1970 period.

This is the story of the son of a fashion designer, who used to see a lot of cloth being wasted in his mother's outlets. That boy decided to give those waste clothes a good life. To fulfill this mission of his, he founded 'Kapdaa - The Offcut Company'. He is also the founder of The Sustainable Hub. We are talking about none other than Nish Parekh. Nish tells us that whenever a garment is made, there is always some cloth leftover in the manufacturing place. That leftover cloth, which is a waste from the manufacturer's perspective is the offcut fabric. This fabric, if put together, is a lot of fabric that is generating waste. Or when a company buys extra cloth for backup while manufacturing a garment. That extra fabric is left with no use is also offcut.