

Mortgage Marketing Radio
Mortgage Marketing Radio
The #1 podcast for Mortgage Loan Originators looking to grow their business, save time, and make more money. Host Geoff Zimpfer interviews top-producing Mortgage Originators, social media influencers, and industry executives to bring you real-world advice, proven strategies, and insider insights. Tune in for expert tips on lead generation, building agent partnerships, mastering social media, and leveraging the latest marketing tools to dominate your market.
Episodes
Mentioned books

May 18, 2023 • 49min
Secrets of Connecting that Lead to Converting
In this episode, we dive into the world of real estate and uncover the strategies that mega agents use to effectively convert leads into clients.Our special guest, Grant Wise, a renowned expert in content and video marketing, joins us to reveal the secrets behind successful lead conversion through the power of connection.Grant shares his wealth of knowledge on leveraging content and video marketing to establish meaningful connections with potential clients. We explore the importance of creating engaging and relevant content that resonates with your target audience, ultimately building trust and credibility.The conversation takes a deep dive into the art of remarketing content on various social media platforms. Grant explains how real estate agents can maximize their reach and impact by strategically repurposing content to reconnect with prospects, reinforcing their message and increasing the chances of conversion.Tune in to discover the insider tips and tricks that mega agents utilize to connect and convert at a higher level.Whether you're a seasoned real estate professional or just starting your journey, this episode will provide you with actionable strategies to enhance your lead conversion game and drive greater success in your business.Episode Resources:Download the free Chris Coghill case study at www.locasestudy.comJoin the Podcast Community in Facebook HereBecome a Mortgage Marketing PRO Member Here

May 9, 2023 • 23min
Closing $36 Million in Agent Referrals
Welcome to our latest episode of the podcast, where we bring you stories of people who have achieved great success in their careers.Today, we are joined by Chris Coghill, a loan officer who has closed an impressive $36 million in loans referred by real estate agents.Chris has achieved this by teaching agent classes and building relationships with real estate professionals in his area.In this episode, Chris shares his journey and the strategies he has used to build his business. One of the key strategies that Chris has used to build his business is teaching agent classes.He talks about the benefits of teaching classes, such as building trust and establishing himself as an expert in his field.Here are some of the key takeaways from this episode:Building relationships with real estate agents is key to success in the loan officer industry.Teaching agent classes is a powerful way to build trust and establish yourself as an expert.When working with real estate agents, it's important to focus on adding value and building long-term relationships.By following these strategies, loan officers can generate significant business and build a successful career.To learn more about Chris Coghill's journey and strategies, download the free case study at www.locasestudy.comJoin the Podcast Community in Facebook HereBecome a Mortgage Marketing PRO Member Here

May 2, 2023 • 37min
How to Get Maximum ROI from Your CRM
In this episode, we speak with Spencer Dusebout, CEO of Aidium, a leading CRM platform. Spencer shares his insights and expertise on How to Get Maximum ROI from Your CRM, providing practical tips and strategies for getting the most out of your CRM investment.From understanding the key features and capabilities of your CRM platform to developing effective workflows and automations, Spencer's advice is invaluable for anyone looking to streamline their business processes and improve their bottom line.As a seasoned entrepreneur and business leader, Spencer brings a wealth of experience and knowledge to the table, and his insights are sure to help listeners achieve greater success in their businesses.To learn more from Spencer and connect with him directly, be sure to visit Aidium's website at www.aidium.com/.Get the Case Study: Chris Coghill Closed $36 Million in Agent ReferralsJoin the Podcast Community in Facebook Here

Apr 27, 2023 • 45min
The No B.S. Guide to Unlocking Trust With Clients and Partners
In this episode, we speak with Shivani Peterson, a trusted advisor and consultant who has helped countless clients and partners build strong, lasting relationships based on trust and transparency.Shivani shares her No B.S. Guide to Unlocking Trust, revealing the key principles and strategies that have helped her clients achieve success in their businesses and personal lives.From understanding the importance of authenticity and vulnerability to developing clear communication and accountability, Shivani's insights and advice are invaluable for anyone looking to build trust with clients and partners.To learn more from Shivani and connect with her directly, be sure to follow her on Instagram at @shivpeter and visit her website.Get the Case Study: Chris Coghill Closed $36 Million in Agent ReferralsJoin the Podcast Community in Facebook Here

Apr 19, 2023 • 47min
Marketing Lessons in Becoming #1 in Market Share and Closing $4 Billion in Loan Volume
Our special guest for this episode is Quinton Harrris. He's a VP with Bank of England Mortgage. In 2011, he challenged his team to go on a journey with him to change the industry’s traditional lending model.The challenge succeeded, and together they have become the #1 branch in the organization for 6 years in a row while gaining a #1 market share in Northeast Florida.He's also Host of the Podcast What's Your 1 More and Co Founder of The Market Distillery which helps real estate agents become better marketers.Connect with Quinton Here:InstagramPodcastThe Market DistillerySee how PRO Member Chris Coghill closed $36 Million in loans referred by real estate agents with NO cold-calling, NO chasing and NO co-paying for leads.Click Here to Learn More

Apr 10, 2023 • 56min
Secrets of Converting Online Leads to Closed Sales
On this episode we're talking with top producing Mortgage Loan Originator Kyle Wright with American Pacific Mortgage.Kyle closed 138 loans in 2022 with a balance of 90% purchase. His primary source of business is real estate agents but you'll hear how Kyle is teaming up with agents to co-invest in online paid leads.This is a crash course in how to build a high volume of paid leads that convert with a positive ROI for your business. Listen and take notes!

Mar 28, 2023 • 1h 5min
Making Sense of the Market
In this episode, we go deeper on the topic of becoming more financially literate to become a trusted advisor for our clients and convert more prospects. We also talk about the impact of ChatGPT and how to leverage this tool for your business.Episode Resources:Join Borrow Smart UniversityThe National Institute of Financial Education Facebook GroupLearn More About Mortgage Marketing PROJoin the Podcast Facebook Group Here

Mar 22, 2023 • 22min
"Members-Only" Mortgage Marketing Pro Coaching Call
Today, we're getting a glimpse inside the Members Only Coaching Call from Mortgage Marketing Pro. If you like what you hear, join us at the link below!Listen in to continue to pivot, innovate, adapt, and overcome!Episode Resources:Get More Agent Referrals HereJoin the Podcast Facebook Group Here

Mar 8, 2023 • 53min
How This LO Got 17 Contracts In One Month from Social Media
Today, we're learning how social media can grow YOUR bottom line. Josh Dobson is here to show us how.Listen in to continue to pivot, innovate, adapt, and overcome!Episode Resources:Follow Josh Dobson on Instagram HereFollow Josh on TikTok HereGet More Agent Referrals HereJoin the Podcast Facebook Group HereMentioned in this episode:MortgageMarketing.proGet more agent referrals, with https://MortgageMarketing.pro

Feb 28, 2023 • 56min
How to Attract, Connect and Convert Real Estate Agents
In this episode, Megan Galbraith, the Chief Marketing Officer of Foundation Mortgage, reveals how she attracts, engages, and converts real estate agents by providing educational content.Episode Resources:Follow Megan on Instagram Here Get More Agent Referrals Here Join the Podcast Facebook Group HereMentioned in this episode:MortgageMarketing.proGet more agent referrals, with https://MortgageMarketing.pro