

The Brand Called You
The Brand Called You
Welcome to ‘The Brand Called You’, a platform that brings you Leadership Lessons, Knowledge, Experience and Wisdom from leading Global personalities from diverse backgrounds, who have contributed significantly to make the world a better place.
Listen to the brightest minds from the world of business, startups, technology, professionals, arts and social sector. Stay in the know as we talk to high achievers and gurus from across the world.
Find out what is shaping the world.
Listen to the brightest minds from the world of business, startups, technology, professionals, arts and social sector. Stay in the know as we talk to high achievers and gurus from across the world.
Find out what is shaping the world.
Episodes
Mentioned books

Jul 1, 2022 • 21min
What makes a good writer? | Tim Lewis, Author, Social Media Networking Expert, Live Show Host, Traveller
Martin Luther has said, “If you want to change the world, pick up your pen and write.” If not directly changing the world, one can surely do it by changing one's own life. We know the power of putting thoughts on paper through writing.
And, who doesn’t love their favorite authors who have the power to transport us to a different world? These writers enter our hearts as they relate with us through their stories. It is reading such relatable books that help us develop ideas, inculcate healthy changes, or just feel the emotions we want.
About Tim Lewis
Tim Lewis is an accomplished author and a social media guru.
Tim Lewis is a former IT manager in a financial markets company
His first book was Timeshock: I Want My Life Back.
After writing that book, he wrote two more books in that series.
In his last book Social Media Networking, he explores how to use social media to build connections to get ahead in your career, personal life, and business.

Jul 1, 2022 • 37min
What are some challenges China represents for us? | Lt Gen Anil Malik AVSM, Former DG, Discipline, Ceremonials, and Welfare, Army HQ
The world is changing, and so is the future of war. Nations should stay vigilant about protecting their people and territories. Combat is no longer limited to land, sea, and air; it now occurs in the digital realm and outer space. Strengthening militaries involve strengthening capabilities on all fronts: technologies, intelligence, communications, and leadership.
Lt Gen Anil Malik, AVSM, Former DG, Discipline, Ceremonials and Welfare, Army HQ joins us to talk about four factors for success in any profession and the leadership style that leads to better decisions. He also predicts the future of war, suggesting ways that India can adapt to the changes. Finally, Lt Gen Anil Malik compares the warfare rules and policies of countries like China, India, and Pakistan.
If you’re interested in the future of war, militaries, and defense, don’t miss this episode!
About Lt Gen Anil Malik AVSM
A seasoned professional with over 44 years of diverse and dedicated experience in Human Resource Development / Administration / Training / Education and Healthcare Management.
Gen Malik is the former Director-General of Discipline, Ceremonials, and Welfare in the Army headquarters in India.
Gen Malik has served in Jammu and Kashmir and the Northeast.
He's a motivational speaker and in his own words, he's on a mission on shaping the future and supporting next-generation leaders.

Jun 30, 2022 • 24min
What is a Digital Mental Wellness Gym? | Kaur Lass, Co-founder, of Wellness Orbit, the World's 1st digital mental wellness gym
We hear a lot and pay attention to physical fitness, essential for our body. But, equally important and often neglected is the concept of mental fitness. Including the daily exercises for mental fitness reaps multiple benefits. It improves our performance and physical being, too. Kaur Lass, Co-founder, Wellness Orbit, World's 1st digital mental wellness gym talks to us about the same.
About Kaur Lass
Kaur Lass is the Co-Founder of Wellness Orbit, which is the world's first fully digital mental wellness gym.
I see that awareness and entrepreneurship mix well – a conscious entrepreneur always aims to solve any problem ethically, taking into account the most humane, socially responsible, sustainable, and resource-effective way.
I know that using awareness (a dynamic form of consciousness) enables me to find unique solutions in any situation. I have been a practitioner of awareness for more than 15 years.

Jun 30, 2022 • 26min
What is the meaning of Age- Appropriate Sexuality Education? | Barkha Tripathi, Co-Founder, The Zero Period
Sex Education is a type of education that involves acquiring information and forming attitudes and beliefs about human sexual anatomy, sexual reproduction, sexual intercourse, reproductive health, emotional relations, reproductive rights and responsibilities, contraception, and other aspects of human sexual behavior. Sex education is also referred to as Sexuality Education as it covers all aspects of sexuality including dating, relationships, sexually transmitted infections, etc. Barkha Tripathi, Co-Founder, of The Zero Period talks to us about Comprehensive Sexuality Education.
About Barkha Tripathi
Barkha is the Co-Founder of The Zero Period.
I am a social entrepreneur tackling the challenge of enabling sexuality education for adolescents in India.
At The Zero Period, we are working to expand the landscape of sexuality education through teacher training.
My motivation to leave a corporate job right at the start of my career and work in this space comes from my daily newspaper in the morning.

Jun 29, 2022 • 22min
What is the difference between coaching and mentoring? | Azim Jamal, Corporate Sufi, Coach, Bestselling Author, Keynote Speaker
The trend of coaching has increased significantly in recent years and so does their need. A coach helps individuals uncover their potential, climb up the career ladder and improve their life overall by asking the right questions. Be it a Career coach, an executive coach, or a life coach, people are realizing the importance of hiring coaches and at the same time, people are showing interest in becoming a coach themselves to impact others' lives positively.
Well, today we have invited Azim Jamal, Corporate Sufi, Coach, Bestselling Author, and Keynote Speaker to share his insights with us.
About Azim Jamal
Azim Jamal is the founder of Corporate Sufi Worldwide Inc., a company dedicated to inspiring and empowering leaders at all levels to achieve material success, blended with a deep sense of purpose, passion, and fulfillment.
He calls this the synergy of Business, Balance & Beyond, and it’s achieved by unleashing the power within that we all share.
Azim is the author of several highly-acclaimed books including, “What You Seek is Seeking You”, co-authored with Brian Tracy.

Jun 29, 2022 • 26min
Does bullying affect everyone equally? | Linda Crockett, CEO and Founder, The Canadian Institute of Workplace Bullying Resources
Bullying is a repeated aggressive behavior where one person (or group of people) in a position of power deliberately intimidates, abuses, or coerces an individual with the intention to hurt that person physically or emotionally. Acts of bullying can be physical or verbal. Many young people can be unkind to each other during adolescence as they refine social skills and grow into adults. While these interactions are unpleasant, there is a clear line between conflict and bullying.
All young people are in danger of being bullied at some point during their adolescence—but there are certain populations at greater risk.
About Linda Crockett
Linda is the CEO and Founder of the Canadian Institute of workplace bullying resources.
She has also spearheaded regional and national workplace bullying awareness.
Linda has won awards from the Government of Alberta and the University of Calgary for her specialized services.
She has a master’s degree specializing in workplace bullying.
She has a certification as a trauma therapist.

Jun 28, 2022 • 24min
How are brands adjusting to the digital ecosystem? | Rohit Raj, Founder, Chtrbox; 3 time entrepreneur; Part time investor
Branding is what people say about you when you are not in the room. It is not always about the companies we work for, it is also about our branding. The value, the skill set, and the experience we bring to the table in any field. The elevator pitch is not always required to promote our companies, but ourselves too for being in a position we deserve, to sustain in the position we hold, and to grow further to where we want to reach.
It starts with the right mindset and thoughts, and today we have a pioneer of branding to talk about its importance, enabling us to become leaders in life. Tune in to listen to this enriching conversation.
About Rohit Raj
Rohit Raj is the Co-founder of The Glitch (Acquired by WPP in 2018) & chtrbox.com(acquired by QYOU media network).
He loves working with entrepreneurs, start-ups, fresh ideas, and everything that makes me nervous.
Rohit is a three-time entrepreneur.
He is a part-time investor.
He is a full-time problem solver.
He has been recognized as one of the 40 under 40.

Jun 28, 2022 • 22min
Why do a lot of startups fail? | Alan Wick, Founder, Alan Wick Associates; Coach, Consultant, Author
The trend of coaching has increased significantly in recent years and so does their need. A coach helps individuals uncover their potential, climb up the career ladder and improve their life overall by asking the right questions. Be it a Career coach, an executive coach, or a life coach, people are realizing the importance of hiring coaches and at the same time, people are showing interest in becoming a coach themselves to impact others' lives positively.
Well, today we have invited Alan Wick, Founder, Alan Wick Associates; Coach, Consultant, and Author to share his insights with us.
About Alan Wick
Alan Wick is the founder of Alan Wick Associates.
He is a business coach, a business consultant, a business strategist, and a best-selling author.

Jun 28, 2022 • 24min
What is meditation, and why is it important? | Franciscus van de Logt, CEO, Enlightened Leadership
Meditation has a history that goes back thousands of years, and many meditative techniques began in Eastern traditions. The term “meditation” refers to a variety of practices that focus on mind and body integration and are used to calm the mind and enhance overall well-being. Franciscus van de Logt, the CEO, of Enlightened Leadership, talks about meditation.
About Franciscus van de Logt
Franciscus van de Logt is the CEO of enlightened leadership.
He has earlier worked for Shell.
He has established meditation centers in several countries.
He's a coach.

Jun 27, 2022 • 26min
How has Management Education changed over the years? | Prof Dr. Jyotsna Bhatnagar, Dean, Research, Management Development Institute (MDI)
Human resources (HR) is the division of a business that is charged with finding, screening, recruiting, and training job applicants, as well as administering employee-benefit programs. HR plays a key role in helping companies deal with a fast-changing business environment and a greater demand for quality employees in the 21st century. Prof. Jyotsna Bhatnagar Dean, Research, Management Development Institute (MDI) is here to talk to us about the same.
About Prof Jyotsna Bhatnagar
Prof. Jyotsna Bhatnagar is the Dean of Research at Management Development Institute, Gurgaon.
Prof. Jyotsna Bhatnagar is a Ph.D. from the Indian Institute of Technology New Delhi.
She's an entrepreneur, and she has been acknowledged amongst the top five percent in India as an HR leader and a faculty.


