We last had Arielle Nissenblatt on episode 307 a few years ago and loved the enthusiasm and energy she brings to the space. So much has changed in two years including many things that pertain to marketing like social media and video usage - so you have an idea where this conversation is headed. This is some all encompassing involvement: Her Ear Buds Collective Newsletter, The Trailer Park Podcast which discusses the good and bad of Podcast Trailers, The Podcast Community Discord Channel, She is the Community Marketing Manager at Descript, and she is also on the Board of Governors of the Podcast Academy.In this episode, you will hear Arielle tell me how she reacted when she found out that Descript would be purchasing Squadcast, why she is not excited about Threads, what makes a great podcast trailer and why she started a podcast about it, and why the Podcast Academy is important for all podcast creators.Thanks to the following organizations for supporting the show:Nlogic - TV & Radio Audience Data SolutionsMary Anne Ivison at Ivison Voice. - Make her the female voice of your radio station.Matt Fogarty Voiceovers - It's great to have Matt back for 2024 supporting our show. Make him the imaging voice for your radio station by contacting him through his website.Megatrax - Licensed Music for your radio station or podcast production company.Also we added the Sound Off Podcast to the The Open Podcast Prefix Project (OP3) A free and open-source podcast prefix analytics service committed to open data and listener privacy. You can be a nosey parker by checking out our downloads here.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Craig Bruce’s radio days started in 1986 hosting shows in Australia. He now consults for radio stations and launched a podcast called Game Changers Radio in 2016, featuring interviews with radio personalities from around the world. While the show podfaded in 2020, it is the new series called Melbourne Radio Wars, which documents Kyle and Jackie O’s entry into the Melbourne radio market.On this episode, you will hear about the differences between Australian and North American radio. The key to Kyle and Jackie O's success is their chemistry from 20 years working together, Kyle's humor, Jackie's ideas, and excellent resourcing/marketing by the station, and how Craig works with younger producers to bring fresh ideas.Thanks to the following organizations for supporting the show:Nlogic - TV & Radio Audience Data SolutionsMary Anne Ivison at Ivison Voice. - Make her the female voice of your radio station.Matt Fogarty Voiceovers - It's great to have Matt back for 2024 supporting our show. Make him the imaging voice for your radio station by contacting him through his website.Megatrax - Licensed Music for your radio station or podcast production company.Also we added the Sound Off Podcast to the The Open Podcast Prefix Project (OP3) A free and open-source podcast prefix analytics service committed to open data and listener privacy. You can be a nosey parker by checking out our downloads here.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Joining us Tuesday on the show is Craig Bruce, a consultant for radio companies in Canada, New Zealand and Australia. We are going to talk about his career but also his podcast is called ‘Game Changers Radio’ which returns with a new series called Melbourne Radio Wars. Please take this moment to follow or subscribe to the show. About Melbourne Radio Wars:It’s the question that every radio pundit wants to know the answer to - can the world’s best radio show be number 1 in Australia’s biggest radio market?The Melbourne Radio Wars hosted by Craig Bruce and Irene Hulme is a podcast dedicated to the most exciting battle in radio history.Kyle and Jackie have conquered the Sydney airwaves for close to 20 years, now they’re taking on their biggest challenge yet.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

So this is episode 400. I'm never really sure if as podcasters we are supposed to celebrate these milestones publicly; I have never heard a listener tell anyone that "you need to listen to Episode 100 of" any podcast ever. But I have heard them say, "Did you check out the episode with [insert relevant person here]"?Tell your friends that Dave Jackson is on the show this week as we head Back to School. Dave is the owner of the School of Podcasting and has countless resources to help you get started with your show. This includes no fewer that 4 podcasts including:Ask the Podcast Coach, Podcast Rodeo Show, Your Podcast Consultant, Your Podcast Website, and The Future of Podcasting.In this episode I learned about why you need a "podcasting why" before you start your show, the difference between a YouTube show and a podcast, why you (still) need a website for your podcast and what needs to be on that website. (Spoiler: He recommends Podpage which we use for our network page).Dave and I also dug into the super trendy question du jour: Do you need to have video for your podcast. It turns out you don't need to stress yourself out over video as much as people let on. Finally, we dabbled in the future of podcasting discussing Podcasting 2.0 which will enable podcasters to do more things, and enhance the experience for the audience.We do video so yes - you can watch the show here.A transcript of the show is available here,Thanks to the following organizations for supporting the show:Nlogic - TV & Radio Audience Data SolutionsMary Anne Ivison at Ivison Voice. - Make her the female voice of your radio station.Matt Fogarty Voiceovers - It's great to have Matt back for 2024 supporting our show. Make him the imaging voice for your radio station by contacting him through his website.Megatrax - Licensed Music for your radio station or podcast production company.Also we added the Sound Off Podcast to the The Open Podcast Prefix Project (OP3) A free and open-source podcast prefix analytics service committed to open data and listener privacy. You can be a nosey parker by checking out our downloads here.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

One of the first questions I ask people when they make a decision to leave their radio job under the guise of retirements is: "Were you pushed or did you jump?" Unlike the Terry Dimonte "retirement" where he was clearly pushed, Ken Connors is leaving his weekend morning job at CJAD 800am on his own terms.In this episode, you will hear all about Ken's career which started at McGill Radio, continued throughout Ontario, to Ottawa and back to Montreal. Ken spent most of the 90's at CHOM and then he shifted to Standard Broadcasting's CJFM where he remained for 6 years before moving to 940 News, Q92 and then it was back to CJAD where he has been since 2016. A fairly remarkalbe career in North America's most unique radio market. Ken and I spent a little bit of time reminiscing about those days at CHOM, and some of things we learned about the broadcast business. Ken is well liked, a nice guy and was fun to work with on and off the air.A transcript and video of the show is available here. Thanks to the following organizations for supporting the show:Nlogic - TV & Radio Audience Data SolutionsMary Anne Ivison at Ivison Voice. - Make her the female voice of your radio station.Matt Fogarty Voiceovers - It's great to have Matt back for 2024 supporting our show. Make him the imaging voice for your radio station by contacting him through his website.Megatrax - Licensed Music for your radio station or podcast production company.Also we added the Sound Off Podcast to the The Open Podcast Prefix Project (OP3) A free and open-source podcast prefix analytics service committed to open data and listener privacy. You can be a nosey parker by checking out our downloads here.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Alan Grego shared his journey from corporate training to becoming an award-winning podcast host and communications manager at Moneris. He discussed how he got interested in podcasting and started an internal podcast at Moneris to share opportunities. This led to him creating branded podcasts for Moneris full-time. In this episode, you will hear us discuss Alan's background in audio engineering, his use of tools like the Zoom H5 for recording, and how he draws inspiration from shows like This American Life to achieve that perfect podcast sound. Alan also talked about traveling across Canada for his podcast Yes We Are Open to interview small businesses.A transcript of the show is available here,Thanks to the following organizations for supporting the show:Nlogic - TV & Radio Audience Data SolutionsMary Anne Ivison at Ivison Voice. - Make her the female voice of your radio station.Matt Fogarty Voiceovers - It's great to have Matt back for 2024 supporting our show. Make him the imaging voice for your radio station by contacting him through his website.Megatrax - Licensed Music for your radio station or podcast production company.Also we added the Sound Off Podcast to the The Open Podcast Prefix Project (OP3) A free and open-source podcast prefix analytics service committed to open data and listener privacy. You can be a nosey parker by checking out our downloads here.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Who is John?John "The Milkman" Mielke is a pioneer when it comes to bringing radio to the world wide web. John has two websites that any radio-head should be tuned into: MilkmanUnlimited.com is an incredible resource for keeping up with radio industry news. It also curates work for voiceover artists, including a few you may recognize from this show's credits, like Mary Anne Ivison and Matt Fogarty. On the other hand, BlastTheRadio.com is basically a 24-hour radio station without the "radio station" part. Meaning, there's no callsign or frequency to tune into. It's all online, but it still looks, feels and sounds just like your favourite radio stations.We discuss both sites, as well as the importance of the radio community in John's life (and his importance to the community). We also talk about John's public battles with depression and anxiety, the ways he's given back to local charity resources that helped him, and his plan to become an even more involved community service partner. Here's a hint: It involves a souped-up RV.Despite Milkman Unlimited being the premiere place to learn about radio layoffs for the last 30 years, John remains optimistic about radio's future, which I suppose means the rest of us should be too.If you want to know more about John, keep an eye out for his aptly-titled book, "Who Is John?" It'll go in-depth on some of the radio stories that made him who he is today, and should be coming out soon.John is still an active voiceover artist and radio host himself. You can catch him Monday to Friday, 10am-2pm on WSRQ in Sarasota, Florida.A transcript of the show is available here,Thanks to the following organizations for supporting the show:Nlogic - TV & Radio Audience Data SolutionsMary Anne Ivison at Ivison Voice. - Make her the female voice of your radio station.Matt Fogarty Voiceovers - It's great to have Matt back for 2024 supporting our show. Make him the imaging voice for your radio station by contacting him through his website.Megatrax - Licensed Music for your radio station or podcast production company.Also we added the Sound Off Podcast to the The Open Podcast Prefix Project (OP3) A free and open-source podcast prefix analytics service committed to open data and listener privacy. You can be a nosey parker by checking out our downloads here.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Matt Vettese's career journey in radio has lasted 13 years... so far. He was caught up in layoffs last November when he was an unexpected budget cut at Big 101.1 in Barrie, Ontario. Over his time in radio, he worked in places like Peace River, Alberta and Thunder Bay, Ontario, and what he learned was the importance of connecting with listeners regardless of station size. We also spoke about the strength of social media a in a medium and smaller size market, where you are literally the only media game in town.We also geeked out a bit about music, podcast and his studio set up - which is very cool!Matt is currently teaching radio skills at Mohawk College while remaining open to new career opportunities.A transcript of the show is available here, Thanks to the following organizations for supporting the show:Nlogic - TV & Radio Audience Data SolutionsMary Anne Ivison at Ivison Voice. - Make her the female voice of your radio station.Matt Fogarty Voiceovers - It's great to have Matt back for 2024 supporting our show. Make him the imaging voice for your radio station by contacting him through his website.Megatrax - Licensed Music for your radio station or podcast production company.Also we added the Sound Off Podcast to the The Open Podcast Prefix Project (OP3) A free and open-source podcast prefix analytics service committed to open data and listener privacy. You can be a nosey parker by checking out our downloads here.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

We're back with another radio star this week- one whose career I actually contributed to.Sarah Christie has been in radio for well over a decade, and currently serves as the National Music Manager for Virgin Radio Canada. We discuss her rise through the radio ranks, from a humble intern who moved to Winnipeg for an internship as soon as she was able, to one of the most important folks on Virgin's team. We also discuss how I hired Sarah myself back in the day, but didn't actually meet her until 5 years later. Radio is funny like that sometimes.Sarah shares some in-depth insights on the changing state of radio programming over the last decade. Things sure ain't the way they used to be, and stations have had to adapt to a whole truckload of new technology to stay on top of current music trends, including trolling TikTok for the newest surprise hit. She also discusses why she spent most of her career in Winnipeg, and what makes the city so special to her.Late in the show, we shift towards talking about Sarah's other interest, climate change. Sarah's got her own podcast, Earth Care, which provides listeners with a bevy of tips and ideas to help reduce their carbon footprint. You'll hear lots about it in this interview, but you should also check out the show for yourself if you want to, well, care for the earth.You can find Earth Care on iHeart and Spotify.Find the Sound Off Podcast on YouTube, Facebook & Instagram.Transcription of this episode is available here.Thanks to the following organizations for supporting the show:Nlogic - TV & Radio Audience Data SolutionsMary Anne Ivison at Ivison Voice. - Make her the female voice of your radio station.Matt Fogarty Voiceovers - It's great to have Matt back for 2024 supporting our show. Make him the imaging voice for your radio station by contacting him through his website.Megatrax - Licensed Music for your radio station or podcast production company.Also we added the Sound Off Podcast to the The Open Podcast Prefix Project (OP3) A free and open-source podcast prefix analytics service committed to open data and listener privacy. You can be a nosey parker by checking out our downloads here.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Mark Asquith is the British Podcast Guy. He is also the co-founder of Captivate which was purchased by Global in December of 2021. Mark has been Helping podcasters to grow their audience. What I really like about Mark is his thinking when it comes to monetization and growing your audience; he is not beholden to things podcasters hold sacred.In this episode he shares insights from over a decade of experience in podcasting. He discussed the founding of Captivate to provide superior customer service and problem-solving for podcasters. Asquith emphasized understanding diverse revenue streams beyond just sponsorships. He challenged the sole focus on monetization and viewed podcasting also as a platform for enjoyment, explored the evolution of podcasting and adaptation to changes, and analyzed the benefits of displaying podcast metrics like downloads transparently while acknowledging individual decision-making based on goals. Mark also discussed work-life balance, releasing episodes when competition is lower, and the support of his team across time zones.A video of the show is here. A Transcription can be found here. You might remember we had Danny Brown from Captivate.fm on our show last year. Now Danny and Mark have combined to start a new podcast called "In & Around. Podcasting" which will higlhight how podcasting is for everyone. While there are other shows for the enthusiasts, the techies, the business side... In & Around Podcasting will be for podcasters by podcasters. You can learn more about the show here - and do follow or subscribe.Thanks to the following organizations for supporting the show:Nlogic - TV & Radio Audience Data SolutionsMary Anne Ivison at Ivison Voice. - Make her the female voice of your radio station.Matt Fogarty Voiceovers - It's great to have Matt back for 2024 supporting our show. Make him the imaging voice for your radio station by contacting him through his website.Megatrax - Licensed Music for your radio station or podcast production company.Also we added the Sound Off Podcast to the The Open Podcast Prefix Project (OP3) A free and open-source podcast prefix analytics service committed to open data and listener privacy. You can be a nosey parker by checking out our downloads here.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.