I Love Marketing

Joe Polish and Dean Jackson
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Jan 27, 2023 • 1h 12min

Come Up For Air: How Teams Can Leverage Systems and Tools to Stop Drowning in Work With Nick Sonnenberg - I Love Marketing Episode #449

Nick shares the keys to productivity (PLUS: How to save an extra day every week!) If you’d like to join world-renowned Entrepreneurs at the next Genius Network Event or want to learn more about Genius Network, go to www.GeniusNetwork.com. Here’s a glance at what you’ll discover from Nick in this episode: Fix Your Broken Sink: How to operationally balance the short-term and the long-term One of the biggest mistakes Entrepreneurs make with their time (and how to fix it) How leaders can remove the obstacles in their Teams' way so they can do better work Better ways to find where information is stored so Teams can avoid “Scavenger Hunts” The C.P.R. Framework: How to have happier employees, greater output, and less stress Three methods for increasing your capacity (and why the third method often works best) The cost of ineffective meetings AND proven techniques for having better meetings Build a high-performance team operating at maximal efficiency with minimal burn-out Nick gives his thoughts on AI and how it will impact teamwork and communication
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Jan 10, 2023 • 46min

Developing Your Inner Giver: A Conversation Between Self-Development Legend Brian Tracy and Joe Polish - I Love Marketing Episode #448

A better, more distinctive way to serve more people and give greater value. If you’d like to join world-renowned Entrepreneurs at the next Genius Network Event or want to learn more about Genius Network, go to www.GeniusNetwork.com. Here’s a glance at what you’ll discover from Brian and Joe in this episode: Why Brian loves "What's In It For Them" and how he uses the concepts in it How Brian discovered one of the most important self-development concepts The most destructive thing in life (This is especially important if you're a parent) A key to self-confidence, courage, positive relationships, and fulfillment How to make better decisions when it comes to allocating your time and energy One of the major reasons why people are unsuccessful (and what to do about it) Being Responsible: Why blame doesn't work, and the "golden triangle" does A simple step you can take to get more connected when life is painful What to do when you feel resentment so you can let it go and move past it The Brian Tracy Domino: How contribution helps you and other people succeed How to feel better, increase your happiness, and improve your quality of life Available Now! WHAT’S IN IT FOR THEM? 9 Genius Networking Principles to Get What You Want By Helping Others Get What They Want – new book by Joe Polish.
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14 snips
Jan 3, 2023 • 1h 18min

2023 Marketing and Beyond: Marketing Ideas You Can Use From The Last I Love Marketing Live of 2022 with Joe Polish and Dean Jackson - I Love Marketing Episode #447

Going into 2023 with more clarity, more compelling offers, and better target marketing! If you’d like to join world-renowned Entrepreneurs at the next Genius Network Event or want to learn more about Genius Network, go to www.GeniusNetwork.com. Here’s a glance at what you’ll discover from Dean and Joe in this episode: A holiday direct mail campaign Dean is running that you can model for ANY special occasion One of the best drummers in the world shares the best music marketing technique he's seen What Taylor Swift does different with social media to break the internet and reach people How to leverage other people’s capabilities and capacity to grow your business and make more money How Lil Nas X, Kylie Jenner, and Mr Beast reach millions of people and make millions of dollars What coaches can do to profitably scale their business, methods, techniques, and results How to generate more leads, increase your conversions, and serve and multiply your Clients The secret to orchestrating a referral system that brings in A LOT more referrals Joe, Mike Koenigs, and Mike Dudley discuss the pitfalls and potential of AI and VR
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Nov 22, 2022 • 60min

How To Create A Riff List That Will Help You Share Your Story And Get Better Results with Joe Polish and Dean Jackson - I Love Marketing Episode #446

Available Now! WHAT’S IN IT FOR THEM? 9 Genius Networking Principles to Get What You Want By Helping Others Get What They Want – new book by Joe Polish. If you’d like to join world-renowned Entrepreneurs at the next Genius Network Event or want to learn more about Genius Network, go to www.GeniusNetwork.com.
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Sep 27, 2022 • 58min

What's In It For Them: How Genius Networking Can Get You What You Want with Dean Jackson and Joe Polish - I Love Marketing Episode #445

How to become an even more valuable, contributing, productive and helpful human. If you’d like to join world-renowned Entrepreneurs at the next Genius Network Event or want to learn more about Genius Network, go to www.GeniusNetwork.com. Here’s a glance at what you’ll discover from Dean and Joe in this episode: How to avoid having your generosity be taken advantage of when networking Why Joe wrote his brand new book and how it can help you more successfully connect with yourself and others How Joe got involved with VR (virtual reality) and why it’s transforming our relationships How to quickly spot deceivers who use the guise of ‘sincere connection’ to try and take from you Where people go wrong when it comes to connection that can lead to addictions and exploitation The power in becoming a ‘Pain Detective’ in your market and in your personal relationships The single most important question you must answer to get what you want in business and life Joe and Dean share the backstory behind the origin (and early days) of Genius Network How to cultivate relationships that are a lot more E.L.F. (Easy, Lucrative, and Fun!) Available Now! WHAT’S IN IT FOR THEM? 9 Genius Networking Principles to Get What You Want By Helping Others Get What They Want – new book by Joe Polish.
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Sep 6, 2022 • 11min

Generating 7-Figures From YouTube With Almost No Subscribers and No Ad Spend With Robert Gruler - I Love Marketing Episode #444

Three secrets for increasing your influence and income using targeted videos online. If you’d like to join world-renowned Entrepreneurs at the next Genius Network Event or want to learn more about Genius Network, go to www.GeniusNetwork.com. Here’s a glance at what you’ll discover from Robert  in this episode: How Robert achieves 7-figures in new business every year with almost zero expenses An often overlooked YouTube strategy you can use to reach a much bigger audience How to use outcome videos in your sales process to increase your conversions The video marketing strategy Robert uses to generate hundreds of new Clients A strategic way to create deeper Client relationships and provide valuable information What you can do to outsmart and outmaneuver the big spenders in your niche How to reach more prospects, create more trust, and increase your business
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Aug 23, 2022 • 15min

How To Build An Army Of Influencers To Promote Your Products with Eelco de Boer - I Love Marketing Episode #443

Eelco’s simple 6-step system for REACHING INFLUENCERS who will promote you ANYTIME you want If you’d like to join world-renowned Entrepreneurs at the next Genius Network Event or want to learn more about Genius Network, go to www.GeniusNetwork.com. A “fast-track” way to get more traction around your brand and get more CONSISTENT SALES A unique way to use your products to build your list that requires almost NONE of your time The secret to getting an army of influencers to promote any of your products ON DEMAND 6 BONUS TIPS for experiencing greater growth WITHOUT relying on social media algorithms How to avoid playing the “asking for a favor” affiliate game (Do THIS INSTEAD to grow your revenue) The way to get MASSIVE promotion for your products, services and business launches
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Aug 8, 2022 • 12min

3 Ways to Create a Big Bang in Your Business with Direct Mail with Justin Miller - I Love Marketing Episode #442

The 3-part direct mail system that can become a primary growth tool in your business. If you’d like to join world-renowned Entrepreneurs at the next Genius Network Event or want to learn more about Genius Network, go to www.GeniusNetwork.com. Here’s a glance at what you’ll discover from Justin Miller in this episode: Think direct mail is dead? How to resurrect this 'dinosaur' and make A LOT more revenue How to retain Clients, boost repeat business, and massively increase your referrals The secret to getting other people and businesses to refer you to their best Clients The importance of having a multimedia and multi-touchpoint strategy when hunting Prospects
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Jun 23, 2022 • 1h 20min

Strategies and Ideas to Build and Grow in Business: A Hot Seat Featuring Paul Monaco, Joe Polish, and Dean Jackson - I Love Marketing Episode #441

Discover how the top marketing and business growth experts leverage strategies and tactics to acquire, retain and grow Customers in this Hot Seat Featuring Paul Monaco.  If you’d like to join world-renowned Entrepreneurs at the next Genius Network Event or want to learn more about Genius Network, go to www.GeniusNetwork.com. Here’s a glance at what you’ll discover from Joe, Dean, and Paul Ideas and strategies to acquire new Customers Organizing and rethinking metrics  Gaining clarity on marketing efforts and goals A different approach to lead generation  Adding value to what you are already doing
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May 31, 2022 • 31min

Creating and Marketing Your Online Course Featuring Eelco DeBoer, Sandra Scheinbaum, and Dr. Brett Beckman - I Love Marketing Episode #440

The expert panel shares content creation tips, tech, and marketing for online course success. If you’d like to join world-renowned Entrepreneurs at the next Genius Network Event or want to learn more about Genius Network, go to www.GeniusNetwork.com. Here’s a glance at what you’ll discover from Eelco, Sandra Scheinbaum, Dr. Beckman  in this episode: How to stop “trading time for money” and more easily scale-up to an evergreen one-to-many model Secrets for crafting irresistible offers that convert Prospects to buyers, and buyers into lifelong Clients The three pillars successful online marketers use to grow their business and experience more freedom A technique for making your content extra ‘sticky’ (and why community can supercharge a courses value) Should you take on affiliates or partners?  How to create engaging content Customers love AND how to know the right price to charge for it

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