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Tiger Sisters

Latest episodes

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5 snips
Apr 7, 2025 • 30min

Everything we learned in 29 minutes at Harvard Business School

Grab your notebooks (and maybe a matcha latte), because Cherie and Jean are cramming an entire Harvard MBA into one crash course! In this Season 4 opener, we zoom through classic frameworks – like Porter’s Five Forces and STP (segmentation, targeting, positioning) – and walk through real-world examples (Starbucks, Warby Parker, Netflix) to illustrate how these theories actually work in a known entity. From must-know finance terms to breaking down how to build a product people actually want, we’ve got you covered. Whether you’re launching a startup, side-hustling on DTC, or just refreshing your business IQ, this episode is well worth the 29 minutes – no six-figure tuition required. ------------------------------------------------------------------ 🐯👯‍♀️ Tiger Sisters Podcast | Career, Entrepreneurship, and LifeWelcome to Tiger Sisters, your go-to podcast for career mentorship and life guidance! Hosted by Cherie Brooke Luo and Jean Luo, we’re your internet big sisters here to demystify the ups and downs of navigating careers, tech, and entrepreneurship— all while staying healthy, stylish, and joyful along the way.Cherie is an influencer who has broken down the complexities of big tech, finance, and MBA programs for millions of viewers, with over 100M+ views across platforms. Jean is a tech product executive and investor, holding over 50 AI patents, who has built an impressive career in product management and institutional investment at companies like Goldman Sachs and Snapchat.Between the two of us, we’ve survived stints at top investment banks and big tech firms, founded startups, and earned four Ivy League degrees—if we’re counting Stanford! Yet, we still find time to focus on wellness, friendships, fashion, and skincare, always sharing the lessons we've learned along the way.Whether you’re here for career advice, stories about balancing life’s challenges, or just to hear our honest takes on what it means to pursue fun, wealth, and joy in all areas of life, we’ve got you covered.💛 LET'S CONNECT: ~ CHERIE ~🤳🏻 Instagram – https://www.instagram.com/cherie.brooke 📱 TikTok – https://www.tiktok.com/@cherie.brooke ✍🏻 My Substack – https://cherieluo.substack.com/ 👩🏻‍💻 LinkedIn – https://www.linkedin.com/in/cherie-luo/ ~ JEAN ~🤳🏻 Instagram – https://www.instagram.com/jeanluo_/👩🏻‍💻 LinkedIn – https://www.linkedin.com/in/jeanluo 🎵 Music produced by Sammy Signal https://open.spotify.com/artist/2HsyknHuxhT8RoZfn5rqMS🛍️ Items Referenced:🍵Sisters Matcha & SISTERS Merch: www.sistersmatcha.com♠️ Everything else: https://amzn.to/3z0dx5b⏰ Timestamps00:00:00 Intro: Everything We Learned at HBS…in 29 Minutes! ⚡️ 00:00:21 Meet the Tiger Sisters: Jean (Harvard MBA) & Cherie (Stanford MBA) 🏆 00:02:22 Strategy 101: Porter’s Five Forces 💥 00:03:10 Starbucks Case Study: brand power, real estate, supply chain ☕ 00:08:09 Cost Leadership vs. Differentiation: You can’t win on both, so choose wisely ⚖️ 00:10:30 Sisters Matcha: premium cultivar, premium pricing 🍵 00:12:32 Marketing 101: STP in Warby Parker Case Study 00:16:20 Positioning: Stand out or get lost – define your brand 🏹 00:19:47 Product Development 101: Netflix Case Study 🔧 00:20:46 Know your audience, A/B test, iterate  🔄 00:22:46 Finance 101: Decision making as the CEO 💸 00:24:06 Revenue vs. profit (Netflix’s hidden costs) 00:24:50 Cash flow, unit economics, runway & burn rate 🏃‍♀️ 00:27:44 P/E, EBITDA, and more: don’t fear the acronyms ⚙️ 00:28:43 Soft Skills, Hard Requirement: leadership & networking up next 🌱 00:28:55 You just got a mini MBA! Part 2 coming soon ⭐️⭐️⭐️⭐️⭐️
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Mar 31, 2025 • 26min

What Harvard and Stanford did *NOT* teach us

Cherie and Jean reflect on key insights from their season with top billionaires and CEOs. They discuss Imran Khan’s level-headed mindset and Vu Tran's unconventional approaches. Personal triumphs, like fitness achievements and dating dilemmas, add a relatable touch. They emphasize the power of honest conversations and the necessity of embracing simplicity for success. Finally, they tease an exciting new season, hinting at engaging topics and a fresh, interactive format.
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Mar 26, 2025 • 39min

The best investment is your mental health (our most vulnerable conversation yet)

In this bonus episode, Cherie and Jean dig deep and get more vulnerable than ever before as we discuss mental well-being. We cover everything from heartbreak-fueled therapy sessions to spiritual self-care methods to SSRIs. Join us for our experience with “therapist dating,” spirituality, finding mantras that stick, and tapping into something bigger than yourself. Missed our physical health episode? Head back for that one too, because mind and body go hand in hand. Don’t forget to subscribe and give us a five-star rating. Your support keeps the Tiger Sisters podcast going!------------------------------------------------------------------ 🐯👯‍♀️ Tiger Sisters Podcast | Career, Entrepreneurship, and LifeWelcome to Tiger Sisters, your go-to podcast for career mentorship and life guidance! Hosted by Cherie Brooke Luo and Jean Luo, we’re your internet big sisters here to demystify the ups and downs of navigating careers, tech, and entrepreneurship— all while staying healthy, stylish, and joyful along the way.Cherie is an influencer who has broken down the complexities of big tech, finance, and MBA programs for millions of viewers, with over 100M+ views across platforms. Jean is a tech product executive and investor, holding over 50 AI patents, who has built an impressive career in product management and institutional investment at companies like Goldman Sachs and Snapchat.Between the two of us, we’ve survived stints at top investment banks and big tech firms, founded startups, and earned four Ivy League degrees—if we’re counting Stanford! Yet, we still find time to focus on wellness, friendships, fashion, and skincare, always sharing the lessons we've learned along the way.Whether you’re here for career advice, stories about balancing life’s challenges, or just to hear our honest takes on what it means to pursue fun, wealth, and joy in all areas of life, we’ve got you covered.💛 LET'S CONNECT: ~ CHERIE ~🤳🏻 Instagram – https://www.instagram.com/cherie.brooke 📱 TikTok – https://www.tiktok.com/@cherie.brooke ✍🏻 My Substack – https://cherieluo.substack.com/ 👩🏻‍💻 LinkedIn – https://www.linkedin.com/in/cherie-luo/ ~ JEAN ~🤳🏻 Instagram – https://www.instagram.com/jeanluo_/👩🏻‍💻 LinkedIn – https://www.linkedin.com/in/jeanluo 🎵 Music produced by Sammy Signal https://open.spotify.com/artist/2HsyknHuxhT8RoZfn5rqMS🛍️ Items Referenced:🍵Sisters Matcha & SISTERS Merch: www.sistersmatcha.com♠️ Everything else: https://amzn.to/3z0dx5b⏰ Timestamps:00:00:00 Ambitious + Type A? You need mental well-being 😅 00:01:29 Cherie start with free campus therapy 🎓 00:03:25 “Therapist dating” 💘 00:04:17 Jean’s therapy journey 🚵‍♀️00:07:20 Jean’s optimal therapist type 🤠 00:09:10 Therapy = emotional squats (it’s hard) 🏋️‍♀️ 00:13:18 Paying for therapy: $10K budget vs. $10 copay 🤑00:17:32 Talk therapy vs. CBT (types of therapy) ✅ 00:24:21 Bro can’t think for herself 🫠 00:26:40 The spectrum of spiritual health ✨ 00:30:15 Mantras and praying for patience (God will test you) 🚨  00:36:19 SSRIs, zero shame 🙏 00:38:30 Final sign-off: Like, subscribe, and see you in SEASON 4!! 🎀🎀🎀
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Mar 24, 2025 • 41min

The trap high achievers fall into. What I wish I knew at 35.

John Wu, President of Ava Labs and former investor at prestigious hedge funds, shares his journey from tech investment to the dynamic world of crypto. He offers valuable insights on the unique pressures faced by high achievers, especially in their mid-thirties. Emphasizing resilience, Wu challenges the black-and-white perceptions of the crypto landscape, highlighting its complexities. He reflects on the significance of personal growth and the lessons learned from his diverse career experiences, encouraging a more nuanced approach to success and legacy.
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Mar 17, 2025 • 31min

Success isn’t linear. What I wish I knew at 29.

Michelle Huang, Head of Special Projects at TikTok and former Blackstone and Loro Piana employee, opens up about her journey through personal and professional setbacks. She discusses the pressure to keep up with peers and how envy and anxiety can cloud judgment. Michelle reflects on her past challenges, including heartbreak and career disappointments, and reveals how these 'failures' became unexpected blessings. The conversation encourages embracing low expectations as a path to happiness and highlights the power of diverse connections in shaping one's career.
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Mar 12, 2025 • 47min

Stop hating your body (and yourself)

Ever panicked because you can’t beat yesterday’s Peloton score or “forgot” the gym for six months straight? Because – same. In this extremely transparent bonus episode, the Tiger Sisters spill all the tea on physical health and body image, from our Hot Pockets obsession growing up to trying to complete a juice cleanse while hitting the slopes (why tho??). It’s our most honest thoughts on ditching toxic goals, dropping scale-obsessions, and finding your own groove – whether that’s “strong, not skinny,” 40 unique veggies a week, or just finally sleeping more than 5 hours a night.  Join Jean and Cherie for laughs, confession time, and smart strategies that don’t destroy your sanity. Listen now to start building a healthy routine that actually fits your life, minus the shame spiral. And don’t forget to subscribe and rate us five stars  so we can keep the Tiger Sisters podcast alive!------------------------------------------------------------------ 🐯👯‍♀️ Tiger Sisters Podcast | Career, Entrepreneurship, and LifeWelcome to Tiger Sisters, your go-to podcast for career mentorship and life guidance! Hosted by Cherie Brooke Luo and Jean Luo, we’re your internet big sisters here to demystify the ups and downs of navigating careers, tech, and entrepreneurship— all while staying healthy, stylish, and joyful along the way.Cherie is an influencer who has broken down the complexities of big tech, finance, and MBA programs for millions of viewers, with over 100M+ views across platforms. Jean is a tech product executive and investor, holding over 50 AI patents, who has built an impressive career in product management and institutional investment at companies like Goldman Sachs and Snapchat.Between the two of us, we’ve survived stints at top investment banks and big tech firms, founded startups, and earned four Ivy League degrees—if we’re counting Stanford! Yet, we still find time to focus on wellness, friendships, fashion, and skincare, always sharing the lessons we've learned along the way.Whether you’re here for career advice, stories about balancing life’s challenges, or just to hear our honest takes on what it means to pursue fun, wealth, and joy in all areas of life, we’ve got you covered.💛 LET'S CONNECT: ~ CHERIE ~🤳🏻 Instagram – https://www.instagram.com/cherie.brooke 📱 TikTok – https://www.tiktok.com/@cherie.brooke 👩🏻‍💻 LinkedIn – https://www.linkedin.com/in/cherie-luo/ ~ JEAN ~🤳🏻 Instagram – https://www.instagram.com/jeanluo_/👩🏻‍💻 LinkedIn – https://www.linkedin.com/in/jeanluo 🎵 Music produced by Sammy Signal https://open.spotify.com/artist/2HsyknHuxhT8RoZfn5rqMS🛍️ Items Referenced:🍵Sisters Matcha & SISTERS Merch: www.sistersmatcha.com♠️ Everything else: https://amzn.to/3z0dx5b⏰ Timestamps:00:00:00 Finally talking about our health and wellness journeys 🎀 00:00:43 Season 3 rundown: Founders, CEOs…and these bonus episodes!00:01:25 Mailbag: “Body positivity, diet, and routines? Give us deets!”00:01:47 The 3 elements: genetics, upbringing, and…paninis? 🥪00:03:20 Jean’s no good very bad college freshman diet00:04:57 “Did you have an eating disorder?” 🫣00:07:37 Jean survives on “Just Salad” for two years straight at Goldman Sachs 🥗00:15:26 Cherie’s mantra 💖00:15:54 Juice cleansing (even on the slopes of Vail – yikes) ⛷️00:18:53 Cherie’s 30-day workout challenge method00:20:27 A toxic Peloton phase 🚴‍♀️00:23:41 The shift away from daily weigh-ins00:27:48 Barry’s Bootcamp RAGRETS00:29:25 Cherie’s trick to getting to the gym every day00:33:35 The SF hike vs NYC boozy brunch effect 🍹00:35:04 Activities as a form of hanging out (& Cherie’s childhood dodgeball trauma)00:36:06 Pickleball dates & pickleball chemistry 🎾00:37:53 The 40-fruits-and-veggie crusade00:40:50 We do love a hot pocket or jalapeno popper 🌶️00:44:46 You’re the captain of your own ship 🛳️ 00:46:45 Outro: We do this for you!! Like, comment, subscribe, BYEEE!
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Mar 10, 2025 • 35min

Grinding is overrated: the richest people never retire

Meet the low-key business mogul who sold his startup to Oracle for $850M, invested in 100+ companies on the side, launched a new startup, and co-owns the hottest spots in Aspen and Montauk. In this episode, the Tiger Sisters sit down with Jonah Goodhart to uncover how he stays so mesmerizingly chill while juggling more projects than we can count.  Jonah spills his game-changing secret of learning how and when to pause, explains the “happiness quotient” and why finding joy in what you do actually lengthens your life—just ask Warren Buffett and Charlie Munger. From his first job painting fences at Dairy Queen to his epic fails (like turning down a giant buyout offer…then watching his company go belly-up), Jonah’s stories will have you rethinking your hustle, your habits, and your next steps.  Join us for an unfiltered chat about losses and the surprise wins that followed. If you’re all about building a life you love, get ready for shockingly simple ways to upgrade your life today.Subscribe for more candid chats and insider advice from the Tiger Sisters :)------------------------------------------------------------------ 🐯👯‍♀️ Tiger Sisters Podcast | Career, Entrepreneurship, and LifeWelcome to Tiger Sisters, your go-to podcast for career mentorship and life guidance! Hosted by Cherie Brooke Luo and Jean Luo, we’re your internet big sisters here to demystify the ups and downs of navigating careers, tech, and entrepreneurship— all while staying healthy, stylish, and joyful along the way.Cherie is an influencer who has broken down the complexities of big tech, finance, and MBA programs for millions of viewers, with over 100M+ views across platforms. Jean is a tech product executive and investor, holding over 50 AI patents, who has built an impressive career in product management and institutional investment at companies like Goldman Sachs and Snapchat.Between the two of us, we’ve survived stints at top investment banks and big tech firms, founded startups, and earned four Ivy League degrees—if we’re counting Stanford! Yet, we still find time to focus on wellness, friendships, fashion, and skincare, always sharing the lessons we've learned along the way.Whether you’re here for career advice, stories about balancing life’s challenges, or just to hear our honest takes on what it means to pursue fun, wealth, and joy in all areas of life, we’ve got you covered.💛 LET'S CONNECT: ~ CHERIE ~🤳🏻 Instagram – https://www.instagram.com/cherie.brooke 📱 TikTok – https://www.tiktok.com/@cherie.brooke ✍🏻 My Substack – https://cherieluo.substack.com/ 👩🏻‍💻 LinkedIn – https://www.linkedin.com/in/cherie-luo/ ~ JEAN ~🤳🏻 Instagram – https://www.instagram.com/jeanluo_/👩🏻‍💻 LinkedIn – https://www.linkedin.com/in/jeanluo 🎵 Music produced by Sammy Signal https://open.spotify.com/artist/2HsyknHuxhT8RoZfn5rqMS🛍️ Items Referenced:🍵Sisters Matcha & SISTERS Merch: www.sistersmatcha.com♠️ Everything else: https://amzn.to/3z0dx5b⏰ Timestamps:00:00:54: A Tiger Sisters warm welcome ☺️00:01:57: Jonah’s newest startup: Mobian 🌐00:02:16: Stop, breathe, PAUSE: the simplest power move00:04:45: Jonah Goodhart or Huck Finn?? Jonah’s fence-painting roots 00:05:38: Buffett, Munger, and the ‘happiness quotient’ for a long life worth living00:07:17: The biggest fail: turning down millions and then losing everything00:09:41: Advertising is storytelling… which is the foundation of humanity 🤯00:13:23: Tokyo: new perspectives spark next-level resets00:14:58: Cherie and Jean’s post-interview recap 👋👋00:15:43: BTS: Jonah’s massive successes, mesmerizing charm, and epic humility00:18:13: Doing your job with pride + the happiness quotient00:23:16: We want to be dialed forever, even at age 89 👵00:24:58: How to pause?  00:29:03: Resting vs relaxing 00:30:37: A massive loss that led to an $850M deal (and more)00:34:07: Until next time! Please rate us ⭐️⭐️⭐️⭐️⭐️ on Apple Podcast and Spotify!!
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Mar 3, 2025 • 44min

Stop wasting time — go straight to your dream job (advice from 1st Snapchat Investor, Jeremy Liew)

Ever wondered how a Math Olympiad–turned–venture capitalist became the master of his own universe? In this Tiger Sisters episode, we sit down with Jeremy Liew—the guy who famously was the first investor ever to bet on Snapchat before it was cool—and get all the tea. He drops wisdom on skipping detours (“If you know what you want, just DO it”), confesses to getting fired (and how it led to bigger moves), and casually floats the idea of nationalizing AI. Meanwhile, Cherie and Jean lose their minds over his “we’re all just bags of meat” epiphany and dissect how following mentors can rocket-launch your career. From YOLO safari trips in Tanzania to skipping red lights (still illegal, FYI), it’s a jam-packed  convo that’ll make you laugh, rethink your next move, and maybe try that leap-of-faith you’ve been putting off. Your future self thanks you for watching this episode.------------------------------------------------------------------ 🐯👯‍♀️ Tiger Sisters Podcast | Career, Entrepreneurship, and LifeWelcome to Tiger Sisters, your go-to podcast for career mentorship and life guidance! Hosted by Cherie Brooke Luo and Jean Luo, we’re your internet big sisters here to demystify the ups and downs of navigating careers, tech, and entrepreneurship— all while staying healthy, stylish, and joyful along the way.Cherie is an influencer who has broken down the complexities of big tech, finance, and MBA programs for millions of viewers, with over 100M+ views across platforms. Jean is a tech product executive and investor, holding over 50 AI patents, who has built an impressive career in product management and institutional investment at companies like Goldman Sachs and Snapchat.Between the two of us, we’ve survived stints at top investment banks and big tech firms, founded startups, and earned four Ivy League degrees—if we’re counting Stanford! Yet, we still find time to focus on wellness, friendships, fashion, and skincare, always sharing the lessons we've learned along the way.Whether you’re here for career advice, stories about balancing life’s challenges, or just to hear our honest takes on what it means to pursue fun, wealth, and joy in all areas of life, we’ve got you covered.💛 LET'S CONNECT: ~ CHERIE ~🤳🏻 Instagram – https://www.instagram.com/cherie.brooke 📱 TikTok – https://www.tiktok.com/@cherie.brooke ✍🏻 My Substack – https://cherieluo.substack.com/ 👩🏻‍💻 LinkedIn – https://www.linkedin.com/in/cherie-luo/ ~ JEAN ~🤳🏻 Instagram – https://www.instagram.com/jeanluo_/👩🏻‍💻 LinkedIn – https://www.linkedin.com/in/jeanluo 🎵 Music produced by Sammy Signal https://open.spotify.com/artist/2HsyknHuxhT8RoZfn5rqMS🛍️ Items Referenced:🍵Sisters Matcha & SISTERS Merch: www.sistersmatcha.com♠️ Everything else: https://amzn.to/3z0dx5b⏰ Timestamps:00:01:17  Welcome! From Jean and Cherie00:02:05  Meet Jeremy Liew – he’s incredible 00:03:40  If you know what you want, JUST GO DO IT00:04:52  The “slipstream” secret to upgrade your career00:06:36  Meeting Terry Tao changed my life because it taught me I’m NOT the smartest00:08:16  That time I got fired—and I kind of had it coming00:11:18  Fired & humbled… but it led to bigger moves00:12:28  Hot Take: Should we *nationalize* AI?00:17:52  Show me the money: AI and real-world consequences00:20:12  “We’re just bags of meat” — so YOLO.00:23:39  Cherie and Jean recap!!00:24:53  Jean’s pushback to Jeremy’s advice about taking the direct path00:26:53  Stanford Professor Graham Weaver’s two most dangerous words00:27:57  Jeanism: You can’t improve what you don’t measure00:28:49  Admitting failure of character = so impressive00:30:55  Your worst trait can be your superpower?00:33:26  Reflecting on our small (professional) world00:35:00  Jean’s ‘IT ME’ moment00:37:25  Cherie was shooketh by a left turn on red00:39:27  “Strong opinion, loosely held” & other aphorisms00:41:57  The McKinsey framework in action00:43:53  Thanks for tuning in! Love you all!
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Feb 26, 2025 • 45min

Dating 101 (avoid these mistakes)

Should you be using LinkedIn for dating? In this fun, unfiltered follow-up to our Valentine’s Day episode, Jean and Cherie tackle your burning questions about modern romance. They’ll show you the surprising (and hilarious) ways people use professional platforms to find dates, reveal the “interrogation” method for relationships, and open up about the emotional rollercoaster of egg freezing. If you’re an ambitious woman—or dating one—this episode is a must-watch. We share personal stories and actionable tips to help you navigate love, career, and everything in between. Tune in and join the conversation!Hit “Subscribe” for more candid chats and insider advice from the Tiger Sisters :)------------------------------------------------------------------ 🐯👯‍♀️ Tiger Sisters Podcast | Career, Entrepreneurship, and LifeWelcome to Tiger Sisters, your go-to podcast for career mentorship and life guidance! Hosted by Cherie Brooke Luo and Jean Luo, we’re your internet big sisters here to demystify the ups and downs of navigating careers, tech, and entrepreneurship— all while staying healthy, stylish, and joyful along the way.Cherie is an influencer who has broken down the complexities of big tech, finance, and MBA programs for millions of viewers, with over 100M+ views across platforms. Jean is a tech product executive and investor, holding over 50 AI patents, who has built an impressive career in product management and institutional investment at companies like Goldman Sachs and Snapchat.Between the two of us, we’ve survived stints at top investment banks and big tech firms, founded startups, and earned four Ivy League degrees—if we’re counting Stanford! Yet, we still find time to focus on wellness, friendships, fashion, and skincare, always sharing the lessons we've learned along the way.Whether you’re here for career advice, stories about balancing life’s challenges, or just to hear our honest takes on what it means to pursue fun, wealth, and joy in all areas of life, we’ve got you covered.💛 LET'S CONNECT: ~ CHERIE ~🤳🏻 Instagram – https://www.instagram.com/cherie.brooke 📱 TikTok – https://www.tiktok.com/@cherie.brooke ✍🏻 My Substack – https://cherieluo.substack.com/ 👩🏻‍💻 LinkedIn – https://www.linkedin.com/in/cherie-luo/ ~ JEAN ~🤳🏻 Instagram – https://www.instagram.com/jeanluo_/👩🏻‍💻 LinkedIn – https://www.linkedin.com/in/jeanluo 🎵 Music produced by Sammy Signal https://open.spotify.com/artist/2HsyknHuxhT8RoZfn5rqMS🛍️ Items Referenced:🍵Sisters Matcha & SISTERS Merch: www.sistersmatcha.com✨Tiger Sisters & Friends Japan Trip (May 2025): https://trovatrip.com/trip/asia/japan/japan-with-cherie-luo-may-2025  ♠️ Everything else: https://amzn.to/3z0dx5b⏰ Timestamps:00:00:00 LinkedIn as a dating hack? Wait…what?!00:00:40 The Valentine’s sequel: answering your spiciest follow-up questions00:01:28 How to actually “interrogate your values” (& your partner’s)00:02:48 The most useful exercise Jean learned in couples therapy00:07:10 Double couples therapy sesh aka how to ruin a Sunday00:09:06 Cherie wants friend counseling lol00:11:40 A bit of goss: another Tiger Sister receives a book on a first date00:15:19 Decidedly do NOT slide into my DMs on LinkedIn00:17:18 Jean’s friend used LinkedIn as a funnel for matchmaking00:20:34 The “everyone’s your coworker” philosophy00:25:21 Did Cherie miss the B-school romance train00:28:02 Egg freezing 101: NO RAGRETS00:32:56 Can he read the meniscus or is he just a f boii?00:34:33 The friend-of-a-friend egg freezing story that changed Jean life (but actually)00:40:09 50/50 partner or bust?00:43:23 We do this for you guys!!! Love you so much. Like, comment, and subscribe!!
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Feb 24, 2025 • 58min

Why letting go makes you unstoppable

Peter Pham, a culture-driven venture studio co-founder who rose from a refugee camp to building iconic brands, joins the conversation. He discusses the power of letting go of desires to achieve true success. Peter shares his unique insights on spotting brands that turn customers into fervent fans and the surprising strength of having a short memory. The discussion dives into authenticity, the importance of mindful connections, and how innovative branding redefines consumer experiences in today's market.

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