The New Warehouse Podcast

Kevin Lawton
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Sep 25, 2025 • 27min

WERC 2025 Insights from Tractor Supply’s Will Sparks

Kevin chats with Will Sparks, President of WERC and Director of Operations Planning and Analysis at Tractor Supply Company, live from the WERC 2025 Conference in New Orleans. With 20 years of involvement in WERC, Sparks has seen the organization grow into the leading authority on warehouse education and research. He shares how the conference offers practitioner-driven content, why the collaborative format sets it apart from other industry events, and how Tractor Supply is experimenting with AI across its entire enterprise. From tariffs to supply chain resilience, Sparks provides a candid look into both industry challenges and opportunities. His experience highlights how WERC continues to shape conversations inside the four walls of the warehouse while equipping leaders to face what’s next.Learn more about Endpoint and give Gary a break here. Get your free ID Label sample right here. Follow us on LinkedIn and YouTube.Support the show
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Sep 24, 2025 • 44min

EP 628: Orchestrate Warehouse Automation Technologies with GreyOrange and enVista

In this episode of The New Warehouse Podcast, Kevin chats with Akash Gupta, Co-Founder and CEO of GreyOrange, and Jim Barnes, CEO of enVista. The conversation centers on their new partnership, bringing together GreyOrange’s AI-powered orchestration platform, GreyMatter, and enVista’s decades of supply chain consulting and systems integration expertise. Together, the companies are introducing “enMotion,” a joint solution designed to orchestrate warehouse automation technologies, optimize fulfillment outcomes, and make robotics more accessible to warehouses of all sizes. The discussion highlights how orchestration, interoperability, and robotics-as-a-service (RaaS) are reshaping the industry while delivering measurable ROI for operators.Learn more about Endpoint and give Gary a break here. Get your free ID Label sample right here. Follow us on LinkedIn and YouTube.Support the show
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Sep 22, 2025 • 43min

EP 627: Fast Track E-Commerce Fulfillment with Radial

In this episode of The New Warehouse Podcast, Kevin chats with Tom Schmitt, the new CEO of Radial, about the evolution of fulfillment, the challenges for mid-market brands, and the launch of Radial’s Fast Track program. With decades of leadership experience at FedEx, DB Schenker, and McKinsey, Schmitt brings a deep perspective on how fulfillment has become inseparable from customer experience. As he explains, “Fulfillment is the customer experience.”Learn more about Endpoint and give Gary a break here. Get your free ID Label sample right here. Follow us on LinkedIn and YouTube.Support the show
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Sep 18, 2025 • 31min

To Bot or Not: Lessons on Robotics from WERC 2025

At the 2025 Warehousing Education and Research Council (WERC) conference in New Orleans, Kevin sat down with two leaders shaping the warehouse automation conversation: Chris Lingamfelter, founder of Robot Advisors, and Tim Barrett, President of Barrett Distribution Centers. The discussion followed their standing-room-only session, “To Bot or Not,” which explored robotics adoption, ROI, and what the future warehouse workforce might look like. Together, they provided a candid look at how automation is reshaping 3PL operations and how companies can make smarter technology choices.Support the show
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Sep 17, 2025 • 49min

EP 626: Anscer Robotics Expands with Heavy-Duty Hybrid Solutions

The latest episode of The New Warehouse Podcast features Mark Messina, Managing Director and CEO of Anscer Robotics. With decades of experience in robotics, including a formative role at Kiva Systems (now Amazon Robotics), Mark shares his journey, the origins of Anscer, and his perspective on the future of warehouse automation. Founded in India and now expanding across the Americas and APAC, Anscer stands out for its robust hardware and software design philosophy. Messina highlights how the company’s roots in both durable engineering and strong software integration position it uniquely in a crowded automation market. He also shares insights into the broader trajectory of robotics—AGVs, AMRs, and now hybrid systems—while drawing on lessons from the rise of Amazon and the challenges of traditional brick-and-mortar companies.Learn more about Endpoint and give Gary a break here. Get your free ID Label sample right here. Follow us on LinkedIn and YouTube.Support the show
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Sep 15, 2025 • 50min

EP 625: Building Community and Knowledge Through The Warehouse Underground

Kevin chats with Ben Hopkins, founder of The Warehouse Underground, about his journey from Air Force officer to warehouse leader and now podcast and community builder. Ben’s story is one of transformation, from flying F-15E Strike Eagles to managing operations at Amazon, and later creating a platform dedicated to helping warehouse professionals learn, share, and grow together. The Warehouse Underground is more than just a podcast; it’s a town square for distribution and fulfillment professionals to connect, exchange insights, and find their voice in an industry that too often operates behind the scenes. In this conversation, Ben shares how his background shaped his career, why he launched The Warehouse Underground, and his perspective on industry challenges, labor retention, and the future of automation.Learn more about Endpoint and give Gary a break here. Get your free ID Label sample right here. Follow us on LinkedIn and YouTube.Support the show
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Sep 11, 2025 • 21min

WERC: How to Prepare Warehouses for Active Shooter Scenarios

This episode of The New Warehouse Podcast features Bubba Fatula, founder of The Fatula Group, a consulting firm specializing in threat preparedness. Drawing on his law enforcement and military background, Fatula shares how businesses can proactively prepare for active shooter situations. His goal isn’t to create fear; it’s to equip teams with real-world tools to respond confidently and effectively. The conversation took place at the Warehouse Education and Research Council (WERC) conference in New Orleans, where Fatula had just delivered a session on emergency planning.Support the show
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Sep 10, 2025 • 35min

EP 624: Bringing Robotics to the Warehouse Floor with Boston Dynamics

This episode features Madi Weiss, Field Application Engineer at Boston Dynamics. She discusses how robotics is transforming logistics and warehouse operations. Boston Dynamics, renowned worldwide for its innovative robots, has transitioned from viral videos to real-world industrial applications. With robots like Spot, Stretch, and the evolving Atlas, the company is delivering practical solutions for inspections, container unloading, and future warehouse automation. Madi shares how these robots operate across various industries, including logistics, manufacturing, and the oil and gas sector. Their conversation highlights the rise of automation for the workforce and Boston Dynamics’ vision for the warehouse of the future. Learn more about Endpoint and give Gary a break here. Get your free ID Label sample right here. Follow us on LinkedIn and YouTube.Support the show
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Sep 8, 2025 • 49min

EP 623: Building Purpose-Driven Fulfillment with Ecomspaces

In this episode of The New Warehouse Podcast, Kevin chats with Maïré Bavarday, CEO and Founder of Ecomspaces, a unique hybrid of a creator accelerator and third-party logistics (3PL) provider. Bavarday’s journey into logistics began in her bedroom back in 2013, eventually leading her to launch Ecomspaces in 2020. Today, her company helps small and growing e-commerce brands scale through fulfillment services, strategic guidance, and community-driven support. From overcoming cash flow challenges to building innovative partnerships, Bavarday shares how her team is redefining what founders should expect from their 3PL partners.Learn more about Endpoint and give Gary a break here. Get your free ID Label sample right here. Follow us on LinkedIn and YouTube.Support the show
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Sep 5, 2025 • 24min

Live from WERC: Synkrato is Changing Warehousing from the Ground Up with AI

This episode of The New Warehouse podcast comes to you on site at the 2025 Warehousing Education and Research Council (WERC) conference in New Orleans.  Amin Sikander, founder and CEO of Synkrato, joined the show to unpack how artificial intelligence is reshaping warehouse operations.With more than 30 years of experience building and implementing logistics systems, Sikander is now focused on AI-powered tools that help warehouses make smarter decisions in real time. Synkrato's platform builds upon the current infrastructure to deliver dynamic optimization, simulation, and actionable insights. Support the show

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