The Heart & Hustle Podcast

Today’s episode is for all our photographers in the house or anyone who wants to learn how to improve their editing for social media photos. We are diving into the top 5 editing mistakes photographers make in Lightroom and how to fix them. If you’re struggling to nail perfect skin tones, culling is taking you way too freaking long, or you just want to learn little tricks and hacks that make editing in Lightroom a million times easier, we’ve got you covered!  Let’s get to the top 5 editing mistakes photographers make in Lightroom! This episode will be really helpful to listen to while you’re viewing Lightroom. So pull up Lightroom and let’s get started!   Show Notes: https://theheartuniversity.com/060-for-photographers-top-5-editing-mistakes-youre-making-in-lightroom   HoneyBook: share.honeybook.com/heart   In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!    www.theheartuniversity.com/content   If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   Sign up and join the Lightroom Editing Challenge at www.theheartuniversity.com/challenge.   Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity  

Today’s episode is a TREAT for you. We chatted with the incredible Quigley AND her husband Alex!   Quigley, aka Casey Goode, is a digital content creator based in Los Angeles, CA. Her mission is to inspire mindfulness in human relationships through a vibrant and exciting visual narrative of lifestyle driven content. In 2019, she launched her first online class, Soulcial Media, a self-care and mindset class for content creators. She also recently opened her Soulcial Store, which includes her long-awaited Posing Guide. Quigley and her husband Alex are expecting their first child in October 2020, and wow they’re gonna be the cutest parents ever.   We sat down with Quigley and Alex and talked ALL about social media. We focused on creating viral content, how to stand out and be yourself, how to avoid burnout, creating content with a soul-focus, how to stay inspired while creating a lot of content, and how to say “GOODBYE” to the comparison game. We even dived into TikTok, whether or not you should be using it as a content creator (hint: you should!) and how to harness the power of viral videos on the app to grow your audience and expand your marketing. Quigley and Alex chatted about working together as a couple and how they’ve navigated that journey. This episode is PURE gold in every possible way, we are stoked about all the free knowledge these two dropped.   Show Notes: https://theheartuniversity.com/059-creating-viral-content-how-to-market-yourself-with-a-soul-focus-tiktok-and-avoiding-burnout-with-quigley-and-alex-goode HoneyBook: share.honeybook.com/heart   In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!    www.theheartuniversity.com/apps   If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. alex@soulcialmedia.com    Follow along: www.soulcialmedia.com  www.officiallyquigley.com  www.instagram.com/officiallyquigley  https://www.instagram.com/thesoulcialmedia/ www.instagram.com/jackpoticorn  www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity   We’re hosting a live 5 Day Lightroom Editing Challenge!!! We’re going to be diving into the nitty gritty on how we use Lightroom to edit our photos, how we import, cull, backup our photos, navigate Lightroom. The WHOLE 9 yards. We’ve NEVER taught a free training on editing before so if you’ve wanted to learn editing from us, NOW is the time. The challenge is going to start Monday August 3 and go til Friday August 7th. To sign up for our Lightroom Editing Challenge go to www.theheartuniversity.com/challenge and let’s get our editing on!

If you’re a photographer, this episode is for you. We know a HUGE portion of our audience is photographers and without a doubt one of the biggest questions we get asked is how to get candid images of our clients.   We’re going to guess what you’re probably struggling with. You’re at a shoot and your clients feel mega awkward and that awkwardness seems to be coming through all the images you’re taking. The photos you’re taking feel dull and lifeless and you don’t know how to get your clients to loosen up, feel comfortable, and get those drool worthy images full of passion, life, and laughter you’ve been craving. If this is you, this episode is your answer!   If you want to know how we get movement based images where our clients don’t look like department store mannequins and the strategies behind what we do to make them comfortable BEFORE we ever touch our camera, then buckle up cause this episode is gonna be good!   Let’s teach you how to get those wildly candid and carefree poses out of your clients!   Show notes: https://theheartuniversity.com/058-for-photographers-5-tips-for-getting-candid-images-of-your-clients HoneyBook: share.honeybook.com/heart   In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!    www.theheartuniversity.com/apps   If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity   We’re hosting a live 5 Day Lightroom Editing Challenge!!! We’re going to be diving into the nitty gritty on how we use Lightroom to edit our photos, how we import, cull, backup our photos, navigate Lightroom. The WHOLE 9 yards. We’ve NEVER taught a free training on editing before so if you’ve wanted to learn editing from us, NOW is the time. The challenge is going to start Monday August 3 and go til Friday August 7th. To sign up for our Lightroom Editing Challenge go to www.theheartuniversity.com/challenge and let’s get our editing on!

If you struggle with the legal side of your business and terms like “trademarks, copyrights, intellectual property, DBA, LLC, contracts” freak you out, then keep listening! Today we’re talking to the incredible Rachel Brenke. Rachel is a lawyer, MBA & Business Consultant, and entrepreneur. She helps entrepreneurs succeed in their business by being efficient, strategic, and legally protecting themselves.  This conversation is a GOLD MINE of information. It has taken us YEARS and THOUSANDS of dollars (and lots of mistakes) to learn what she drops in today’s show. We polled our podcast Facebook group (aka YOU!) to see what questions you wanted Rachel to answer and she dove DEEP on each one. We dive into why and how contracts are set up, if you should have different contracts for different projects, and if contracts are state specific. Rachel also talks about intellectual property, copyrights, and trademarks. We even tackle questions about business formation, changing your business name, DBA’s, LLCs, and all that jazz. If you’re an entrepreneur (and not a lawyer) this episode is SOLID GOLD information. Rachel’s such a joy and we’re so excited for you to learn from her today.   Show Notes: https://theheartuniversity.com/057-trademarks-copyrights-intellectual-property-dbas-and-contracts-with-rachel-brenke HoneyBook: share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!  www.theheartuniversity.com/apps If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. www.rachelbrenke.com Free checklist: https://rachelbrenke.com/freechecklist/  Follow along: www.instagram.com/rachelbrenke  www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity  

We can probably all agree that this year has been a LOT. This year has been really rough. We as people were not made to live our entire lives in a box with no in-person communication. We were NOT built that way, and we can see the affects this quarantine is having on our emotional, physical, and mental health.  We wanted to spend an episode chatting with you about how to get through the continued slump of COVID 19 and the quarantining that comes with it because there IS hope. Things are starting to open again. Life will not always be this way. Now, more than ever, it’s vital to cling to that hope and not give in to hopelessness or despair. Today’s episode we’re making it super conversational, sharing our real, raw thoughts, and giving you some tips that have helped us keep going through quarantine. We hope this episode gives you encouragement and brings joy and life to you wherever you are today.   Show Notes: https://theheartuniversity.com/056-how-to-get-through-the-slump-of-continued-quarantine HoneyBook: share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!  www.theheartuniversity.com/content   If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity  

Regan Walsh is an NYU-certified executive and life coach who focuses on helping women who are over programmed and underwhelmed to reclaim their lives, both personally and professionally. She contributes to Harvard Business Review and Forbes, and has been featured in Fast Company, NBC.com, Smart Business, and Columbus CEO.   In today’s conversation, we chat with Regan about some pitfalls that entrepreneurs face when growing their business. She lays out three paralyzing habits that are preventing you from living out your potential, along with some practical advice and wisdom on how to squash self-doubt and kick it to the curb where it belongs. We also touched on a topic that is SO important especially as women: the difference between confidence and arrogance and how a lot of times as women we downplay our accomplishments because we’re often too afraid to raise our hand or put ourselves out there. If you deal with fear of failure, perfectionism, self-doubt, or being afraid to get in the game you need Regan’s wisdom in your life.    Show notes: https://theheartuniversity.com/055-the-top-paralyzing-habits-that-are-preventing-you-from-living-out-your-potential-with-regan-walsh

Today’s show is a super fun Q&A with questions from YOU, our listeners, all about all things business. Today’s show covers some gold topics such as how to negotiate with your inner critic and stop hiding behind fear, pricing yourself as an entrepreneur or an educator, how we structure our business mentor sessions, and our top advice for investing in yourself and your business.   Show Notes: https://theheartuniversity.com/054-qa-episode-how-to-negotiate-with-your-inner-critic-pricing-yourself-mentor-sessions-and-investing-in-your-business HoneyBook: share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!  www.theheartuniversity.com/content If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity  

Today’s episode is gonna blow your mind so don’t you dare go anywhere. We had the pleasure of chatting with Tyler Kemp.   Tyler Kemp is the founder of RollSocial.co and LeadRoll.co. He works with small businesses, influencers, and sales/service professionals to help them cut through the noise and own the attention of their market. He’s helped hundreds of sales professionals and businesses scale their marketing using the principles found in a strategy he’s called the F.I.R.E. Formula. That is Frequency, Intimacy, Relevancy, and Efficiency.  Tyler is a marketing and social media GENIUS and today we chatted with him all about how to cut through the noise, create relevance, and speak directly to your ideal client specifically on social media. If you are trying to grow your business and personally HATE social media, this episode is for you. OR if you love social media but are constantly feeling like you’re shouting into the void and no one is listening, following, booking, or purchasing what you have to offer… Tyler is going to blow your mind. We talked with Tyler about creating authority content, how to be relevant on social media, and ways to create intimacy with your audience so they actually feel like they know and trust you enough to buy from you.   Show Notes: https://theheartuniversity.com/053-feel-like-youre-screaming-on-social-media-no-one-is-listening-heres-how-to-cut-through-the-noise-with-tyler-kemp   HoneyBook: share.honeybook.com/heart   In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!    www.theheartuniversity.com/apps   If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   Linkedin: https://www.linkedin.com/in/tjkemp www.Rollsocial.co www.leadroll.co   FIRE formula free training: https://www.rollsocial.co/training   Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity   Podcast inquiries: podcast@theheartuniversity.com

Today we are diving into a topic and question that comes up a lot: how to move your business to a new location. Whether you’re a military family, your spouse is getting relocated at his or her job, or you’re just moving to a new city for kicks and gigs, the practical side of moving a business (especially for you service providers out there) can be difficult. It can feel like ALL the work you’ve put into building up a clientele is thrown out the window and you’re back to ground zero. You might not know this, but we both started our photography businesses originally in Ohio and Kansas. We both have experience navigating the challenging waters of how to successfully transition your business to a completely new location.   Today we’re diving into HOW to practically transition your business to a completely new market, the strategies we did, and what we learned along the way. If you’re finding yourself in the season of preparing for an upcoming move and nervous about HOW to go about it for your businesses’ sake, this episode is for YOU!   Show notes: https://theheartuniversity.com/52-how-to-build-clientele-when-moving-your-business HoneyBook: share.honeybook.com/heart   In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!    www.theheartuniversity.com/content   If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   Follow along: www.instagram.com/josie.bullard www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity  

Today’s guest is one of our best friends in the photography industry… none other than Dawn Charles. Dawn is an Oregon-based wedding photographer and business educator. She is a California girl at heart, wife to the cutest police officer in town (her words, not ours!), and mom to her two favorite little girls.  At home in Bend, Oregon, you can usually find her playing with her kids or defending herself in Nerf gun fights against her husband, or traveling the world photographing weddings. As Dawn grew her wedding photography business, she eventually navigated into offering education to other photographers with workshops, educational guides, and presets. The last of which she’s KNOWN for. You’ve probably heard of her presets,  DC Presets, so we focused a huge portion of our chat today on how she defined her style, what you have to know before creating and selling presets, specific Lightroom tools she uses that people might not know, and lots more!   Show notes: https://theheartuniversity.com/051-defining-your-style-creating-presets-and-editing-tips-and-tricks-with-dawn-charles   HoneyBook: www.share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!  www.theheartuniversity.com/apps If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. www.dawncharles.com www.dawncharleseducation.com   Follow along: www.instagram.com/dcpresets www.instagram.com/dawn.charles www.instagram.com/evierupp www.instagram.com/mrslindseyroman www.instagram.com/theheartuniversity   Podcast inquiries: podcast@theheartuniversity.com