The Brand Called You

The Brand Called You
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Mar 21, 2024 • 25min

Transformative Potential of Storytelling | Lisa Gerber, Communications and Storytelling Expert; Author, ‘From So What To So Funded’

Join us in a captivating conversation with Lisa Gerber, renowned communications strategist and author, as she shares her remarkable journey and deep insights into the art of storytelling. From her days as a ski enthusiast in Colorado to becoming a trusted advisor for leaders in both nonprofit and corporate sectors, Lisa's experience illuminates the critical role of storytelling in driving meaningful change and connecting with audiences in the digital era.  [00:35] - About Lisa Gerber Lisa is a communications and storytelling strategist. She's an author of a book titled  ‘From So What To So Funded’.
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Mar 21, 2024 • 27min

"Undisruptable" Mindset and the Future of Innovation | Aidan McCullen, Author, Undisruptable: A Mindset of Permanent Reinvention for Individuals, Organisations and Life’

In a captivating conversation with Ashutosh Garg, Aidan McCullen, author of  'Undisruptable - A Mindset of Permanent Reinvention for Individuals, Organizations and Life’, delves into his journey from rugby to digital transformation, offering profound insights into leadership dynamics. McCullen emphasizes the importance of embracing a mindset of permanent reinvention in both personal and professional spheres, drawing parallels between Eastern philosophy and modern-day innovation. From debunking misconceptions about failure to forecasting the transformative impact of AI, McCullen's perspectives shed light on navigating the ever-evolving landscape of success and innovation.  [00:36] - About Aidan McCullen Aidan is the author of a book titled  'Undisruptable - A Mindset of Permanent Reinvention for Individuals, Organizations and Life.’ And he's the host and the founder of the Global Innovation Show. 
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Mar 20, 2024 • 23min

Compassionate Leadership for a Changing World | Gunnar George | MD, Compassion Communication; Author, 'Aha... Wow! Yes.'

In this era of rapid change, where the boundaries between cultures and industries blur, compassionate leadership emerges as a guiding principle. Gunnar George's approach emphasises the importance of understanding, empathy, and collaboration, weaving these elements into the fabric of effective leadership. As we delve into the heart of compassionate leadership, Gunnar George's wisdom provides a compass for navigating the complexities of our ever-changing world.  [00:32] - About Gunnar George Mr. George is the Managing Director of Compassion Communication. He is the author of a book titled, “Aha… Wow! Yes.” 
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Mar 20, 2024 • 23min

Accelerating the Future of Electric Vehicles with Passion and Purpose | Pragya Goyal | Co-Founder and CEO, Vegh Automobiles

In the fast-evolving landscape of electric vehicles (EVs), Pragya Goyal, the co-founder and CEO of Vegh Automobiles, emerges as a trailblazer with a vision to revolutionise the automotive industry. Fueled by a deep passion for machines and a commitment to sustainability, Pragya shares the compelling journey of Vegh Automobiles, a brand aiming to redefine excellence, innovation, and customer satisfaction in the EV sector. Join us as we delve into the story behind Vegh Automobiles and explore how it navigates challenges, differentiates itself, and shapes the future of environmentally conscious mobility. [00:36] - About Pragya Goyal Pragya is the Co-founder and CEO of Vegh Automobiles. She is passionate about revolutionising the EV automotive industry and creating a brand that stands for excellence, innovation and customer satisfaction.
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Mar 19, 2024 • 27min

Mastering Negotiation with Emotional Intelligence | Dr Isabella Allan, Negotiation Expert, Author, 'Negotiating with EQ'

In a captivating conversation with Ashutosh Garg on The Brand Called You, Dr. Isabella Allan, a prominent negotiation expert and author of the forthcoming book ‘Negotiating with EQ’, sheds light on the pivotal role of emotional intelligence in negotiation. From debunking common misconceptions to unraveling the influence of bias and nonverbal cues, Dr. Allan offers invaluable insights into the art of negotiation. [00:35] - About Dr Isabella Allan Dr Allan is a corporate negotiator and mediator. She is also the author of the forthcoming book ‘Negotiating with EQ’.
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Mar 19, 2024 • 25min

Amplifying Human Potential with Digital Transformations | Sateesh Seetharamiah, CEO, Edge Platforms, EdgeVerve Systems Limited

In a riveting discussion with Sateesh Seetharamiah, CEO of Edge Platforms at EdgeVerve Systems Limited, we delve into the dynamic landscape of digital transformation. As enterprises navigate the evolving terrain of AI, automation, and data convergence, Sateesh shares profound insights into the challenges and opportunities reshaping industries worldwide. 00:09 - About Sateesh Seetharamiah Sateesh is a pioneer in the Internet of Things (IoT) and a well-regarded thought leader in the intelligent automation space.  He is currently Chief Executive Officer and a board member of EdgeVerve. Sateesh is a member of Forbes business council and an active contributor on many thought leadership forums.
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Mar 18, 2024 • 37min

Unveiling the World of Genomics | Ramesh Hariharan | Co-founder and CEO, Strand Life Sciences

In the intricate landscape of modern healthcare, the field of genomics stands as a beacon of revolutionary potential. It's a realm where the fundamental building blocks of life, our DNA, hold the key to unlocking a deeper understanding of diseases, personalised treatments, and groundbreaking diagnostics. In this episode, we delve into the core of genomics with Ramesh Hariharan. From decoding the complexities of DNA to exploring the practical applications in healthcare, Ramesh offers invaluable insights into the world of genomics. Join us as we unravel the mysteries and possibilities that lie within the strands of our genetic code. [00:17] - About Ramesh Hariharan Ramesh is the Co-Founder and CEO of Strand Life Sciences. He is also a professor at Indian Institute of Science, a member of Indian Academy of Sciences and a distinguished alumnus of IIT Delhi.
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Mar 18, 2024 • 37min

A Journey into the Whimsical World of Pez Dispensers | Shawn Peterson | Pez Historian; Business Manager, Pez Candy

Step into the vibrant world of Pez collecting with Shawn Peterson, a passionate Pez enthusiast and the Director of the Pez Museum and Visitor Center. In this intriguing conversation, he shares the fascinating journey of Pez, from its origins as an Austrian invention for smoking cessation to becoming a beloved childhood treat around the globe. Discover how Pez dispensers reflect the cultural zeitgeist of their times, the evolution of marketing strategies, and the captivating stories behind rare and valuable collectibles. Join us as we delve into the colourful and nostalgic universe of Pez through the eyes of a dedicated collector. [01:17] - About Shawn Peterson Shawn is the Director of the Pez Museum. He is also a prolific collector of this historic and noteworthy candy. He has written several volumes of books about Pez.
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Mar 16, 2024 • 25min

Rewire Your Relationship with Money | Ellen Rogin, Abundance Activist, Financial Intuitive, Speaker, Prosperity Expert, Author

In this episode, Ellen Rogin, an Abundance Activist, Financial Intuitive, Speaker, and Prosperity Expert, shares her expertise and insights on prosperity and reshaping one's relationship with money. She discusses misconceptions about money, the difference between scarcity and abundance mindsets, the importance of gratitude and generosity, teaching children healthy financial habits, integrating social values into financial planning, and managing overwhelm by focusing on what you have rather than what you lack. Her goal is to empower people to move from worrying "Will I be okay?" to asking "How much can I give?" so they can stand fully in their power around money. About Ellen Rogin Ellen Rogin is an Abundance Activist, Financial Intuitive, Speaker, and Prosperity Expert. She has co-authored several books including the New York Times Bestseller Picture Your Prosperity: Smart Money Moves to Turn Your Vision into Reality. She has also authored Messages from Money: How to Stress Less, Prosper More, and Reshape Your Relationship with Money.
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Mar 16, 2024 • 26min

Build a Customer-Centric Culture That Drives Loyalty | Nienke Bloem, Keynote speaker on Customer Experience; CX Educator

In this episode of The Brand Called You, Nienke Bloem an expert in Customer Experience, shares her expertise and insights on customer experience management gained through her career journey working with major corporations. She discusses the key components of an effective customer experience strategy, common mistakes companies make, the growing role of technologies like AI, leveraging social media across the customer journey, how small businesses can compete through specialization and authentic branding, and her innovative approach to instilling a customer focus through the Customer Experience Game. About Nienke Bloem Nienke is a keynote speaker on Customer Experience.  She's a Customer Experience educator with the most sold solution, 2 day Customer Experience Masterclass.  She is also the co-founder and facilitator of The Customer Experience Game.

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