Service Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service

Tersh Blissett & Josh Crouch
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Mar 30, 2022 • 34min

644. The Wives of HVAC Podcast Hosts Live at The AHRexpo 2022

“A couple who builds together stays together. It grows and makes your relationship stronger.” --- Join Kathleen Ridley, wife of Tool Pros podcast host Brent Ridley as she speaks with Julie Blissett and Leilani Orr, who balance many responsibilities as women while still thriving. She also talks about being a trades spouse, having children, and managing a business and podcast brands. “Motherhood is the greatest experience of a woman’s life, but it comes with plenty of emotionally draining challenges.”  As a woman from a business, family, kids and personal life is a constant juggling act. Listen to this podcast as three wonderful women who are friends and spouses of amazing podcast hosts get together for the AHRexpo together. Julie Blissett is the mother of four kids and wife of Tersh Blissett, the host of the Service Business Mastery Podcast. Tersh is a tradesman and business owner in addition to being a podcast host. Within this couple, he's is a military veteran, and she is still serving in the Air National Guard as a nurse while also working as a nurse in the civilian world and is the Health and Safety nurse for their HVAC business. Leilani Orr is the wife of Bryan from HVAC School, with whom she has spent the majority of her life, raising their ten children. Being a part of the trades world as well as being married to one is an adventure in itself, isn't it!? This industry is very different from other markets unless you're familiar with it or you were raised in an environment like this, and it can be hard for young couples so you would not want to miss this event.  So, if you are struggling with managing your work and personal life with your husband or if you just want to be a better mom, or are you wondering how best to be supportive to your husband, this show is for you. In this podcast, we discuss how husband and wife can become a power couple by understanding each other and bringing out the best in each other. This podcast is about these ladies' real-life experiences and some advice from them about how to deal with this 24/7 role like a boss. It's surely a balancing act for these ladies, so are you keen to hear what they have to say? Vibing with your partners [00:03:00] “One of the most important things is for me personally is identifying what is so important to Tersh and then making that really important to me”, says Julie Blissett.  “Whenever we do that, I feel like we vibe really well with the day-to-day and I just he feels that support, and I think that that's really important,” she adds. Leilani Orr emphasizes valuing the work. "Value the work, value their work," she says. [00:25:00] Teamwork is incredibly important not only in your marriage but also in business. [00:04:00] “Teamwork is so incredibly important because you are not only partners in your marriage, but also in business, and this sometimes necessitates taking over. You must pick up the slack because they are extremely busy running a business, podcasting, and maintaining their brands,” says Kathleen Ridley. Service Business Mastery Podcast www.servicebusinessmastery.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/tershblissett/message Support this podcast: https://podcasters.spotify.com/pod/show/tershblissett/support
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Mar 23, 2022 • 49min

643. How Sera Is Disrupting The CRM Market of HVAC Plumbing & Electrical Home Services

Join Tersh Blissett as he interviews Billy Stevens (CEO of Sera), Chris Folmar (CMO of Sera), and Everett Lippel (Consultant for Sera), world-renowned business leaders and authors who share valuable insights about management, marketing, pricing, human resources, and more. Let their nuggets of wisdom goals guide you in owning a thriving, profitable, and ever-growing business.   Billy Stevens is the founder of Sera, who started his first Plumbing, HVAC, and Electrical business with only one truck. When he was bought out, he was among the most profitable in the industry. Sera experienced an unheard of 24% sustained cash flow in an industry that only averages 6-8%. Billy’s new plumbing and HVAC company, billyGO Plumbing, Heating, and Air, was built using Sera. In only three years of business, billyGO has grossed more than $15 million dollars in revenue with a 20+ percent positive cash flow! Are you looking for valuable business advice to reach that seven-figure revenue mark? Or if you want actionable tips to properly navigate through every business challenge, you encounter along the way? Then this SHOW IS DEFINITELY FOR YOU.  This podcast focuses on service business owners, managers, and technicians who consider becoming business owners themselves. So, if you're a service business owner, manager, or technician thinking about becoming a business owner yourself, come along for the adventure! Sera: Why should you know about it? Sera reduces time-wasting touchpoints by utilizing automation. Technicians can create quotes quickly and efficiently. It is a relatively new system designed to help run your field service management. Sera is a little different than other systems because it is really designed to work in the business so that your team can be focused solely on the most important thing, which is how do you drive revenue or profitability? Also, it's got several patents pending that are on the way. Sera, essentially, handles a lot of the redundant back-end processes so that humans don't have to touch them. Important Links: Sera.tech Episode - Enhancing Efficiencies Through Automation with Billy Stevens Our Demo of Sera with Billy on YouTube Email us at Podcasts@ServiceBusinessMastery.com Learn all about the Hosts of Service Business Mastery here! Service Business Mastery Podcast www.servicebusinessmastery.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/tershblissett/message Support this podcast: https://podcasters.spotify.com/pod/show/tershblissett/support
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Mar 16, 2022 • 46min

642. Why Do You Suck At Hiring Great Talent For Your HVAC Plumbing & Electrical Home Service Business? _w Danielle Putnam & Rosalyn Guerra

We have all been there...we struggle with not having enough good talent on our team, and it is easy to blame the reduction of skilled labor in the workforce for this struggle. But in reality, it is our own fault that we do not have every person on our team that we dream of having. We, as business owners and managers, are quick to make excuses as to why we can't find any amazing team members.  Well, on today's episode, we sit down with Danielle Putnam & Rosalyn Guerra of The New Flat Rate, and they set us straight on this myth surrounding the hiring issues that we feel like we are facing each day! One day, Danielle is sharing with her team about complaints that she is dealing with from her clients pertaining to hiring issues. She shares the way that she has found success hiring some of the brightest minds within our industry, people such as Rosalyn!! And it doesn't take Rosalyn very long before she is building a working model of the "Hiring Cycle!"  On this episode of the Service Business Mastery podcast, these two fabulous women in HVACr explain this "Hiring Cycle," and how we can use it within our business to continuously hire amazing talent both inside and outside of our home service industry!  Also, listen closely as Danielle shares some golden nuggets when it comes to tax rebates that will make your employees jump for joy!  Learn more and connect with the crew at TNFR by emailing Danielle@menupricing.com  Service Business Mastery Podcast www.servicebusinessmastery.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/tershblissett/message Support this podcast: https://podcasters.spotify.com/pod/show/tershblissett/support
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Mar 9, 2022 • 50min

641. Make Your HVAC Home Service Brand Voice Come Alive w Cassie Pound

Oftentimes, we find it difficult to express our business's message and vision in our marketing, and sometimes we wonder how to stand out from the crowd when advertising. On this episode of the Service Business Mastery Podcast, we talk with Cassie Pound of Quality Heating, Cooling & Plumbing about how she thinks outside of the box when it comes to her billboard marketing strategy. Cassie is in an area where there are several large companies, but she was still able to stand out while expressing their mission to serve the community!  We talk branding, re-branding, and the amazing community of women in the trades. Cassie shares about those who have supported her as she entered the business ownership part of the HVAC & Plumbing industry, and we also speak about the awesome support that the Women in HVACr have provided to the ladies who are entering into the skilled trades.  Learn more by visiting  www.servicebusinessmastery.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/tershblissett/message Support this podcast: https://podcasters.spotify.com/pod/show/tershblissett/support
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Mar 2, 2022 • 30min

640. HVAC Ecommerce Business for Beginners w Justin Riley & Noah Carter

When we buy a product or a service, the first thing we do is check if it’s worth the price. This has become a challenge today, especially with online platforms where product prices are not available for the consumers to analyze. In this episode, HVAC eCommerce experts Justin Riley and Noah Carter from UpFrog talk about this sore spot for contractors. They sit with Tersh Blissett and Josh Crouch to share their insights on the importance of pricing transparency in any industry. Listen in as they provide solutions for contractors to overcome these problems while keeping their business models intact.   Love the show? Subscribe, rate, review, and share! https://www.servicebusinessmastery.com/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/tershblissett/message Support this podcast: https://podcasters.spotify.com/pod/show/tershblissett/support
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Feb 23, 2022 • 43min

639. Grant Cardone Ventures & Brandon Dawson are bringing disruption to the HVAC & Plumbing industry

Business partnerships often have a negative connotation. Business owners are usually afraid of being taken over by their so-called “partners”. Though scaling your service business involves many risks, scaling expert Brandon Dawson believes that most people forget the exponential rewards that come with it. Brandon sits with Tersh Blissett and Josh Crouch to talk about how he has coached Cardone Ventures’ clients on growing their businesses ten times their current value. Listen in as Brandon shares how he implored strategic growth, perfected the art of scaling, and established generational wealth over the years.   Love the show? Subscribe, rate, review, and share! servicebusinessmastery.com Blog Post URL https://www.servicebusinessmastery.com/how-grant-cardone-ventures-10xhvac-are-disrupting-the-hvac-plumbing-world-with-brandon-dawson   Guest ~ Brandon Dawson --- Send in a voice message: https://podcasters.spotify.com/pod/show/tershblissett/message Support this podcast: https://podcasters.spotify.com/pod/show/tershblissett/support
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Feb 16, 2022 • 25min

638. How You Can Leverage Reviews For Your HVAC Plumbing & Electrical Small Business With Brian Greenberg

How do you change the mind of an entire industry that has branded you in a negative way? Brian Greenberg, CEO of True Blue Life Insurance, believes that leveraging reviews is the key to turning things around. Brian has a license in selling life, health, property, and casualty insurance in all 50 U.S. states. He sits with Tersh Blissett & Josh Crouch and shares how he has managed to come off as the good guy in the industry whose agents get a bad rap. Listen in and learn more as Brian discusses the different strategies to get customers coming to you without ever having to do a sales pitch.   --- Send in a voice message: https://podcasters.spotify.com/pod/show/tershblissett/message Support this podcast: https://podcasters.spotify.com/pod/show/tershblissett/support
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Feb 9, 2022 • 37min

637. How To Present Indoor Air Quality Packages To Your HVAC Clients With AprilAire's Marc Marchillo

Are you having trouble convincing clients to get the right tools for breathing safer, cleaner air at home? In this episode, Marc Marchillo, the Corporate Training Manager at AprilAire, breaks down how to present indoor air quality packages to your HVAC clients. Yes, they can skip using the AprilAire Whole House Air Filters, but, according to Marc, that’s like baking a cake with half the ingredients. Don’t miss out and get tips on convincing your client to get the right air cleaning device for their “new normal” needs.  Love the show? Subscribe, rate, review, and share! servicebusinessmastery.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/tershblissett/message Support this podcast: https://podcasters.spotify.com/pod/show/tershblissett/support
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Feb 2, 2022 • 23min

636. How To Use "Fix This Next" To Build Yourself A Legacy HVAC Plumbing & Electrical Business With Mike Michalowicz

The biggest problem entrepreneurs have is that they don't know what their biggest problem is. Fix This Next author Mike Michalowicz believes that envisioning your entrepreneurial dream is the first step to building your legacy. Successful entrepreneurship is not easy, but Mike tells Tersh Blissett and Josh Crouch how to make it simpler. Mike shares a simple system that can get rid of unnecessary frustrations and get your business moving forward. Listen in as Mark shows you what we need to fix next to level up your business. Love the show? Subscribe, rate, review, and share! servicebusinessmastery.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/tershblissett/message Support this podcast: https://podcasters.spotify.com/pod/show/tershblissett/support
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Feb 1, 2022 • 41min

635. Increase The Profits Your HVAC Business Produces By Learning From Other Industries With Susie Carder Of Power Your Profits Book

As an entrepreneur, you need to prioritize and take action so that you can continue to make a profit. Look at your business as a whole because profitability doesn't just come from one thing. Generate wealth with one of your hosts Tersh Blissett as he talks to profit coach, Susie Carder. Susie is the Founder and CEO of SC Consulting. She is also the author of Power Your Profits: How to Take Your Business from $10,000 to $10,000,000. Susie didn't have everything growing up. She built her business the hard way. Learn how to have the right money mindset so that you never give up. Start taking action with today's episode! Love the show? Subscribe, rate, review, and share! servicebusinessmastery.com   --- Send in a voice message: https://podcasters.spotify.com/pod/show/tershblissett/message Support this podcast: https://podcasters.spotify.com/pod/show/tershblissett/support

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