

Build Mode
TechCrunch
On Build Mode, TechCrunch's Startup Battlefield Editor Isabelle Johannessen cuts through the startup mythology to uncover how founders survive the brutal early days, navigate impossible funding landscapes, and somehow keep their companies — and sanity— intact. Each season, Isabelle is joined by founders, investors, and operators to dig into specific aspects of the startup journey, from creative go to market strategies to founder mental health. The interviews are full of candid startup wisdom—think cap table drama, co-founder breakups, and pivot panic. So, if you’re starting a company or or even just thinking about it, this is your survival guide.
Episodes
Mentioned books

Dec 4, 2025 • 36min
Your network is your first go-to-market strategy
John Wahlberg and Kyle Rudolph, co-founders of Altru, discuss their journey from NFL stars to tech entrepreneurs creating a fundraising platform. They share how they shifted from $10,000 golf tournaments to $10 raffles, tapping into both athletes' networks and fan engagement for large-scale donations. The duo highlights the importance of trust in celebrity partnerships and the lessons learned from scaling too quickly. Their insights reveal that a strong network is crucial for success, transforming charitable giving one prize at a time.

7 snips
Nov 27, 2025 • 33min
From military logistics to Startup Battlefield 2025 champion with Glīd founder, Kevin Damoa
Kevin DeMoa, the Founder and CEO of Glīd, shares his journey from military logistics to winning Startup Battlefield 2025. He discusses how Glīd's autonomous road-to-rail transloading solutions tackle infrastructure challenges. With $70M in early customer commitments and partnerships with five railroads, Kevin highlights the importance of a mission-driven culture. He elaborates on hiring values, the camaraderie among founders, and how mindfulness strategies help manage pressure. Plus, he offers tips for aspiring entrepreneurs entering the competitive landscape.

Nov 20, 2025 • 29min
Beyond growth hacks: real stories of reaching untapped markets
Jas Schembri-Stothart, co-founder of Luna, and Andre Parrott, founder of Untapped Solutions, share their unique strategies for reaching underserved audiences. Jas reveals her journey of engaging teenage girls through schools and viral TikTok content, emphasizing the importance of trust and youth-led design. Andre discusses how his personal experiences shaped Untapped, focusing on direct engagement with vulnerable populations and leveraging storytelling in B2B sales. Both exemplify how guerrilla tactics, like crashing a Taylor Swift concert, can drive impactful community outreach.

Nov 13, 2025 • 47min
The 7-Failure Rule: How Forethought AI Found Product-Market Fit with Co-Founder Deon Nicholas
Forethought AI co-founder Deon Nicholas shares how he built a company that puts customers (not hype) at the center. In this episode of Build Mode, he unpacks his “7-Failure Rule,” the early experiments that shaped Forethought’s success, and why conviction should always come from your users, not your investors.
Chapters:
00:00 Intro
01:23 The Founder Journey: Adapting Every 6-9 Months
05:33 From AI Research to Solving Business Problems
11:12 Finding Your Customer: The Importance of User Conversations
18:22 Building Demos and Landing First Paying Customers
25:12 The Seven Failure Rule for Product Market Fit
30:38 Preparing for and Winning TechCrunch Disrupt
35:16 The Reality of Fundraising and Chasing Metrics
39:07 Navigating Competition in Customer Service AI
43:03 Stepping into Chairman and What's Next
44:57 Outro
New episodes of Build Mode drop every Thursday. Isabelle Johannessen is our host. Build Mode is produced and edited by Maggie Nye. Audience Development is led by Morgan Little. And a special thanks to the Foundry and Cheddar video teams.

Nov 12, 2025 • 51sec
Product, Meet Market
Build Mode is TechCrunch's newest podcast, hosted by Startup Battlefield Editor, Isabelle Johannessen. This season we’re talking with founders and VCs sharing hard-won lessons on getting to market—the right way, the hard way, and the creative way.

Oct 31, 2025 • 36sec
Introducing Build Mode
TechCrunch is launching a new podcast Build Mode, which brings candid startup wisdom from the people who build, break, and build again. Build Mode is hosted by our very own Startup Battlefield Editor, Isabelle Johannessen who is joined by founders, investors, and operators to dig into the uncomfortable truths about startup life. Think cap table drama, co-founder breakups, and pivot panic. Wherever you are in your startup journey, this podcast will be your field guide. Season 1 is launching November 13.

Dec 31, 2024 • 51min
Saying goodbye to Found where we started
Jordan Crook and Darrell Etherington, both TechCrunch reporters, reflect on their two-year journey in the world of startups. They delve into the challenges of nurse recruitment and staffing, especially during the pandemic, highlighting innovative solutions in healthcare. The conversation touches on the entrepreneurial mindset, emphasizing relationship-building with investors and the impact of business models in health tech. Listeners are encouraged to revisit the show's archives to relive memorable moments and insights.

13 snips
Dec 24, 2024 • 21min
How to build a company that can save the world while generating profit
Hyuk-Jeen Suh, co-founder of Venx and a general partner at SkyRiver Ventures, joins a panel of innovative founders to discuss merging profit with purpose. They explore how startups can genuinely contribute to sustainability while meeting shareholder expectations. The conversation delves into the impact of AI on energy innovation and the importance of partnerships with large corporations like Amazon and Google. Suh highlights strategies for navigating corporate-startup dynamics and advancing climate tech while securing financial returns.

Dec 17, 2024 • 40min
Getting realistic about AI’s potential with Nick Frosst from Cohere
Nick Frosst, an innovator at Cohere, discusses the booming world of enterprise AI and the building of natural language models. He argues that the current AI trend is here to stay, dismissing bubble theories. Frosst emphasizes the importance of multilingual capabilities and AI’s potential for sustainable practices. He also dives into the complexities of fundraising, regulatory challenges, and the necessity for responsible AI development. Tune in for insights on AI's future and its impacts on various industries!

Dec 10, 2024 • 48min
Rethinking the social network with Andy Dunn from Pie
In this episode, Dom and Becca are joined by Former Bonobos CEO Andy Dunn to talk about his mission to reverse America's loneliness epidemic through Pie, an app built to facilitate connections in the real world. They discuss the lessons Dunn brought from fundraising for Bonobos to Pie, founder mental health, and building a consumer movement in the midwest.


