Legal Talk Network - Law News and Legal Topics

In this episode, Paul Counts and Shreya Banerjee return with excitement to discuss the evolution of SEO and its critical role in marketing strategies for law firms. They delve into the concept of 'Social SEO', which emphasizes creating keyword-focused content to improve search engine visibility on social media platforms like Instagram and TikTok. The episode also compares past and present SEO practices, such as the shift from using purely hashtags to incorporating relevant keywords in social media posts. More practical advice includes the importance of writing for human readers rather than AI, using tools like Google and Instagram's search features to find popular keywords, and having a critical 'above the fold' section on websites that captures visitor attention. The discussion also covers the foundations of conversion rate and sales optimization (CRSO), with an emphasis on understanding customer pain points, designing powerful calls-to-action, and using tools like Inspectlet to track site performance. Paul and Shreya gives listeners actionable tips on: 00:00 Intro 01:33 Understanding Social SEO 02:52 Evolution of Social Media and SEO 05:49 AI and Social Media Search 06:47 Finding the Right Keywords 08:41 Common Mistakes in Social SEO 08:58 Importance of Human Touch in SEO 11:29 Conversion Rate and Sales Optimization (CRSO) 15:32 Effective Website Strategies 23:27 Call to Action and User Engagement 25:05 Book Recommendation and Final Thoughts 28:51 One Big Takeaway Resources mentioned in this episode:The Ultimate Sales Letter by Dan KennedyConnect with Paul here: Instagram LinkedIn Facebook https://www.marketingcounts.com   Connect with Shreya here: Instagram  LinkedIn Connect with me Instagram Pinterest Facebook Twitter Karin on Twitter Karin on LinkedIn Conroy Creative Counsel on Facebook https://conroycreativecounsel.com  Learn more about your ad choices. Visit megaphone.fm/adchoices

Between forty and seventy percent of all malpractice claims and disciplinary proceedings are directly related to untreated mental health or substance abuse issues. Molly Ranns and JoAnn Hathaway discuss the intersection of wellbeing and professionalism/civility rules with Joan Vestrand and Tim Lessing. Wellness is necessary to a lawyer’s ability to conduct themselves professionally, but things may break down if wellness is compromised. They discuss the inherently adversarial system lawyers work within and outline strategies for mindset shifts that allow attorneys to live and practice law in ways that positively support mental health and wellbeing.  Joan Vestrand is Dean of Students and Professor of Law at Thomas M. Cooley Law School.Tim Lessing is principle at Lessing Law, PLLC, where he specializes almost exclusively in trial/litigation practice in both civil and criminal law. Learn more about your ad choices. Visit megaphone.fm/adchoices

Amy Conroy has found that communicating the “why” behind data science is critical to helping lawyers understand and appreciate what role it can play in legal practice. Dennis and Tom welcome Amy to discuss her expertise in data, legal AI, and many other aspects of legal technology. Amy shares insights on problem-solving tactics for everyday tasks, the rise of data-driven legal practice, collaboration tools, and much more. As always, stay tuned for the parting shots, that one tip, website, or observation you can use the second the podcast ends.Have a technology question for Dennis and Tom? Call their Tech Question Hotline at 720-441-6820 for the answers to your most burning tech questions. Show Notes - Kennedy-Mighell Report #372A Segment: Fresh Voices on Legal Tech with Amy ConroyLaw School 2.0Mishcon de ReyaB Segment: More with Amy ConroyParting Shots: Don’t wait to innovate Soundcore Sleep A20 Earbuds Time Team TV Show Learn more about your ad choices. Visit megaphone.fm/adchoices

There is no way to truly prepare a client for life following a criminal conviction, and the aftermath of a defendant’s guilty verdict can be incredibly complex. Rocky Dhir welcomes Professor Lee Kovarsky to learn from his wealth of expertise on post-conviction law, mitigation investigations, capital defense teams, and more. They discuss nuances in this area of the law to help attorneys understand processes and needs for clients navigating this segment of our justice system.Lee Kovarsky is the Bryant Smith Chair in Law and the Co-Director of the Capital Punishment Center at the University of Texas School of Law. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of the Lawyerist Podcast, Stephanie Everett and Law Firm GC founder Jonathan Hawkins dive into essential lawyer protections that every law firm needs to avoid common legal pitfalls. Jonathan shares expert advice to safeguard your practice from client, staff, and third-party risks. Discover how to draft solid retainer agreements, ensure adequate insurance coverage, and implement robust conflict processes and cybersecurity measures. These strategies are crucial for any law firm aiming to thrive. Plus, learn about the importance of written policies and wellness support for attorneys. Links from the episode:  Golden Rules Retainer Agreements Subscribe to our Youtube channel If today’s podcast resonates with you and you haven’t read The Small Firm Roadmap Revisited yet, get the first chapter right now for free!  Learn more about your ad choices. Visit megaphone.fm/adchoices

If you’re not marketing your law firm well, you’re sitting on a whole lot of untapped potential for income and growth. Jared talks to Ashley Robinson of Green Cardigan Marketing about the need she saw in the legal world for honest, straightforward marketing tactics that help law firms bring in new clients and greater profits. She explains engagement strategies, effective intake processes, essential marketing technology, and more. Later on in the Rump Roast, Jared and Ashley play “Don’t Sweat It!”––a delightful round of sweater-related trivia. And, it might seem like Sheryl Crow got a late start to her music career, but she was deeply involved in the music industry for many years before her breakthrough solo album, “Tuesday Night Music Club” rocketed her to fame at age 31. That first album was pretty fun, but Sheryl’s perfect album came later with “The Globe Sessions.” Jared digs into the exceptional appeal of this deliciously hard-edged pop/rock album.-----Yes, Jared does have a playlist of his favorite Sheryl Crow songs.-----Our opening song is Two Cigarettes by Major Label Interest.Our closing song is Golden Light by Reveille Learn more about your ad choices. Visit megaphone.fm/adchoices

School, clerkship, family and friends all demand your time and attention in law school. How can you create a successful balance between work, life and you? Learn more about your ad choices. Visit megaphone.fm/adchoices

Berkeley Law Dean, author of No Democracy Lasts Forever: How the Constitution Threatens the United States asks the provocative question - is it time to consider drafting a new constitution? Is it absurd to think that a document drafted in the 18th Century can still protect democracy and individual rights in the 21st Century? Join the SideBar discussion about the challenges under the constitution to protect free speech, a democratic electoral system, diversity in higher education, and the status of the Equal Rights Amendment. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this special episode, co-host Alan Pierce shares his thoughts on an auspicious occasion, celebrating his 50th year practicing Workers’ Compensation law. Alan’s son and law partner, Judson Pierce, interviews his father. Fifty years of anything is a long time. Alan passed the bar in 1974 and began practicing Workers’ Comp law. He’s seen a lot. Incremental changes seem to pass slowly, but over half a century, Alan has had a front row seat to what’s become a revolution, from his start as a claims adjuster to attending law school at night to founding his own Workers’ Compensation law firm. Since its introduction more than a century ago, Workers’ Comp evolved into a specialized, and highly complex system aimed at making injured workers whole and getting then back on the job while controlling costs, rehabilitating workers, and understanding and managing ever-changing workplace environmental challenges. Today’s “gig economy,” artificial intelligence, the influence of business lobbying, and the decline of union political influence are ongoing issues that will shape Workers’ Compensation rules as the system heads into its second century. Hear Alan’s perspective on the changes he fears may ultimately harm workers if we don’t continue to uphold our long-held moral obligation to protect each other. Do you have thoughts on Workers’ Comp law or an idea for a topic or guest you’d like to hear? Contact us at JPierce@ppnlaw.com Mentioned in This Episode:Michael Duff, “How the U.S. Supreme Court Deemed the Workers' Compensation Grand Bargain ‘Adequate’ Without Defining ‘Adequacy’” Learn more about your ad choices. Visit megaphone.fm/adchoices

On April 23, 2024, the Federal Trade Commission issued a final rule to “ promote competition by banning noncompete agreements nationwide, protecting the fundamental freedom of workers to change jobs, increasing innovation, and fostering new business formation.” Noncompetes are agreements that prohibit workers from leaving their employers to join a competitor or start a rival business for a specific period of time.However, the ban has been met with opposition. On August 14th, a federal judge in Florida ruled against the FTC’s proposed ban on most noncompete agreements. Back in July, a judge in the U.S. District Court for the Northern District of Texas temporarily blocked the FTC’s new rule. On August 20, 2024, U.S. District Judge Ada Brown found that the FTC lacked the statutory authority to issue the rule, set to go into effect on September 4th, 2024, blocking the rule nationwide.In this episode, Craig is joined by Sandeep Vaheesan, the legal director at the Open Markets Institute, as they discuss the Federal Trade Commission's ban of noncompete agreements. Craig & Sandeep look at the recent court rulings to block the FTC's ban, the impact of the ban, and what this new ruling by Judge Brown means.Mentioned in This Episode:Democracy in Power: A History of Electrification in the United States Learn more about your ad choices. Visit megaphone.fm/adchoices