Explore the magical world of perennials with expert insights from a seasoned flower farmer. Discover the top ten must-have varieties that promise stability and beauty. Learn essential tips on propagation, care, and extending vase life for optimal bloom enjoyment. Uncover the characteristics of each flower, from the reliable Achillea to the versatile Chrysanthemum. This journey offers practical advice to enhance your flower farming or gardening experience, ensuring your garden stays vibrant all season long!

Text Agony Aunt Roz with your Cutflower Questions.Hi there! It’s Roz Chandler here, and I’m thrilled to welcome you to another enriching episode of The Cutflower Podcast. Today, we have the wonderful Sarah Diligent with us, a wedding and event florist, author, and teacher of sustainable floristry. I’ve admired Sarah’s work for over a decade, and I can’t wait for you to hear her inspiring journey. Let’s dive right in!Episode SummaryIn this episode, we sit down with Sarah Diligent, who shares her fascinating transition from being a nanny to becoming a celebrated florist. Sarah recounts her journey into floristry, spurred by her own wedding, and how her passion for flowers and sustainable practices has shaped her career. She discusses the challenges and rewards of running a floristry business, the importance of sustainability, and the evolving trends in the floral industry.Key TakeawaysSustainability in Floristry: Sarah emphasises the critical role of sustainability in floristry, detailing the environmental impacts of traditional practices and the benefits of using locally sourced, eco-friendly materials.From Nanny to Florist: Discover how Sarah’s global experiences as a nanny contributed to her unique perspective on floristry and her determination to tackle challenging projects.Educational Journey: Learn about Sarah’s educational path, from initial courses at Green and Gorgeous to her extensive training with various florists, which equipped her with the skills and confidence to start her own business.Challenges of the Industry: Sarah candidly shares the hurdles she faced, including initial rejections from florists and the demanding nature of the job, and how she overcame them through perseverance and passion.Consumer Awareness: The importance of educating consumers about the origins of their flowers and the ethical considerations involved in flower farming and floristry.Business and Personal Growth: Insights into how Sarah balances the demands of her business with personal wellbeing, the value of setting boundaries, and continuously striving for sustainability in all aspects of her work. New Catalogue Out Now, https://plantsofdistinction.co.uk  use the code CUTFLOWER30 for 30% off your order. First Tunnels, leaders in domestic and commercial product tunnels.  https://www.facebook.com/groups/thecutflowerkickoff2025 https://fieldgateflowers.kartra.com/page/newsletters A Cut Above Waitlist: https://fieldgateflowers.kartra.com/page/ACutAboveWaitlist The Growth Club: https://fieldgateflowers.kartra.com/page/thegrowthclub Lots of free resources on our website: https://thecutflowercollective.co.uk/cut-flower-resources/ Instagram: https://www.instagram.com/fieldgateflowers Facebook Group 'Cut Flower Farming - Growth and Profit in your business' https://www.facebook.com/groups/449543639411874 Facebook Group 'The Cut Flower Collection' https://www.facebook.com/groups/cutflowercollection

Text Agony Aunt Roz with your Cutflower Questions.Hi there! It’s Roz Chandler here, and I’m thrilled to bring you another insightful episode of The Cutflower Podcast. Today, we’re diving into the fascinating world of sustainable floristry with our special guest, Jo Thompson from Wye Valley Flowers. Jo’s journey from sustainability education to becoming a renowned florist and flower farmer is truly inspiring. Let's get started!Episode SummaryIn this episode, we chat with Jo Thompson, a third-generation flower farmer with an extensive background in sustainability education. Jo shares her unique journey, highlighting the transition from academia to floristry and how her commitment to sustainability has shaped her business practices. We delve into the challenges and triumphs of running a flower farm, the importance of sustainable practices in floristry, and the impact of consumer education on the industry.Key TakeawaysSustainable Floristry: Jo discusses the significance of sustainability in floristry, emphasising the environmental impact of traditional flower farming practices and the benefits of local, sustainable flower production.Journey from Academia to Floristry: Learn about Jo’s transition from a 25-year career in sustainability education to becoming a flower farmer, and how her academic background influences her business approach.Challenges in Flower Farming: Jo candidly shares the challenges she faces in flower farming, from weather-related issues to market competition, and how she navigates these obstacles.Consumer Education: Discover the role of consumer education in promoting sustainable floristry and how Jo uses social media and workshops to inform and engage her customers.Community and Collaboration: Jo highlights the importance of community and collaboration in her business, discussing her work with volunteers and local schools to promote sustainability and horticultural education. New Catalogue Out Now, https://plantsofdistinction.co.uk  use the code CUTFLOWER30 for 30% off your order. First Tunnels, leaders in domestic and commercial product tunnels.  https://www.facebook.com/groups/thecutflowerkickoff2025 https://fieldgateflowers.kartra.com/page/newsletters A Cut Above Waitlist: https://fieldgateflowers.kartra.com/page/ACutAboveWaitlist The Growth Club: https://fieldgateflowers.kartra.com/page/thegrowthclub Lots of free resources on our website: https://thecutflowercollective.co.uk/cut-flower-resources/ Instagram: https://www.instagram.com/fieldgateflowers Facebook Group 'Cut Flower Farming - Growth and Profit in your business' https://www.facebook.com/groups/449543639411874 Facebook Group 'The Cut Flower Collection' https://www.facebook.com/groups/cutflowercollection

Text Agony Aunt Roz with your Cutflower Questions.Hello everyone, and welcome to another insightful episode of The Cutflower Podcast! I’m Roz Chandler, and today, I’m thrilled to have Roisin from Verde Flower Co. joining us. Roisin’s journey from politics and conservation to flower farming is truly fascinating, and I can’t wait for you all to hear her story and insights.Summary: In this episode, Roisin shares her incredible transition from working in politics and conservation to diving into the world of flower farming. She took over Verde Flower Co. from her mother during the COVID-19 pandemic and has since developed a thriving urban flower farm under the iconic Tyne Bridge in Newcastle upon Tyne. Roisin also discusses her involvement in the Nuffield Farming Scholarship and her research into the future of the British cut flower industry amidst climate change challenges.Key Takeaways:Diverse Background: Roisin’s journey from studying politics and conservation to flower farming highlights the diverse paths one can take to enter the floral industry.Urban Flower Farming: Setting up an urban flower farm can bring the beauty of local flowers to city dwellers, fostering community engagement and education.Climate Change Adaptation: Roisin’s Nuffield Farming Scholarship research focuses on how the British cut flower industry can adapt to a warming world and more erratic weather patterns.Community and Collaboration: Building a supportive community of flower farmers and collaborating on shared resources is crucial for the industry’s resilience and growth.Sustainable Practices: Roisin advocates for nature-friendly flower farming, avoiding harmful pesticides and focusing on sustainable practices.Policy and Advocacy: The importance of having a voice in policy-making to support and promote the British cut flower industry is emphasized, as well as the need for effective campaigning and lobbying.Join us for this engaging conversation as Roisin shares her experiences, challenges, and vision for the future of British flower farming. Her dedication to sustainability and community collaboration is truly inspiring, and there’s much to learn from her journey.Thank you for tuning in! If Roisin’s story resonated with you or if you have any questions, New Catalogue Out Now, https://plantsofdistinction.co.uk  use the code CUTFLOWER30 for 30% off your order. First Tunnels, leaders in domestic and commercial product tunnels.  https://www.facebook.com/groups/thecutflowerkickoff2025 https://fieldgateflowers.kartra.com/page/newsletters A Cut Above Waitlist: https://fieldgateflowers.kartra.com/page/ACutAboveWaitlist The Growth Club: https://fieldgateflowers.kartra.com/page/thegrowthclub Lots of free resources on our website: https://thecutflowercollective.co.uk/cut-flower-resources/ Instagram: https://www.instagram.com/fieldgateflowers Facebook Group 'Cut Flower Farming - Growth and Profit in your business' https://www.facebook.com/groups/449543639411874 Facebook Group 'The Cut Flower Collection' https://www.facebook.com/groups/cutflowercollection

Text Agony Aunt Roz with your Cutflower Questions.Hello everyone, and welcome to another inspiring episode of The Cutflower Podcast! I’m Roz Chandler, and today, I’m delighted to welcome Lisa Holt, a former teacher who has transformed her life by diving into the world of flower farming. Lisa and I go back a few years, and it’s wonderful to see how her journey has blossomed.Summary: In this episode, Lisa Holt shares her incredible transition from a 30-year teaching career to becoming a passionate flower farmer. Lisa discusses how a New Year’s resolution to be more creative led her to start growing flowers, especially during the COVID-19 lockdown. From growing vegetables that no one ate to cultivating a third of an acre of beautiful blooms, Lisa’s story is truly inspiring.Key Takeaways:Transition to Flower Farming: Lisa explains how she moved from teaching to flower farming, driven by a desire to be creative and do something different.Importance of Community: Building a local community of flower farmers has been crucial for Lisa, providing support, collaboration, and shared resources.Sustainability in Floristry: Lisa is committed to eco-friendly floristry, avoiding floral foam, and focusing on sustainable practices.Facing Challenges: Overcoming imposter syndrome and learning new skills have been significant parts of Lisa’s journey.Passion for Funeral Flowers: Lisa’s mission is to provide beautiful, personalised funeral flowers that reflect the loved ones’ gardens and bring comfort to families.Marketing and Growth: Lisa shares insights into marketing her flower business, connecting with customers, and the continuous learning process involved in flower farming.Join us for this heartwarming conversation as Lisa shares her experiences, challenges, and successes in the world of flower farming. Her journey is a testament to the power of following one’s passion and the beauty of community and collaboration in achieving dreams.Thank you for tuning in! If Lisa’s story resonated with you or if you have any questions, feel free to reach out and connect with us through the links below. Until next time, keep growing and blooming!Connect with Lisa:  New Catalogue Out Now, https://plantsofdistinction.co.uk  use the code CUTFLOWER30 for 30% off your order. First Tunnels, leaders in domestic and commercial product tunnels.  https://www.facebook.com/groups/thecutflowerkickoff2025 https://fieldgateflowers.kartra.com/page/newsletters A Cut Above Waitlist: https://fieldgateflowers.kartra.com/page/ACutAboveWaitlist The Growth Club: https://fieldgateflowers.kartra.com/page/thegrowthclub Lots of free resources on our website: https://thecutflowercollective.co.uk/cut-flower-resources/ Instagram: https://www.instagram.com/fieldgateflowers Facebook Group 'Cut Flower Farming - Growth and Profit in your business' https://www.facebook.com/groups/449543639411874 Facebook Group 'The Cut Flower Collection' https://www.facebook.com/groups/cutflowercollection

Text Agony Aunt Roz with your Cutflower Questions.Don't forget to subscribe to our newsletter - https://fieldgateflowers.kartra.com/page/newslettersHello, and welcome to a rather special episode of our podcast! I’m Roz Chandler, and today I'm diving into a variety of questions posed by members of the Cut Flower Farming Growth and Profit Facebook group. We're here to address your biggest challenges and provide insights to help you grow and profit in your flower farming business.Summary: In this episode, I tackle a wide range of topics from pricing strategies to scaling your business, and from choosing the right flowers to dealing with market competition. Whether you're a seasoned flower farmer or just starting out, there’s something here for everyone. We explore practical advice and tips on managing costs, optimising flower selection, and enhancing your business strategy to ensure profitability and growth.Key Takeaways:Effective Pricing Strategies: Understand your costs and value. Pricing isn’t just about covering costs but also about reflecting the value you offer to your customers.Growing and Scaling Up: Focus on your market, choose high-yield and profitable crops, and plan your growing season to maximise productivity.Community and Collaboration: Learn from others, work with local florists, and consider cooperative systems to share resources and market space.Time Management: Balance working on your business versus in your business by using time blocking and seeking help during peak seasons.Choosing the Right Flowers: Opt for a mix of perennials, annuals, and foliage to ensure a continuous supply of flowers and meet market demands.Maximising Raised Beds: Implement successional sowing and strategic planting to get the most out of your growing space.I also share insights on the importance of knowing your market, the benefits of workshops and retreats, and how to manage a diverse flower farming business effectively.Thank you for tuning in! If you have more questions or need further advice, feel free to join our Facebook group, attend our upcoming retreats, or check out our online courses.Feel free to share your thoughts and let us know if you’ve f New Catalogue Out Now, https://plantsofdistinction.co.uk  use the code CUTFLOWER30 for 30% off your order. First Tunnels, leaders in domestic and commercial product tunnels.  https://www.facebook.com/groups/thecutflowerkickoff2025 https://fieldgateflowers.kartra.com/page/newsletters A Cut Above Waitlist: https://fieldgateflowers.kartra.com/page/ACutAboveWaitlist The Growth Club: https://fieldgateflowers.kartra.com/page/thegrowthclub Lots of free resources on our website: https://thecutflowercollective.co.uk/cut-flower-resources/ Instagram: https://www.instagram.com/fieldgateflowers Facebook Group 'Cut Flower Farming - Growth and Profit in your business' https://www.facebook.com/groups/449543639411874 Facebook Group 'The Cut Flower Collection' https://www.facebook.com/groups/cutflowercollection

Text Agony Aunt Roz with your Cutflower Questions.Dont forget to sign up for our emails: https://fieldgateflowers.kartra.com/page/newslettersWelcome to another exciting episode of our podcast! I’m delighted to welcome Bex Partridge, an inspirational author and floral designer. Bex shares her remarkable journey from corporate life to becoming a leading figure in the dried flower movement. As a huge fan of her work, I couldn't wait to dive into the story behind her beautiful creations.Summary: Bex Partridge takes us through her unique path, highlighting how a passion for gardening evolved into a thriving business. From her early days helping in her mum's garden to discovering the charm of dried flowers, Bex’s story is both inspiring and relatable. She discusses how her experiences, particularly during lockdown, shaped her business and creative approach. Bex reveals her transition from corporate marketing to a full-time floral artist, emphasising the role of nature and seasonality in her work.Key Takeaways:Passion-Driven Career Change: Bex’s journey shows how following a genuine passion can lead to unexpected and fulfilling career paths.The Beauty of Dried Flowers: Dried flowers offer a unique and lasting alternative to fresh blooms, serving as beautiful, sustainable home decor.Nature as Inspiration: Regular immersion in nature significantly influences Bex’s creative process, resulting in designs that reflect the seasons and natural world.Growing Techniques: Bex shares insights on growing and drying flowers, with specific tips on varieties like strawflowers and grasses that are perfect for dried arrangements.Community and Workshops: The importance of community in her business is evident, as Bex enjoys hosting and participating in workshops and retreats to share her knowledge and connect with others.Creative Projects: From writing books to creating stunning installations, Bex continuously pushes creative boundaries, showing the potential of dried flowers in various forms.Join us as we explore the enchanting world of dried flowers with Bex Partridge. Her story is a testament to the power of nature, creativity, and following your passion. Whether you're a budding florist or simply a lover of beautiful things, this episode is sure to inspire. New Catalogue Out Now, https://plantsofdistinction.co.uk  use the code CUTFLOWER30 for 30% off your order. https://www.facebook.com/groups/thecutflowerkickoff2025 https://fieldgateflowers.kartra.com/page/newsletters A Cut Above Waitlist: https://fieldgateflowers.kartra.com/page/ACutAboveWaitlist The Growth Club: https://fieldgateflowers.kartra.com/page/thegrowthclub Lots of free resources on our website: https://thecutflowercollective.co.uk/cut-flower-resources/ Instagram: https://www.instagram.com/fieldgateflowers Facebook Group 'Cut Flower Farming - Growth and Profit in your business' https://www.facebook.com/groups/449543639411874 Facebook Group 'The Cut Flower Collection' https://www.facebook.com/groups/cutflowercollection

Text Agony Aunt Roz with your Cutflower Questions.Welcome to The Cutflower Podcast. Today, I'm excited to delve into a topic that's recently captured my fascination: seed saving for cut flowers. Episode Summary:In this episode, I discuss the many benefits of seed saving, including the preservation of flower varieties, cost efficiency, and promoting sustainability. We explore different types of flowers suitable for seed saving, from open-pollinated to self-pollinating and cross-pollinating flowers. I also provide a step-by-step guide on how to save seeds effectively, from selecting the best flowers to proper storage techniques. Additionally, I address common challenges and offer practical solutions to ensure success in your seed-saving efforts.Key Takeaways:Why Save Seeds: Understand the importance of preserving heirloom varieties, reducing costs, and promoting biodiversity by saving your own seeds.Types of Flowers for Seed Saving: Learn about open-pollinated, hybrid, self-pollinating, and cross-pollinating flowers, and how to choose the best types for beginners.Steps to Save Seeds: Follow a detailed guide on selecting, collecting, cleaning, drying, and storing seeds to ensure successful seed saving.Challenges and Solutions: Discover common challenges such as cross-pollination and disease, and how to address them with techniques like isolation and proper storage.Beginner Tips: Get practical tips for beginners, including choosing easy-to-save annual flowers like marigolds, sunflowers, and zinnias, and the importance of proper labelling and record-keeping.Isolation Methods: Explore various methods to prevent cross-pollination, such as using physical barriers, timed planting, hand pollination, and companion planting.Sponsors: Proud sponsors of The Cutflower Podcast. Elevate your gift-giving game today at Brunchi.shop. Discover the perfect artisan gift at Brunchi.shop! From aromatherapy and candles to gemstones, jewelry, home & garden items, yoga supplies, and more, our eco-friendly treasures are sourced from around the world. Enjoy the convenience of worldwide delivery and find unique, thoughtful gifts for every occasion. This podcast episode is sponsored by First Tunnels, leaders in domestic and commercial product tunnels.  We've helped extend the growing season for gardeners big and small...whether you're growing fruit and vegetab https://www.facebook.com/groups/thecutflowerkickoff2025 https://fieldgateflowers.kartra.com/page/newsletters A Cut Above Waitlist: https://fieldgateflowers.kartra.com/page/ACutAboveWaitlist The Growth Club: https://fieldgateflowers.kartra.com/page/thegrowthclub Lots of free resources on our website: https://thecutflowercollective.co.uk/cut-flower-resources/ Instagram: https://www.instagram.com/fieldgateflowers Facebook Group 'Cut Flower Farming - Growth and Profit in your business' https://www.facebook.com/groups/449543639411874 Facebook Group 'The Cut Flower Collection' https://www.facebook.com/groups/cutflowercollection

Text Agony Aunt Roz with your Cutflower Questions.Hey flower enthusiasts, it's Roz Chandler here! I'm thrilled to have you with us today. We have a delightful episode lined up, featuring two inspiring guests from Organic Blooms – Jo Wright and Wendy Paul. Organic Blooms is not just any flower farm; it's a social enterprise with a beautiful mission. Let's dive in and explore their journey, insights, and the magic they bring to the world of cut flowers.Episode SummaryIn this episode, Jo Wright and Wendy Paul from Organic Blooms share their incredible journey of growing British cut flowers while supporting individuals with special needs. We discuss the origins of Organic Blooms, the challenges and rewards of running a social enterprise, and their unique approach to sustainable and therapeutic horticulture.Key TakeawaysSocial Enterprise Model: Organic Blooms combines horticultural therapy with commercial flower farming, offering meaningful work to people with support needs.Sustainability and Organic Practices: Jo and Wendy emphasise the importance of organic certification and sustainable practices, showcasing how their methods contribute to environmental health and resilience.Community and Collaboration: The episode highlights the power of community support and collaboration, especially through networks like Flowers from the Farm.Challenges of Flower Farming: Jo and Wendy candidly discuss the seasonal pressures, weather unpredictability, and the balancing act of managing a diverse team.Business Evolution: From starting with just a few acres to becoming a successful social enterprise, learn how Organic Blooms evolved and adapted to the market demands and opportunities.Therapeutic Benefits: Discover the therapeutic benefits of horticulture for individuals with autism and Asperger's, and how Organic Blooms creates a supportive work environment.ConclusionJo and Wendy's story is a testament to the power of combining passion with purpose. Their commitment to organic farming, social responsibility, and creating a therapeutic environment is truly inspiring. Whether you're a flower farmer, a gardening enthusiast, or someone interested in social enterprises, this episode has something for everyone.Stay tuned for more ep New Catalogue Out Now, https://plantsofdistinction.co.uk  use the code CUTFLOWER30 for 30% off your order. First Tunnels, leaders in domestic and commercial product tunnels.  https://www.facebook.com/groups/thecutflowerkickoff2025 https://fieldgateflowers.kartra.com/page/newsletters A Cut Above Waitlist: https://fieldgateflowers.kartra.com/page/ACutAboveWaitlist The Growth Club: https://fieldgateflowers.kartra.com/page/thegrowthclub Lots of free resources on our website: https://thecutflowercollective.co.uk/cut-flower-resources/ Instagram: https://www.instagram.com/fieldgateflowers Facebook Group 'Cut Flower Farming - Growth and Profit in your business' https://www.facebook.com/groups/449543639411874 Facebook Group 'The Cut Flower Collection' https://www.facebook.com/groups/cutflowercollection

Text Agony Aunt Roz with your Cutflower Questions.It's Roz Chandler here with a special solo episode of The Cutflower Podcast. Today, I'll be diving into a topic that has sparked a lot of interest – growing flowers in a polytunnel. Whether you're a seasoned flower farmer or just starting out, this episode will provide valuable insights and tips on how to optimise your flower growing efforts under cover.SummaryIn this episode, we explore the advantages of using polytunnels for flower farming. Polytunnels provide a controlled environment that protects plants from extreme weather, pests, and diseases, while also extending the growing season. I share my personal experiences and practical advice on how to make the most of these structures, including what types of flowers thrive best in them and how to manage the unique challenges they present. From climate control to water efficiency, we cover all the essential aspects of polytunnel cultivation.Key TakeawaysClimate Control: Polytunnels offer a stable environment, shielding flowers from extreme temperatures, wind, rain, and frost, which leads to consistent growth conditions and higher quality blooms.Extended Growing Season: These structures allow for an extended growing season, enabling farmers to start earlier in the spring and continue later into the autumn and winter, thus maximising market opportunities.Pest and Disease Management: Polytunnels act as a barrier against many pests and diseases. Although not foolproof, they make it easier to manage and control infestations, particularly with the use of biological pest controls.Water Efficiency: With fine-tuned irrigation systems, polytunnels ensure optimal water usage, reducing waste and stress on plants, which is crucial for maintaining plant health and flower quality.Improved Flower Quality: Flowers grown in polytunnels are often of superior quality due to the protection from weather and pests. This leads to more pleasing and marketable blooms.Specific Plant Needs: Different flowers have different requirements. For instance, roses benefit from the controlled environment to avoid weather damage, while delphiniums and dahlias thrive with protection from wind and rain.Planning and Investment: Investing in a polytunnel is significant but worthwhile. Careful planning of what to grow and where to place your polytunnel is essential to maximise benefits and return on investment.Join me as I delve into each of these points, sharing tips from my 15 years of experience and how we do it https://www.facebook.com/groups/thecutflowerkickoff2025 https://fieldgateflowers.kartra.com/page/newsletters A Cut Above Waitlist: https://fieldgateflowers.kartra.com/page/ACutAboveWaitlist The Growth Club: https://fieldgateflowers.kartra.com/page/thegrowthclub Lots of free resources on our website: https://thecutflowercollective.co.uk/cut-flower-resources/ Instagram: https://www.instagram.com/fieldgateflowers Facebook Group 'Cut Flower Farming - Growth and Profit in your business' https://www.facebook.com/groups/449543639411874 Facebook Group 'The Cut Flower Collection' https://www.facebook.com/groups/cutflowercollection