The Brand Called You

Starting a Business is one of the biggest challenges any entrepreneur will face. There are many questions to answer at the very beginning when starting a business, but the most difficult one is the question of what exactly you want to do. Today we have Azra Salim, MD and CEO, Shombhob Health; Shombhob.com to talk about her experience of starting a business. About Azra Salim I have been working in the pharmaceutical industry in Bangladesh for over 10 years. I have always had a passion to make a difference, and to that effect, I have contributed to the growth of my company and team. Recognizing the need for a reliable e-commerce solution for medicines and healthcare products in Bangladesh, I have recently launched a startup, Shombhob. The goal is to use my industry experience to make a difference in the lives of the people in Bangladeshi cities.

Once a business is established and thriving in its home market, it is often seen as the right time to branch out into a new market. There is every possibility that the company understands its existing market, its customer base, and its requirements and knows how to meet these needs effectively. About Atul Puri Atul Puri is the Founder of eGrowth. He is crafting the next unicorn empowering MSMEs. He is a public speaker. He is a social entrepreneur.

Human resources (HR) is the division of a business that is charged with finding, screening, recruiting, and training job applicants, as well as administering employee-benefit programs. HR plays a key role in helping companies deal with a fast-changing business environment and a greater demand for quality employees in the 21st century. Paul Falcone, Principal Consultant, Paul Falcone Workplace Leadership Consulting is here to talk to us about Human Resources. About Paul Falcone Paul Falcone (www.PaulFalconeHR.com) is the principal of Paul Falcone Workplace Leadership Consulting, LLC. His practice is dedicated to keynote presentations, corporate leadership training, executive coaching, and facilitating corporate offsite retreats. Paul is the former CHRO of Nickelodeon and head of international human resources for Paramount Pictures, and he has extensive experience in entertainment, healthcare/biotech, and financial services, including in international, nonprofit, and union environments. Some of Paul's bestselling books from HarperCollins Leadership, the American Management Association, and SHRM include “96 Great Interview Questions to Ask Before You Hire,” “101 Tough Conversations to Have with Employees,” “101 Sample Write-Ups for Documenting Employee Performance Problems,” and ” 2600 Phrases for Effective Performance Reviews.”

The term “gig economy” refers to a free market system in which traditional businesses hire independent contractors, freelancers, and short-term workers to perform individual tasks, assignments, or jobs. Indiana Gregg, Founder, and CEO, of Wedo, has created a platform to help freelancers take ownership of their lives. About Indiana Gregg Indiana Gregg is the Founder and CEO of Wedo. She is a former singer and a songwriter. She was born in America. She moved to Europe and started working in digital spaces.

Networking, they say, is about planting relationships. Networks help you when you need a better position or a solution to your concern. Sometimes, even seen negatively, it becomes indispensable to understand the intention with which one networks. It doesn’t always have to be several contacts, but the quality they bring to your life personally or professionally. About Rik Coecklbergs I am the Founder and Managing Director of The Banking Scene, an informal network organization for bankers and passionate about building communities and conceptualizing ideas, enabling sustainable business models. In response to the pandemic, I set up The Banking Scene Afterwork, a weekly virtual round table where we bring together like-minded people to discuss everything related to banking and payments. Each week we invite a new special guest to talk about the future of banking and how banking contributes to a better world for human and society. This journey was my personal Master Class in Banking, which taught me more about this fascinating industry in 12 months than what I learned the 12 years before.

Branding is what people say about you when you are not in the room. It is not always about the companies we work for, it is also about our branding. The value, the skill set, and the experience we bring to the table in any field. The elevator pitch is not always required to promote our companies, but ourselves too for being in a position we deserve, to sustain in the position we hold, and to grow further to where we want to reach. It starts with the right mindset and thoughts, and today we have a pioneer of branding to talk about its importance, enabling us to become leaders in life. Tune in to listen to this enriching conversation. About Ankur Sachdeva Ankur Sachdeva is the President - Operations of Radico Khaitan Limited. I am a business development and management professional with a total experience of 26 years, the last 12 of which have been in various leadership roles. With a track record of bringing people and resources together towards the pursuit of a shared goal, I identify myself as an “intrapreneur”, who brings new ideas to life within an established structure.

The trend of coaching has increased significantly in recent years and so does their need. A coach helps individuals uncover their potential, climb up the career ladder and improve their life overall by asking the right questions. Be it a Career coach, an executive coach, or a life coach, people are realizing the importance of hiring coaches and at the same time, people are showing interest in becoming a coach themselves to impact others' lives positively. Well, today we have invited Rajiv Chelladurai, Leadership Coach, Author, and Speaker; Founder, Ergos Mind to share his insights with us. About Rajiv Chelladurai Armed with over two and half decades of experience in leadership and execution roles across esteemed Financial and Telecom conglomerates; I quit my corporate career and chose to pursue my purpose of ‘S.I.T. – Speak, Inspire, Teach’ through an organization I set up in 2017 called ERGOS MIND. I’m also a certified Employee Wellness coach and have initiated a program called ‘Ergos Life’ which focuses on fostering holistic employee wellness within organizations. Employee wellness has a direct correlation to employee productivity and organizational growth. Having authored three books and with the fourth one on the way, my passion lies in imparting guidance and counsel to individuals as a Wisdom Coach through my writing and lifestyle.

About Brandon Cullen Brandon Cullen is the Chief Concept Officer, MADabolic. He is a professional athlete turned business owner. He is the host of an entrepreneurial-inspired podcast, Playing Guilty. About MADabolic In a culture saturated with “the next big fitness trend” consider us renegades. No fads or gimmicks, we simply execute what works. Our signature intervals are designed to increase strength, torch body fat, and promote lean athletic muscle. Come channel your inner athlete and see what it’s like to train at the industry's premier strength and conditioning gym!

Who doesn’t know the importance of a brand in business? But, how often do we give thought to personal branding? A concept that might sound strange is of high value, especially in times, when everyone strives to have a meaningful work life. Like a company's brand, a personal brand is an ongoing and never-ending process. One has to consciously put in efforts in developing and maintaining one. But what does that mean? How to start? How to maintain? We have all your questions answered in this episode. About Melissa Dawn Simkins Melissa Dawn Simkins is affectionately known as “The First Lady of Personal Branding.” As a pioneer in personal brand leadership with a proven track record of advising Fortune 100 organizations, CEOs, CHROs, and influential executives on future-ready leadership, she is passionate about leadership from the inside out. She is the CEO of Velvet Suite® (www.velvetsuite.com) an award-winning leadership innovation firm advancing the future of profit through people. She is the Founder of The She-Suite®, the female-focused platform of Velvet Suite on a mission to break the outdated paradigm of work by empowering working women to boldly design a career and life with the purpose (theshesuite.com) at every stage of their career.

The trend of coaching has increased significantly in recent years and so does their need. A coach helps individuals uncover their potential, climb up the career ladder and improve their life overall by asking the right questions. Be it a Career coach, an executive coach, or a life coach, people are realizing the importance of hiring coaches and at the same time, people are showing interest in becoming a coach themselves to impact others' lives positively. Well, today we have invited Manpreet Bawa, Founder, of Intentional Inc to share his insights with us. About Manpreet Bawa Manpreet Bawa is the Founder of Intentional Inc. He is a Senior Technology Leader. He is also a Podcast Host.