# Successfully connect celebrities with your brand

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What is the actual process required and used to identify, select and negotiate with hiring a celebrity to promote your brand.  Celebrity Focus CEO Ric Bachrach offer his insights on how to make the partnership work for both parties involved.  Celebrity Focus has connected 4000+ celebrities with famous brands since 1987.  Listen and learn from a pro.  Then share this podcast with your colleagues. 

Podcast video:  https://www.youtube.com/watch?v=nV71euL8Y-c&t=14s

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