The Heart & Hustle Podcast

In today's episode, Lindsey and Evie dive DEEP into the nitty gritty of taxes with CPA Michael Hendricks. Michael is not your ordinary accountant. If he's not baggin' peaks, skiing, or hiking glaciers in the alps, you might find him headed to a local crag up the canyon in his hometown of Logan, Utah. Michael covers everything from when to start paying attention to taxes, sales tax and all the stickiness that comes from that topic, write-offs for your business, keeping receipts and records, all the way to a touch of financial planning, investing, profit, and how to find a CPA who is PERFECT for you. Taxes DON'T have to be overwhelming and they are SO vital to understand as an entrepreneur. Today, Michael breaks down so many different angles of taxes and finances in such a simple and clear way. If taxes stress you out or feel overwhelming, this episode is about to rock your world. Michael is an absolute genius with finances and taxes - so much so that he works with Evie, Lindsey, and The Heart University. Grab a pen + paper and roll up your sleeves, because this episode is a full notebook's worth. Show notes: https://theheartuniversity.com/007-the-nitty-gritty-of-taxes-with-michael-hendricks/ HoneyBook: www.share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!! If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Michael's email: mhendricks.cpa@gmail.com Follow along: www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity

The Instagram algorithm is hard enough to figure out without the added pressure of figuring out what the heck we want to say in our captions. Writing can seem scary and oftentimes it seems so much easier to post a pretty photo with a short, witty caption that means nothing and move on. But, if you aren't writing meaningful stories that engage people, you're losing half of your potential audience out there. In today's episode, Lindsey and Evie dive deep into their biggest caption pet peeves and why it's crucial to write Instagram captions that tell stories. You'll walk away with a deeper understanding of the difference between filler or fluffy captions that don't mean anything, and captions that engage and attract your audience. Let's dive in! Show notes: https://theheartuniversity.com/006-how-to-write-instagram-captions-that-dont-suck HoneyBook: www.share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!! If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Follow along: www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity

Today we're welcoming the one and only Natalie Franke to the podcast. This episode is going to blow your mind, fire you up, and probably make you cry (in the best way possible). Natalie Franke is an entrepreneur, mobilization marketer, community builder, and neuroscience nerd. As one of the founders of the Rising Tide Society and the Head of Community at HoneyBook, she leads tens of thousands of creatives and small business owners while fostering a spirit of community over competition around the world. In today's interview we chat with Natalie about her story of pivoting from a wildly successful wedding photography business into founding an entire movement, The Rising Tide Society, and how that led her to join forces with the company HoneyBook - which we talk ALL about because we love so much. Natalie goes in depth on how she dealt with running a successful business while dealing with health issues. She shares her story with such vulnerability and grace that she had me us TEARS. Her story is SO powerful and we know it's going to touch your hearts so much. Natalie talks all about how to find the intersection between your qualifications and passions and people's needs - and she gives tangible practical takeaways on how to do that. Seriously we cannot wait for you to listen to this episode. Natalie is going to bless your ears, make you not feel so alone, and ignite you to rise up and own who you were made to be. You ready for ALL that? Then Heart and Hustle fam… meet Natalie Franke. Show notes:http://theheartuniversity.com/005-starting-a-movement-with-natalie-franke HoneyBook: share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!! If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. The Rising Tide Society: https://www.honeybook.com/risingtide/ Follow along: www.instagram.com/nataliefranke www.isntagram.com/risingtidesociety www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity

Today Lindsey and Evie dive into marketing your brand, and the BIGGEST strategy that will make you stand out from the competition. They give you step by step tools to stop sounding like a professional robot and actually create a long-lasting brand with a loyal audience and client base that will pivot with you far into the future. From social media strategies, to email and website copy, we're getting into some nitty gritty of branding. If you're ready to stand out from the competition, uplevel your social media game, and build a long-lasting brand, this episode is for you. Show notes:http://theheartuniversity.com/004-the-biggest-branding-hack-youre-missing HoneyBook: share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!! If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Follow along: www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity

We are so excited to bring you the very first guest to this podcast, Jordan Lee Dooley. Jordan is the author of the national bestselling book, Own Your Everyday, which has also been named a "Best Book to Read to be a Better Person in 2019" by Inc Magazine. She's a fellow podcaster and hosts the top rated SHE Podcast. Her mission is to equip women with the tools they need to live purposefully and reach their greatest potential. Jordan has also been featured in Thrive Global, 30 under 30 Success Magazine, Forbes, and the Hallmark Channel. Jordan made up her own job title by referring to herself as a "multi-passionate authorpreneur." She's a 3 on the enneagram, and is happily married to her college sweetheart, Matt. The two are now business partners who work side by side from their farmhouse in the Indiana countryside — with their dog, Hoosier. In this episode Jordan dives into what it looks like to navigate your career as someone with multiple passions, how to even know where to start, and how to navigate the business and financial world as a Christian. We can't wait for you to hear her truth bombs and take away tangible tips on turning a passion into a profitable business, and how to handle that profit from a Biblical mindset. Show Notes: https://theheartuniversity.com/003-the-secret-art-of-pivoting-with-jordan-lee-dooley/ HoneyBook: share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!! If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Own Your Everyday: Overcome the Pressure to Prove and Show Up for What You Were Made to Do: https://amzn.to/2ph8nxY Jordan's Website: https://jordanleedooley.com/ SHE Podcast: https://podcasts.apple.com/us/podcast/she-with-jordan-lee-dooley/id1439101884?mt=2 Follow along: www.instagram.com/jordanleedooley https://www.instagram.com/theownitacademy/ www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity

Have you ever had a client experience that went way south? Expectations weren't met. Miscommunication made things go haywire. Somewhere along the way you and your client got on two completely separate pages. Running your own business is HARD. Client communication is one of the most underrated aspects of entrepreneurship that people overlook, yet it is the foundation for everything. Making sure you are communicating clearly with your clients is one of the top priorities to running a successful business. It's on us as entrepreneurs, not our clients, to make sure expectations are set way in advance, questions are answered before they're asked, and everything is made crystal clear from the very beginning. In today's episode, Evie and Lindsey break down 5 ways to improve your client communication so in the future you can avoid things like misunderstandings leading to unhappy clients, expectations not being met because you were on two different pages, and angry clients who demand refunds. The goal of this episode is for you to walk away with tangible tips to uplevel your communication strategy with your clients. Lindsey and Evie dive into 5 ways to improve your client communication and take it to the next level. Shownotes: https://theheartuniversity.com/002-5-ways-to-uplevel-your-client-communication/ HoneyBook: share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!! Curated Gift Boxes: https://marigoldgrey.com/ If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Follow along: www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity

Welcome to the Heart and Hustle Podcast with Evie Rupp and Lindsey Roman - two photographers turned entrepreneurs, and founders of The Heart University. If you're a creative entrepreneur or a motivated dreamer wanting to make the most of your life and business- this podcast is for you! This week Evie and Lindsey are diving into each of their stories, how they met, how they created their workshops that eventually turned in The Heart University, and where The Heart University is going in the future. They dive into what led them to The Heart and Hustle podcast as well as what listeners can expect from each episode. So if you're ready to step up to the plate and pursue your God-given potential, you're in the right place. Show Notes: http://theheartuniversity.com/001-who-the-heck…evie-and-lindsey/ HoneyBook: share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!! Facebook Community: https://www.facebook.com/groups/heartandhustlepodcast/ Evie's Instagram: www.instagram.com/evierupp Lindsey's Instagram: www.instagram.com/mrslindseyroman The Heart University Instagram: www.instagram.com/theheartuniversity