

Business Wars
Wondery
Netflix vs. HBO. Nike vs. Adidas. Business is war. Sometimes the prize is your wallet or your attention. Sometimes, it’s just the fun of beating the other guy. The outcome of these battles shapes what we buy and how we live. Business Wars gives you the unauthorized, real story of what drives these companies and their leaders, innovators, investors and executives to new heights -- or to ruin. Hosted by David Brown, former anchor of Marketplace. From Wondery, the network behind Against the Odds and American History Tellers.Listen to Business Wars on the Wondery App or wherever you get your podcasts. Experience all episodes ad-free and be the first to binge the newest season. Unlock exclusive early access by joining Wondery+ in the Wondery App or on Apple Podcasts. Start your free trial today by visiting wondery.com/links/business-wars/ now.
Episodes
Mentioned books

Oct 9, 2018 • 23min
Xbox vs Playstation - The Red Ring of Death | 2
Microsoft put all its efforts into it’s new console, the Xbox 360 to beat combat Sony’s market share and it looked like it was working. Thousands of consoles sold, and then suddenly, mysteriously, thousands of consoles died. Meanwhile Sony announces their new PlayStation will cost more than any console, by a lot, and it’s new processor confuses game designers. But that’s not all. Nintendo is back and they’re about to introduce another console that will send both companies scrambling. The Nintendo Wii is instantly a sensation, and Microsoft and Sony are left in it’s dust.Support this show by supporting our sponsors!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Oct 4, 2018 • 23min
Xbox vs Playstation - The Biggest Cannon in the World | 1
Sony prepares Playstation to replace personal computers - Microsoft launches Xbox to counter it. Bill Gates spends $2 billion on Xbox console. Xbox vs Playstation rivalry begins with PlayStation 2's dominance. Microsoft acquires Bungie and Halo. Xbox Live revolutionizes gaming. Xbox struggles to outshine PlayStation 2 in online gaming.

Oct 2, 2018 • 24min
Southwest vs American - Interview with Joseph Guinto | 7
Host David Brown chats with freelance journalist and series writer Joseph Guinto about the 22 years he’s spent covering Southwest Airlines… including his memories meeting and interviewing Southwest’s major players, from Rollin King to Herb Kelleher himself. Plus, the famous part of Southwest’s history that didn’t quite happen the way the company says — it’s all on this episode of Southwest vs. American Airlines, on Business Wars.Support us by supporting our sponsors!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Sep 27, 2018 • 25min
Southwest vs American - Free LUV | 6
Thanks to deregulation, no-frills knock offs of Southwest take to the skies like crows. About 120 airlines have gone out of business or filed for bankruptcy since the industry was deregulated in 1978.American’s SABRE system optimizes...everything. It manages ticket pricing so flights are always full, and American is building new hubs and terminals. Meanwhile, Southwest company culture is shifting from sex appeal to backyard barbecue vibe. Is it enough to attract families to fly?Support this show by supporting our sponsors!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Sep 25, 2018 • 23min
Southwest vs American - The Cult of Herb | 5
Everyone loves Herb Kelleher—even FAA regulators. The onetime corporate counsel-turned-CEO is coming into his own at the helm of Southwest. But his latest challenge is coming up with a way to skirt the FAA’s pesky “slot” system, designed to limit air traffic by rationing takeoffs and landings. Kelleher has a business to run. So he embarks on a crazy plan to snag a few extra slots for Southwest. It may not work, but one thing’s certain: it will be a whole lot of fun.Support us by supporting our sponsors!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Sep 20, 2018 • 24min
Southwest vs American - The Darling of Deregulation | 4
As deregulation dawns, Southwest Airlines’ founder and CEO are locked in a power struggle. In the middle is Herb Kelleher, Southwest’s corporate attorney. And after 18 months serving as a punching bag for the company’s top brass, he’s had enough.But as Southwest deals with a succession crisis, American Airlines is facing another emergency. It needs money, fast. The company is cash-poor after investing in its proprietary online reservation system, SABRE. The situation is so dire CEO Al Casey turns to a drastic option — moving the company’s headquarters from its homebase in New York City to Dallas.Just as American is getting a financial lift, Southwest takes a nosedive. Deregulation has the company eyeing expansion routes, but the powers that be will do anything to stop it.Support us by supporting our sponsors!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Sep 18, 2018 • 20min
Southwest vs American - Aviation Cyber Wars | 3
The computer age is on the horizon, and American Airlines has a secret weapon: SABRE. Sure, the airline is top of the heap under the current pen-and-paper reservation system — the one where travel agents use a massive phonebook to look up flights, then call individual airlines to book a ticket. But they’re tired of playing phone tag. The American Society of Travel Agents has plans to roll out a new electronic system, one that could force American to lose its unofficial preferred status. The company has to get its system to market first — and its leaders have to convince the travel agencies to get onboard.But there’s a much bigger threat looming on the horizon, one that could give a big boost to upstart rivals like Southwest Airlines. Deregulation is coming, and when it does it will change everything.Support this show by supporting our sponsors!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Sep 13, 2018 • 22min
Southwest vs American - Dogfight Over Dallas | 2
Baniff and Southwest battled in court for domination over the skies. Southwest came out on top for a little while, but Baniff pushed back with prices Southwest just couldn't beat. The only way Southwest could fight back was to give the mostly male, mostly businessmen clientele something they couldn't refuse: free booze. For the first time ever, Southwest is in the black. With Baniff tamed, there's more turbulence. This time, it's a national airline. American Airlines is here to play.Support this show by supporting our sponsors!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Sep 11, 2018 • 23min
Southwest vs. American - Clearing the Runway | 1
In Texas in the 1960s, Rollin King had a crazy idea. He wanted to create a no-frills airline service that served San Antonio, Dallas and Houston. All he and his lawyer had to do was convince the Federal Regulations Bureau that they had no jurisdiction on flights that never left Texas. Of course getting Southwest off the ground would have been a lot easier if they had any planes…Support us by supporting our sponsors!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Sep 6, 2018 • 24min
Coke vs Pepsi - Interview with Tristan Donovan | 7
Host David Brown chats with series writer Tristan Donovan, author of Fizz: How Soda Shook Up the World, about some of the juicy tidbits that didn’t make the final series. Like Fanta’s roots in Nazi Germany, Pepsi’s frantic struggle to make sure Coca-Cola didn’t beat it into space, and why Coca-Cola bottles have that iconic silhouette. And then there’s the cola that almost dethroned Coke. (Hint: it’s not Pepsi). David Brown even cops to his favorite cola...and the answer may surprise you.Support us by supporting our sponsors!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.