The Brand Called You

The Brand Called You
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Feb 8, 2023 • 21min

What is Coaching and How does culture impact Coaching? | Eddie Turner, Principal Consultant, and Executive Coach, Linkage, Inc

Coaching or mentoring used to be done by some elder family member or someone senior in your company but that is not the case anymore. Today, coaching has become a profession and people are even willing to pay for it. A few cultures don't consider coaching necessary while others see it as an absolute necessity. Today we talk to Eddie about coaching in detail. About Eddie Turner Eddie Turner is an in-demand leadership development expert. He is “Changing the Face of Leadership” as a Principal Consultant and Executive Coach at Linkage, Inc—an international leadership development firm. Eddie is a Certified Speaking Professional™ (CSP®) and ranked #9 on the Top 30 list of Motivational Speakers by Global Gurus. Forbes recognized Eddie as the Preeminent Authority on Emerging Leaders. He is ranked #18 on the Top 25 Thought Leaders in Leadership by Thinkers 360 and ranked #32 on the Power List of the Top 200 Biggest Voices in Leadership to Watch in 2022.
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Feb 8, 2023 • 22min

Creating the best fitness business | Nestor Limas, Founding President, FitNest

Different people of various age groups with different goals can have different styles of workouts. Workout is in any way just considered to be 20% of your fitness while the other 80% is considered to be what you eat. From the basics of workouts to the advanced technology that can be integrated into the business process, today we talk to Nestor about how he plans to create the best fitness business and integrate blockchain into the fitness industry. About Nestor Limas I'm 27 years old, building a fitness start-up business. Looking to disrupt the fitness industry by utilizing blockchain technology in my business model. This allows me to help bridge the gap between Web2 to Web3 for fitness. Before starting this business venture, I was a former soccer player playing in Medellín, Colombia with Envigado FC. From that, I moved on to being a personal trainer at Equinox and then starting my own Personal Training business.
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Feb 7, 2023 • 24min

Relation Between Web3 and NFTs | Jamie Parmenter, CEO, Real Nifty, an NFT agency

Web3 is the revolutionized version of the internet, encompassing the decentralized applications running on blockchain, including NFTs and cryptocurrencies. The characteristics of NFTs make them integrable with Web3. In this episode, we discuss the connection between NFTs and Web3. [00:38] - About Jamie Parmenter Jamie is the CEO of Real Nifty, which is an NFT agency. His love for music and an entrepreneurial bug led to Vinyl Chapters. As he started writing articles about music and the potential for NFTs, the BBC website borrowed from his writings to complain the meaning of NFTs to the world. This led to NFT startup, RealNifty to onboard him as CEO.
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Feb 7, 2023 • 25min

3rd generation interested in space| Grant Blaisdell | Co-Founder, Copernic Space and Coinfirm |

The four generations of Grant Blaisdell are involved with space. They are passionate about exploring space and uncovering essential insights about the outer world. In the episode, Grant talked about the applications and opportunities that space presents to humanity. Let's dive into Copernic space.
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Feb 6, 2023 • 24min

Power of belief | Helané Wahbeh, Director of Research, Institute of Noetic Sciences; Author

In philosophy, noetic is a branch of metaphysics concerned with the study of the mind as well as the intellect. There is also a reference to the science of noetics, which covers the field of thinking and knowing as well as mental operations, processes, states, and products through the data of the written word. In today’s episode of The Brand Called You,  Helané Wahbeh talks about noetic science and psychics, and she also talks about the science of consciousness. Helané talks about her book called The Science of Channeling. About  Helané Wahbeh Helané Wahbeh is the director of research at the Institute of Noetic Sciences. She's an author of a book titled- The Science of Channeling.
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Feb 6, 2023 • 35min

Need for stronger legislation regarding enablers; Prof Amos N Guiora, Prof of Law, S J Quinney College of Law, Univ of Utah

Bystanders are individuals who observe violence or witness the conditions that perpetuate violence. They are not directly involved but have the choice to intervene, speak up, or do something about it. In today’s episode of The Brand Called You, Prof Amos N Guiora talks about bystanders in the Holocaust and enablers. He also talks about his latest book Armies of Enablers.
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Feb 4, 2023 • 23min

What is Branding and How is it evolving? | Kate DiLeo, Chief Brand Architect, and International Bestselling Author

There are a lot of brands in any industry today. Some brands die in a few years while some stay relevant for hundreds of years. The whole domain of branding and advertising has changed a lot in the last few years, and it’s evolving at a very fast pace. Brands need to do a lot of research and spend a lot more money and a lot more efficiently to go from lead to conversion. Today we talk to Kate about how a brand can find its niche and stray relevant in the long term. About Kate DiLeo I am an “accidental brand strategist” who originally intended to pursue a Ph.D. in Anthropology, yet discovered the power of branding during my first sales job. In the pursuit of making quota, I realized I needed to cut through the noise with a message that would compel prospects to want to have a conversation. It was that, or I was out of a job. I overcame, honed my craft, and went on to successfully manage millions in the pipeline by throwing out the long monologue sales scripts and unsubscribing leads from complex story-based marketing campaigns. Instead, I delivered a simple pitch that invited prospects to engage in a compelling conversation by sharing what I did, how I could solve their problem, and how I differed from the competition.
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Feb 4, 2023 • 29min

An Extreme Cake Decorator | Christian Giordano | President & Co owner | Mancini Duffy | Host | The Anti Architect Podcast |

Driven by a quest for learning with 25+ years of experience, Christian Giordano – The "Anti-Architect" – is reimagining the building industry with a progressive approach as president and co-owner of Mancini Duffy, an NYC-based architecture and design firm. To redefine Mancini as a top design firm, Christian has sparked industry‐wide change drawing inspiration from some of the tech-forward companies Mancini focusing on technology that can propel the world of design forward. Today he is sharing some valuable insights from the industry. About Christian Giordano and his journey. ● Christian Giordano is the president and co-owner of Mancini Duffy. He is the host of the anti-architect podcast. ● He is the inventor of tool belt LLC and is highlighted as one of the building design and construction 40 under 40 class of 2013. He is also a member of YPO. ● Christian Giordano believes that the world of architecture and design is due for a reinvention, and, as the majority shareholder of Mancini Duffy, he is perfectly primed to be the one doing the reimagining. ● Christian approaches his leadership role with the benefit of 20 years of experience and a recognized commitment to pushing the boundaries within the industry. ● He spent the formative years of his career, from 2004 to 2013, at HLW International. An acclaimed designer, Christian was well respected for his work with technology and media giants, including HBO, ESPN and Disney.
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Feb 3, 2023 • 25min

How You Show Up Triggers Stories? | Soundari Mukherjea, Org Consultant, Business Storytelling Coach, Facilitator, Visual Thinker

With the current business trends, building one’s personal brand is very important besides just delivering the work one is hired for. It makes you stand apart from the crowd and helps people identify your strengths and the benefits you bring to the table. In this episode, we discuss the role storytelling plays in bringing the needed changes in people while they work on building their personal brand. About Soundari Mukherjea Soundari is an organizational consultant. She is a business storytelling coach. Soundari is also a faculty member, a mentor, a facilitator, a visual thinker and speaker. She is the Chief Everything Officer at Soundbytes 11.
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Feb 3, 2023 • 29min

China: The Emerging Expansionist Power; Salvatore Babones, Associate Professor, University of Sydney

The Quadrilateral Security Dialogue, commonly known as the Quad, is a strategic security dialogue between Australia, India, Japan, and the United States that is maintained by talks between member countries. In today’s episode of The Brand Called You, Salvatore Babones talks about China and its economic progress, its relationship with India and neighbouring countries, and its strategic and economic investments. He also talks about the Quad.

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