UGC 101

Nate Flake
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Jul 7, 2025 • 42min

Episode 13 - How to Get Brands to Pay You

Navigating the world of payments can be a headache for creators. Discover how professional invoicing can streamline collections and protect relationships with brands. Learn about common issues like ghosting and disputes, and why contracts are essential. Grace shares DuPay's impressive recovery success and advice on avoiding scams. Plus, tips on negotiating payment terms and fostering professionalism in communication. This discussion emphasizes treating your creative work like a business to ensure you get paid what you deserve!
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Jun 26, 2025 • 51min

Episode 12 - Exploring Travel UGC

Join a Bali-based UGC creator as she unpacks her journey into user-generated content from social media management. Discover how she turned her passion into a relocation dream and the nuances of working abroad. Dive into insights on networking, communicating with brands, and leveraging local gigs through social media. Learn about the differences between UGC creators and influencers and why age can be an advantage in this space. Plus, explore tips for overcoming perfectionism and standing out in a competitive landscape!
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Jun 18, 2025 • 57min

Episode 11 - Navigating the Brand/Creator Landscape

Kai Green, the Co-founder of UGC Growth Lab, shares her expertise on the intricate brand-creator relationship. She discusses how creators can effectively position their portfolios and the importance of usage rights. Kai emphasizes the preference for authentic, relatable content over purely aesthetic visuals, as well as practical tips for maintaining low-maintenance relationships with brands. The conversation also touches on the rapid impact of AI on the creator economy and what creators need to do to stand out in a competitive landscape.
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Jun 9, 2025 • 51min

Episode 10 - UGC as the Ultimate Side Hustle

In this conversation, Nick Castle, a talented UGC creator and founder of a new agency, discusses his journey from side hustles to content creation stardom. He highlights the importance of authenticity in personal branding and shares tips on balancing a full-time job with a dynamic creator career. Nick explores leveraging platforms like Fiverr for portfolio building and emphasizes strategies for local in-person shoots, especially in real estate. Outsourcing editing has been crucial for his efficiency, allowing him to scale while managing creator relationships.
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Jun 2, 2025 • 51min

Episode 9 - Balancing Family & Fiverr

In this conversation, Jennifer Palfreyman, a determined stay-at-home mom turned UGC creator, shares her inspiring journey on Fiverr. She reveals how she balances family life and work using nap times effectively. Jennifer emphasizes the importance of authenticity in content creation and offers practical tips for newcomers. They discuss the relevance of five-star reviews in gaining visibility and how resilience is key when facing criticism. Jenn's experiences highlight that anyone can thrive in UGC, regardless of their background.
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May 22, 2025 • 52min

Episode 8 - Six Weeks to $5k with UGC

Brandon Stroup, a thriving UGC creator and Fiverr seller, shares his inspiring journey from financial struggles to earning nearly $6.5k in just seven weeks. He discusses how community support and feedback fueled his rapid growth. Brandon emphasizes the importance of authenticity in family-focused content and offers practical tips on mastering skills like teleprompter use and video editing. He also highlights the role of Fiverr as a launchpad for success and the significance of persistence in the face of challenges.
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May 5, 2025 • 54min

Episode 7 - You Might Already Be Making UGC!

In this episode, I interview Leon, a full-time UGC creator from the UK. Leon shares his journey into the world of user-generated content, discussing how he stumbled into it after a difficult period in his life. He reflects on the challenges of transitioning from a corporate job to full-time content creation, the importance of authenticity in UGC, and the strategies he employs for personal branding and leveraging platforms like LinkedIn. The conversation also touches on unique experiences in UGC, including product collaborations and the evolving landscape of influencer marketing. In this conversation, we discuss the intricacies of (UGC) creation, focusing on personal branding, the importance of analytics, and the challenges of working with clients. We share insights on managing portfolios, understanding usage rights, and the significance of maintaining a fresh bank of B-roll. The discussion also touches on the ethical considerations in UGC, the necessity of standing firm with clients, and the value of guides for beginners in the industry.Follow Leon on all his socials at @sociallyleonLeon's UGC Guide for beginners: https://www.sociallyleon.com/product-page/a-guidebook-for-new-ugc-creators
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Apr 10, 2025 • 54min

Episode 6 - Mastering UGC: Lessons from Tran

A former nurse turned UGC coach shares her inspiring journey from healthcare to content creation. She emphasizes the importance of understanding personal worth and navigating pricing strategies in the competitive UGC landscape. Authenticity and community support are highlighted as critical for success. The discussion also covers mindset shifts necessary for newcomers and the balance between providing free advice and charging for expertise. Practical tips abound for aspiring creators, focusing on personal branding and strategic growth.
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Mar 28, 2025 • 46min

Episode 5 - Balancing UGC and a 9 to 5

In this engaging discussion, Mehr Rajput, a part-time UGC creator and creative strategist, shares her journey from corporate life to the UGC space while maintaining a full-time job. She provides valuable tips on personal branding and diversifying content. Mehr explains the significance of discipline and community in balancing her commitments. As trends shift toward authentic content, she emphasizes skill development and adaptability for long-term success. Her insights are both practical and motivational for aspiring creators navigating this dynamic landscape.
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Mar 7, 2025 • 38min

Episode 4 -Balancing Family and Content Creation

Brenton Webb, a former model and actor turned successful UGC creator, shares insights into his transition to content creation. He emphasizes balancing family life with his busy UGC schedule, highlighting the role of his wife in their workflow. Brenton offers valuable advice on evolving portfolios, securing retainer clients, and the necessity of quality tools. He also discusses leveraging technology like ChatGPT for content ideas and the exciting variety of gigs he's undertaken. Through personal anecdotes, he relates the profitability of UGC and the benefits of family involvement.

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