The Sound Off Podcast

Randi Chase epitomizes the lyric in the WKRP theme song, "Town to Town; Up and Down the Dial." The lyric conjures up images of jocks, successful or fired, who shuffle on to the next gig with a new town and call letters. Randi worked in 6 of Canada's top 10 markets before turning 30. After taking a year off to find out what happens when you take the radio out of Randi, she is back on air and having fun with in her favourite province with Vinnie Taylor on Newcap's Real Country 95.5.I had the chance to work with Randi in Montreal and never stopped following her career as it progressively took her west. If it sounds like two old friends catching up, it's because it is.This episode is powered by NLogic.ca - Just by visiting our sponsors you support the podcast. http://go.nlogic.ca/l/130651/2018-05-11/s7fy5Other Sponsors we encourage you to support:Radio Pepper Prep http://www.pepperprep.comAiden Wolf Voiceovers http://www.aidenwolf.caPromosuite - http://www,promosuite.com/soundoffSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The Humboldt bus accident that claimed the lives' of 16 people on April 6, 2018 led to a worldwide outpouring of grief and support. In the hours after the crash, the lives of players, coaches, team support staff like a statistician and therapist were also lost; as well as Tyler Bieber who was the play-by-play host and worked at 107.5 Bolt-FM in Humboldt. Brian Munz grew up in Humboldt. I spent some time with him to talk about what calling Junior hockey is like and to find out more about the close relationships that are created on and off the ice between players and broadcasters.I also spoke with Don Scott from the Western Academy Broadcast College in Saskatoon. The broadcast school has created the Tyler Bieber Memorial Scholarship for students requiring financial aid in hopes of becoming apart of their great alumni; the likes of which from just the hockey side include Darren Dutchyshen (TSN), Peter Loubardias (FAN 960 Calgary), Brian Munz (TSN 1290 Winnipeg), Darren Dreger (TSN), and Daren Millard (Sportsnet). Western Academy is funding the ongoing yearly scholarship to provide a legacy to the memory of sports announcer Tyler Bieber and the 15 other Humboldt Bronco hockey team members and staff. Applications for the Scholarship are available on the WABC website at http://www.wabc.ca Two songs appear in the show: Tom Cochrane's BIG LEAGUE FOR HUMBOLDT © 2018 Sky Is Falling Inc., (Universal Music) and Jason Smith's HUMBOLDT STRONG (LEAVE A STICK BY THE DOOR).All ad revenue from this episode will be donated to the Tyler Bieber Memorial Scholarship at the Western Academy Broadcast College, so share it far and wide.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

When Gerry Forbes announced his retirement, you can forgive CJAY 92's competitors for letting out a silent cheer. For over 25 years in Calgary, Gerry's morning show has been in the top three in a market that is sharply country. In preparing this episode, I reached out to some of the people who had worked with and against Gerry. People like Bob Harris who was his program director throughout the 90's; Terry Dimonte who went up against him from 2008-2012; and Gerry's brother Marty who spent his career in Edmonton, and on the management side.I reached back and asked Gerry about some of the more memorable stunts that he conjured up, what makes Calgary so great, and how one listener would use the Canadian Broadcast Standards Council process against him.This episode is powered by Promosuite. http://www.promosuite.com/soundoffSpecial thank to our new sponsors (outside Canada):Radio Pepper Prep http://www.pepperprep.comAnd Aiden Wolf Voiceovers http://www.aidenwolf.caSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

When Scott Howard made the change from on air to sales, he will be the first to tell you that he didn't get it right away. His first opportunity came at WMUZ in Detroit where he freely admitted that he made a lot of mistakes. Over time, he became more engrained in the sales world and started sharing his wisdom on a blog http://sclohonet.blogspot.ca/ and then in time on a podcast. Most episodes clocking in under 10 minutes. Scott currently works at one of America's oldest and most reknowned radio stations - 1190 AM WOWO Fort Wayne Indiana. https://itunes.apple.com/us/podcast/the-genuine-scloho-media-marketing-podcast/id1223012914?mt=2&ls=1&ign-mpt=uo%3D4 I discovered Scott in an online forum called Radio Sales Cafe http://www.radiosalescafe.com. What sets Scott apart is his genuine approach to sales: Telling the truth and not being fake. Similar advice that programmers convey to on air talent. This episode is brought to you by nlogic. http://go.nlogic.ca/soundoff See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Lauryn Schaffner is a writer, blogger, YouTuber, and overall lover of Rock music. On this week's show we ask how her passion for rock music took her down this path, and find out what role radio played in getting her there. Not surprisingly, radio did play a role. But not surprisingly, it was her parents who listened to the radio - not her. She is living her rock and roll dreams by writing for alternativenation.net, and she recently started vlogging on her YouTube channel. As we found out during our conversation, she's had the YouTube channel since 2008 but used to it post her favorite videos, which earned hundreds of thousands of hits in an era prior to Vevo. On her page, you will find conversations with Taylor Momsen, The Pretty Reckless; Shaun Morgan, Seether; Josh Kiszka, Greta Van Fleet; and Myles Kennedy.She has had to endure her unfair share of abuse and, she recently graduated with a degree in criminal psychology from Florida State University. "Music has been an enormous part of me as long as I can remember, and the experiences I have been given since I started writing for AN (Alternative Nation) pushed me to be honest with myself and follow my passion."Lauryn currently works for Loudwire! So why doesn't that passion have a radio component? I do get around to asking her.Lauryn will be on tour wherever great rock festivals are taking place. You can subscribe to her Youtube channel here Or e-mail her here to integrate her into your brand. laurynschaffner@yahoo.comSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

A few more thoughts about Podcasting and its relationship with radio. Recorded in Spain as I tour the country side eating tapas and watching football. As well, I call up Bob Willette at Rock 94.9 in Oshawa and we nerd out of the branding history of Edge 102.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Gary Begin is the owner of Sound Advantage Media. His company works with radio stations across America is get their branding strategy in order. One of the things I like about Gary is how is business is always working the social media space to promote the latest. At one time that was a book called Radio Programming and Branding: The Ultimate Podcasting and Radio Branding Guide. Gary is going to be adding to that book shortly, with 7 more parts added to it involving podcast. We spoke about what makes an ideal client for Gary, what he believes are the fundamentals to great radio, and what it takes to write a book, and then add to it. This episode is brought to you by NLogic - who have just unveiled their new website at http://go.nlogic.ca/soundoff See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Lori Lewis knows how to deal with change, which makes her ideal to lead the way when it comes to navigating the murky waters of Facebook. From its changing algorithm to the overextension of selling your data to third party sources, Lori offers up her tips and expertise to great posting and audience engagement. We also touched on some best practices for Facebook Live which still remains a challenge for talent. Lori is also the chairperson of the long standing Radio Summer Learning Conference The Conclave. The 43rd edition will take place on July 18th thru 20th in Minneapolis. Lori has been so kind to offer up a bonus code for $50 dollars off the registration fee. The codes expires on April 17th and is located at the bottom of this page.This episode is powered by Promosuite who will be on hand at the Conclave as well. http://www.promosuite.com/soundoffSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

We are off to the Okanagan Valley in British Columbia and catching up with Mark Burley. (SUN-FM, AM 1150 & 101.5 EZ Rock) During the 12 years as Group PD and PD of the local cluster, he enjoyed enjoying 8 years with Sun at #1 A25-54 in Kelowna and garnered industry recognition with 6 consecutive Program Director of the Year Awards and Station of the Year for Sun FM on 5 occasions. Mark went through 3 different owners during his time including Standard, Astral and then Bell.  He speaks about what makes the region the envy of western Canada, and its rise in the lifestyles of the rich and famous with exposure on TV shows like Hockey Wives with NHLers like Carey Price and Ryan Getzlav living there in the off-season. What's not to love? Wine, water, and sunshine! How does a once secluded part of the country adjust with the rise of digital? We will also get some tips and tricks about time management when you have 22 stations; and coping with shifting gears when change arises.This episode is powered by Lens for Radio. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Gregr is the morning show host at 107.7 The End in Seattle. Last summer at the Podcast Movement, Gregr shared the stage at Jacob’s Media’s Broadcaster meet Podcaster series. At dinner he had the deer in the headlights look. Turns out he had just became a dad for the first time days earlier. Throughout dinner we shared radio and podcast stories. I couldn’t believe he had 4 podcasts on top of a morning radio show in Seattle. Now there were other people at dinner that night and we could have gone on forever talking podcast, radio and Seattle Sounders. So I told him we would finish the conversation on this podcast. What ensues is this conversation.Just a note that we did an episode about 107-7 the End’s #2MinutePromise and talked Millennials with the station’s program director Leslie Scott back in Episode 23. And again, in this show we will touch on the 2 minute promise and wonder why more stations don’t do it.The podcast is sponsored by Promosuite. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.