Public Relations Review Podcast

Peter C Woolfolk, Producer & Host

Episodes

Mentioned books

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Dec 6, 2019 • 41min

#The value of the APR; Earned media vs paid media

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you!What value does the APR accreditation have?  Is it required to work in the public relations field?  Gayle Falkenthal, APR, provides the insight needed to make a decision.  In addition, what is the concern about "earned" media and "paid" media being difficult to separate.  This program will help PR specialists understand the concern.Podcast video:  https://www.youtube.com/watch?v=nV71euL8Y-c&t=14s--- Send in a voice message: https://anchor.fm/peter-c-woolfolk/messageSupport the showNewsletter link: https://www.publicrelationsreviewpodcast.com
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Dec 4, 2019 • 29min

Leadership success in public relations

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you!What does it take to become on a public relations team?  How do you interact with your colleagues? How do you gain their confidence?All this and more are explained by Meagan Coughlin a new senior official in her organization. Listen...Learn...Share--- Send in a voice message: https://anchor.fm/peter-c-woolfolk/messageSupport the showNewsletter link: https://www.publicrelationsreviewpodcast.com
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Nov 25, 2019 • 29min

#Making the transition from Public Relations pro to teaching at the college level

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you!With years of public relations experience, when do you realize it may be time to move on to sharing your years of successful experience with those wanting to learn what it is really like to be in the PR profession?  Teaching at the college level has brought satisfaction to numerous PR pros.  How do you prepare to make the transition.  Rick Clancy, a former SONY senior VP made the leap.  Listen to how he made the transition....and now enjoys it.Listen...Learn...SharePodcast video:  https://www.youtube.com/watch?v=nV71euL8Y-c&t=14s--- Send in a voice message: https://anchor.fm/peter-c-woolfolk/messageSupport the showNewsletter link: https://www.publicrelationsreviewpodcast.com
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Nov 14, 2019 • 28min

#PR to build Trust in Local government

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you!How can local governments build the public's trust?  Experienced PR pro Mark Miller, Public Affairs Director in Baytown, TX, gives detailed information on how spokespeople can successfully gain public trust.   Listen, learn  & SHARE.Podcast video:  https://www.youtube.com/watch?v=nV71euL8Y-c&t=14s--- Send in a voice message: https://anchor.fm/peter-c-woolfolk/messageSupport the showNewsletter link: https://www.publicrelationsreviewpodcast.com
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Nov 12, 2019 • 29min

# Successfully connect celebrities with your brand

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you!What is the actual process required and used to identify, select and negotiate with hiring a celebrity to promote your brand.  Celebrity Focus CEO Ric Bachrach offer his insights on how to make the partnership work for both parties involved.  Celebrity Focus has connected 4000+ celebrities with famous brands since 1987.  Listen and learn from a pro.  Then share this podcast with your colleagues. Podcast video:  https://www.youtube.com/watch?v=nV71euL8Y-c&t=14s--- Send in a voice message: https://anchor.fm/peter-c-woolfolk/messageSupport the showNewsletter link: https://www.publicrelationsreviewpodcast.com
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Nov 11, 2019 • 29min

#Successfully manage problem issues

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you!An organizational issue can become a problem at any time.  How can you minimize these potential problems?  How can plan in advance to avoid problem issues?  When problem issues arise what should you NOT do?  Get top notch information from PR pro Tim O'Brien.  His years of hands-on experience will place ahead when this problem surfaces in your organization.Public Relations Review podcast will continues to provide information you can use in your daily public relations practice.   Listen, Learn....and share.Podcast video:  https://www.youtube.com/watch?v=nV71euL8Y-c&t=14s--- Send in a voice message: https://anchor.fm/peter-c-woolfolk/messageSupport the showNewsletter link: https://www.publicrelationsreviewpodcast.com
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Nov 9, 2019 • 27min

#Tips for successful internal communications

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you!PR pro Lori Cory provides important information to organizations on how to have a successful and effective internal communications program. She provides guidance and cites her success  at the Missouri Department of Commerce and Insurance with a combination of listening, positive responses and relationship building.  Listen and get your in-house communications up-to-speed.Podcast video:  https://www.youtube.com/watch?v=nV71euL8Y-c&t=14s--- Send in a voice message: https://anchor.fm/peter-c-woolfolk/messageSupport the showNewsletter link: https://www.publicrelationsreviewpodcast.com
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Nov 5, 2019 • 26min

Successful pitching to the media + branding

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you!New York PR pro Annie Scranton, a former TV producer and booker at major networks, offers solid guidance on how to have success in getting your client on TV or an article in the press. Annie has years of behind the scenes experience on what should be done to get TV producers to get your client a spot on local and national TV shows..or articles in newspapers.  How should you prepare in advance??  What you should NOT do!!  How to prepare your client for their TV appearance and much more.  Annie's interview is a learning experience you will not soon forget.  Get it NOW on the Public Relations Review podcast.   And tell your PR Friends as well!!!Podcast video:  https://www.youtube.com/watch?v=nV71euL8Y-c&t=14s--- Send in a voice message: https://anchor.fm/peter-c-woolfolk/messageSupport the showNewsletter link: https://www.publicrelationsreviewpodcast.com
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Nov 5, 2019 • 29min

Millennials in public relations, and issues in higher education PR

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you!What do millennials look for in a public relations job.  How can they search for the right company to interview with?  And what are some concerns that PR staff with higher education staff?  University Of Michigan Senior PR staffer Brittany Smith provides some answers.Podcast video:  https://www.youtube.com/watch?v=nV71euL8Y-c&t=14s--- Send in a voice message: https://anchor.fm/peter-c-woolfolk/messageSupport the showNewsletter link: https://www.publicrelationsreviewpodcast.com
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Oct 30, 2019 • 26min

Successful public relations for community outreach programs

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you!Jennifer McGinley, JLM Strategic Communications in Hunt Valley, Maryland, discuss how to develop successful public relations efforts for community outreach.  Her experience has produced great results for her clients.Podcast video:  https://www.youtube.com/watch?v=nV71euL8Y-c&t=14s--- Send in a voice message: https://anchor.fm/peter-c-woolfolk/messageSupport the showNewsletter link: https://www.publicrelationsreviewpodcast.com

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