

Course Creators HQ...All About Online Courses
Julie Hood
Creating and marketing online courses sounds like it's difficult. But it doesn't have to be!
Each week Julie Hood breaks down what it takes to create and sell amazing online courses. She'll share shortcuts, success stories and secrets to go from idea to completed course to successful sales - in no time flat!
So if you're ready to share your expertise, make the world a better place and find your perfect students (but you're not sure exactly how!), this podcast is perfect for you.
"A must listen for anyone interested in online courses!!"
Wondering if your course idea is any good? Grab your free training at https://www.CourseCreatorsHQ.com/idea
Each week Julie Hood breaks down what it takes to create and sell amazing online courses. She'll share shortcuts, success stories and secrets to go from idea to completed course to successful sales - in no time flat!
So if you're ready to share your expertise, make the world a better place and find your perfect students (but you're not sure exactly how!), this podcast is perfect for you.
"A must listen for anyone interested in online courses!!"
Wondering if your course idea is any good? Grab your free training at https://www.CourseCreatorsHQ.com/idea
Episodes
Mentioned books

Oct 2, 2024 • 17min
E213: Create and Sell More Courses with the “12 Week Year”
What is the "12 Week Year?" Don't years have 52 weeks? This technique is a new way of planning to actually reach your goals... and it can help you create and sell more courses! Get the full links and show notes at https://CourseCreatorsHQ.com/213 LINKS MENTIONED Get your custom, personalized plan from Julie - at an incredible price! I can't wait to work with you. Regularly $297. Only $97 with coupon code PLAN90 for a limited time: https://CourseCreatorsHQ.com/Plan Get a copy of the book, The 12-Week Year (affiliate link): https://coursecreatorshq.com/12weekyear RELATED EPISODES E036: The Secrets to Planning 90 Day Sprints That Grow Your Business E021: 10 Time-Saving Secrets to Course Creation Last week's episode:E212: Remove This Phrase and Watch How Productive You Are KEY TAKEAWAYS FOR ONLINE COURSE CREATORS Three Big Ideas:1) Execute - ask yourself, "Where am I not executing?"2) Tracking and Measurement - for accountability3) Willingness to be Uncomfortable - to do something new!COME VISIT JULIE! Get on the email list AND get the FREE Ultimate Course Creators Planner - https://coursecreatorshq.com/2024PlannerPodcast Get this free course - Is My Course Idea Any Good? here -https://www.coursecreatorshq.com/ideaGoodPods Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first) Website https://www.CourseCreatorsHQ.comYouTube https://coursecreatorshq.com/YouTubePodcast Facebook https://www.facebook.com/CourseCreatorsHQInstagram https://www.instagram.com/CourseCreatorsHQTwitter https://www.Twitter.com/CourseHQThreadshttps://www.threads.net/@coursecreatorshq Disclaimers https://coursecreatorshq.com/disclaimers/

Sep 24, 2024 • 10min
E212: Remove This Phrase and Watch How Productive You Are
Do you wish you could get more done? Check in and see if you are using this common phrase - and it's getting in your way to accomplishing your goals. Get the full links and shownotes at https://CourseCreatorsHQ.com/212 LINKS MENTIONED If you missed the Mini-Course Magic Workshop and Facebook Ads Bootcamp, you can catch the replays here: Step 1: Sign up for the Mini-Course Magic workshop at https://coursecreatorshq.com/PodcastMiniCourse Step 2: Sign up for the Ads Workshop (affiliate link) at https://coursecreatorshq.com/FBadsBootcamp Get on the email list AND get the FREE Ultimate Course Creators Planner - https://coursecreatorshq.com/2024PlannerPodcast RELATED EPISODES E086: Save Time with 9 Things Every Online Course Creator Should Automate E021: 10 Time-Saving Secrets to Course Creation Last week's episode:E211: Your $200 Experiment and I’ll Promote Your Case Study KEY TAKEAWAYS FOR ONLINE COURSE CREATORS Check in to see if you are using the phrase mentioned (or a version of it) as an excuse not to take action. COME VISIT JULIE! Get on the email list AND get the FREE Ultimate Course Creators Planner - https://coursecreatorshq.com/2024PlannerPodcast Get this free course - Is My Course Idea Any Good? here -https://www.coursecreatorshq.com/ideaGoodPods Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first) Website https://www.CourseCreatorsHQ.comYouTube https://coursecreatorshq.com/YouTubePodcast Facebook https://www.facebook.com/CourseCreatorsHQInstagram https://www.instagram.com/CourseCreatorsHQTwitter https://www.Twitter.com/CourseHQThreadshttps://www.threads.net/@coursecreatorshq Disclaimers https://coursecreatorshq.com/disclaimers/

Sep 17, 2024 • 13min
E211: Your $200 Experiment and I'll Promote Your Case Study
Let's work together on a mini-course plus ads experiment! Business is just a series of experiments to find out what your customers (students) want and provide it for them... so join me for this MiniCourse + Ads $200 Experiment. Then I'll share your case study with my community. This will be a test with the first 10 people who sign up! Get all the links below or at https://CourseCreatorsHQ.com/211. LINKS MENTIONED Let me share your case study... of a mini-course + ads to find your perfect students. Here's what to do - Step 1: Sign up for the Mini-Course Magic workshop at https://coursecreatorshq.com/PodcastMiniCourse Step 2: Sign up for the Ads Workshop (affiliate link) at https://coursecreatorshq.com/FBadsBootcamp Step 3: Fill out this form to be one of the first 10 creators featured https://coursecreatorshq.com/CaseStudyForm1Step 4: After your ads promotion completes, there will be another form to fill out with details! RELATED EPISODES E208: Mini-Course Brainstorming Ideas for You E169: Mastering the Art of Mini Courses: How to Leverage Them for Leads & Revenue E072: Mindset Matters – How Brooke Castillo Used a Mini-Course to Find Her Perfect Students KEY TAKEAWAYS FOR ONLINE COURSE CREATORS You can use a mini-course to build your email list of prospective students for your main course - or as another revenue generator. It should cover a very small topic and get a specific result for the student. I have a tool I recommend that is free for your first 500 students, and creates a mini-course specifically to be taken on your phone. Get the scoop in the Mini-Course Magic workshopThen you can use ads to get this offer in front of the right people. Zach Spuckler's Facebook and Instagram Ads training is one of my favorites for helping you get started. COME VISIT JULIE! Get on the email list AND get the FREE Ultimate Course Creators Planner - https://coursecreatorshq.com/2024PlannerPodcast Get this free course - Is My Course Idea Any Good? here -https://www.coursecreatorshq.com/ideaGoodPods Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first) Website https://www.CourseCreatorsHQ.comYouTube https://coursecreatorshq.com/YouTubePodcast Facebook https://www.facebook.com/CourseCreatorsHQInstagram https://www.instagram.com/CourseCreatorsHQTwitter https://www.Twitter.com/CourseHQThreadshttps://www.threads.net/@coursecreatorshq Disclaimers https://coursecreatorshq.com/disclaimers/

Sep 11, 2024 • 18min
E210: Website Essentials for Online Course Creators to Sell a Course
In this episode let’s talk about exactly what you need to get going selling your course – including what you DO need to build your online business. Host Julie Hood also shares what should be added to an online course creator’s website. Get the full links and show notes at https://CourseCreatorsHQ.com/210. LINKS MENTIONED Join the Mini-Course Magic Workshop - it's the perfect way to add a new revenue stream or use it as an incredible lead magnet: https://coursecreatorshq.com/PodcastMiniCourse Got Questions? We've got answers. Join us for the Best Next Step Workshops with Julie Hood - every Friday in September 2024. Save Your Spot Here: https://coursecreatorshq.com/YourBestNextStepPodcast For simple pages (landing pages, optin pages, thank you pages – using my affiliate link): http://leadpagesonline.com/ Ruby’s new website – built with a gorgeous template: http://RubyWilliamsCoaching.com Launchpad Weekly Coaching with host, Julie Hood: https://CourseCreatorsHQ.com/launchpad RELATED EPISODES E171: Do you need a Website as an Online Course Creator?E121: Do you have enough Long-Term and Short-Term content?E081: Where Should You Broadcast Your Message? KEY TAKEAWAYS FOR ONLINE COURSE CREATORS Do you need a website? Not at first. But you do need a couple things:An email newsletter plus a way to get subscribers (free gift, landing page to optin, thank you page, download page/option)A way to get paidA way to share your content – lots of ways to do thisBe sure to check out Mini-Course Magic to get started. Eventually you do want a website – and here’s why:A central hub for your online presenceMake you look more professional and credibleSome people do still check websitesOne of the most visited pages is the About pageBlog – to share new content, and as a long-term contentDetermine WHERE are you sending visitors? (for example, Pinterest)Remember, social media is rented real estate!Give people a place to binge your content! When you want to add a website:Where will you host it? (Some all-in-one tools give you a website too)What pages will you include? What will the branding look like? (just redid a client’s website)Is there a template you can use? What’s your budget? Is it DIY or will you hire help?What’s essential to include on the home page?What pages will you need to sell?What pages will you need to optin? What domain name will you use?COME VISIT JULIE! Get on the email list AND get the FREE Ultimate Course Creators Planner - https://coursecreatorshq.com/2024PlannerPodcast Get this free course - Is My Course Idea Any Good? here -https://www.coursecreatorshq.com/ideaGoodPods Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first) Website https://www.CourseCreatorsHQ.comYouTube https://coursecreatorshq.com/YouTubePodcast Facebook https://www.facebook.com/CourseCreatorsHQInstagram https://www.instagram.com/CourseCreatorsHQTwitter https://www.Twitter.com/CourseHQThreadshttps://www.threads.net/@coursecreatorshq Disclaimers https://coursecreatorshq.com/disclaimers/

Sep 5, 2024 • 42min
E209: Sarahjane West-Watson on Using a Waitlist & Having a Plan (Bonus Episode)
In this special bonus episode, we chat with Sarahjane West-Watson of FitFannyAdams.com on how she has been building her online business - especially how she is using a waitlist for her latest launch and the power of having a plan (even if you don't execute everything!). Get the links and full show notes at https://CourseCreatorsHQ.com/209. LINKS MENTIONED Get the special 50% off deal for the 6 Weeks to Transform Your Core and Pelvic Floor with Sarahjane - this is a special offer just for the Course Creators HQ followers! https://CourseCreatorsHQ.com/TransformYourCore Want to get 1 on 1 coaching with Julie like Sarahjane does? Follow up with Julie here: https://CourseCreatorsHQ.com/Contact RELATED EPISODES E102: Ask Julie – Sarahjane West-Watson Returns with 4X SalesE023: AskJulie: Where Should I Focus? (Part 1 of 2)E024: AskJulie: How Do I Prioritize? (Part 2 of 2) KEY TAKEAWAYS FOR ONLINE COURSE CREATORS Consider using a waitlist for your next launch - they could be some of your best buyers. Put together a plan. Even if you don't do everything, just having a plan will help you be so much more focused when you do have time to work. Balancing a business with being a mom is tough - and give yourself a pat on the back for juggling it all! COME VISIT JULIE! Get on the email list AND get the FREE Ultimate Course Creators Planner - https://coursecreatorshq.com/2024PlannerPodcast Get this free course - Is My Course Idea Any Good? here -https://www.coursecreatorshq.com/ideaGoodPods Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first) Website https://www.CourseCreatorsHQ.comYouTube https://coursecreatorshq.com/YouTubePodcast Facebook https://www.facebook.com/CourseCreatorsHQInstagram https://www.instagram.com/CourseCreatorsHQTwitter https://www.Twitter.com/CourseHQThreadshttps://www.threads.net/@coursecreatorshq Disclaimers https://coursecreatorshq.com/disclaimers/

Sep 3, 2024 • 18min
E208: Mini-Course Brainstorming Ideas for You
Not sure what to create as a mini-course? This episode gives you tons of ideas and inspiration that you can use for your next mini-course. Then make sure you join Mini-Course Magic and create your mini-course. All the links are at https://CourseCreatorsHQ.com/208 LINKS MENTIONED Join the Mini-Course Magic Workshop - it's the perfect way to add a new revenue stream or use it as an incredible lead magnet: https://coursecreatorshq.com/PodcastMiniCourse Got Questions? We've got answers. Join us for the Best Next Step Workshops with Julie Hood - every Friday in September 2024. Save Your Spot Here: https://coursecreatorshq.com/YourBestNextStepPodcast RELATED EPISODES E169: Mastering the Art of Mini Courses: How to Leverage Them for Leads & Revenue E072: Mindset Matters – How Brooke Castillo Used a Mini-Course to Find Her Perfect Students KEY TAKEAWAYS FOR ONLINE COURSE CREATORS Host Julie Hood brainstorms mini-courses for these types of coaches:1 ADHD Coach2 Weight Loss Coach3 Career Coach4 Team Coach – game5 Family Coach6 Health & Wellness Coach7 Money and Finance Coach8 Relationship Coach9 Retirement Coach10 Website Coach COME VISIT JULIE! Get on the email list AND get the FREE Ultimate Course Creators Planner - https://coursecreatorshq.com/2024PlannerPodcast Get this free course - Is My Course Idea Any Good? here -https://www.coursecreatorshq.com/ideaGoodPods Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first) Website https://www.CourseCreatorsHQ.comYouTube https://coursecreatorshq.com/YouTubePodcast Facebook https://www.facebook.com/CourseCreatorsHQInstagram https://www.instagram.com/CourseCreatorsHQTwitter https://www.Twitter.com/CourseHQThreadshttps://www.threads.net/@coursecreatorshq Disclaimers https://coursecreatorshq.com/disclaimers/

Aug 27, 2024 • 16min
E207: Use Podcast Guesting the Right Way to Find Your Online Course Students
Have you tried podcast guesting to find more students? Make sure you follow these steps when you pitch podcast hosts. Host Julie Hood shares the key things she wants to see from a podcast pitch. Get the full links and show notes at https://CourseCreatorsHQ.com/207 LINKS MENTIONED Join the Mini-Course Magic Workshop - it's the perfect way to pull podcast listeners into your orbit: https://coursecreatorshq.com/PodcastMiniCourse Switchy - to track link clicks. Message me when you've purchased and I'll send you my course on how to setup the tool (one-time payment of $39): https://CourseCreatorsHQ.com/Switchy Catch the podcast episode with Erica Ross-Krieger, How Mini-Courses Create Quick Wins: https://coursecreatorshq.com/EricaMiniCourseEpisode RELATED EPISODES Use the Customer Journey to Pick Your Topic:E061: Use This Tool to Find Your Perfect Students About Podcasting:E200: 23 Tips for Course Creators Who Want to Podcast & Reach More StudentsE100: 100th Episode Celebration + Podcast Lessons No One Else Will Tell You!E056: Should Course Creators Have a Podcast?E062: Podcast Secrets for Online Course Creators from the GurusKEY TAKEAWAYS FOR ONLINE COURSE CREATORS Step 1: Have an intriguing topic – with a fascinating title!Step 2: Find podcasts serving your students – in a different methodStep 3: Pitch the host – in the right wayStep 4: Give the host key info – and Give a Gift!Step 5: Advanced – track how many click you getStep 6: Promote the episode COME VISIT JULIE! Get on the email list AND get the FREE Ultimate Course Creators Planner - https://coursecreatorshq.com/2024PlannerPodcast Get this free course - Is My Course Idea Any Good? here -https://www.coursecreatorshq.com/ideaGoodPods Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first) Website https://www.CourseCreatorsHQ.comYouTube https://coursecreatorshq.com/YouTubePodcast Facebook https://www.facebook.com/CourseCreatorsHQInstagram https://www.instagram.com/CourseCreatorsHQTwitter https://www.Twitter.com/CourseHQThreadshttps://www.threads.net/@coursecreatorshq Disclaimers https://coursecreatorshq.com/disclaimers/

Aug 20, 2024 • 18min
E206: 6 Surprising Ways This One Thing Might Be Stopping Your Online Course Profits
Do you feel like you are constantly racing to build your online course and coaching business? You probably are. There's one big thing that could be getting in your way. In this episode, let's talk about it and what you can do. Get the full links and show notes at https://CourseCreatorsHQ.com/206 LINKS MENTIONED Social Bee tool to queue up and reuse your content: https://CourseCreatorsHQ.com/SocialBee Use this FREE Time Map: https://CourseCreatorsHQ.com/TimeMap Want help deciding on where to spend your time? Join the Launchpad coaching program with Julie here: https://CourseCreatorsHQ.com/Launchpad RELATED EPISODES Customer Journey: E061: Use This Tool to Find Your Perfect StudentsLong-term and Short-term Content:E121: Do you have enough Long-Term and Short-Term content?How long does it actually take to build an online business? Get the scoop from Olly Richards: E177: Olly Richards of StoryLearning Shares His Course-Selling SecretsMore time episodes:E191: 6 AI Tools for Online Course Creators to Save TimeE086: Save Time with 9 Things Every Online Course Creator Should AutomateE021: 10 Time-Saving Secrets to Course Creation KEY TAKEAWAYS FOR ONLINE COURSE CREATORS OPINION #1 - Our lives and our time are already really full! Big Solution: Pay attention to where you are spending your time now. OPINION #2 - It takes time to get to know your customer’s journey.Big Solution: Set aside a few hours to find out where your audience is hanging out online and go read what they are saying. OPINION #3 - It takes time to build an audience. Big Solution: Constantly be building and don’t get discouraged if it’s taking awhile. Always be on the lookout for new ways to build. OPINION #4 - It takes time to create. Big Solution: Create in the right order and the right long- and short-term content. OPINION #5 - It takes time to market. Big Solution: Find ways to make this simpler and easier on yourself (listen in to find out what Julie does!). OPINION #6 – It takes time to learn all this stuff. Big Solution: Get some help to speed up the process! COME VISIT JULIE! Get on the email list AND get the FREE Ultimate Course Creators Planner - https://coursecreatorshq.com/2024PlannerPodcast Get this free course - Is My Course Idea Any Good? here -https://www.coursecreatorshq.com/ideaGoodPods Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first) Website https://www.CourseCreatorsHQ.comYouTube https://coursecreatorshq.com/YouTubePodcast Facebook https://www.facebook.com/CourseCreatorsHQInstagram https://www.instagram.com/CourseCreatorsHQTwitter https://www.Twitter.com/CourseHQThreadshttps://www.threads.net/@coursecreatorshq Disclaimers https://coursecreatorshq.com/disclaimers/

Aug 13, 2024 • 15min
E205: Should You Add 1-to-1 Coaching to Your Online Courses?
If you aren't doing 1-to-1 coaching yet for your clients, should you consider adding it? In this episode, host Julie Hood talks about some of the considerations to making it work for you - and keeping it easy! Plus the pros of working with clients. Get the links and the full show notes at https://CourseCreatorsHQ.com/205 LINKS MENTIONED Get on the email newsletter list AND get the FREE Ultimate Course Creators Planner - https://coursecreatorshq.com/2024PlannerPodcast Use Kajabi to help organize and connect with your 1:1 clients using the "Coaching" product - FREE 30-day Trial - https://www.CourseCreatorsHQ.com/KajabiSignup KEY TAKEAWAYS FOR ONLINE COURSE CREATORS One-to-one Coaching is: Nice, new revenue stream – generally you can charge moreUsually recurring Always folks who have more money than time and want to move faster by paying you moreMore direct results for your clients – hone in on their issuesWhat do you need? How will you use your current frameworks and courses with 1:1 clients?How will you sell 1:1 coaching?How will you find 1:1 clients?What will your price it?How will you track results? One tip: I use my Google calendar invite to track all of our important links and our agendas. This helps us stay focused. Advanced – new way of doing this where you don’t meet on Zoom. You use a tool like Voxer or What’s App to communicate with clients asynchronously. I’m still experimenting with the concept – but just wanted to mention in case it’s helpful for you. COME VISIT JULIE! Get on the email list AND get the FREE Ultimate Course Creators Planner - https://coursecreatorshq.com/2024PlannerPodcast Get this free course - Is My Course Idea Any Good? here -https://www.coursecreatorshq.com/ideaGoodPods Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first) Website https://www.CourseCreatorsHQ.comYouTube https://coursecreatorshq.com/YouTubePodcast Facebook https://www.facebook.com/CourseCreatorsHQInstagram https://www.instagram.com/CourseCreatorsHQTwitter https://www.Twitter.com/CourseHQThreadshttps://www.threads.net/@coursecreatorshq Disclaimers https://coursecreatorshq.com/disclaimers/

Aug 6, 2024 • 30min
E204: Which online course platform is best in 2024?
Which online course platform is the best in 2024? Let's talk about what you should consider.. and how to compare the different options in this episode! And be sure to check out the 20% off Kajabi special at https://CourseCreatorsHQ.com/204. LINKS MENTIONED Get 20% off the monthly Kajabi plans for the first year... PLUS free coaching with host Julie Hood for 10 weeks AND her Kajabi training course when you sign up here: https://CourseCreatorsHQ.com/Kajabi20 KEY TAKEAWAYS FOR ONLINE COURSE CREATORS 6 parts of hosting your course: 1. Host your files (videos, audios, worksheets) 2. Login and lock content 3. Email your students 4. Way to get paid - sales page and advanced * affiliate tracking 5. Community 6. Mobile The other 4 parts of your online business: 7. Landing pages /optin pages 8. Email Newsletters 9. Blog 10. Website 15 Questions to Ask About Any Only Course Tool 1. Is this a Course Host? All-In-One tool? Or somewhere in between? 2. How is the student experience? 3. Where will you host your videos? 4. Do they have an affiliate program built in? (even if it’s an upgrade) 5. What’s the pricing? 6. How long can I invest before I make sales? 7. Contact Support. How responsive are they? What kind of support? 8. How long has the company been around? 9. Does it work with the tools I already have? (without having to buy Zapier) 10. What kinds of automations are available? 11. Do I need mobile? 12. Do I need a community NOW? 13. Can I see student progress? How much they have logged in? How many lessons they have done? 14. How much control do I have over the look and feel? 15. Do I need extras? Quizzes, Completion Certificates, Load bulk users, VAT Taxes. Anything else? COME VISIT JULIE! Get on the email list AND get the FREE Ultimate Course Creators Planner - https://coursecreatorshq.com/2024PlannerPodcast Get this free course - Is My Course Idea Any Good? here -https://www.coursecreatorshq.com/ideaGoodPods Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first) Website https://www.CourseCreatorsHQ.comYouTube https://coursecreatorshq.com/YouTubePodcast Facebook https://www.facebook.com/CourseCreatorsHQInstagram https://www.instagram.com/CourseCreatorsHQTwitter https://www.Twitter.com/CourseHQThreadshttps://www.threads.net/@coursecreatorshq Disclaimers https://coursecreatorshq.com/disclaimers/