

Creative Control
Fast Company
The days of celebrities, athletes, and creators relying solely on their talent to build their brands is over. Today, it’s all about partnering with brands, investing in companies, or even launching a business of your own. Join host KC Ifeanyi each episode as he talks to one of the world’s most creative people about how their business endeavors intersect with, and grow, their creativity.
Episodes
Mentioned books

Mar 17, 2022 • 31min
This company is investing $1 billion in your favorite YouTube creators
Spotter buys YouTubers’s back catalogs in exchange for capital to grow their businesses—and the company recently announced plans to invest $1 billion in creators. CEO Aaron DeBevoise explains who’s getting a cut, the possibility of expanding to TikTok, and how changes to YouTube could impact Spotter.

Mar 10, 2022 • 29min
Why copyright law is out of step with dancers in the digital age
When you think about things having a copyright, what probably comes to mind are movies, music, and books—but what about dance moves? Historically, copyrighting choreography favors artists working in more traditional forms like ballet or modern dance, while choreography in videos games, music videos, and social media have remained in copyright law's blindspot. But, as we explore in this episode, hopefully not for much longer.

Mar 3, 2022 • 22min
How NCAA athletes are navigating the Wild West of "NIL" deals
In the first episode of Fast Company's new podcast Creative Control, host KC Ifeanyi dives into the tangled history of the NCAA and collegiate athletes being able to earn money from their name, image, and likeness. The new policy has been a long time coming for athletes in the NCAA who can now score brand deals and monetize their social media. But the rules here are still very fragmented. So how are athletes navigating this new era?

Feb 24, 2022 • 1min
Introducing Creative Control
Fast Company's new podcast Creative Control is taking a deep dive into the forces shaping the creator economy, and what it means for its future. Creative Control premieres next week, and be sure to subscribe to the podcast so you don’t miss new episodes every Thursday.

Feb 17, 2022 • 29min
CC Flashback: Jackie Aina
We’re gearing up for a brand new podcast on the creator economy! So in the meantime, check out this past interview from our very first season of Creative Conversation in 2018 with YouTube beauty guru Jackie Aina.

Feb 10, 2022 • 53min
CC Flashback: Wayne Brady
We’re gearing up for a brand new podcast on the creator economy! So in the meantime, check out this past interview from our forth season of Creative Conversation in 2021 with legendary actor Wayne Brady.

Feb 3, 2022 • 38min
CC Flashback: Saweetie
We’re gearing up for a brand new podcast on the creator economy! So in the meantime, check out this past interview from our first season of Creative Conversation in 2020 with viral rapper Saweetie.

Jan 27, 2022 • 39min
CC Flashback: Paul Scheer
We’re gearing up for a brand new podcast on the creator economy! So in the meantime, check out this past interview from our first season of Creative Conversation in 2018 with celebrated actor Paul Scheer.

Jan 20, 2022 • 36min
CC Flashback: Carrie Coon
We’re gearing up for a brand new podcast on the creator economy! So in the meantime, check out this past interview from our first season of Creative Conversation in 2018 with powerhouse actor Carrie Coon.

Jan 13, 2022 • 33min
CC Flashback: David Sedaris
We’re gearing up for a brand new podcast on the creator economy! So in the meantime, check out this past interview from our first season of Creative Conversation in 2018 with celebrated author David Sedaris.


