

Coffee & Compete
The Compete Network by Klue
Coffee & Compete is the show that breaks down the news, gossip, and tactics of competitive business strategy - who is winning, who is losing, and everything in between.Hosted by Adam McQueen and Hunter Sones.
Episodes
Mentioned books

Apr 29, 2021 • 1h 2min
#2 - Debunking the Myths of Competitor Pricing
In today's episode Vincent Lo, Klue VP of Product Marketing, is joined by a panel of market research experts April Glosser, Brady Jensen, and Phillipe Boutros to discuss researching competitor pricing. During the Q&A session, the panel explains why knowing competitor pricing alone won't win you that next deal, how they tackle pricing research, the do’s and don’ts of digging into competitors, and share their own experiences in the field.Host: Adam McQueenProduction: Grayson OttenbreitCheck out past episodes and more great compete content like the Competitive Enablement Show, only on the Compete Network, powered by Klue. About the Compete Network:The Compete Network is your home for the best content, events, and resources on competing. From building your first battlecards to enabling thousands of reps, the Compete Network brings together the biggest names in the competitive enablement and competitive intelligence community.

Apr 21, 2021 • 35min
#1 - How to Get Sales Buy-in for Your Competitive Enablement Program
Adam is joined by Alex Organ, Competitive Program Strategist @ Klue, to talk about some of her best strategies for earning sales adoption during the early stages of rolling out a competitive enablement program.They talk about the importance of explaining why competitive intelligence matters to sales reps, establishing executive sponsorship to build a competitive culture, and how to customize training so that sales teams can find value early.Host: Adam McQueenProduction: Grayson OttenbreitCheck out past episodes and more great compete content like the Competitive Enablement Show, only on the Compete Network, powered by Klue. About the Compete Network:The Compete Network is your home for the best content, events, and resources on competing. From building your first battlecards to enabling thousands of reps, the Compete Network brings together the biggest names in the competitive enablement and competitive intelligence community.