

I Love Marketing
Joe Polish and Dean Jackson
I Love Marketing is an ever expanding world-wide community of people that love marketing and want to keep innovating and learning. This podcast is for Entrepreneurs, small business owners or even start-ups that want inspiration and ACTIONABLE marketing strategies about direct mail ideas, lead generation, lead conversion, getting referrals, email marketing and more. Joe and Dean also discuss psychology, books, people and productivity.
Episodes
Mentioned books

Apr 4, 2016 • 1h 26min
How To Build Your Reputation Quicker By Being an Authentic, Value-Creating Marketer - I Love Marketing Episode #248
Show Notes: The Story of Quest Nutrition: Where it all began and how Quest Nutrition is revolutionizing the food industry One question to ask yourself if you want to find more meaning and significance in your business 2 techniques Tom used to go from struggling with obesity to getting fit and feeling healthy One of the best pieces of business advice Tom ever got AND the #1 thing Tom learned while growing Quest Nutrition How to build your reputation quicker by being an authentic, value-creating marketer Tom shares an important insight about making money that many entrepreneurs miss The most effective marketing strategy Quest Nutrition is using right now 3 actions highly successful people take to be super productive Tom reveals the camaraderie he has with his co-founders Mike Osborn and Ron Penna How to evolve your mindset, create a culture of learning and grow your company If you're trying to lose weight and get healthy, here's what Tom recommends. 2 strategies you have to get right if you're going to build a big business Tom tells you how to go from where you are to achieving and living your dreams

Mar 28, 2016 • 13min
Why Podcasting Is More Important Now Than Ever Before - I Love Marketing Episode #247
Show Notes:
Podcast Strategies that hit number 1 in 7 countries the day it was released *How your Podcast can be device, geography, and platform independent
Multicasting that allows you to be on all players, all the time
Building a community and subscriber base that is notified every time you publish something new

Mar 21, 2016 • 26min
The School of Greatness featuring Joe Polish - I Love Marketing Episode #246
Episode #246 Show Notes: This interview first appeared on School of Greatness with Lewis Howes, and interview Joe Polish
Exact steps you can take to market your product or service if you’re just starting out in business
The difference between marketing and selling that can help you grow your business and create more valuable relationships
A secret to becoming more influential and having a more successful business
The #1 action you can take right now if you want to make more money
How to create more trust, rapport and comfort with your prospects and customers
Plus much more…

Mar 14, 2016 • 1h 15min
The 3 C's Of The Perfect Day Formula With Craig Ballantyne - I Love Marketing Episode #245
Why Craig developed The Perfect Day Formula and 3-part system for becoming more successful and achieving your dreams
Craig shares the 3 C's of The Perfect Day so you can concentrate on what really matters and make better decisions
12 rules Craig lives by and how you can go about developing your own rules for every aspect of your life
2 secrets to happiness and a life well lived: 1. The _____ You _____ Your Time _____ 2. The _____ You Have _____ Those _____

Mar 7, 2016 • 14min
Jay Abraham on Thinking Differently - I Love Marketing Episode #244
Episode #244 Show Notes:
Why people fail to recognize the obvious and miss opportunities
The reason most incompetent people do not know they are incompetent
People tend to be blissfully self-assured and how this affects your business
The skills required for competency are often the same skills necessary to recognize competence

Feb 29, 2016 • 1h 8min
The 2 Most Important Character Traits To Build Confidence As An Entrepreneur - I Love Marketing Episode #243
Tony Robbins privately told Dean THIS was one of the most important things in life What it REALLY take to develop real, lasting confidence (PLUS: How to cultivate more confidence even if you're introverted or scared) The 2 most important character traits to develop and maintain as an entrepreneur Forget Your Weaknesses: Why focusing on your strengths makes you greater Transform Pain Into Productivity: How to take the negative things that happened in your past and use those experiences to fuel your success How to put rituals in place that lead to lasting happiness The ""5% More"" exercise that helps you succeed faster in any area of your life Dean reveals a fast-acting confidence hack you can use to start living your dreams Joe shares the fastest way to learn anything and what winners do to succeed Dean reveals a simple 2-step process for discovering what you want and getting it Joe gives you a tool you can use right now to start having more fun in your life 2 key decisions you must make in life if you want to have more control and power How to treat yourself right and take even better care of yourself The Power of Connection: How to feel more gratitude and appreciation

Feb 22, 2016 • 55min
Becoming Irreplaceable - I Love Marketing Episode #242
Episode #242: Interview with Dave Crenshaw The Myth of Multitasking: Why trying to do it all wastes time, damages productivity and costs money How entrepreneurs can harness chaos and keep moving forward in their business with energy The #1 bottleneck that gets in the way of value creation The right way to condition your mind for attention, focus, and productivity 6 factors that determine someone's worth: 1. S___ 2. A___ 3. I___ 4. F___ 5. C___ 6. A___ 3 characteristics the most happy, successful, well-connected people on the planet have in common Secrets to becoming irreplaceable and increasing the value of the time you spend working

Feb 15, 2016 • 12min
How To Get Prospects And Clients To Care More While Reducing Refund Rates With Powerful Guarantees - I Love Marketing Episode #241
Episode #241 Show Notes: How you can leverage sales prevention and put it into place in your company 3 ways to gain new trust and credibility with customers How to use guarantees to reduce refund rates

Feb 8, 2016 • 1h 49min
The 4-Step Book In A Box Process: How To Turn Your Knowledge Into A Professionally Published Book In Just 15 Hours - I Love Marketing Episode #240
Episode #240: Interview with Tucker Max How Tucker went from failing to selling millions of books (and the real reason he wrote "I Hope They Serve Beer In Hell") Tucker shares the ultimate marketing lessons he's ever discovered that most marketers don't understand The $45 Million Dollar Blunder: One of the biggest mistakes Tucker made while he was succeeding One of the most valuable lessons that failure can teach every entrepreneur or business person The secret to telling fascinating stories that intrigue and interest your audience Why the more you make your life and business about ___ ___, the better off you, your business and everyone around you will be The dark side of building a personality brand and how to evolve beyond it How having a wife and kid has changed, invigorated and transformed Tucker's life The 4-Step Book In A Box Process: How Book In A Box can turn your knowledge into a professionally published book in just 15 hours 3 important questions you should ask yourself before you start writing your book The truth about hitting #1 and becoming a New York Times Best Selling Author and an Amazon Best Selling Author Dean and Tucker discuss when you should utilize The 90-Minute Book Process and when you should use Book In A Box How Book In A Box can help you become an instant authority and super-credible hero in your market

Feb 1, 2016 • 14min
The Freedom of Failure with Joe Sugarman - I Love Marketing Episode #239
Episode #239: Genius Network Presentation with Joe Sugarman Why being an entrepreneur in America is the best place you can be in the best time in history The truth behind "failing" and why you need to embrace it How you can be of service to more people as you grow your business