

The Brand Called You
The Brand Called You
Welcome to ‘The Brand Called You’, a platform that brings you Leadership Lessons, Knowledge, Experience and Wisdom from leading Global personalities from diverse backgrounds, who have contributed significantly to make the world a better place.
Listen to the brightest minds from the world of business, startups, technology, professionals, arts and social sector. Stay in the know as we talk to high achievers and gurus from across the world.
Find out what is shaping the world.
Listen to the brightest minds from the world of business, startups, technology, professionals, arts and social sector. Stay in the know as we talk to high achievers and gurus from across the world.
Find out what is shaping the world.
Episodes
Mentioned books

May 27, 2022 • 22min
How can a change of mindset help someone succeed? | Felix Tih, Life, and Mindset Coach; Author, Personal Branding: Master Your Digital Presence
Branding is what people say about you when you are not in the room. It is not always about the companies we work for, it is also about our branding. The value, the skill set, and the experience we bring to the table in any field. The elevator pitch is not always required to promote our companies, but ourselves too for being in a position we deserve, to sustain in the position we hold, and to grow further to where we want to reach.
It starts with the right mindset and thoughts, and today we have India’s pioneer of personal branding to talk about its importance, enabling us to become leaders in life. Tune in to listen to this enriching conversation.
About Felix Tih
Felix is a life and mindset coach.
He's a former journalist and has worked with several leading media houses.
He's also an author of a book titled Personal Branding: Master Your Digital Presence.

May 27, 2022 • 28min
Key Drivers that will determine the ability of a Nation to Succeed | Anirudh Suri, Author, The Great Tech Game and Managing Partner, India Internet Fund
The tech startup ecosystem in India has seen the emergence of a slew of new investors recently, many of whom are coming in to support with seed funding. Securing funding and support from a venture capital investor can be the make-or-break point for many early-stage startups on the edge of success (or, unfortunately, failure). That’s why TBCY has brought Anirudh Suri, Author of The Great Tech Game and Managing Partner, India Internet Fund to share his insights about the same.
About Anirudh Suri
Anirudh is the author of the book titled The Great Tech Game.
He is also the Managing Partner of the India Internet Fund.
He is a venture capitalist technology leader, entrepreneur, and policy advisor.
He talks about India, startups, technology, geopolitics, and the innovation economy.

May 26, 2022 • 28min
How to improve the quality of one's sleep? | Pandit Dasa, Former Monk, Mindfulness Expert, Author, and Speaker
We hear a lot and pay attention to physical fitness, essential for our body. But, equally critical and often neglected is the concept of mental fitness. Including the daily exercises for mental fitness reaps multiple benefits. It improves our performance and physical being, too.
Today, we have a mindfulness expert who delves into the importance of the same.
About Pandit Dasa
Pandit is a former monk.
He is a mindfulness expert.
He is an author.
He is making workplaces happier, healthier, and more productive.

May 26, 2022 • 26min
Important qualities of the startup entrepreneur | AnaMaria Meshkurti, Head of Marketing, FONGIT, A Swiss Technology Startup Incubator
Starting a Business is one of the biggest challenges any entrepreneur will face. There are many questions to answer at the very beginning when starting a business, but the most difficult one is the question of what exactly you want to do. Today we have AnaMaria Meshkurti, Head of Marketing, FONGIT, A Swiss Technology Startup Incubator to talk about her experience of starting a business.
About AnaMaria Meshkurti
She is the head of marketing communications and engagement at FONGIT which is a Swiss Technology Startup Incubator.
She is a Digital inclusion professional with a strong background in public relations, emerging technologies (AI, IoT, Blockchain) entrepreneurship (led ITU Smart Incubator for startups in developing countries) innovation and project management, gender and youth matters, and events management.

May 25, 2022 • 25min
Un-junking India’s snack time | Ahana Gautam, CEO, and Co-Founder, Open Secret
Starting a Business is one of the biggest challenges any entrepreneur will face. There are many questions to answer at the very beginning when starting a business, but the most difficult one is the question of what exactly you want to do. Today we have Ahana Gautam, CEO, and Co-Founder, of Open Secret to talk about her experience of starting a business.
About Ahana Gautam
Ahana is the CEO and Co-Founder of Open Secret, which is one of the fastest-growing food and beverages brands.
She's earlier worked with PNG and General Mills in India and America.
She is an alumnus of IIT Bombay and Harvard Business School.
If you’re interested in entrepreneurship, and the challenges of the business world, don’t miss this episode!

May 25, 2022 • 27min
From being a Model to Becoming a Filmmaker | Sruti Harihara Subramanian, National Award-winning filmmaker and Co-Founder of Goli Soda
“Treat the earth well. It was not given to you by your parents. It was loaned to you by your children.”
Sustainable development refers to a system that uses resources in such a way as to preserve the resources for both present and future generations. ‘Using of alternative and renewable resources of energy and ‘conservation’ are two aspects of sustainable development. ‘Rainwater harvesting’, ‘saving trees’, ‘conserving energy, etc. are modes of sustainability. Sruti Harihara Subramanian, National Award-winning filmmaker and Co-Founder of Goli Soda shares her insights on living a sustainable life.
About Sruti Harihara Subramanian
She is a national award-winning filmmaker.
She is also the Co-Founder of Goli Soda.
She made her debut feature film ‘A Far Afternoon’ on Krishen Khanna.

May 24, 2022 • 24min
Providing Canadians with valuable comparative drug information | Helen Stevenson, Founder and CEO, Reformulary Group Inc, A Healthcare Company
About Helen Stevenson
Helen is the Founder and CEO of Reformulary Group Inc.
Helen was Assistant Deputy Minister of Health in Ontario and Executive Officer of Ontario Public Drug Programs by Order-In-Council.
About Reformulary Group Inc.
Our mission is to make drugs more affordable for Canadians.
We do that through an innovative approach by creating a subscription-based service.

May 24, 2022 • 26min
How significant are soft skills in one’s career development? | Preeti Dubey, Founder, and Director of Strive High Pte. Ltd.
Whether you are a new entrepreneur, an aspiring entrepreneur, a business owner, or a salesperson, you need a mentor. And who will be your mentor? Even if you are a die-hard self-starter, who doesn't need a mentor? Not having a mentor in your life can be a real bummer, especially when you are just starting out. You are also missing out on a lot of opportunities. You can make great connections with mentors, and you can learn from their mistakes. Preeti Dubey, Founder and Director, Strive High Pte. Ltd., share insights about coaching and mentoring.
About Preeti Dubey
Preeti is the Founder and Director of Strive High Pte. Ltd.
Preeti has been recognized globally and been awarded as 101 MOST FABULOUS GLOBAL COACHING LEADERS at World HRD Congress, WOMAN SUPER ACHIEVER AWARD at the World HRD Congress & 7th World Leadership Congress.
Here are three reasons why you should listen to the full episode:
Learn about Emotional Intelligence
Learn how should organizations prepare to coach new generations.
Understand the challenges of the leaders.

May 23, 2022 • 23min
Difference between coaching senior leaders and emerging leaders | Dimi Cholakov, Certified Professional Coach and An International Best Selling Author
The trend of coaching has increased significantly in recent years and so does their need. A coach helps individuals uncover their potential, climb up the career ladder and improve their life overall by asking the right questions. Be it a Career coach, an executive coach, or a life coach, people are realizing the importance of hiring coaches and at the same time, people are showing interest in becoming a coach themselves to impact others' lives positively.
Well, today we have invited Dimi Cholakov, a Certified Professional Coach and An International Best Selling Author to share his insights with us.
About Dimi Cholakov
Dimi is a Certified Professional Coach and an international best-selling author.
He is focused on coaching, leadership, and performance.
He also holds the title of Energy Leadership Index Master Practitioner.
If you’re interested in the future of coaching, the challenges of the coachee, and want to know how to evaluate a coach, don’t miss this episode!

May 23, 2022 • 25min
Optimizing wise organizations, leaders, and employees | Bobbi Hartshorne, Founder and Chief Wellbeing Officer, WellWise
One word that has become fashionable in modern times is ‘disruption’. The business world is talking about the disruption of old business models by new ways of doing things – and the difficulty of existing organizations in adapting, to making the transition from old to new ways. Bobbi Hartshorne talks to TBCY about workplace wellbeing and transformation.
About Bobbi Hartshorne
Bobbi is the Founder and Chief Wellbeing Officer of WellWise.
She has expertise in leadership, well-being transformation, and public speaking.
She optimizes wise organizations, leaders, and employees who understand that the employee experience, workplace wellbeing, and an enabling culture are vital to their performance and long-term success.


