
The Heart & Hustle Podcast
A business and lifestyle podcast for creative entrepreneurs, dreamers, and doers who want to make the most out of their life. Consider us your newest BFF's who are in your corner (and your ear buds!) giving you practical tools to use in your business and life, while empowering you with some spit fire truths that will ignite you to go get it. Each Tuesday & Thursday's, Evie & Lindsey bring you tangible and actionable tips to up level your business and life while giving you some laughs and encouraging you to chase after your God given dreams. We believe you have ONE life to live, and YOU get to choose how you want to live it. Ya ready to run your business like a rockstar and own who you were made to be? Perf. Chat with you there!
Latest episodes

Jul 15, 2021 • 54min
159: THE BACHELOR SCOOP: What It’s Really Like Behind the Scenes & Staying True to Yourself with Becca Tilley
BACHELOR INSIDE SCOOP Today was such a fun girl chat. Becca spills ALL the tea on this episode combined with truth and encouragement that’ll leave you inspired as you walk through your day. We asked Becca questions like “What led you to be on The Bachelor? What is the bachelor casting process like? How much say do the producers have on the show and the direction it goes?”. We get some inside TEA today. It’s such a fun glimpse into the world of filming the bachelor, but Becca also shares her heart of what it was like to stand true to herself and her convictions despite people’s opinions while in the limelight, what she learned about herself through the whole process, and more. If you’re a fan of Bachelor Nation & ready to know more about how filming goes down, OR if you’re ready to be inspired, and feel like you’ve made a new best friend in the process, keep listening. Show notes: https://theheartuniversity.com/159-the-bachelor-scoop-what-its-really-like-behind-the-scenes-staying-true-to-yourself-with-becca-tilley Milk Street Baby: www.milkstreetbaby.com For 10% off MilkStreet use code “heartandhustle” Anyword: www.anyword.com/heart Anyword is free to try, and our friends there have also given our Heart fam 30% off of your first 3 months! Follow along with Becca: www.instagram.com/beccatilley Scrubbing In Podcast If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Jul 13, 2021 • 33min
158: Instagram Reel Ideas Other Than Pointing or Dancing
Sick and tired of just dancing and pointing like a fool to grow on IG? What if we told you there is another way? It’s true. Now while there are always reasons for most of the trends on reels (including those with pointing and dancing) we also get that those aren’t everyone’s cup of tea. It can feel frustrating when you’re not the least bit wanting to join those bandwagons but feel that you don’t really have another option in order to grow. So then you give up. Does that all sound familiar? Perfect, then today’s episode is just for you. Today we’re talking about REELS. But not just any Reels, Reels you can make that don’t involve dancing or pointing. We start by going back to the basics, what the purpose of Reels is, and the strategy you need to keep in mind when creating them. Then, we dive into over 21 practical reel ideas you can start to use TODAY. You’ll walk away with a BOATLOAD of ideas just waiting for you to create. Plus we hope a lot of these ideas inspire you to brainstorm even more ideas from them. Show notes: https://theheartuniversity.com/158-instagram-reel-ideas-other-than-pointing-or-dancing Milk Street Baby: www.milkstreetbaby.com For 10% off MilkStreet use code “heartandhustle” Anyword: www.anyword.com/heart Anyword is free to try, and our friends there have also given our Heart fam 30% off of your first 3 months! If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Jul 8, 2021 • 57min
157: How to Start and Grow a Podcast with Maria Failla
We are chatting with fellow podcaster Maria Failla. Maria is a “Plant Killer Turned Plant Lady” on a mission to help everyone successfully care for plants and make the world a kinder and greener place. After learning to care for plants successfully and experiencing the exponential joy caring for plants brought to her life, she founded the Bloom and Grow Radio Podcast to learn alongside her listeners as she interviews experts in all aspects of plant care. For any of our listeners who might be like “Okay cool… Love plants. Love her… but why are we talking about plants on a business podcast?” We wanted to bring Maria on the show today because her story is FASCINATING and is SO relatable to anyone who has a hobby they love, that they wanna turn into a side hustle or monetize something they’re passionate about. In today’s episode, we chat with Maria all about her journey from a plant killer to plant lady, how she started her podcast, the nitty-gritty behind what we need to start a podcast, how to monetize and grow your show organically, how to get advertisers for your show, and SO much more. And if you’re a fellow plant lover but also notorious plant killer (like us oops) stay tuned for the end cause we do a Plant 101 corner with Maria and she gives some killer advice on how to keep plants alive. So whether you’re a plant lover and wanna learn more about how to care for plants, a budding entrepreneur who wants to know how to creatively turn a passion of yours into a stream of revenue, OR you’re a person who wants to start a podcast one day and doesn’t know where to start Maria is your lady. Show notes: https://theheartuniversity.com/157-how-to-start-and-grow-a-podcast-with-maria-failla Milk Street: www.milkstreetbaby.com For 10% off MilkStreet use code “heartandhustle” Anyword: www.anyword.com/heart Anyword is free to try, and our friends there have also given our Heart fam 30% off of your first 3 months! Bloom and Grow Radio Podcast If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Jul 6, 2021 • 39min
156: What to Post on Instagram When You Feel Like Your Life is “Boring”
Now, whether this is your first episode here or you’ve been around since day one, let’s just give a quick recap of one of the #1 things we teach to build a brand that lasts: CONNECTION. We’re firm believers in building a personal brand that allows you to connect with your customers. And with that, when it comes to Instagram, we talk a LOT about showing up as YOU (not just your product or service that you offer) and connecting with your audience on a human-to-human level. But let us guess: the following thought has gone through your mind at one point or another: “but I don’t even know what to share?! My life is just…. Boring. No one wants to see that??” Incorrect. We can guarantee there’s far more than you realize that people want to see, and it’s probably more your perspective that’s getting in your way of knowing what to share. So, in today’s episode, we’re going to tear down the mindset obstacle that’s holding you back so you can begin to create and share from a free place. We then dive into the nitty-gritty of what to post on IG where we LOAD UP your toolbelt with topics, ideas, and resources for you to use to create that long-lasting connection with your audience. If you’re ready to stop feeling overwhelmed (or just lost) with posting personal content on Instagram, today’s episode is custom-made JUST FOR YOU. Show notes: https://theheartuniversity.com/156-what-to-post-on-instagram-when-you-feel-like-your-life-is-boring Milk Street: www.milkstreetbaby.com For 10% off MilkStreet use code “heartandhustle” Cayla Gray: https://caylagray.com/ Use the code HEART20 to get 20% off the entire site The Caption Playbook: www.theheartuniversity.com/caption-playbook Episode 004: The Biggest Branding Hack You’re Missing Episode 048: Should I Have 1 Instagram or 2? Business vs Personal. If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Jul 1, 2021 • 1h 7min
155: Live Coaching Call: What To Do When You're Feeling Stuck with Polly Sellers
Today we’re back with another coaching episode with the lovely Polly Sellers, a wedding photographer from Columbus, Ohio. Polly has been in business for 3 years now and went full time the week before our coaching call. When asked what she was struggling with most in her business she said: “Stuck” is the perfect word for me right now. I feel overwhelmed with all the information out there. Sometimes I don’t know how to organize priorities in my business when there is so much you can do, and I don’t know what direction I should/want to be going in. I constantly feel like once I finally get something down, the next thing is popping up on Instagram or a new tool, etc, leaving me feeling like I’m behind. I also just hired my VA, and I LOVE how it's going, but sometimes I don’t know what tasks I should be giving her, and organizing that can get time-consuming and confusing.” Does anyone relate??? Today we’re chatting with Polly on organization, finances, outsourcing, goal setting, and navigating loss and tragedy as a business owner. PHEW. We covered a LOT in this hour coaching call, but I think this episode is going to be SO valuable for you to listen in on. If you’re currently feeling overwhelmed with everything you could be doing in your business, keep listening. If you’re wondering what the heck to outsource to a virtual assistant, we got you, keep listening. And if you don’t know how to structure your goals and priorities in your business, then buckle up cause we’re tackling that with Polly too. Show notes: https://theheartuniversity.com/155-live-coaching-call-what-to-do-when-youre-feeling-stuck-with-polly-sellers nuud: http://nuudcare.com/discount/HEART&HUSTLE20 Use code “HEART&HUSTLE20” for 20% off at checkout! The Caption Playbook: www.theheartuniversity.com/caption-playbook If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Follow along with Polly: www.instagram.com/pollysellers_ www.pollysellers.com Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Jun 29, 2021 • 45min
154: Instagram Q&A: Crickets on Your post? What You're Doing Wrong With Building Engagement and How to Change That.
Who here struggles with the good ole’ gram? Yes, Instagram. You might have started to notice, but this summer we’re taking our solo shows and diving into the nitty-gritty ALL on helping you grow and market on Instagram. Today we took YOUR biggest IG questions and we’re answering them. Today’s episode answers Instagram topics like: “How to write captions from a team or group perspective vs. individual” “Should your captions ALWAYS relate to the photo?” “How to boost engagement and get followers who actually interact with you” “What our personal Instagram boundaries are on personal/vulnerable life topics” And LOTS more! We got all these questions directly from YOU - our listeners - in our Heart and Hustle Facebook group. Show notes: https://theheartuniversity.com/154-instagram-qa-crickets-on-your-post-what-youre-doing-wrong-with-building-engagement-and-how-to-change-that nuud: http://nuudcare.com/discount/HEART&HUSTLE20 Use code “HEART&HUSTLE20” for 20% off at checkout! The Caption Playbook: www.theheartuniversity.com/caption-playbook Ep: 136 Content Photo Minor: https://theheartuniversity.com/content-minor If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Jun 24, 2021 • 56min
153: How to Prioritize What Really Matters in Your Life with Lara Casey
Do you struggle with a million ideas at once? Do you feel like everything is a priority, all the ideas and passions you have MUST be done immediately? And you’re utterly lost as to how to find “balance” in your life? If so this episode is about to rock your freaking world. Today’s conversation is with the powerful Lara Casey. Lara is a mom to three (one through the gift of adoption), a wife, and a believer in the impossible. As CEO of Cultivate What Matters, Lara is the creator of the best-selling PowerSheets® Intentional Goal Planner, the Write the Word™ Bible journals, and she’s authored two books: Make it Happen and Cultivate. Lara founded Southern Weddings magazine a decade ago and loves getting her hands dirty in the garden with her kiddos in Chapel Hill, North Carolina. Lara is a multi-passionate powerhouse of a woman, and today’s conversation is all about prioritizing the things that matter most in your life amid a world or even your mind screaming that everything is a top priority. This interview is a breath of fresh air as we cover things like how to “make it all happen,” avoiding hustle mentality while also avoiding doing nothing out of fear, and how goal setting can change your life when it comes to cultivating what matters. Lara walks through this episode handing out permission slip after permission slip of truth, grace, and clarity. You’ll walk away inspired and clear on how to take your next steps to keep your focus clear and truly prioritize what’s going to matter in 60 years. Show notes: https://theheartuniversity.com/153-how-to-prioritize-what-really-matters-in-your-life-with-lara-casey nuud: http://nuudcare.com/discount/HEART&HUSTLE20 Use code “HEART&HUSTLE20” for 20% off at checkout! The Caption Playbook: www.theheartuniversity.com/caption-playbook Follow along with Lara: www.cultivatewhatmatters.com If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Jun 22, 2021 • 35min
152: If Writing Instagram Captions is the Bane of Your Existence, Listen to This.
Who out there struggles to know what the HECK to say on Instagram? If you stare at your screen feeling worthless because NOTHING is coming to your brain to say, then this podcast episode was tailor-made for YOU. One of the most common problems people struggle with when it comes to Instagram (or social media even) is not knowing what to post. We FEEL you, so much. Even now we have days where we look at our feed and our brain goes BLANK. Straight up there’s nothing of value happening in there and we feel like we have nothing to say. And then hopping on Instagram to see everything else others are putting out there often overwhelms us and we feel even worse about having nothing to say. Please tell us we're not alone? Anyone else? If we just described the biggest dilemma you face when it comes to growing your Instagram, you are NOT alone. We ALL struggle with writer's block and just not knowing what to say at one point or another. We want to help fix that. We’re giving you a dump truck of knowledge that will help you know WHAT to say on the gram, and HOW to say it. PLUS we’re straight-up giving you 15 Instagram caption prompts. FOR FREE. Just right here waiting for you! Show notes: https://theheartuniversity.com/152-if-writing-instagram-captions-is-the-bane-of-your-existence-listen-to-this Nuud: http://nuudcare.com/discount/HEART&HUSTLE20 Use code “HEART&HUSTLE20” for 20% off at checkout! The Caption Playbook: www.theheartuniversity.com/caption-playbook If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Jun 17, 2021 • 50min
151: How to Find Cheap Flights with Co-Founder of Scott's Cheap Flights- Brian Kidwell
DO YOU LIKE TO TRAVEL!?! Do you like unique business models?! Amazing. If you said yes to at least one of those, then today’s podcast interview is gonna make your week. Today we’re talking to the CEO of Scott’s Cheap Flights, Brian Kidwell. If you haven’t heard about Scott’s Cheap Flights, we'd honestly be shocked. They’re a subscription email list company that sends out emails to their subscribers every month finding incredible deals on cheap flights. Brian was a digital nomad who had always been interested in entrepreneurship and travel. After backpacking through Europe after college, Brian started a website focused on building a travel community where he would sell a bundle of deals on travel services. One thing led to another and Brian teamed up with Scott Keyes - the author at the time of a cheap travel ebook, and the two of them ended up founding Scott’s Cheap Flights which now has 30+ employees and around 1 million subscribers and growing. Today we talk to Brian all about building Scott’s Cheap Flights. We ask him the ins and outs of an email list subscription program and how it works, building his team and company culture, how they navigated the pandemic in 2020 as a business built around travel, what he’s learned working with a business partner, and so much more. This conversation is not only fascinating and so cool, but it’s also incredibly inspiring as a business owner to think outside the box, be innovative, build a company mission and culture of honor and value, and so much more. I know I’m walking away ready to do more and do better and I know without a doubt you’ll feel the same. Show notes: https://theheartuniversity.com/151-how-to-find-cheap-flights-with-co-founder-of-scotts-cheap-flights-brian-kidwell Lightroom Editing Challenge: www.theheartuniversity.com/challenge Pricing Guide Freebie: www.theheartuniversity.com/guide-freebie Follow along with Scott’s Cheap Flights: www.scottscheapflights.com www.tiktok.com/@scottscheapflights www.instagram.com/scottscheapflights If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Jun 15, 2021 • 52min
150: Overrated vs. Underrated: Instagram Edition
Today we’re chatting ALL about Instagram by playing a fun little game called Overrated vs. Underrated. If you’ve seen this trend going around on the internet, it’s where people are picking a topic (like movies, fashion, things in their industry, etc.) We asked YOU, what topics you wanted ys to cover and you gave us a TON! From Instagram reels, guides, stories, giveaways, polls, and more we’re sharing our thoughts on them ALL. Today you'll learn which aspects of Instagram should you forget cause they’re mega overrated, and which should you start paying more attention to because it’s, way underrated. You asked. We delivered. Let’s dig on in! Show notes: https://theheartuniversity.com/150-overrated-vs-underrated-instagram-edition The Heart Shop: www.theheartuniversity.com/shop The Content Photo Minor: https://theheartuniversity.com/content-minor If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity