

Commercially Speaking Podcast- Commercial Real Estate Investing That Entertains
Bo Barron, CCIM | Timmy Barron, ADHD
Commercial Real Estate investing has never been so entertaining. Hosted by two brothers, Bo, the eldest, is a CCIM instructor, CRE expert, CEO of Barron Commercial Group and Marine. Timmy, the MUCH younger one, is an improv comedian, award winning actor, and coach with ADHD who, “commercially speaking” is an idiot. With Bo’s gift for teaching, he breaks down complex concepts in a way that’s easy for anyone to understand, while Timmy tests that theory. Whether you’re a seasoned pro, investor, user of space or newbie to the world of Commercial Real Estate, this podcast was made for you!
Episodes
Mentioned books

May 20, 2025 • 1h
How Bob Knakal Sold 2,351 Buildings (and What He Learned Doing It) – Feat. Rod Santomassimo - Ep. 101
 📈 2,351 buildings sold. One legendary career. One brand-new book.In this kickoff to Season 3 of Commercially Speaking, Bo and Timmy Barron are joined by Bob Knakal, the man who's sold more buildings than anyone ever documented—and Rod Santomassimo, his longtime coach and co-author of the new book, Selling Buildings.This episode is a masterclass in brokerage, relationships, risk, data, leadership, and legacy. You’ll hear:🔥 Why Bob ran to the deli on 9/11—and how that moment changed his business forever📊 How he averaged more than one building sale per week over four decades🧠 Why Rod believes conviction + curiosity are the real broker superpowers💥 What to do during a downturn, and how big bets during hard times pay off🏙️ Why Bob believes right now may be the best buying moment NYC has ever seenThey also share behind-the-scenes stories, including:Bob’s obsession with baseball stats and how it shaped his sales careerThe origins of his now-iconic “broker baseball card”The strategic decisions that made Massey Knakal legendaryWhy Barbara Corcoran, Ryan Serhant, and other CRE titans are backing this new book🎧 Whether you're an investor, a broker, or just a numbers nerd, this is one episode you don’t want to miss.👉 Available now on Spotify, YouTube, and Apple Podcasts🛒 Buy the book: Selling Buildings by Bob Knakal and Rod Santomassimo — Available now on Amazon https://a.co/d/6FTfXIPBob's Previous Episode: https://youtu.be/YRaKpbzMjiQ?si=aytG-cbsr_F8W-z9Rod's Previous Episode: https://youtu.be/UA0u5CMTb9Y?si=rl9mwlCb00qd7E1DThanks To Our Sponsors💰🏙️ CRE Investor Coach: No Guess Work, No Wasted Time — https://bit.ly/43t6Vrl🤖 Superpowers HQ – Need a CRE executive assistant? Get one here: superpowershq.com/commerciallyspeaking📊 CRE Marketing Mastermind – wesgay.com/csResources Mentioned In This Episode📚 ”Selling Buildings” by Bob Knakal & Rod Santomassimo — https://a.co/d/6FTfXIP📰 Our Weekly Newsletter: The Inside Scoop On CRE — subscribe.wgbarron.com🏬 Barron Commercial Group: CRE Made Simple — https://barroncommercial.com/🥏 All Disc, No Balls! Tizbee, The Secret Game Of Champions — tizbee.com⏰ Timecode ⏰00:00 - Cold Open03:49 - Welcome Bob “BFK” Knakal & Rod “CAC” Santomassimo06:50 - Why Did You Write The Book?10:50 - From Coach To Best Friend13:40 - Barbara Corcoran16:28 - The Book17:14 - Where Were You On 9/11?24:01 - This Isn’t Just A Book Of Stories26:36 - The Inflection Point Of 9/1131:11 - Downturn Tactics36:20 - The 4 Cs37:56 - Nothing Is Absolute40:58 - Baseball’s Influence On Bob’s Success46:11 - The Key To Differentiating Yourself48:28 - How Are Deals Different Now Than They Were 40 Years Ago?51:33 - BKREA Update56:11 - Bob’s Got A New Goal59:13 - Bob F***ing Knakal 

Apr 15, 2025 • 2h 46min
You Don’t Need To Know CRE To Love This Episode—You Just Need A Mom | Ep. 100
 🎉 100 episodes later… we bring you the woman who started it all: our mom.In this very special milestone episode of Commercially Speaking, Bo and Timmy sit down with Jo Barron, the original communicator, a real estate entrepreneur, teacher, ballerina, and matriarch of the Barron family. What starts as a celebration of 100 episodes becomes a heartfelt, hilarious, and often tear-inducing journey through faith, marriage, parenting, storytelling, hospitality, entrepreneurship, and legacy.Jo shares how she sold condos in Acapulco, turned open houses into theater, started a Century 21 franchise in a hotel lobby, raised six kids (plus a few extras), and came to faith in Christ in her 30s—all while never backing down from a good story or a great handshake.🎙️ What You’ll Hear:How Jo sold luxury condos on the beach at age 22The story of breaking off her engagement… then winning back Bo and Timmy’s dadWhy communication is the most underrated real estate skillHer unlikely experience with machine guns, money counting, and a Tommy gun at 14How hospitality shaped their family—and 12+ families who lived in their homeWhat it means to truly listen, truly lead, and truly love🎧 You don’t need to know CRE to love this episode—you just need a mom.Join us in honoring a life well-lived and a legacy still unfolding.👉 Listen now on Spotify, Apple Podcasts, or YouTube📊 CRE Marketing Mastermind – wesgay.com/cs🤖 Superpowers HQ – Need a CRE executive assistant? Get one here: superpowershq.com/commerciallyspeaking🥏All Disc, No Balls! — Tizbee, The Secret Game Of Champions — tizbee.com💡 Massimo Group – World-class coaching for CRE brokers: massimo-group.com🛠️ Site to Do Business (STDB) – Powerful CRE analysis and mapping tools: stdb.comTime Code00:00:00 - It’s Finally Happening!00:02:12 - Thanks To Our Sponsors!00:02:47 - Can We Open With Prayer?00:03:57 - Why Didn’t You Want To Do This?00:06:05 - Bo Started In Residential!!?00:11:19 - Why Am I Here!?00:13:19 - If Communication Is Hereditary, We Got It From You00:15:40 - Everyone’s Favorite Mom00:17:37 - Can’t Tell You How Many Times She’s Been Pulled Over00:23:52 - Little Backstory00:25:48 - The Innovative and Creative Jim Rogers00:28:33 - Shake The Hand, Look ‘Em In The Eye and Remember Their Name00:32:33 - The Transfer To Louisville00:34:17 - Why Timmy Loves Chicago00:36:50 - The Importance Of Family00:39:23 - What Did You Want To Do In College?00:40:43 - Mom Goes To Mexico00:44:56 - Mom’s intro into Real Estate00:47:10 - Let Me Introduce Our Mexican Brother, Rodrigo00:53:52 - Be Hospitable00:58:50 - Selling Beach Front Real Estate In Mexico01:03:29 - Realizing Dad Was Different Than The Others01:13:35 - The Moment My Dad Knew He Like Your Dad01:17:03 - Where I Come From They Taught Us Not To Pee On OUR Hands01:18:56 - The Sting!01:21:53 - How Dad Proposed (Asked For Mom’s Hand In Marriage)01:25:19 - Will I Be Satisfied In Owensboro, KY?01:30:18 - So What Was Your Plan For Work?01:32:05 - A Man With A Machine Gun!?01:35:51 - Serving Tables01:38:24 - Switchboard Operator01:42:16 - The Power Of A Smile01:44:48 - Learning The Corporate Structure01:47:46 - Why Don’t You Come Work With Me?01:49:38 - Why Don’t You Just Open Up A Real Estate Company?01:56:13 - A New Life02:00:00 - There Is No Substitute For “Mom” (or “Dad”)02:02:34 - The Turning Point02:15:53 - You Were Changing02:23:43 - Love Covers A Multitude Of Sins02:34:14 - I Think It Is About You02:36:53 - You Are The Greatest Mom Ever! 

Apr 8, 2025 • 43min
The Last CRE Marketing Video You’ll Ever Need - with Wes Gay
 Marketing isn’t magic—it’s just sales at scale. In this episode of Commercially Speaking, Bo and Timmy sit down with marketing expert Wes Gay to unpack why most commercial real estate professionals struggle to generate leads—and what to do about it.From crafting crystal-clear messaging to playing the guide (not the hero), Wes walks brokers through a smarter, simpler way to get real results. You’ll learn:Why flexing on social media backfiresHow to talk so your ideal client actually listensThe 3 things every broker should be doing to win more dealsWhy storytelling frameworks like StoryBrand can radically shift your approachThe power of empathy in establishing authority and trustWhether you’re a seasoned broker or just trying to get your marketing off the ground, this episode will change how you think about building your brand.🎯 Don’t miss this masterclass in message clarity, lead generation, and CRE growth.🎧 Listen now on Spotify and YouTube🔗 Join Wes and Bo’s marketing cohort at wesgay.com/CS📊 CRE Marketing Mastermind – wesgay.com/cs🤖 Superpowers HQ – Need a CRE executive assistant? Get one here: superpowershq.com/commerciallyspeaking🥏All Disc, No Balls! — Tizbee, The Secret Game Of Champions — tizbee.com💡 Massimo Group – World-class coaching for CRE brokers: massimo-group.com🛠️ Site to Do Business (STDB) – Powerful CRE analysis and mapping tools: stdb.com⏰Time Code⏰00:00 - Start00:14 - Cold Open01:08 - Thanks To Our Sponsors02:53 - Most Companies Are Really Bad At Talking About Themselves05:07 - Posting to flex05:30 - The Ideal Client Story08:00 - What problem are we solving? tension attracts attention09:35 - There’s an end goal in mind10:13 - The Client Is The Hero11:21 - We Are The Guide12:01 - Empathy + Authority = The Guide12:58 - So How Do We Demonstrate Our Authority In A Way That Wins Clients?16:02 - Marketing Overwhelm16:55 - What Works For CRE? (Direct Mail, Email, Podcasts, LinkedIn and Twitter/X)18:50 - Thanks To Our Sponsors19:53 - Where and How To CONSISTENTLY Demonstrate Your Expertise22:08 - Are Even Sure That Our Audience Knows What Brokers Do?23:15 - People Transact CRE For Only 2 Reasons!23:59 - Give Your Knowledge Away For Free?25:02 - Just Be An Expert Who Explains Things To People In A Way They Can Understand26:12 - “So, Here’s The Plan!”26:39 - Success Or Failure: The Way You Wrap The Story Up27:18 - CRE Marketing Mastermind30:49 - You Don’t Have To Do Social Media Unless You Do!32:58 - Before We Let You Go…34:23 - Pop Quiz 

Apr 1, 2025 • 1h 23min
Disaster Strikes: The Untold Side of Commercial Real Estate – with Stuart Lipscomb & Ethan Blandford (Lipscomb Restoration Solutions) Ep. 98
 🚨 What happens when CRE goes terribly wrong? In this episode of Commercially Speaking, Bo and Timmy welcome Stuart and Ethan from Lipscomb Restoration to talk floods, fires, mold, and mayhem—and why disaster cleanup is the most overlooked skill in commercial real estate.From self-storage infernos to basement floods no one saw coming, this episode is packed with real stories of real estate gone wrong—plus insider tips on how to protect your investment before disaster hits. Whether you're a broker, investor, or property owner, this one’s a must-listen.🎯 Here’s what you’ll learn:Why commercial property insurance might not cover what you thinkHow one rooftop plumbing fail wrecked 3 stories of a buildingThe hidden threat of “category 3” water and how to handle itWhat mold, mice, and mystery smells can really cost youHow to build a disaster plan that saves you money and stress🎧 Listen now on Spotify and YouTube—and subscribe for more behind-the-scenes CRE stories.🔗 Resources Mentioned:💧Lipscomb Restoration Solutions - https://www.lipscombhydracleaning.com/💦Lipscomb On Facebook - https://www.facebook.com/LipscombHydraCleaning📊 CRE Marketing Mastermind – wesgay.com/cs🤖 Superpowers HQ – Need a CRE executive assistant? Get one here: superpowershq.com/commerciallyspeakingAll Disc, No Balls! — Tizbee, The Secret Game Of Champions — tizbee.com💡 Massimo Group – World-class coaching for CRE brokers: massimo-group.com🛠️ Site to Do Business (STDB) – Powerful CRE analysis and mapping tools: stdb.com⏰Time Code⏰00:00:00 - Cold Open00:01:30 - Thanks to our sponsors00:02:10 - When Things Go Wrong00:05:23 - How Does Someone Go Into Restoration?00:10:42 - How To Talk Your Friend Into Joining Your Restoration Business00:12:19 - Carpet Cleaning Goes Viral00:16:37 - All Insurance Companies Are Not Created Equal00:20:26 - An Idea For Using Ai To Shop for Insurance00:23:51 - Language vs Interpretation of Insurance Policies00:27:44 - A Strange Rain In Central City00:31:26 - Contamination (Sh*t) Levels Explained00:32:24 - Moister Meters00:35:08 - The Mold You Know00:36:34 - Any Room, Any Time, All At Once! (Mold)00:38:00 - The Question Is: “Is There A Problem?”00:39:54 - When To Call Y’all?00:43:07 - How To Handle Smoke00:48:03 - Restoration vs Re-modeling00:49:36 - Ye Ole Freeze & Bust00:50:49 - When The Water Rises So Does Business00:53:18 - Being There For People’s Worst Days00:54:26 - Trauma Amnesia00:58:11 - Common Mistake Property Owners Make When Things Go Wrong01:00:19 - Who You Gonna Call… First? (Insurance or Professional)01:05:37 - Preventative Measures01:09:09 - When To Let Your Faucets Drip?01:12:06 - Flood By TikTok01:13:17 - Ethan Give Stuart A Bath01:17:10 - Material Selections01:20:42 - Outro! 

Mar 25, 2025 • 1h 13min
Tariffs, Data Centers & Canadian Gifts: What’s REALLY Driving Industrial CRE in 2025 – Ep. 97
 🚨 Is industrial real estate on the verge of a major shift? In this episode of Commercially Speaking, Bo and Timmy Barron welcome back fan-favorite Chad Griffiths for a deep dive into what’s really going on in industrial CRE—from tariffs and trade wars to data center bubbles and global power shifts.Chad brings his signature mix of humor, insight, and t-shirt-worthy wisdom to explain how tariffs, political chaos, and supply chain uncertainty are creating both risk and opportunity. From the Trump administration’s trade tactics to the rise of fake data centers, this conversation pulls no punches and delivers must-know insights for anyone navigating the industrial real estate space in 2025.🎯 Key Topics Covered:Why the U.S. is becoming more protectionist—and what that means for Canadian investorsThe truth about data center speculation and what could pop the bubbleHow small-bay and mid-bay warehouses may be the strongest CRE play right nowWhat to know about industrial outdoor storage (IOS) and where institutional money is headedWhy global friendships are shifting and what history teaches us about today’s alliances🎧 Listen now on Spotify, Apple Podcasts, or YouTube—and don’t forget to hit subscribe, comment, and if someone came to mind during this episode, share it with them!🔗 Resources Mentioned:Connect With Chad Griffiths: Twitter (X)- @chadgriffiths YT: https://www.youtube.com/@industrialize📊 CRE Marketing Mastermind – wesgay.com/cs🤖 Superpowers HQ – Need a CRE executive assistant? Get one here: superpowershq.com/commerciallyspeakingAll Disc, No Balls! — Tizbee, The Secret Game Of Champions — tizbee.com💡 Massimo Group – World-class coaching for CRE brokers: massimo-group.com🛠️ Site to Do Business (STDB) – Powerful CRE analysis and mapping tools: stdb.com⏰Time Code⏰00:00:00 - Welcome00:00:56 - Thank You to Massimo Group and Site To Do Business For Sponsoring This Episode00:01:31 - Welcome Back Our Favorite Canadian and The Industrial King, Chad Griffiths00:03:07 - Sorry About The Tariff’s, Man00:04:18 - Canadian Gift00:08:44 - “We’re #2!” (A Brilliant Avis Campaign)00:09:42 - Let’s Get Back To Tariffs00:11:31 - Trade Tension (War)00:13:22 - 3 Goofballs Talk Ukraine00:19:39 - A Brief History Of WWII00:23:12 - The End Of Globalization?00:31:27 - Data Center Outlook Since DeepSeek’s Coming Out Party00:35:15 - No Clear Exit Strategy00:37:11 - One Giant Data Center Bubble?00:38:16 - Thanks To Our Sponsors00:39:20 - I Like How Exciting Data Centers Are But….00:40:33 - People Are Building Fake Data Centers (Groq CEO)00:42:11 - Are Data Centers Real Estate?00:42:51 - 1.21 Gigawatts!00:44:57 - If You Build It, Will They Come??00:46:07 - Are There Actually Fake Data Centers Out There?00:47:56 - Groq vs Grok00:50:58 - Most Exciting Thing In Industrial Real Estate For 2025?00:54:26 - Mid Bay vs Small Bay Industrial00:56:01 - Mary Jane Update For Timmy00:59:12 - Pop Quiz01:04:51 - Outro 

Mar 18, 2025 • 1h 25min
DOGE is Slashing CRE Leases! Elon & Trump Are Changing the Game – with Chad Becker
 🚨 748 government leases TERMINATED…SO FAR! Elon Musk and the Trump administration’s Department of Government Efficiency (DOGE) are on a mission to cut costs, slash office space, and reshape commercial real estate—but is this the biggest shake-up in CRE history or just political theater?In this explosive episode of Commercially Speaking, Bo and Timmy Barron sit down with GSA insider-turned-broker Chad Becker to break down:🔥 Why the government is gutting office leases (and what it means for landlords)🔥 How Elon’s efficiency mandate is wiping out government office space🔥 Why landlords with GSA tenants could be in big trouble🔥 The real reason behind DOGE’s $105 billion in ‘savings’ (spoiler: it’s NOT what you think)🔥 The cities that will be hit hardest by federal lease terminations🔥 What does all this mean for Commercial Real Estate Professionals?📍 Plus: Chad reveals how some landlords "win" a government lease but lose millions, the real story behind GSA lease clauses, and whether this federal downsizing is a smart move or a disaster waiting to happen.🎧 The biggest story in commercial real estate is unfolding—don’t miss it! Listen now on Spotify, Apple Podcasts, or YouTube!🔗 Resources Mentioned:📊 GSA Lease Termination Map – Track which markets are getting hit https://www.linkedin.com/in/tchadbecker/🚀 DOGE Efficiency Report – Breaking down the $105B in ‘savings’ https://doge.gov/savings🏢 Chad’s Website (ARCO Real Estate Solutions) – arcoresolutions.com📊 CRE Marketing Mastermind – wesgay.com/cs🤖 Superpowers HQ – Need a CRE executive assistant? Get one here: superpowershq.com/commerciallyspeakingAll Disc, No Balls! — Tizbee, The Secret Game Of Champions — tizbee.com💡 Massimo Group – World-class coaching for CRE brokers: massimo-group.com🛠️ Site to Do Business (STDB) – Powerful CRE analysis and mapping tools: stdb.comChapters00:00 Cold Open02:06 The Impact of Government Policies on Commercial Real Estate04:01 Understanding GSA and Its Role in Real Estate10:18 The Unique Nature of GSA Leases19:51 Termination Clauses and Their Implications29:42 Creative Deal Structuring in GSA Leasing33:39 The Future of GSA Leases and Market Trends36:14 Navigating the Landscape of Federal Leases37:22 Understanding the Current Federal Real Estate Strategy45:07 The Return to Office: Implications and Challenges50:20 The Impact of Lease Terminations on Federal Employees56:38 Opportunities in Federal Real Estate: A New Perspective01:03:43 Streamlining Federal Building Disposal Processes01:09:39 Analyzing GSA Lease Terminations and Market Trends01:17:43 Engaging in a Fun Pop Quiz01:20:47 Closing Thoughts and Future Insights 

Mar 11, 2025 • 1h 16min
$100K Commissions for Doing Nothing?! The Truth About Commercial Real Estate - James Milner, CCIM
 Ever wonder how some CRE brokers land six-figure commissions for “doing nothing”—and why that’s not the full story? In this episode of Commercially Speaking, Bo and Timmy Barron sit down with James Milner, CCIM, a commercial broker and CCIM leader, to uncover the reality of commercial real estate brokerage, how the industry really works, and why earning a CCIM designation is a game-changer.James shares his journey from real estate paralegal to CCIM leader, explains the hardest part of breaking into commercial real estate, and reveals how brokers really make money (hint: it’s not as easy as it looks!). Plus, he gives an inside look at why CCIM is the gold standard in CRE education and what brokers need to do to earn it.🔑 Key Takeaways:How brokers actually get paid (and why some fees seem too good to be true)The biggest mistakes new brokers make (and how to avoid them)What CCIM is and how it can 10X your career in CREWhy some deals require brokers to step back—and when they should step inThe impact of Hurricane Helene on Boone, NC, and how businesses are rebuilding📍 Plus: Timmy takes another CCIM pop quiz, James gives his top 3 reasons portfolios get rejected, and Bo shares the number one mistake he made when submitting his CCIM portfolio.🎧 Listen now on Spotify, Apple Podcasts, or YouTube!🔗 Resources Mentioned:❤️ Boone, NC Small Business Relief Fund – Donate here: boonechamber.com/foundation🏢 Appalachian Commercial Real Estate – AppalachianCRE.com🤖 Superpowers HQ – Get a CRE executive assistant: superpowershq.com/commerciallyspeaking📊 CRE Marketing Mastermind – wesgay.com/cs🤖 Superpowers HQ – Need a CRE executive assistant? Get one here: superpowershq.com/commerciallyspeakingAll Disc, No Balls! — Tizbee, The Secret Game For Champions — tizbee.com💡 Massimo Group – World-class coaching for CRE brokers: massimo-group.com🛠️ Site to Do Business (STDB) – Powerful CRE analysis and mapping tools: stdb.com 

Mar 4, 2025 • 1h 12min
The Secret to Raising Millions for CRE Development - with Blake Richey
 Ever wondered how to make the leap from real estate broker to developer? In this episode of Commercially Speaking, Bo and Timmy Barron sit down with Blake Richey, CCIM, a former broker turned multifamily developer, to discuss what it takes to build, fund, and scale a development business.Blake shares the exact steps he took to transition from closing deals for clients to building his own multimillion-dollar properties. From his first investment in a self-storage facility to raising capital for 200+ unit apartment complexes, this episode is packed with practical insights for brokers, investors, and aspiring developers.🔑 Key Takeaways:How Blake landed his first development deal (without having millions in the bank)What it really takes to go from brokerage to developmentHow to structure deals, raise capital, and secure financingThe biggest mistakes first-time developers make (and how to avoid them)Why multifamily housing is still one of the best investments in today’s market📍 Plus: Timmy gets a crash course in development, Bo drops some CCIM wisdom, and the guys discuss the power of relationships in CRE (and how one conversation can change your career).🎧 Listen now on Spotify, Apple Podcasts, or YouTube!🏗️ Blake Ritchie’s Development Firm – TSPKY.com📊 CRE Marketing Mastermind – wesgay.com/cs🛠️ Site to Do Business (STDB) – The secret weapon for site selection and market analysis - stdb.com🤖 Superpowers HQ – Need a CRE executive assistant? Get one here: superpowershq.com/commerciallyspeakingAll Disc, No Balls! — Tizbee, The Secret Game For Champions — tizbee.com💡 Massimo Group – World-class coaching for CRE brokers: massimo-group.com🛠️ Site to Do Business (STDB) – Powerful CRE analysis and mapping tools: stdb.com⏰Time Code⏰00:00:00 - Start00:04:15 - Grew Up On A Farm00:04:49 - Real Estate Appraiser to Residential Agent00:05:28 - Brokerage to Development00:06:57 - How Does Someone Become A Developer?00:09:25 - We Didn’t Know What We Were Doing00:10:12 - How Bo Bought His First Property00:11:28 - If The Deal Is Good Enough The Money Will Show Up00:12:23 - Developer Vs Construction Company00:14:20 - Speed, Quality or Price. You can only pick 200:16:17 - The 4 Feasibility Tests00:17:45 - The Type Of Sites I Like00:20:19 - What a Civil Engineer Does00:25:39 - Entrepreneurs vs Bureaucrat00:28:54 - What Are Some Mistakes Learned That You Will Never Make Again?00:32:04 - Why Multi-Family?00:33:23 - What Happens After Receiving The Certificate of Occupancy?00:35:49 - Develop to Sell00:37:14 - Any Aspirations To Develop Other Asset Classes?00:38:08 - How Do You Lease It Up?00:40:01 - How Do You Structure A Development Deal?00:46:10 - I Never Thought I Could Get $12M For A Deal00:48:45 - How Do You Get The Money For The 1st Deal?00:53:33 - Pop Quiz01:00:05 - The Value Of CCIM Education🔗 Resources Mentioned: 

Feb 25, 2025 • 1h 3min
Why This $14B CRE Broker Walked Away from Big Firms – with Sam McVay
 Most CRE brokers follow the big-firm playbook. Sam McVay doesn’t. As the co-founder of McVay Real Estate, Sam has transacted over $14 billion in deals across hospitality, office, retail, and alternative assets. But instead of chasing volume, he’s built a boutique firm that prioritizes relationships over transactions, quality over quantity, and integrity over conflicts of interest.In this episode of Commercially Speaking, Bo and Timmy Barron sit down with Sam to talk about:✅ Why big brokerage firms prioritize their bottom line over yours✅ The hidden conflicts of interest in traditional CRE firms✅ Why Sam believes face-to-face deals will always outperform digital deals✅ The cutting-edge AI tools he’s using to streamline transactions✅ What global investors are buying in Australia, Asia, and the U.S. right now📍 Plus: Sam shares his wild journey from New York to London to Sydney, explains how he built a CRE powerhouse with just 8 brokers, and even gets a crash course in Timmy’s new sport, Tizbee.🎧 Listen now on Spotify, Apple Podcasts, and YouTube!🔗 Resources Mentioned:📊 McVay Real Estate – mcvayrealestate.com🏨 CRE Marketing Mastermind – wesgay.com/cs🎾 Tizbee: All Disc, No Balls! – Tizbee.com🧠 SuperpowersHQ – Get an EA who understands CRE superpowershq.com/commerciallyspeaking💡 Massimo Group – World-class coaching for CRE brokers: massimo-group.com🛠️ Site to Do Business (STDB) – Powerful CRE analysis and mapping tools: stdb.com⏰Time Code⏰00:00 - Start03:01 - All Disc, No Balls04:46 - Meeting Sam McVay06:38 - How Did Your CRE Journey Unfold?09:34 - 10% Commission11:24 - The Fundamental Problem With How Most Agencies Operate15:21 - Conflict of Interest24:11 - Doing Business Face to Face28:22 - The Impact of a Good Dad34:59 - Movie Trailer Listings, VR Tours, and Leather Bound Materials40:16 - Using Ai For Accuracy and Efficiency45:22 - Key Differences Between Australia, US and New Zealand Markets52:37 - Trump Requires Federal Employees Back To Office55:33 - More Than Face To Face🎉SIGNUP FOR THE WEEKLY NEWSLETTER FOR CURATED CONTENT ON COMMERCIAL REAL ESTATE TRENDS, THRIVING IN BUSINESS AND MORE: https://subscribe.wgbarron.com/?utm_source=newsletter_shareSUBSCRIBE and LISTEN to Commercially Speaking Here:Youtube: www.youtube.com/@CommerciallySpeaking Apple: https://podcasts.apple.com/us/podcast/commercially-speaking/id1680750330Spotify: https://podcasters.spotify.com/pod/show/commerciallyspeakingAmazon Music: https://music.amazon.com/podcasts/ad036303-414c-4e30-9e89-768d30ed3ffb/commercially-speaking----📲 Connect with us:Youtube: https://www.youtube.com/@commerciallyspeaking   Instagram: https://www.instagram.com/commerciallyspeaking/Facebook: https://www.facebook.com/commerciallyspeakingTiktok: https://www.tiktok.com/@commerciallyspeaking   Newsletter:  https://subscribe.wgbarron.com/?utm_source=newsletter_share----Bo is a CCIM Instructor and the owner and operator of Barron Commercial Group servicing Western KY and it's surrounding markets. For all CRE inquiries visit http://www.barroncommercial.comTimmy is an actor, comedian, writer and host: @timmybarron https://youtu.be/ICoIAHSZvgA 

Feb 17, 2025 • 1h 10min
Stop Buying Buildings! Start Buying NOI for Real Wealth – Ep. 91
 In commercial real estate, Net Operating Income (NOI) is everything—but too many investors get it wrong. In this episode of Commercially Speaking, Bo and Timmy Barron deliver a NOI masterclass, breaking down how to calculate it, why it matters, and how to avoid common mistakes that could cost you so many thousands.You’ll learn not only how to find NOI but how to use it to:✅ Value properties with confidence using the NOI-to-cap rate formula✅ Spot opportunities in underperforming assets with low NOI✅ Win deals faster by presenting NOI-backed proposals to lenders✅ Measure performance and maximize returns over time📊 Plus: Timmy gets a pop quiz (and passes!), and the brothers share a real-world case study of using NOI to price a duplex portfolio.🎧 Get this essential CRE knowledge—listen now on Spotify, Apple Podcasts, or YouTube!📘 Resources Mentioned: 🎓 CRE Marketing Mastermind with Wes Gay – Join the waitlist: wesgay.com/cs 🥏Tizbee: All Disc, No Balls! - (www.tizbee.com) 🛠️ CCIM Learning Resources – Master CRE fundamentals 🧠 SuperpowersHQ – Get an EA who understands CRE (superpowershq.com/commerciallyspeaking) 💡 Massimo Group – World-class coaching for CRE brokers: massimo-group.com 🛠️ Site to Do Business (STDB) – Powerful CRE analysis and mapping tools: stdb.com 📊 APOD Worksheet (Annual Property Operating Data) – The key tool for calculating NOI00:00:00 - Start00:01:51 - Happy Birthday, Bo!00:03:33 - Tizbee.com00:05:21 - wesgay.com/CS00:09:59 - Shoutout to McNeill Stout for Today’s Topic00:13:26 - Net Operating Income (NOI) & 7 Reasons Why It’s Important00:15:07 - 1. Profitability Indicator00:16:12 - 2. Evaluation Tool00:20:24 - 3. Investment Decision Making00:22:37 - 4. Financing Opportunities00:24:08 - Debt Service Coverage Ratio (DSCR)00:26:21 - 5. Performance Measurement00:27:27 - 6. Cap Rate Calculation00:27:45 - 7. Cash Flow Estimation00:29:26 - APOD - NOI Formula Break Down00:30:29 - Line 1: Potential Rental Income (PRI)00:31:01 - Line 2: Less Vacancy and CR Loses00:32:41 - Line 3: Effective Rental Income00:33:18 - Line 4: Other Income00:37:02 - Line 5: Gross Operating Income00:37:40 - Line 6+: Breaking Down The Operating Expenses00:44:15 - Operating Expense Vs Capital Expense00:46:21 - Line 30: NET OPERATING INCOME (NOI)00:46:54 - Common Mistakes: 1. Expense Capital Expenditures00:47:17 - Mistake 2. “Below The Line” Expenditures00:48:02 - Mistake 3: Leasing Commissions00:48:36 - 4. Reserve Fund00:51:57 - Pop Quiz00:57:24 - Figuring Out How Much $ You Can Take Home To Mama.01:01:36 - When Sellers Double The NOI01:06:08 - SuperpowersHQ.com/commerciallyspeaking📒Show Notes📒🎉SIGNUP FOR THE WEEKLY NEWSLETTER FOR CURATED CONTENT ON COMMERCIAL REAL ESTATE TRENDS, THRIVING  IN BUSINESS AND MORE: https://subscribe.wgbarron.com/?utm_source=newsletter_shareSUBSCRIBE and LISTEN to Commercially Speaking Here:Youtube: www.youtube.com/@CommerciallySpeaking Apple: https://podcasts.apple.com/us/podcast/commercially-speaking/id1680750330Spotify: https://podcasters.spotify.com/pod/show/commerciallyspeakingAmazon Music: https://music.amazon.com/podcasts/ad036303-414c-4e30-9e89-768d30ed3ffb/commercially-speaking----📲 Connect with us:Youtube: https://www.youtube.com/@commerciallyspeaking    Instagram: https://www.instagram.com/commerciallyspeaking/Facebook: https://www.facebook.com/commerciallyspeakingTiktok: https://www.tiktok.com/@commerciallyspeaking   Newsletter:  https://subscribe.wgbarron.com/?utm_source=newsletter_share----Bo is a CCIM Instructor and the owner and operator of Barron Commercial Group servicing Western KY and it's surrounding markets. For all CRE inquiries visit http://www.barroncommercial.comTimmy is an actor, comedian, writer and host: @timmybarron https://youtu.be/ICoIAHSZvgA 


