Today I’m joined by: Daniel Kazmola, Senior Marketing Manager at Uscreen—the leading video platform for creators and arguably the best platform for yoga teachers to host a yoga membership online.

This episode is essential listening for any yoga teacher who dreams of moving their teaching online but feels blocked by fear, overwhelm, or a lack of clarity. We go deep into what actually moves the needle in building your online yoga business—not just logo design or Canva edits, but the real, often uncomfortable work of showing up, learning to be on camera, and building meaningful relationships with your students through your content.

We talk about the common mindset traps yoga teachers fall into, how to get past perfectionism, and how to identify the actual high-leverage actions that lead to real growth.

Daniel shares powerful advice about creating content that resonates, how to talk to your audience (even if you only have a few students), and what to prioritize when you’re just getting started online. You’ll learn how to get over your fear of being on camera, how to structure your offers with real urgency and value, and how to shift your mindset from “selling” to “serving.”

This is the kind of conversation I wish I heard when I was first starting out. Whether you’re just beginning your online teaching journey or you’re ready to scale up, this episode will give you practical strategies and mindset shifts that can change everything.

🧘‍♂️ Topics covered:

The myth of perfection and how it keeps teachers stuck
How to get comfortable on camera (yes, even if it terrifies you)
The power of customer conversations to shape your offers
Why most yoga teachers avoid marketing—and why you shouldn’t
What to do when you need to make money now without feeling pushy

💬 5 Key Quotes:

“Most yoga teachers spend too much time doing things that feel like work but don’t actually grow the business.” — Daniel
“If you want to sell more, stop focusing on the features and start sharing the transformation.” — Daniel
“Don’t record videos for the camera. Record videos for your most consistent student.” — Jeremy
“You don’t need perfect gear. You need great content and great audio.” — Daniel
“Being online is about serving people, not being perfect on screen.” — Jeremy

If you’re serious about moving your yoga business online—or growing what you’ve already started—this episode is full of actionable insights to help you move forward.

🔗Links

Daniel Kosmala on Linkedin: https://www.linkedin.com/in/danielkosmala/

Uscreen YouTube: https://www.youtube.com/@Uscreen/videos

Uscreen Yoga examples: https://www.uscreen.tv/examples/yoga/#showcase

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🎯 Keywords:

online yoga business, yoga teacher marketing, teaching yoga online, yoga business growth, camera confidence yoga, yoga teacher sales, authentic selling, content strategy yoga, how to grow yoga studio online, uscreen yoga platform, make money teaching yoga, yoga membership platform, audio for yoga videos, yoga teacher fears, yoga teacher mindset, transition to online yoga, entrepreneur yoga teacher, customer avatar yoga, feedback yoga students

#530: How to Design Meetings that Drive Results, with Matthew Homann