Masters of Privacy

Tara Taubman-Bassirian is a French lawyer specialized in Privacy, Internet law and Intellectual Property. She is a published author, for many years raising awareness of privacy, data protection and cybersecurity issues. Tara has also launched an initiative, Fly A Kite, to raise cybersecurity awareness especially to keep kids safe online. She also holds an LLM from Queen Mary University.  References: EDPB’s binding decision on the Instagram case Instagram’s 405m EUR fine Tara’s website: Datarainbow Tara on LinkedIn

Cory Underwood combines in-depth technical expertise in the MarTech and Analytics space with a thorough understanding of the ePrivacy legal framework. He has hands-on experience in Distributed System Design, A/B Testing, Tag Management or Analytics - and writes extensively about the intersection of digital analytics and cross-border privacy compliance. References: Cory Underwood’s blog Global Privacy Control Sephora settlement  CNIL’s suggestions for a GDPR-compliant Google Analytics deployment California Age-Appropriate Design Code Act American Data Privacy and Protection Act

Mike J. Schmidt has extensive experience as an Advisor and Solutions Architect working worldwide in Identity Access Management (IAM), Data Privacy, and AI. He was one of the founders of MyData Global’s Canada Hub and has recently relocated to Spain. Together we are revisiting a few key topics: personal agency, identity, informed consent, MyData Operators, and AI. References: Celine Takatsuno on MyData business models  Paloma Llaneza on Consent Commons (Spanish) MyData 2022 MyData Operators Privacy Identity Protection Service

Hi again! We are bringing our regular “Newsroom” updates to this channel, covering quarterly news on five particular topics:  ePrivacy and regulatory framework MarTech and AdTech in a Privacy-First world Competition and digital markets Zero-Party Data and Customer Centricity The future of media We will add relevant links on a subsequent blog post. Please find more information and resources on mastersofprivacy.com 

Maciej Zawadziński is an AdTech and MarTech expert, founder of several successful companies and online privacy rights advocate. Striving towards more conscious data use and a healthier digital advertising ecosystem, Maciej is currently devoting his knowledge and skills to developing Piwik PRO – a privacy-focused analytics platform, the perfect alternative to Google Analytics.   We have debated the immediate consequences of recent developments concerning the use of Google Analytics in the European Union, as well as other important topics for Marketing Technology and Digital Analytics professionals: valid consent, sample sizes, the avoidance of cookie banners altogether, and the future of data-driven marketing. References: Maciej on Twitter Marketing, Technology, and Privacy: Forecast for 2022 Austrian decision on Netdoktor’s use of Google Analytics CNIL’s guidelines to avoid cookie banners when using web measurement tools (FR)

Celine Takatsuno is our most recent addition to the PrivacyCloud team. We have asked her to help us understand the current status of the various business models falling under the umbrella of a set of principles that the MyData Global organization has come to embody: human-centric control of personal data, individual empowerment, transparency, interoperability, etc.  More specifically, we have gone through the same list I had put together in a 2019 article, “MyData Business Models”: Privacy Enhancement Tools, User Rights Management platforms, Self-Sovereign Identity tools, Personal Data Stores, Brand Relationship Management tools, Declared Data Platforms, Attention Management and survey-based market research tools, and Personal Data Marketplaces.  About M Celine Takatsuno Celine's been working in data, technology, and privacy spaces for more than a decade. Before joining us at PrivacyCloud, she was working on a couple of personal data projects, one in healthcare and one in e-commerce. She's founded three startups, consulted with a dozen more in media, marketing, and 'tech for good', and early on, led business and strategy teams for industry pioneers like Commission Junction.

As an answer to the obvious legal challenges of ID-based, cross-media deduplication (currently greater than those faced by third-party cookies), Google Chrome’s Privacy Sandbox, and its related W3C Working Group, provides a framework for advertisers and publishers to leverage a browser-level interest graph while preserving anonymity, through the use of aggregate data and minimum audience thresholds. As key drawbacks, there is little control on the consumer side, and local storage could result in data leaks when coexisting with either shared-identity, third-party cookies, and platform-specific IDs or walled gardens. We will address these and other issues from a legal perspective (ePrivacy + GDPR, mostly), and your humble host (Sergio Maldonado) will be on his own for this particular mission. References: The State of Cookieless (on Medium)

Gabriela Zanfir-Fortuna is a Senior Counsel for Global Privacy and EU data protection law at the Future of Privacy Forum and former legal officer for the EDPS (Brussels). She holds a PhD in data protection law. References: Dr. Gabriela Zanfir-Fortuna on Twitter Proposal for an EU Regulation on Artificial Intelligence  Japan’s Personal Information Protection Commission Kenya Data Protection Act (PDF) Brazilian Data Protection Law (as translated into English and made available by the IAPP) South Africa’s Data Protection Law (POPIA), as summarized by the National Law Review Training courses at the Future of Privacy Forum: Understanding Digital Data Flows

Lisa LeVasseur is an MBA technologist with a background in Computer Science and Philosophy. Lisa began strategic work in cellular telecom industry standards in the late ‘90s while at Motorola. Since then, she has participated in 3GPP, 3GPP2, MEIF, WAP Forum, IETF, W3C, IEEE and Kantara Initiative.  The Me2B Alliance is setting the standard for respectful technology. It is backed by a group of software engineers, policy analysts, UX experts, business and philanthropic leaders who are committed to giving individuals more say in how technology treats people. References: Me2B Alliance Me2B Principles and explanatory video  Lisa LeVasseur on LinkedIn Digital Harms Dictionary

Katharina Weimer is a partner in the privacy team of Fieldfisher and located in the Munich office. She has been advising her clients in the data protection landscape for more than 12 years with a focus on international companies.   Kirsten Ammon is a lawyer of Fieldfisher's IT and privacy team in the Hamburg office. She develops practical privacy solutions for her clients that are mainly located in Europe and the US.   References: Latest draft of the EU ePrivacy Regulation (EU Council mandate, February 10th 2021)  EDPB’s Statement 3/2021 on the ePrivacy Regulation (European Data Protection Board, March 9th 2021) Planet 49 ruling (Court of Justice of the European Union, October 2019) Katharina A. Weimer LL.M. (Fieldfisher) Kirsten Ammon (Fieldfisher)